This master?s thesis attends to a debate in the Swedish daily press concerning the public library which arose after the Swedish Moderate Party?s publication of their cultural political document Kulturen 2.0. This document contains a number of standpoints, of which three directly concern the public library: charges on book loans, libraries on contract and politically balanced purchase policy. In all, 28 articles are examined by means of an idea and ideological analysis. The purpose is to find out what is behind the conflicts surrounding attitudes about the public library's mission and activity in an era of needs for change.

The purpose of this thesis is to examine and analyze the communication effects from the campaign SAS EuroBonus American Express Card. Our aim is to measure the advertising effectiveness of the campaign.To gather primary data we have conducted a quantitative survey at Arlanda Airport, where the campaign is mainly located. The survey included a total of 253 respondents representing the population at Arlanda Airport.Our conclusion is that there is an awareness of the presence of American Express at Arlanda. The company is clearly dominating among its competitors regarding visibility at the airport. Despite this, only a moderate degree of the travelers recognize the pictures from the campaign.

Social media on the Web has become more common over the last decade and in recent years it has grown immensely. The social media with the highest amount of members is Facebook, where not only private persons are found - companies started to establish their profiles on the network in 2006. However, little is known about how these companies succeed and reach their audience with information dissemination and interact with them. The aim of this study is to contribute with information to local companies on how they can manage to maintain their activity with different approaches and strategies. This study examines how three different local companies chooses to spread information and maintain relationships with their members on Facebook.

The area of Lycksabäcken northwest of Lycksele is a national interest of natural conservationbecause of its geological values with many unique landforms. Many of these landforms indicatethat the deglaciation process in the area was very complex. However, the deglaciation process inthe area has not previously been fully understood. The aim is to add to the knowledge of theevents that took place during the last deglaciation. To do this, the glaciofluvial landforms in thearea were mapped by studying aerial photographs with a Wild Aviopreter and a five-day fieldinventory of key areas for the interpretation.

Föreliggande studie undersökte en eventuell skillnad i fysisk aktivitet mellan inre (intrinsic) och yttre (extrinsic) motiverade gymnasieelever med utgångspunkt från SDT-teorin (Self-Determination Theory) samt även eventuella köns- och åldersskillnader. Enkätformulär med items från IMI- (Intrinsic Motivation Inventory) och EMI- (Extrinsic Motivation Inventory) skalan för motivation tillsammans med det korta IPAQ-formuläret för fysisk aktivitet delades ut till 194 friskole-gymnasieelever från yrkesinriktade program. Resultatet visade att elever som var mer inre motiverade också var mer fysiskt aktiva. Ingen könsskillnad fanns för fysisk aktivitet eller för inre motivation. Inom IMI-subskalan för självständighet hade kvinnorna ett signifikant högre medelvärde än männen.

This paper discusses the strategy and strategic change in the Swedish freight forwarding business and analysis factors that influence the forces of the business. Three companies of various sizes are chosen to be investigated as a case study, outline that cost leadership and differentiation are both important strategies for companies to compete in the market. However, companies outpacing competition do not only pursue either of the two strategies, the need the ability to add one (cost leadership) to the other (differentiation) in relationship to environmental change over time..

AbstractOne of the most common business models for agriculture is according to Lantbrukarnas Riksförbund (2010) that two or more agricultural companies merge and form a company together. To create strong owners and to be competitive there is a recognized need to create relationships between small firms according to Mazzarol , Mamouni Limnios and Reboud (2013). Oerleman and Assouline (2004) argues that it is possible to achieve success in agriculture by following certain strategic priorities.This paper examines why farmers choose to venture into collaboration and whether cooperation are linked to the strategies of the company. The paper also discusses the pros and cons of partnerships in agriculture. A qualitative comparative research design has been used to answer to the topics and we have interviewed respondents from four different agriculture companies, which have been active in some form of cooperation or collaboration.

Bakgrund: Historiskt har företag haft stora lager för att kunna möta kundernas efterfrågan. I takt med att kundanpassning och flexibilitet har ökat har det blivit allt dyrare och näst intill omöjligt att hålla lager som kan tillgodose kundernas behov. Att styra sitt lager så att det motsvarar efterfrågan har nästan varit en omöjlighet. En lösning på lagerstyrningsproblematiken är Vendor Managed Inventory (VMI) som innebär ett tätare samarbete mellan kund och leverantör. Kunden tillhandahåller information om lager och efterfrågan och leverantören tar över ansvaret för att varorna i kundens lager inte ska ta slut.

