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417 Uppsatser om Impulse Buying and Self-scanning. - Sida 15 av 28
Företagsförvärv : en fallstudie av tre bankers förvärv
Mergers and Acuisitions are becoming increasingly common. This can be explained with the fact that the competition is increasing. Therefore many companies are forced to join other markets.
This thesis inquires into the process of Mergers and Acqusitions when one company buys another company. The main focus is set on how three different banks handle the process of Mergers and Acqusitions and what results this leads to. These are: Kaupthing Bank, Nordea and Citibank.
Jon Blund - Blåsningen: En warstory om ett ärligt menat köp av ett ruttet bolag
Decision-making and valuation when buying small caps is a poorly explored area. Likewise, since disputes about deficiencies in the company?s financial and legal standing are, almost without exception, resolved in arbitration with confidentiality requirements for both sides, there is very little empirical knowledge about such disputes. This paper hopes to add empiric experience by describing such a take-over ? the purchase of the Jon Blund companies.
Hur rör sig polisens tjänstehundar? : en pilotstudie gällande tjänstehundars rörelsesymmetri mätt med tryckmätningsmatta
SammanfattningBakgrundDet är i Sverige svårt att tillgodose behovet av cirka 450 tjänstehundar och gällande hälsa är uppfattningen bland användarna att hundarnas fysiska hållbarhet blivit sämre. Med hänsyn till att det lider brist på tjänstehundar och att de tas ur tjänst tidigare än önskat vore det av stort värde att kunna förlänga en polishunds tjänstgöringstid. Ett sätt att förverkliga detta kan vara att använda undersökningstekniker vilka tidigt kan fånga upp lindriga förändringar i rörelsesymmetri, förändringar som kan vara ett första tecken på smärta. En tryckmätningsmatta kan registrera små förändringar i hur hunden belastar sina ben, förändringar som är svåra att se med blotta ögat. Det kan därför vara av intresse att ta fram ett normalmaterial för tjänstehundar så att det med tryckmätningsmattans hjälp tidigt går att upptäcka om en stoisk tjänstehund har ett förändrat rörelsemönster.Syfte & hypotesSyftet var att använda en tryckmätningsmatta för att skapa ett normalmaterial för en tjänstehundspopulation gällande parametrar registrerade med tryckmätnings-mattan.
Flygburen laserskanning kopplat till skördarmätning för datainsamling till operativ planering :
The requirements for operative planning activities are increasing. The forest industry wants to gain better control over wood flow. A felling that is more market adjusted is desirable. However, this causes problems in the operative planning process because of the data collection methods used today. Data about timber assortments and data about the distribution of the tree diameter, etc., are often lacking.
Airborne laser scanning is used to a greater extent than before for estimation of forest variables and should perhaps be used to the same extent in operative planning activities as well.
Vägen till en levande lanthandel
AbstractA general store is a grocery store that is located in the countryside. In today's modern society, it is difficult for general stores to compete with the supermarkets and discounters in terms of price and supply. The purpose of this thesis is to create an understanding of both the rural merchants and its customers? perspective on a well-?functioning general store. We have conducted a case study of three general stores where we interviewed the merchants about how they do to please their customers? needs and identify key elements of a well-?functioning general store.
Skyltfönstrets möjligheter - En kvantitativ studie om skyltfönster baserad på kreativitet och tid -
Store windows, as many earlier research studies indicate, is an important factor of the store atmosphere to attract customers into the store. In this study we have narrowed it down and chosen to focus on how different contexts of the store windows will effect customers' evaluation. The purpose is to find out how the context of high creativity and low creativity combined with different time aspect in store windows will affect store image, attitude, entering decisions and purchase intention toward the store. The results are based on a quantitative study where we did an experiment and a field study. The result shows that higher level of creativity is better than lower level of creativity in certain aspects.
Elektronisk handel : med fokusering på värdekedjan
På bara ett par år har elektronisk handel potential att radikalt förändra de ekonomiska och sociala förhållanden i samhället. Internets snabba tillväxt kopplar samman individer och organisationer till ett stort globalt nätverk som representerar enorma möjligheter. Det talas om ett nätverkssamhälle och en nätverksekonomi.Elektronisk handel driver företag mot att bedriva affärer på ett fundamentalt nytt sätt. Behovet av att dela information i realtid ökar tillsammans med förändringarna i värdekedjan.Syftet med studien är att kartlägga elektronisk handel i allmänhet. Studien fokuseras på hur elektronisk handel används för att länka samman företag, stora som små, från råmaterial till konsumenten.
