The purpose of this bachelor?s thesis is to evaluate how the marketing campaign ?Låna dig rik? has been received by the residents of Kalmar. A series of questions are asked: was the campaign noticed by the residents of Kalmar? Through which marketing channels has it been noticed? Is the residents? opinion of the library in line with the marketing message? Is the campaign moving in the desired direction?The study was done through a questionnaire that was handed out to a number of people in Kalmar. The residents were asked to answer if they had noticed the campaign, where they had noticed it and what their opinion of the library was.

Syftet med denna uppsats har varit att undersöka vilka faktorer på en e-handelsplats ett företag eller en organisation bör beakta, för att dessa ska kunna nå framgång med sin verksamhet. Vi har inom ramen av en fallstudie genomfört en empirisk undersökning på två ledande svenska e-handelsföretag, som utifrån ett antal utvalda kriterier kan betecknas som framgångsrika. Vi har därefter ställt det insamlade materialet mot den teori som förespråkar vilka faktorer som är kritiska för ett företags framgång och överlevnad. Resultatet av vår studie visar att det finns ett antal kritiska faktorer som bör beaktas på en e-handelsplats. Studien påvisar även att det finns flertalet faktorer som har en underordnad betydelse för en e-handelsplats framgång..

Uppsatsens syfte a?r dels att identifiera konsumenternas e-handelspreferenser men a?ven att ta reda pa? eventuella skillnader ga?llande anva?ndarpreferenser via smartphone respektive persondator. Uppsatsen identifierar e-handel som ett fenomen som blir allt starkare och som a?r pa? va?g att konkurrera ut den traditionella detaljhandeln. Fo?r att kunna svara pa? va?r problemformulering tar vi hja?lp av olika metoder. Utifra?n va?ra underso?kningar tillsammans med va?ra utvalda metoder har vi kommit fram till att konsumenterna hellre sitter vid en persondator vid konsumtion av en vara.

How can the object based art help us, as viewers and as makers, to access a supplanted emotional state?One way of positioning yourself within the corpus-field is to step outside the traditional borders of the field and aim for other values within the objects, such as a visible working process, a storytelling or an emotional relationship to the object.  It is a way of taking a step from the traditional silversmithing towards some kind of free undefined corpus-art.  To reach for suppressed feelings is one way to find an importance within the artistic work, to give it a purpose.By investigating the concept of the sublime and the surrealist movement I try to find examples on how you, both as a viewer and as a maker, can put yourself in an emotional/intuitive state.  Through interviews with Jewellery and corpus artists I get a maker?s perspective which I compare with my own reactions to their work.Works of art can be used as a catalyst to reach, and maybe also to process, unattended feelings. This creates a strong emotional connection to the work.  As a maker you can, for example, do this by working with it as a theme, or by using an intuitive working method.

During the last few decades a new kind of business operation have developed and this hasforced organisations to adapt themselves to a new competitive environment characterized byincreased customer demands as well as a larger amount of competitors. Therefore companieshave had a shift in their strategies from focusing on sales numbers to focusing on thecustomer. To build lasting customer relationships, in order to create customer loyalty, havebecome an important part of the organisational strategy and the collection of consumer datais essential in achieving this loyalty. Customer relationship management systems assistorganisations in managing information about individual customers as well as managing allaspects of customer contact, with the purpose of increasing customer loyalty towards thecompany. The collection of consumer data also enables for companies to design personalizedoffers to individual customers in the form of direct marketing.

With the rise of the internet especially and information- and communication technology in general, the opportunities for fast and effective communication and sharing of information have proliferated. In relation to the new technologies, the citizens? demands on organizations? communicative efforts have increased. Today?s citizens have high standards regarding transparency, the opportunity to dialogue and have hopes to influence the public sector.

SO(n) är rotationsgrupper som beskriver rotationer kring origo i motsvarande n-dimensionella rum. Vi betraktar här specifikt rotationsgrupperna SO(2) och SO(3), dessa kan representera en fast kropps rotation kring ett fixt centrum i två och tre dimensioner. Att finna en representation av dessa grupper visar sig i två dimensioner vara lättförståeligt då vi endast behöver en rotationsvinkel för att representera SO(2). I tre dimensioner stöter vi däremot på svårigheter i form av singulariteter då vi försöker avbilda med hjälp av rotationsvinklar. För att få en bijektiv avbildning måste vi använda oss av Liegruppen SU(2)..

