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1000 Uppsatser om House of Brands - Sida 44 av 67

Digitalisering av kulturarvet En studie av digitalisering vid två museer

The purpose of this thesis is to examine how two separate museums have realised the task of digitizing their collections, as well as to learn what options, possibilities and resources have been available to them during this process. Additionally, the aim here is to find how the two museums have dealt with problems in connection to the digitization projects, since there are as-of-yet no established regulations or standards to guide them in their digitization efforts. However, national and international working groups seeking to establish better collaboration between archives, libraries and museums ALM institutions have recently begun to formulate recommendations and suggested standards. Some of these recommendations have been used here as a theoretical framework in the examination of the two museums. The research questions posed are: What options, possibilities and resources have been available to the museums in their digitization projects, in terms of economy, staff, technical equipment and time?; For what purpose are the museums digitizing their collections?; and How does their purpose influence the process and chosen procedures? Also discussed here is how the museums relate to some of the existing recommendations.

Teststrategier och användning av testautomation : En studie utförd på företaget Extenda AB

In today?s IT world where software is constructed in a rapid pace, testing has become a crucial area to master when testing has to be done at a greater speed. To still be able to handle the demands of high quality software, companies have to spend more resources on testing and introduce test automation. By automating test cases the testers can gain time which they can spend on doing more complex testing and thereby increase the quality of the software.In this thesis we have helped Extenda AB, who delivers systems to retail companies, to introduce test automation in one of their customer specific projects. This has been done using their own in-house ?capture/replay? tool ECP (Extenda Cashier Player).We have also derived a process that explains how Extenda can introduce test automation on other customer projects.

Corporate storytellings påverkan på ett företags employee brand : En kvalitativ fallstudie av hur företag kan påverka anställdas engagemang

AbstractA useful tool for companies to use in their differentiation process is proposed to be employee branding. Employee branding is developed and put forth by the management with the main task to formulate the brands vision and values, and communicate them to the employees. To promote the employee engagement and their relationship with the company, corporate storytelling can be applied, with is an internal communication that strengthens the internal rumour and values that represent the brand. Since engagement and motivation is important factors when creating a strong employee brand, there is a need for further research on how corporate storytelling is used by companies to influence employee engagement and motivation, as corporate storytelling leads to deeper commitment among employees.PurposeThe purpose of this paper is to explore how companies use corporate storytelling to influence their employee branding.MethodologyThe authors conducted a qualitative case study on how the retail organization Boomerang. The empirical material was collected thru semi-structured interviews with Boomerangs management and employees.ConclusionThe conclusion shows that the employees prefers when corporate storytelling and various communication is put in context, this because it?s easier for the employees to understand.

Samarbete i Öresund : En studie om integrationsarbetet i en gränsregion

1 januari, 2004 infördes den nya revisionsstandarden (RS) som är en översättning av ISA, med hänsyn tagen till svensk lagstiftning. RS innebär flertalet nyheter vid genomförandet av revision. Bland annat har revisorns roll förändrats genom att revisorn numera skall granska och uttala sig om fler förhållanden än tidigare.Syftet med denna uppsats är att redogöra för revisorers och företagares syn på införandet av revisionsstandarden. Detta görs i form av en fallstudie med koncentration på tre utvalda RS (RS 402, 501, 570). Öhrlings Price Water House Coopers är representant för revisionsperspektivet och Vattenfall samt E.ON är representanter för företagsperspektivet.

Lågenergihus : Att bygga energisnålt

A large proportion of the energy consumption is in the building industry and a large part goes to heating our homes and premises. In the developing countries' development now threatens the large consumption of energy in our earth's climate. It is in the West world that we must be good role models in terms of energy efficiency. One solution to reduce energy consumption for heating of buildings may be to continue to build low energy houses and passive houses, but it is also about rebuilding the buildings that currently have high energy consumption such as the old Million program Houses. These buildings will be standing many years and their energy consumption will not diminish over time by itself and energy prices will certainly not diminish in the future.

Brand Culture : Between consumers and brands

The empirical data that lies behind this survey comes from field work between 1992 and 1995. This field work represents work I made myself as a sales-man for the company, Malmberg Original Water. The task was to implement the Malmberg mineral water brand on the restaurant market of the South-Swedish area. Our aim was to reach the upper-scale, premium market of restaurants. The mission was successfully completed, and at 1996 we had completed the position as the most exclusively positioned mineral water brand in Skåne (Southernmost Sweden).

Kommunala myndigheters och en frivilligorganisations stödinsatser till våldsutsatta invandrarkvinnor

The purpose of this degree project is to obtain a greater understanding of how the support for abused immigrant women is designed and if these measures respond to the women?s own wishes and needs. I also want to investigate the possible advantages and disadvantages, there are under the social ser­vi­ces and voluntary organizations (NGOs) and women themselves when it comes to spe­cific sup­port measures for immigrant women. On which basis have these support measures been designed and what experience or research starting points are based on? To what extent do they answer to women?s needs according to the staff, and to the women's own view?The study is based on qualitative data consisting of five interviews and one case report of an abused woman.

Vindkraftetablering och uranborrning i Dalfors-Dalarna; Acceptans bland närboende

The dependency of fossil fuels has to decrease in order to reduce emissions of green house gases. Wind turbines generate electricity with low environmental impact, but the local opinion in Sweden is sometimes an obstacle to new developments. The acceptance of nuclear power increases at the same time. Mining uranium is once again on the agenda and prospectors are currently drilling for uranium. This cross-sectional study deals with acceptance of wind farms and uranium drilling.

