Sökresultat:
1000 Uppsatser om House of Brands - Sida 45 av 67
Ett starkt varumärke når fram
Den ökade betydelsen av att som företag ha ett starkt varumärke för att synas på marknaden har inneburit att det läggs ner allt mer tid och resurser på varumärkeshöjande aktiviteter inom företagen. Den växande virtuella världen och den ökade handeln på Internet har i kombination med vikten av ett starkt varumärke skapat en komplicerad situation. Vagabond är ett svenskt varumärkesproducerande skoföretag som har ställts inför de möjligheter och svårigheter som den ökade Internetanvändningen har inneburit. Expansionen genom försäljning via återförsäljare på Internet har inneburit att svårigheterna med att kontrollera hur varumärket framställs på olika sidor på Internet har ökat. Den totala skokonsumtionen har ökat de senaste åren och konkurrensen på skomarknaden har blivit stor, vilket bidrar till att vikten av att sticka ut blir allt större.Syftet med vår studie är att förklara hur det varumärkesproducerande företaget, i vårt fall Vagabond, arbetar med att framställa och bevara sitt varumärke och vidare hur de Internetbaserade återförsäljarna resonerar kring sina produkters varumärken.
Utvärderingsmodell för förpackningar och dess hantering i dagligvaruhandeln : ? en jämförelse av ergonomi-, miljö- och logistikparametrar
Companies become more and more aware of the added values of the packaging. A well chosen and developed packaging can reduce the costs for the companies through reduced costs for transports, reduced quantity of waste and discards and increased goodwill for example. The companies? costs for salaries can also be reduced due to the increased packaging handling efficiency and the reduced costs for sick leave, reduced work capacity and rehabilitation etc. that can arise when handling poorly developed products and packaging.
Open access i forskningspolitiken : en undersökning av de politiska argumenten i debatten kring vetenskaplig publicering
This Master's thesis aims at pinpointing the political arguments that appear in the recent debate on scientific publication. There is a widely spread opinion that prices on digital resources are far too high, thus taking up a major part of the University libraries budget, while publishing companies make high profits. It is also a common opinion that the current publishing method does not take full advantage of the possibilities of electronic publishing. Lately a number of alternative ways of publishing have been initiated and discussed, generally referred to as open access. Open access published material is available free of charge and free of most copyright and licensing restrictions on the public internet.In this thesis the minutes from four hearings held by the UK House of Commons in the spring of 2004 are examined.
Problemidentifiering och utveckling av plocklagerverksamhet
Ellos was founded in 1947 by Olle Blomqvist and quickly grew into one of the leading mailorder businesses in Sweden. Ellos Group is in the current situation Scandinavia?s largest ecommercecompany and since 1997 owned by the French holding company Keering. Thismeant that Ellos became a part of Redcats Nordic along with brands such as La Redoute,Verbaudet , Daxon and others.2010 started a project with the aim to develop a logistic model for these products. The resultwas the department Redmap on Ellos that would serve as both a hub and distribution channelfor Northern Europe.
Tredimensionell fastighetsindelning : med fokus på tillbehörsproblem
Real estate is defined as ground, which is divided into property. Ground means every part of the surface, which is situated within the country. There is no legal definition of property to be found. Property is usually explained as every unit, which legally should be registered in the register of landed properties. To constitute a property the property must permanently be suited for its purpose.
Implementation av in-house applikation med möjligheter tillIP-telefoni
Detta examensarbete utfördes hos företaget Syntronic i mjärdevi. Uppgiften de ville ha utförd var en undersökning och implementation av ny funktionalitet i en redan existerande android applikation som de har utvecklat. Uppgiften i denna applikation var att undersöka möjligheterna till IP-telefoni, eller VOIP som det kallas, så att de kunde ringa varandra via applikationen genom datanätet istället för det ordinära nätet, samt att implementera detta.Detta examensarbete utfördes hos företaget Syntronic i mjärdevi. Uppgiften de ville ha utförd var en undersökning och implementation av ny funktionalitet i en redan existerande android applikation som de har utvecklat. Uppgiften i denna applikation var att undersöka möjligheterna till IP-telefoni, eller VOIP som det kallas, så att de kunde ringa varandra via applikationen genom datanätet istället för det ordinära nätet, samt att implementera detta.För att möjliggöra detta har dels android API för SIP, samt en Asterisk server som tar hand om SIP samtalen och SIP-adresserna används.
Den syd?stg?tska d?rromfattningen: en unders?kning av Kisa tingshus d?rromfattning
Kisa Courthouse in the south of ?sterg?tland is a house built in the early 19th century with a typical neoclassical style. With clearly regular symmetrical wooden facade scheme with a central main entrance. The main entrance is a wooden double door with richly decorated portico. the crown moulding above the door consists of a band of dentils with a cornice moulding at the top.
