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1546 Uppsatser om Global campaigns - Sida 22 av 104
Kultur på avstånd : fyra lärares syn på kulturarvsfrågor i gymnasial distansundervisning utomlands
SammandragSyftet med uppsatsen är att studera vilken syn fyra lärare, verksamma inom olika skolområden, i och utanför Sverige har kring kulturarv och kulturell identitet i ett internationaliserat samhälle. Mina frågeställningar riktar sig till gymnasielärare som är inbegripna i distansutbildning i utlandet på ett eller annat sätt och behandlar frågorna: vad innefattar det kulturarvsbegrepp som står omnämnt i Lpf 94? Påverkas det skönlitterära kulturarv som förmedlas till utlandsstuderande distanselever av den utländska kontext eleverna befinner sig i samt hur stärker fyra lärare i och utanför Sverige elevers kulturella identitet i svenska skolan?Utifrån en enkätundersökning med de fyra lärarna visar det sig att kulturarvet är ett mångtydigt begrepp som kan innefatta allt från estetiska konstarter till en mer antropologisk syn där kultur är allt vi gör och tänker. Det skönlitterära kulturarv som de fyra lärarna presenterar är nationellt/traditionellt och nationellt/samtidsbundet. Lärarna har olika uppfattningar om huruvida hänsyn skall tas till den utländska kontext som svenska elever som studerar på distans i utlandet befinner sig i, men i praktiken är den internationaliserade skolmiljön främst märkbar i svenska skolan i utlandet.
Didaktiska arter
The study intends to find easily recognizable indicator species for water quality in the constructed wetland of Flemingsbergsviken. The study is relevant since indicator species can be difficult to determine for common people. Easily recognizable indicator species could improve dialogue between the scientific community, administrative authorities and the general public. Such species could be used in education systems, associations or in information campaigns. Therefore, I have chosen to refer to these species as didactical species.
Civilt skydd vid upprorsbekämpning
Counterinsurgency (COIN) has made a comeback during the early 21-century since the majority of western countries have been involved in peace enforcement in the middle-east. Since its comeback the concept of COIN have been wildly debated but also undergone some chances since its early days, today the majority of COIN theories claims that the local population is the key to winning a COIN campaign. If you gain their trust the insurgency will lose their support and recruiting base, this is the reason why collateral damage resulting in in civilian deaths are contra-productive, it creates more insurgents. This is the incitement to further examine how civilian deaths occur and can be avoided during COIN campaigns. This essay studies the American COIN campaign in Iraq between 2004 and 2009 and aims to investigate whether there is a trilemma-like relationship between the key goals of COIN: protecting civilians, protecting one?s own forces and neutralizing the enemy.
Katastrofal rapportering : En kritisk diskursanalys av svenska dagstidningars rapportering om jordbävningen i Haiti respektive översvämningen i Pakistan 2010
This study deals with the distinct difference in media attention the earthquake-disaster in Haiti and the flood-disaster in Pakistan got in 2010. There may be many reasons to this divergence, but this study focuses on how news articles can create compassion. This study, with its critical perspective, examines how two daily papers in Sweden portray the suffering of the victims of the catastrophes in Haiti and Pakistan, and create compassion for them. Furthermore it asks the question who benefits from the newspaper?s description of human suffering in the third world. The result shows that the manner of which Swedish daily newspapers report from the catastrophe in Haiti creates an emotional involvement, which most likely leads to compassion. Furthermore it shows potential to lead the readers to identify with the suffering people in Haiti. The Swedish daily newspapers report of the catastrophe in Pakistan on the other hand, does not involve the reader on an emotional level, but gives them the role of a spectator.
"The Never Ending Story" : Sårbarhet och kamp för överlevnad i Olofströms kommun
The world around us is shrinking and globalization and capitalism are processes affecting the world. Global trends, like outsourcing and relocation of firms to low-cost countries, have become more common. This creates a huge vulnerability in the municipalities that today are concentrated around a single large company. One of these is Olofström which today is one of the most vulnerable municipalities in Sweden and whose survival today lies in the hand of the company ?Volvo Cars Corporation?.
Företag på Facebook : Hur de sprider information och interagerar med sina medlemmar
Social media on the Web has become more common over the last decade and in recent years it has grown immensely. The social media with the highest amount of members is Facebook, where not only private persons are found - companies started to establish their profiles on the network in 2006. However, little is known about how these companies succeed and reach their audience with information dissemination and interact with them. The aim of this study is to contribute with information to local companies on how they can manage to maintain their activity with different approaches and strategies. This study examines how three different local companies chooses to spread information and maintain relationships with their members on Facebook.