Identifiering av immateriella tillgångar : En explorativ studie om förvärvsredovisning enligt IFRS 3

Bakgrund: När IFRS-regelverket blev tvingande för svenska börsföretag år 2005 fanns förhoppningar om att immateriella tillgångar och goodwill, som uppstod vid förvärv, skulle redovisas på ett mer transparent och jämförbart vis än tidigare. De studier som gjorts på området har dock visat att dessa förhoppningar inte har besannats fullt ut. Syfte: Syftet med studien är att jämföra hur börsföretag identifierar och redovisar förvärvade immateriella tillgångar med de uppfattningar som finns hos företagens nyckelpersoner, angående samma tillgångar. Vidare syftar studien till att ge svar på varför eventuella skillnader, mellan sättet att redovisa och nyckelpersoners uppfattningar om immateriella tillgångar, förekommer. Metod: Studien har klassificerats som explorativ då den syftar till att undersöka ett relativt outforskat område.

Vad driver de svenska småhuspriserna?

Syftet med denna uppsats är att utreda vilka faktorer som påverkar de svenska småhuspriserna, och i så fall hur och i vilken utsträckning. Med stöd av tidigare studier som enhetlig pekar ut bolåneräntan och disponibel inkomst som de faktorer vilka har tydligast inverkan på fastighetspriserna i Sverige, utökas de förklarande variablerna i denna studie med hjälp av en stock-flow modell. Tidsseriedata från 1993-2013 behandlas för enhetsrötter och kointegration för att skattas i en regressionsanalys i form en "Error Correction Model", med avsikten att utreda både ett kort- och långsiktigt samband. Resultatet bekräftar reporäntan och disponibel inkomst som två viktiga faktorer för att förklara det långsiktiga sambandet med priserna på småhus i Sverige, tillsammans med ytterligare faktorer såsom BNP, hushållens skuldsättning och arbetslösheten. På kort sikt är dels den historiska utvecklingen av huspriserna en nyckelfaktor, men faktorer som disponibel inkomst, ränta, BNP och hushållens skuldsättning är också viktiga krafter för att förklara småhuspriserna.

Erfarenhetsåterföring av konstruktionslösningar Optimal utformning av ett detaljbibliotek med standardiserade konstruktionslösningar

This thesis has been carried out at the Building and Civil Engineering Programme at Chalmers University of Technology in cooperation with NCC Technology. The study aims to investigate the optimal design of a library of standardized structural solutions for in-house multi-family buildings and what benefits it brings. Today NCC use technology platforms to improve efficiency and simplify the construction process. The platforms provide the constructors guidelines on how construction details should look like, but the details are not complete. NCC Technology started in the spring of 2013 a project to investigate what benefits there are to create a library of standardized structural solutions for the constructors, with more detailed solutions than in the platforms.

Varumärken - Varför har företag problem med dem? : En studie i vilka problem varumärkesbyråer identifierar som vanliga hos kundföretag och varför.

Varumärken är viktiga för företags vara eller icke vara. Ett företag vars varumärke är dåligt eller döende kan gå samma öde till mötes som varumärket. Därför är det förvånande att, enligt en undersökning gjord av en varumärkesbyrå publicerad i en branschtidning, marknads- och informationschefer i Stockholm har dålig koll på sitt varumärke. I vår studie undersöks vilka problem som kundföretag oftast har när de söker hjälp av en varumärkesbyrå. Vi försöker sedan att identifiera varför, och möjliga lösningar för att lösa eller förminska dessa problem.

DEN EKONOMISKA EFFEKTEN AV ÖVERKLAGANDEN I GÖTEBORG - Kan överklaganden mot bostadsbyggnadsprojekt härledas till demografiska faktorer och vilka ekonomiska effekter kan de ge för byggföretagen?

This bachelor thesis addresses the problem of appeals against house building in Gothenburg. The thesis investigates whether there is a statistically significant relationship between demographic factors and the occurrence of approved, appealed and revoked permits for new construction of residential buildings in the ten districts of Gothenburg. This is done with a correlation analysis. The report also investigates whether there is a statistically significant regression in the same demographic factors and how these individually affect the average processing time for appeals in the districts. This study is done with a multiple regression analysis.

En IT-forensikers kamp mot IT-brottsligheten : En studie om arbetssätt hos polisens IT-forensiker

The use of information technology (IT) is exploding. Today, it is in our daily routines to use some kind of information technology. The increase of users increases the number of cyber crimes, ie, crimes that in some way involve IT. As the cyber crimes grow in numbers, the workload for technical investigator increases, these are called digital crime investigators. The thesis is about how police digital crime investigators work and what problems they may encounter during an investigation.

Dior - Ett lyxmodemärke i kris : - En studie i argumentens bild av händelsen

ABSTRACT The purpose of this essay has been to analyse an incident that received huge attention in the media that took place on February 24 2011 involving the famous fashion designer John Galliano. Galliano who at the time served as a creative director at French luxury fashion house Dior hurled anti-Semitic remarks during an altercation to a couple at Paris café La Perle. We intended to do a study of the material in two parts. The primary focus of our thesis was to analyse six different newspaper articles that involved the incident. We chose to analyse three articles from Great Britain and three from the United States to get a versatile image of the incident.

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