Sveriges potential för elproduktion från takmonterade solceller : Teoretisk, teknisk och ekonomisk analys
The Swedish potential of electricity production from roof mounted solar panels has been determined in three steps: accessing the existing roof top areas, simulating the amount of electricity solar panels can produce on these areas and finally analyzing how large the necessary economical change is to make the solar cells profitable.The total existing amount of roof top areas are 319 square kilometers and the area distribution follows the distribution of people. This leads to an installed power of 47,9 GW which are expected to produce 49,0 TWh electricity per year. If the quality of the electricity is prioritized the highest the power is reduced to 3,7 GW, generating 3,8 TWh yearly, but if the hosting capacity is calculated from Sweden?s total electricity need, the capacity is 42 TWh per year.Today, solar panels are not profitable in Sweden for houses, even though there is a subsidy of 35 % of the investment costs, discounted in 25 years. The profitability is calculated with a cost of capital of 5 %, a price on electricity of 1 SEK/kWh and an investment cost of 20 SEK/Wp.
SKREA BACKE: Erfarenhetsåterföring och uppföljning av infrastrukturprojekt
AbstractThis report has been developed in cooperation with Peab Region Bostad Göteborg, mentor at Krook& Tjäder (through Chalmers), and examiner at Chalmers University of Technology. The report is the result of a research of a building project, constructed by Peab. The report is investigating and it means to identify and evaluate qualities in the dwelling and its surroundings. Its purpose is to evaluate how the residents in a chosen housing cooperative enjoy living there. It shall, with help of chosen quality aspects, identify what expectations the residents had before moving in, how they experience the dwelling and its surroundings today, and what hopes they have for the future planning of the area.
Design av utomhusträdgård i Dubai :
To plan and build a garden in Dubai has other conditions and challenges than what you experience in Sweden. The heat, wind and lack of water makes the need for durable plants, a good design and landscaping important if you want to have the opportunity to use your garden during most of the year. The soil is poor of nutrients, alkaline and sometimes saline, witch makes supplying the soil with organic material and various fertilizers necessary if you want to be able to plant a bigger range of plant material in your garden. Another important part is to provide your garden with a good irrigation system that should be put into the ground before planting so that the plants are given a more even irrigation.
It?s relatively green scenery you meet and to me it?s in a way surprising since the country with its climate is rather harsh for the purpose of supporting plant life.
Kändisar som talespersoner : - Ett vinnande koncept för varumärken?
Syfte & forskningsfrågaUppsatsens syfte har varit att, ur ett företagsperspektiv, undersöka och analysera vad som motiverar företag att använda kändisar som talespersoner i sina reklamfilmer. Vi ville undersöka hur företag väljer vilken kändis de ska samarbeta med och vad som krävs av kändisen vid ett samarbete. Vi ville även identifiera vilka positiva och negativa effekter det kan ge för varumärken, samt vilka risker det finns med att använda kändisar i sina reklamfilmer. Utifrån vårt syfte formade vi vår forskningsfråga: Hur påverkas varumärken av att använda kändisar som talespersoner? MetodUppsatsen är skriven med en kvalitativ forskningsmetod och en induktiv ansats.
Hur ser skolkuratorer och skolsköterskor på självskadebeteende hos högstadieelever? : En kvalitativ studie om bemötande och förståelseutifrån riktlinjer och policys
This study deals with sustainability reporting in three governmental and three non-governmental Swedish companies in different industries. With increasing demands from the society regarding company?s CSR - Corporate social responsibility, the perspective of accounting gets broader and covers even non-financial information to meet not only the owners? demands but also others stakeholders' requirements. Sustainability has become an important tool for creating company?s business value and a positive sustainable external image.
Ungdomsanpassad myndighetskommunikation. En jämförande textanalys av Kronofogdemyndighetens texter som riktar sig till allmänheten och ungdomar.
The aim of this thesis is to contribute to a better understanding of the FRA-law. The focus of the study is to examine how Swedish politicians relate to the new draft of this law on intelligence. Key themes in the study are security, threats, surveillance and privacy. The power relationship between the individual and the state is also examined. Empirical data used in this study consists of a spoken plenary debate in the House which was held in connection with the adoption of the FRA law in June 2008.
Hur ska jag få tryck i basen? : Skillnader att mixa bas, bastrumma och andra basinstrument i danceliknande musik i jämförelse med övrig populärmusik
Uppsatsen går ut på att undersöka om det finns skillnader på tekniker som används vid mixning av basinstrument i musik avsedd att spelas på dansgolv som t.ex. house, trance, hip hop, R n´B, osv. och annan musik som vanligen spelas på radio, TV, Mp3-spelare, bärbara datorer osv. som rock, metal, jazz, pop, osv. Musik som är dansinriktad och spelas på dansgolv upplevs oftast som starkare i basen, då den också har basinstrumenten som den viktigaste för att skapa ett ?groove?.
Naturanpassat bostadsbyggande :
I am in this essay to find out how to successfully combine new development with preservation of natural values, mainly large scale vegetation and ground formations.This is done by studies of three developments.
The first development, Engeltofta backe, lies 7 km northeast of Gävle. The expectations of natural preservation were not fullfilled when this area, after the explotation, did not have any vegetation of value left.
The second example, Östra Kvarnskogen in the community of Sollentuna, shows, as far as one can tell at the moment, a sucsessful combination of new development and preserved nature.
The third example is a development in the community of Kullön. In this area the ambition of combining preservation and development was fullfilled.
After studying vital documentation in each planning process, I made interviews with different actors in each of the three processes. I thereafter compared the different documents and answers from the interviewed persons to find out if there were any significant similarities or differences which could be of importence when natural values is to be preserved in new developments.
My conclusion of this study is that it is of great importence to define key expressions often used in the process, such as natural values and preservation.