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447 Uppsatser om Fashion and clothes - Sida 26 av 30

Boomerang/Filippa K : En studie i lojalitet till klädesmärken

Most of the clothes sold in Europe today are produced in developing countries where the production costs are lower. The exploitation of the developing countries has led to that the inferior working conditions in these countries have attracted attention from media and NGOs. Globalisation makes company activities more transparent and the absence of transnational laws calls for alternative regulations. Many companies in Europe has since mid 1990s developed codes of conduct to satisfy the demands of external and internal stakeholders. EU also brought Corporate Social Responsibility to it?s agenda in the beginning of the 2000s and subsequently signals of approaching laws were given.

Veckorevyn.com: En studie utifrån maktrelationer i bloggens värld

Abstract Title: Veckorevyn.com. A study from power relations in the world of blogs Author: Klara Sigfridsson Department for Media and Cultural Studies, Malmö Högskola Tutor: Kristoffer Gansing This is a report that aims to research upon Fairclough´s Critical discourse analysis to emphasise the power relationship between professional bloggers and former amateur bloggers at the fashion-entertainment web page Veckorevyn.com. Professional bloggers as they appear in the research object and their power within the Media seem to be a subject that is very relevant these days. This paper will look at different factors that make professional bloggers popular and as an example on their responsibility as a role model. However, amateur bloggers do have an importance in this discussion as they are more and more competing with the professionals.

Riskkapitalbolag : En analys av hur den svenska riskkapitalmarknaden påverkades av IT-haussen

Most of the clothes sold in Europe today are produced in developing countries where the production costs are lower. The exploitation of the developing countries has led to that the inferior working conditions in these countries have attracted attention from media and NGOs. Globalisation makes company activities more transparent and the absence of transnational laws calls for alternative regulations. Many companies in Europe has since mid 1990s developed codes of conduct to satisfy the demands of external and internal stakeholders. EU also brought Corporate Social Responsibility to it?s agenda in the beginning of the 2000s and subsequently signals of approaching laws were given.

BSCI : Ett europeiskt initiativ till standardisering av socialt ansvarstagande

Most of the clothes sold in Europe today are produced in developing countries where the production costs are lower. The exploitation of the developing countries has led to that the inferior working conditions in these countries have attracted attention from media and NGOs. Globalisation makes company activities more transparent and the absence of transnational laws calls for alternative regulations. Many companies in Europe has since mid 1990s developed codes of conduct to satisfy the demands of external and internal stakeholders. EU also brought Corporate Social Responsibility to it?s agenda in the beginning of the 2000s and subsequently signals of approaching laws were given.

Könsroller och Härskartekniker i Twilight : (re)produktion av patriarkalgenusstrukturer genom smäktande kärlekshistoria?

This essay aims to describe and problematize gender roles and master suppression techniques in Stephenie Meyer?s Twilight Saga. This is done in order to enable me, in my future profession as a teacher, to start an emancipatory discussion in class where pupils can become conscious of different ways of reading the love story. I will use the following two research questions to fulfil the purpose: 1) investigate which gender roles that appears in the book?s main characters Bella and Edward and 2) which master suppression techniques that colours their relationship.To answer the questions gender theory and ideology-critics are used.

Att leva i symbios; kultur och kläder : Påverkan av kulturen i Mellanöstern på internationella klädföretag

More and more companies open up facilities and stores in countries all around the world. Entering a new country means a new culture, a new language, different norms and values and new people with a different way of thinking unlike what you are used to. In order to survive and be successful in this new country means that you have to adapt to the new culture and its components you encounter.The purpose of this thesis has been to identify possibilities and barriers in the Middle Eastern culture affecting international clothing companies. Furthermore it has been investigated how these companies must adapt their products and promotion to this culture.In order to obtain relevant data for achieving the purpose of the study interviews and observations was made at three international clothing companies in Tehran, Iran. These were Mango, United Colors of Benetton and adidas.

Standardisering av förpackningar på HABO AB

This thesis project has been written and accomplished in cooperation with HABO AB. The objective of the project was to develop a standard stated packaging system. The background to this is that HABO is not pleased with the system currently in use. The system which HABO is currently using consists of to many sizes. The largest benefit of a standard stated system is that it becomes much easier to organize the packaging with the aid of a computer program.

Serviceförväntningar hos kunder ? En jämförande studie mellan Acne och H&M

Denna uppsats behandlar service, ett fenomen som har växt sig starkare de senaste årtiondena och som har kommit att bli ett avgörande verktyg för många företag för att kunna skapa marknadsfördelar. Att ett företag förvaltar mötet dem och kunden emellan på bästa sätt är ofta en kritisk faktor för att få kunden att återvända till butiken även nästa gång. Vissa företag är mer och andra är mindre beroende av ett bra servicesystem och därför är syftet med denna uppsats att undersöka huruvida serviceförväntningarna hos två olika kundgrupper liknar eller skiljer sig från varandra. Kundgrupperna som valts ut tillhör konfektionsföretagen, H&M som är en kedja i lågprissegmentet och Acne som är ett företag i högprissegmentet. Frågeformuleringen som besvaras i uppsatsen gäller som följer: Hur skiljer sig H&M-kunden från Acne-kunden i sina förväntningar på service i butik? För att besvara frågeställningen används en kvantitativ metod en så kallad muntlig strukturerad intervju som är riktad mot de två kundgrupperna.