Detta examensarbete handlar om hur ersättning kan bestämmas då en tidigare oupptäckt fast fornlämning måste bevaras på upptäcktsplatsen. Syftet med arbetet är att undersöka och ge förslag på hur ersättning skulle kunna bestämmas. Då det inte finns någon rättspraxis och området är relativt outforskat kan detta arbete användas som vägledning till ersättningsfrågan i 2 kap. 15 § lag (1988:950) om kulturminnen m.m.De frågor som besvaras är: Vad ska ersättas när 2 kap. 15 § lag (1988:950) om kulturminnen m.m.

Den japanska produktionsfilosofin Just-In-Time (JIT) är kanske mest förknippad med leveranser som kommer rätt i tid och att rätt sak skall vara på rätt ställe vid rätt tidpunkt samt att ett företag inte skall ha några lager. Även kanban är förmodligen rätt känt. Allt detta är delar av JIT, fast JIT omfattar mycket mer än bara detta. Det finns bland annat även en mänsklig bit inom JIT, som handlar om hur människorna som arbetar i tillverkningen upplever situationen och förhållandet till JIT. Dessa mänskliga bitar är inte lika uppmärksammade som de rent produktionstekniska bitarna som till exempel kanban, fast de är nog så viktiga i alla fall.

Tasmania is a state in Australia, and is also the country?s largest island. It is separated from the main land by a 429 kilometer wide strait. Every year, a large amount of people, cars and goods are transported to the island using a government owned ferry line, which generates approximately 300 million Australian dollars to the state?s economy ,every year. This bachelor thesis investigates the possibility of reducing the fuel consumption for the ferry traffic to and from Tasmania, which would also reduce the overall cost.

Background: A large number of companies works as a link between manufacturers and final users. These companies buys and stores goods to be able to deliver when a need comes up later in the chain. The storage could have a negative effect on profitability and therefore places great demands on the management control systems. ABC as a method has been used with some success in manufacturing for over ten years. In wholesale companies the method is not frequently used.

Abstract CORDIC (Coordinate Rotation Digital Computer) is an iterative algorithm for the calculation of a two-dimensional vector in circular, linear or hyperbolic coordinate systems. This paper presents a survey of known CORDIC algorithms and architectures for the rotation and vectoring mode in the circular cordinate system. In addition an implementation of the differential CORDIC algorithm in VHDL has been done. The implementation is designed to keep the fast timing and throughput characteristic known for on-line redundant arithmetic..

Photography has a big role in information sharing today. Especially in the hotel industry where it is the closest thing a customer can get to the product that is being sold. This study intends to find out how you can make use of rhetorical models and techniques of photography to enhance the communication skills of photos of hotel rooms. The main focus was to understand the difference between informative and emotional photographs and what consumers themselves focus on when choosing a hotel, and also how to use the collected information to create a larger buying interest through hotel photography. Using previous research work and quantitative data collection method, we have concluded that the informational and emotional photography methods have obvious differences but also many similarities, and are most effective used together and that the hotel consumer is more aware of the images influence then we assumed..

This rapport aims to examine the difficulties in presenting a complex game in a way that will invite new players by making the game more accessible. We discuss and present our process on how to create an application named ?Digi?-war that is easy and fast to, both, learn and use. Our solution to this issue includes RFID-tags and readers together with four buttons, as input devices. This simple input device, placed in a gun-type control unit, aims to provide an intuitive interaction..

Bakgrund: Redovisning av tjänsteuppdrag är ett område som i Sverige karaktäriserats av försiktighet. Kostnader och intäkter har normalt sett redovisats först i den period när resultatet av uppdraget med full säkerhet kunnat fastställas. En successiv avräkning av vinsten, i takt med arbetets framåtskridande, har sällan gjorts. Redovisningsrådet har dock nu kommit med rekommendation nr 11 (RR 11) om redovisning av intäkter (med grund i IAS 18) som träder ikraft 2001. Rekommendationen ska tillämpas av de publika företagen och kräver att längre tjänsteuppdrag vinstavräknas successivt på koncernnivå.