Effekter av PR kontra reklam - är beaktande av produkt en försummad aspekt En studie av PR och reklams relativa kommunikationseffekter vid olika grad av engagemang för köpet och produkten.
Using stimuli with identical information in both PR and advertising, this study seeks to explain how content class together with the level of involvement affects the communication effects of marketing messages. There is currently no established way of measuring the value of PR, and contemporary PR metrics do not take into account what effects PR actually generates. PR is often said to have an advantage over advertising due to the effects of third party endorsement, but previous empirical assessments show inconsistent results regarding what effects each content class generates. The result of this study is that PR is stronger at building recall, interest and credibility, and that it has less perceived selling intent than advertising. Results differ somewhat between different levels of involvement, but the conclusion is that this might not be attributable to the level of involvement per se but rather to the type of products being used in stimuli - a conclusion that seems valid for previous research as well.
Gerillareklam - överraskande effektivt: En jämförelse mellan gerillareklam och traditionell reklam
The consumer of today is bombarded by an increasing number of commercial messages, which makes it harder and harder for brands to cut through the clutter. Because of this, new methods are developed and introduced to the market every day. One of the most widely discussed of these methods is guerrilla advertising. Even though the method has received numerous praises there are not any academic proofs supporting these arguments. The authors, of this thesis, have examined if guerrilla advertising is more or less effective compared to traditional advertising and what the reasons for the result are.
The pros and cons with technology sourcing: A case study of sourcing contracts in the Contract Research &Technology Market
Purpose: The purpose of this thesis is to analyse the process of technology sourcing within firms active in the CRT-market. The primary focus of the study is the motives, risks and problems associated with technology sourcing, to construct key learnings for organisations consider undertaking this way to access research and development or those organisations that are already operating in the CRTmarket. Method: As method has abduction been used. The empiric material of the thesis is based on qualitative research in form of interviews in a conversational manner. For correct interpretation and understanding a hermeneutics approach has been used.
Gapet: En studie om gapet mellan leverantörer och köpare av digital skyltning
The aim of this study is to describe the market for Digital Signage in Sweden and give the reader an increased insight and understanding of the problems that suppliers and buyers of Digital Signage may encounter. The study is abductive and based on a number of qualitative interviews with representatives from potential buyers, an existing user, a supplier and a number of companies with insight into Digital Signage. Our findings show that the companies in this study have not yet reached the stage of being ready to invest in a system for Digital Signage, since the effects on for instance increased sales and potential savings on marketing communication have not yet been clearly proven. Furthermore the study shows that it is important that a supplier has a fundamental understanding of the business model of the buyer. In addition to this, service, support and IT-related issues are of great importance for the potential buyers.
Det perioperativa samtalet-nyexaminerade operationssjuksköterskors uppfattningar
The perioperative nurse's primary responsibility is to care for the patient during the operation?s three phases; before, during and after. The communication between colleagues in the surgical department is increasing opportunities for safe care for the patient and a good dialogue with the patient can alleviate the concerns facing the unknown environment such as an operating theater. The pilot study was to investigate the surgical nurses' perceptions of conversations with the patient one year after graduation. To answer the pilot study's aim a qualitative interview study was chosen with a phenomenographic approach.
En andra chans ? en överblick av secondhandkläders marknad
In our globalized society massconsumption is widespread. However there is a trend showingthat people are starting to re-use clothes instead of buying newly produced garments. Reasonsfor buying secondhand clothing are many. During the 1950s people strived to look likeeveryone else but in the 1960s this changed. Subcultures grew stronger.
Den som vet bäst vinner mest - Om information i butik och hur den används.
When in the process of buying a product based high effort behavior, the consumer needs information to decide on which product that best satisfies their need. There is a wide arrange of sources where this could be found. One of the most important, due to the great influence it has on consumer choice, is in-store communications. This is also one of the least developed sources. It is not uncommon that the only facts that can be acquired are found on product packaging and from contact with the store´s staff.
Musiken och folkbiblioteket: en studie av musikverksamheten på folkbiblioteken i Borås Stad
The purpose of the master thesis was to reflect and analyze music library activities and policies in the public libraries in the area around the city of Borås, in the south-western part of Sweden. With this thesis I also wanted to look at the interaction between the public libraries, the music school and the music associations in the same area. To investigate these matters, qualitative method was used in the form of interviews with seven librarians from seven different libraries and five representatives of different local music organizations. Other methods used were observations and source studies. The literature used discusses the role of the music department of public libraries as well as that of a music librarian working in a public library.