Solenergi : en lönsam investering för ett lantbruk?

A possible way to reduce pollution and slow down the process of global warming is to increase the usage of renewable energy sources. One of these renewable energy sources is solar power. With the aid of solar panels and solar cells the energy from the sun can be transformed into both heating and electricity. The requirement to use the sun in this fashion is a suitable surface, for example a big roof, an angle between 40-60 degrees and that the surface should be exposed to the south. Almost every farm meets these requirements.

Logistisk tillämpning idag : en historisk återblick

In the rate of changes condition of the market in shape of increasing competitiveness situation, local as global, this leads to that logistics has to be developed in the same rate. Logistics has been developed from the military and after the war, logistics was figurative to the companies transport- and store problems. After this, logistics had been divided up into four different time phases (the seventies to the 21:th century). All these time phases have together develop the spectacle and focus of the logistics today. Afterward further developing of the logistics approach to Supply Chain Management (SCM) and afterward SCM, Demand Chain Management (DCM) was developed in aim to secure that the right products were manufactured on the basis of the end customers real requirement and wishes.This paper is taking the aim and problem formulation as a starting point.

Är grön det nya svart? - En studie om hur miljövänliga kläder skapar konkurrensfördelar

Bakgrund och problem: Under de senaste 20 åren har en global oro växt kring konsumtionens påverkan på miljön. Faktorer som den globala uppvärmningen, hål i ozonlagret samt katastrofer som Tjernobyl var några av drivkrafterna. Historiskt börjar nu den gröna marknadsföringen att framträda på marknaden. Den delades in i tre faser varav en fas representerar marknadsföring av miljövänliga produkter, designade för att främja en hållbar konsumtion (Mishra & Sharmra, 2012). Det är dock under 2000-talet som konsumenternas miljömedvetenhet leder till en ekologisk trend och livsstil.

Den dolda marknadsföringen : -En kvantitativ studie om ambienta dofters inverkan på kunders beteende i en klädbutik.

Context: Congruent ambient scents are not used extensively in marketing and there is only some research in this area within the Swedish retail. Moreover, there are not many studies that show how ambient scents influence customer behavior in a Swedish clothing store.Purpose: Examine and analyze which of the ambient scent vanilla and white orchid that suite and can provide a signature fragrance to the clothing store Kompaniet in Kalmar. The purpose of this study is therefore to compare how these scents affect the customers? behavior in the servicescape.Method: A deductive research strategy with an experimental design. The experiment was performed in Kompaniet in Kalmar.Theory: Our theoretical framework consists of sensory marketing, male and female shopping behavior, the sense of smell and ambient scent in the servicescape atmospherics.Results: Here we present a presentation of Kompaniets servicescape.

Butikspersonalens textila materialkännedom : En studie om butikspersonalens kunskap om textila material

I dagens samhälle råder det ofta en bristande kunskap hos butikspersonal gällande textila material, och de har ofta problem med att besvara kundernas frågor gällande exempelvis krympning, fällning eller tvättråd. För att en butik ska kunna utmärka sig från e-handeln är det av största vikt att personalen är experter på dessa frågor. Syftet med examensarbetet är att undersöka om den textila materialkunskapen hos butikspersonal är tillräckligt god för att matcha kundens förväntningar. Studien har genomförts med hjälp av tidigare forskning, samt egna undersökningar. Vi har utformat och genomfört två olika enkäter, en riktad till butikspersonal och en till kunder, samt genomfört en deltagande observation i butik.

En intervju och enkätstudie av besökare i tre tätortsnära skogsområden i Stockholmstrakten :

This Masters thesis is made as the first of two visitor surveys of three urban forest areas. These areas are; Skutan recreational area in Haninge, Ugglevikskällan on Norra Djurgården in Stockholm and the Paradiset Reserve in Huddinge. The study is made in cooperation with the managers of the three areas operating within the European Union Life Project regarding Urban Woods for People. The goal has been to collect data through studies of visitors and close by residents in the three areas. The results are to be used as primary values for the follow-up as well as a basis for managerial decisions. The interviews and surveys are also constructed in a fashion so that they can be used for the follow-up study. For the Skutan recreational area the mode of contact was by sending forms to the nearby residential areas.

Ett trendigt kretslopp : en studie om konsumenters attityder kring att lämna in sina avlagda kläder till modebutiker

I samband med att konsumtionen av kläder och textilier ökar i världen slängs också allt mer kläder i hushållssoporna. Studier visar att den genomsnittliga svensken köper cirka 15 kg kläder varje år varav hela 8 kg hamnar i soporna. Endast 20 % av det totala textila avfallet återvinns. Trots att återvinning av textilier visat sig ha mer miljönytta än till exempel återvinning av tidningspapper så finns i dagsläget inget producentansvar för textilbranschen, vilket gör att all insamling av textilier sker på frivillig basis genom bland annat välgörenhetsorganisationer. Oavsett om ett producentansvar kommer att införas för branschen i framtiden eller inte krävs att samtliga parter, både konsument och producent engagerar sig i processen för att insamlingen ska fungera.

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