Ett glokalt va?xelspel fo?r ett multinationellt fo?retag : En studie om branding-arbetet fo?r Post-it pa? den nordiska marknaden
Datum: 15/1/2015Niva?: Kandidatuppsats 15 hp, Fo?retagsekonomi C, HT 14 Fo?rfattare: David Norman, Johan Rappling Handledare: Jukka Hohenthal Titel: Ett ?glokalt? va?xelspel fo?r ett multinationellt fo?retag - En studie om branding- arbetet fo?r Post-it pa? den nordiska marknadenSyfte: Syftet med denna studie a?r att visa hur branding-arbetet ser ut fo?r ett globalt varuma?rke, a?gt av ett multinationellt fo?retag, pa? den nordiska marknaden samt till vilken grad marknadschefer fo?r ett varuma?rke av denna typ a?r fria att lokalanpassa brandingen. Fo?rhoppningen a?r att denna fallstudie ska fungera som ett komplement till ra?dande studier inom glokalisering.Teori: Uppsatsens teoretiska referensram besta?r av erka?nda koncept inom marknadsfo?ringsomra?det sa?som global branding, glokalisering och produktlivscykeln men a?ven Hofstedes kulturella dimensioner. Metod: En kvalitativ fallstudie fo?r det multinationella fo?retaget 3Ms varuma?rke Post- it har utfo?rts.
En studie om konflikten mellan företags affärsstrategi och CSR-arbete i lågprishandeln
A wish for a higher standard of living has driven the rate of consumption in Sweden. Mainfocus in business is on a higher growth and profitability where some companies use a lowprice strategy to win competitive advantage. The positive consumption pattern spiral is oftendiscussed in media, while criticism is limited and often refers to the environment. In order toreduce our ecological footprint we should consume more sustainably. More and morecompanies implement CSR (Corporate Social Responsibility) in their business strategy tobecome more sustainable.
Relativ absolutism eller absolut relativism? : etik och moral i en global värld
Syftet med denna uppsats är att undersöka den eventuella konflikten mellan sekulariserad och religiös etik och moral. Studien tar sin utgångspunkt i religiös absolutism kontra sekulariserad relativism. Jag vill även ta reda på om det finns etiska grundtankar som flertalet kan vara överens om..
Challenges and Opportunities in Swedish Apiculture
Bees are of importance for the global food security. In Europe 84% and in the World 35% of all the agricultural crops are dependent of animal pollination (Winfree et al., 2011:1). In agricultural production there is a huge lack of pollinators (Azien & Harden, 2009). A problem that is widely spread. In Sweden the problem becomes clear when looking at the statistics of the number of bee colonies during the last 20 years, where it has been a decline with 63 % (Statistiska Centralbyrån & Jordbruksverket, 2011).
All makt utgår från Väst : En kritisk diskursanalys av Afghanistans politiska rekonstruktion
Syften med denna uppsats är att studera vilka normer och värderingar som ligger till grund för rekonstruktionen av Afghanistans regeringsinstitutioner, samt vilka strukturer som gör att dessa normer är de hegemoniska globalt. I mitt analysarbete har jag framförallt använt mig av Norman Faircloughs textnära kritiska diskursanalys och ?Världssamhällemodellen?, där begrepp såsom legitimitet och hegemoni står i fokus. Som analysunderlag ligger ?Afghan Bonn Agreement? samt tre resolutioner från Förenta Nationernas (FN) Generalförsamling.Det finns idag tydliga normer som styr vad som anses vara ett legitimt styrelseskick.
Adolescents' knowledge, attitudes and beliefs about HIV/AIDS at a college in Zambia
Background: The HIV-pandemic is a global concern. Everyday about 6000 adolescents become infected with HIV. The HIV-prevalence in Zambia among adolescents, between 15-24 years, were 3,8% for men and 12,7% for women in year 2005. Aim: The aim of this study was to explore adolescents` knowledge, attitudes and beliefs about HIV/AIDS in Livingstone in Zambia. Method: The sample consisted of 67 adolescents, 33 males and 34 females in age 15-24 years.
Förutsättningar inför detaljplanearbetet - Hur påverkar detta processen?
The purpouse of this study is to find out how and if a Content Managment System (CMS) can benefit from applied User Experience Design (UX). A work project has been executed where a client wanted the students to create a user friendly CMS for adding content to a global hotel review site. A prototype of a CMS was created based on literature studies about UX and CMS. The prototype of the user friendly CMS was then tested through user tests and interviews with key users. After input from the key users the prototype was changed until the users were satisfied with it..
Vikten av motivation på arbetsplatsen : en studie om belöningssystem i hotellbranschen
Background:Companies are beginning to see the world as their market; not only to seek global opportunities but also to oversee the global competition. Although most people connect globalization to export and import of goods, the globalization process also affect the businesses distinguished by service. The corporations are faced with higher demands of adaptation, which in turn leads to higher needs of skills and knowledge, which of course is very important in business such as the hotel industry. A motivated employee can perform better and furthermore has a stronger sense of belonging to the organization and might therefore be a key to future success of the company.Purpose:The main purpose of this essay is to compare the motivation strategies and reward systems chosen by the management and match this with what the employees are requesting. By doing this we can compare the different objects studied in this essay and furthermore we will be able to see which hotel that has the best match.
Nina på nätet : En netnografisk studie av politisk kommunikation i de sociala medierna
The Swedish election year of 2010 has just begun and the political actors are mobilizing their communication efforts to win the votes of the public. The political campaigns of 2010 have the potential to be the first where a new channel for political communication has the potential to make a difference ? the social media. This paper aims to describe in what ways a Member of Parliament, Nina Larsson (FP), together with the PR-agency Hello Clarice are using social media to conduct political campaigning on the web. It also aims to study if the professional consultants of Hello Clarice have any influence over Nina Larsson?s political communication.The theoretical framework which is the base for this study are theories of an extended public sphere in the age of mediation.