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2050 Uppsatser om Firm Strategies - Sida 63 av 137
Strategier för att erhålla legitimitet i en civilsamhällesorganisation
Non-profit organizations gain increasing attention in society but their legitimacy often decrease by scandals in separate organizations. Doctors without borders (MSF) constitutes an exception and has managed to retain their legitimacy. The aim of this study was to examine how MSF built and retained its legitimacy towards institutional actors in their environment, when the branch in general is suffering from a crisis of confidence. In a case study, this was done by identifying the institutional pressures on MSF and examining which strategies MSF uses to handle the pressures. The study was conducted through qualitative interviews with employees at MSF and actors in their environment.
Strategi, Läge & Varumärke
Goal: To describe which evaluation method is used by Swedish retailers to assess a potential retail location and to describe to what extent the retail brand effects this strategic decision. Design: Analysis of ten interviews with companies within five retail sectors in Sweden. Main study: Indication of what methods are used to evaluate a location and how a company's retail brand affects the decision. Results: Retailers use a mix of theoretical methods to evaluate the location attributes and possible profit. Most common among mixtures was an application of the analog method, residual method or the checklist method in combination with a financial assessment.
E-boken, den välkomna besökaren ? Fyra nya strategier för e-boken på folkbibliotek
The purpose of this thesis was to figure out the feelings that librarians felt towards the e-books at the library. And if it affects their work at the library, especially from a financial point of view. The reason I decided to do this study is because the subject of e-books has become bigger in the last couple of years, and that I got the feeling that the librarians didn?t like them that much. So I did six interviews with six different librarians from different libraries to see if they felt the same thing or if they are in fact positive towards them.The results I received from my study were that the librarians are positive to the e-book.
Modus vivendi. : Om könsidentitetens motstånd och beständighet i kvinnodominerade yrken.
The aim for this study was to find out what strategies women use to not react against inequality and sexist prejudice. In the study I used a critical realistic approach through, primary, the social ontology presented by Margaret S. Archer. The study focus on both the women?s construction of femininity and their construction of masculinity and what directions it constitutes for the women?s social orientation.
Inkludering och exkludering i en förskoleklass : En observationsstudie om maktförhållanden i den fria leken
The purpose of the study is to contribute to the field of social access in children's free play in the pre-school class, by looking at how children are included and excluded and how power structures arises in the free time. In order to capture the events that occur among the children, observations were chosen as research method.The results show that the children wanted to play with each other, and that the most common way to facilitate play was to ask "Can I join?". There were also other strategies being practiced regularly. It was also common to exclude other children from playing, and this was especially when the children wanted to protect their ongoing game, or that someone was not allowed to join because he or she ruined it for the others.
Varumärkeskommunikation och positionering med en begränsad marknadsföringsbudget : Marknadsföring med små medel i ett bilpoolsföretag
This Thesis deals with the two concepts branding and position, more precisely how companies with a small marketing budget needs to work with these two concepts. The purpose of this thesis is to understand how these companies are able to assert a position on their specific market. The thesis treats theories and empirical data to be able to answer the purposes of the thesis and for the authors to be able to give recommendations of how companies in this situation can improve their marketing strategies. To be able to give these recommendations a more in depth study had been made of a carsharing company, Sunfleet. This to be able to se how a specific company works with branding and positioning as well as what can be improved.
Multipelt företagande : En studie om företagare med flera företag
Det finns många sätt att studera organisatoriska förändringar på och många författare förespråkar olika typer av checklistor som chefer bör följa för att förändringen ska bli framgångsrik. Denna studie beskriver och analyserar anställdas tankar och handlingar i organisatorisk förändring utifrån individuella erfarenheter, positioner och strukturella karaktäristiska. För att uppfylla syftet studeras två nivåer i ett företag, den reella och den formella nivån. I studien står den formella nivån för ledningen medan den reella nivån står för övriga medarbetare i organisationen. För att studera detta utgår vi från den förändring som Hyresbostäder i Norrköping AB genomför för att göra sin organisation mer affärsmässig och kundorienterad.