VBG Produkter AB is a process-orientated company that develops, manufactures and markets trailer couplings with belonging coupling equipment, protection equipment against skidding and stands for wagon-bridge for heavy vehicles. The company feels that their set-up time in production for couplings is not at an acceptable level. Due to high demands of customer oriented production the intermediate stock level of included products within the assembly of couplings has gradually increased which has resulted in high inventory holding costs. VBG Produkter applies Kanban in their production, therefore it is important to produce exactly the necessary amount and avoid overproduction. The objective of this project is to suggest appropriate solutions so that VBG Produkter is able to reduce their set-up time in assembly of couplings, by identifying internal and external set-up time for the chosen process bushing cell.

As the contemporary discourse surrounding urbanism is almost exclusively focusing on aspects of density and traditional urban qualities, it entrenches notions of what constitutes a proper city and countryside. But beyond this urban-rural dichotomy is another highly contemporary landscape. A territory usually mentioned as sprawl, peri-urban, wasteland, edge city, etc. Although its existence is due to mobilization, telecommunications, globalization and other phenomena of modern life, it is a landscape without an own name or place in public awareness.This thesis provides a case study of how to map and intervene in such a landscape, specifically along the border between Malmö and Burlöv municipalities in southern Sweden. Its structure is composed of a sequence of three parts:1 Spatial Conditions:Divided up in the sections Network, Fringe and Void.

The aim of this study is to investigate how and in which form students come in contact with practical applications in the upper secondary school course Chemistry B. The study is based upon the assumption that all learning is situated in a social environment. The theoretical framework is the design theory perspective, which entails an assumption that the pedagogical tools affect the knowledge content.The empiric materials in the study are collected through three methods: textbook analysis, classroom observations and questionnaires. Two groups of students and their teachers were observed during a section of the relevant course. The textbook analysis focuses upon the same course section in the textbooks of the two groups and compares these books with the relevant section in a third textbook.

This study is based on motivation theory, communication theory and knowledge about change management and workshop arrangement. The aim of the study is to develop a communication strategy which increases motivation for sustainability work in municipalities.Main focus of this report is to (1) determine whether motivation theory is applicable on a municipality?s sustainability work, in order to gain a willingness to change and (2) decide if workshops are suitable platforms for communication with municipalities. The opinion that global, complex problems require local solutions is a starting point for this study. The role of municipalities is claimed to be of great importance and is furthermore suggested to undergo a change in order to meet the current demands.

The present BSc thesis is part of a newly established collaboration between the Swedish zoo Skansen and Kenya Wildlife Service (KWS), and constitutes of an inventory of the Nairobi Animal Orphanage (AO). As a refuge for wild animals found orphaned, abandoned or injured throughout Kenya, the AO has grown over the years and reached an unsustainable point where external help is needed for solutions and improvements. The aim of the inventory is to specifically consider the husbandry and enclosures of spotted hyena (Crocuta crocuta), serval (Felis serval), Sykes? monkey (Cercopithecus albogularis) and vervet monkey (Chlorocebus aethiops) and with the aid of facts about the species, estimate how well their biological needs are satisfied. Different educational elements are also reviewed since one of the main purposes of the AO is for education.

I detta arbete undersöktes det systematiska arbetsmiljöarbetets (SAM) effekt på personal i Kiruna Kommun med avseende på hur deltagande i hälsofrämjande aktiviteter påverkar personalens inre motivation. Mätningar av inre motivation gjordes med Intrinsic Motivation Inventory (IMI) i en elektronisk enkät där även personalens deltagande i hälsofrämjande aktiviteter undersöktes. I enkäten prövades även ett frågeformulär för direkt mätning av förändring av den inre motivationen. Deltagande i hälsofrämjande aktiviteter hade inte något samband med upplevd förändring av inre motivation. Inre motivation hade dock ett samband med deltagande i hälsofrämjande aktiviteter.

Södra Skog chose in 2011 to convert the saw mill in Traryd to a gradually refined sawmill of hardwood. In 2009, they had also acquired the hardwood sawmill in Djursdala. This was strategically important for Södra's business since the demand for hardwood products has increased. The standing volume of deciduous trees in Sweden is today approximately 524 million m3sk and it has increased rapidly in recent years. However, the deciduous forests are to a large extent located in areas that are set aside for nature conservation and is thus not available to the industry.The goal of this work is to create a simple and reliable method for mapping of deciduous wood volumes in areas where Södra Skog is operating (Götaland excluding Gotland).The material that is used is raster databases with estimated forest attributes (kNN-Sweden), data from National Forest Inventory (NFI) and forest management plans.