Crossbreeding in dairy cattle
The aim of this literature review is to give an overview of the differences between pure- and crossbreeding systems. Crossbreeding is a mating system with individuals of different lines or breeds. It is one of several breeding strategies in dairy production used to increase the economic profit. The use of crossbreeding increases due to changes in the dairy market and an increase of inbreeding among purebred Holstein. The main benefit of crossbreeding is heterosis, which is the improvement in genetic level in a hybrid offspring above the average of the parent breeds.
"Min dotter är mitt arbete nu" : En kvalitativ studie om hur karriären påverkas när man blir mamma
According to statistics, a significant increase in sickness has occurred in the public sector in recent decades in Sweden. Human therapeutic professions is the area where the illness is most prevalent. The purpose of this study was through a qualitative method and hermeneutic approaches explore how conscious six social workers in the social services are on stress and how they cope with it. Further it investigates and analyzes how these results affect their daily work.One important result due to stress is that the social workers ability to treat their clients is impaired and they are less able to be empathetic. Inadequacy in the work environment leads to a sense of insufficiency by social workers, and a reduced quality of life.
?Känsliga tittare varnas? : En uppsats om medier, makt och moralpanik
Sweden. 1980. The term ?video violence? becomes public through the debates show Studio S. The show urges and obligates politicians to stop, regulate and ban video films with violent content from the market.
Överreaktion på aktiemarknaden - Myt eller verklighet?
PurposeThe purpose of this paper is to assess whether the overreaction found in ?Does the Stock Market Overreact?? by DeBondt and Thaler still persists today, and by equivalence test if a trading strategy based upon these assumptions would generate abnormal returns. MethodThe research has been carried out by studies of the stocks that for a prior period of one year has over or underperformed their benchmark. The stocks used in my study are all part of S&P500 index, and the period of study runs from three to five overlapping years over the last twenty years. ResultsMy tests indicate that the type of overreaction proposed by DeBondt & Thaler still is present, at least considering the stocks that during the formation period were winners..
Vägen till en framgångsrik utlandsetablering : en studie av Akzo Nobel Nippon Paint AB:s etableringsstrategier
Establishment can be described in many terms. This term is about a company that is establishing on the European market. For many companies, this can appear as a difficult, time- and resource taking process but to advance and develop it is not enough to have a good position on the Swedish market. The company Akzo Nobel Nippon Paint AB, which this composition is about, has taken the risk to leave the home country and explore the unknown. The process was careful and long-termed but also profitable.
Paketering av digital musik: Intervjuer med nyckelpersoner inom digital musik i Sverige
This exploratory thesis uses qualitative research to investigate how digital music is beeing packaged. The main study consists of 11 deep interviews with key representatives of the digital music industry in Sweden. These are (record companies) EMI, SonyBMG, Universal, Warner, (DSP) InProdicon, (mobile operators) 3, TeliaSonera and (cell phone producer) SonyEricsson. Packaging is a concept of marketing that has specific implications depending on which good or service that is being packaged. Packaging occurs at different levels in the production chain.
Prestationsbaserad självkänsla, kompensatoriska strategier och återhämtning i det gränslösa arbetet
Gränslöst arbete innebär att ansvaret ligger hos individen och denne själv kan bestämma var, hur och när arbetet ska utföras. Prestationsbaserad självkänsla bidrar till utmattning och sömnsvårigheter och att använda sig av kompensatoriska strategier är ett sätt att hantera gränslösheten. Syftet med studien var att undersöka sambanden mellan prestationsbaserad självkänsla, strategier och återhämtning bland personer med gränslöst arbete. En enkätundersökning genomfördes. Deltagare var 93 män och 47 kvinnor som arbetar på ett privat företag inom säkerhet och utbildning.
Konkurrensfördelar på en marknad som karaktäriseras av offentlig upphandling
Background: It is necessary for a company to hold some unique and irreplicable competitive advantage in order to be able to succeed in a market. In a market where public procurement is an important part the competitive advantages will be characterized by the fact that some of the participants on the market are public organizations and that their actions as for procurement fall under the legislation LOU. The characteristics of competitive advantage also depend on and change with continuous changes on a market. Purpose: The purpose of this thesis is to study the competitive advantages that are presenton a current market characterized by public procurement and how these are created. The purposes is also to based on the trends on the market today study and predict the nature of the competitive advantage on the market in the future as well as the changes that we think will occur on the relevant market.