The aim was to explore how the first page of a student newspaper has been changed over time since it was founded in the 1960´s.This thesis explores how the front page of the student newspaper Lösnummer has been changed since it was founded in 1966. It concerns the location and frequency of elements and it is based on theories of layout, the first page and visual communicationIn addition, the thesis develops a new kind of method for determining the location of elements on the type area. The method is based on the hexadecimal number system. It is formed as a grid which is placed on the first page to determine the location of the elements.It concludes that the frequency of elements had its peak during the 1970´s and has ever since decreased gradually. Image placement has gone from being scattered all over the front page to be centered and increase in size. .

Background: One of the largest direct selling companies Amway "AmericanWay", which has its foothold in the market economy by means of direct trade. This means that the marketing is in the form of a network made up of various individuals who work together to advertise the company on to various potential customers.Aim: The survey aims to study the factors that are affecting the company Amway's growth.Completion: The survey is based on analyzing the interviews. The authors have relied on the qualitative method, where they have focused on how growth has increased the company Amway.Results: The results of this study are that Amway gradually managed to establish themselves globally thanks to the quality of the products they sell in a functioning market. The study also shows that all member customers are satisfied with the goods they buy from ABO groups, and that Amway's structure is not based on a pyramid scheme..

The aim of this thesis is to investigate how librarians view marketing of the library using social media and how this can be used in a marketing strategy. The theoretical framework for this thesis is based on the 7 Ps of the marketing mix, SWOT-analysis and SWOT/TOWS Matrix. The theory is based on planned elements that make up a product or service offered the market. We have used our own interpretation of the theories to analyse our material. Our main method has been a web-based questionnaire, the questionnaire was sent to 523 librarians active at ten large public libraries and its related branches.

This thesis aims to examine the phenomenon of gambling and consequences that may result from having a gambling problem. The thesis also intends to investigate opportunities for support and a few explanatory- and treatment models. Games are taking on new shapes and access to gambling for money is on the rise. Studies on gambling have primarily been focusing on epidemiological factors rather than factors increasing or decreasing the risk of developing gambling-related problems. The empirical material is based on eight qualitative semi-structured interviews.

Purpose: The purpose of this study is to increase the understanding of how a bank?s features and internal factors have affected its choice of method in calculating the capital requirement.Theoretical and Empirical Method: The research strategy of this study has been of a qualitative nature with a deductive approach. The choice of method was depth interviews with respondents from a targeted sample of Swedish banks. These respondents were chosen based on the knowledge they possess as key employees in the capital requirement process and their involvement in choosing their banks? method for calculating the capital requirement.

Societies are surrounded by unaware attitudes and views about what is masculine and what is feminine and this can contribute to people being raced differently. Boys and girls are shaped to think and act in different ways from an early age because of their gender. According to the curriculum in the Swedish school system, the school has an important task to prevent such perceptions young people have about sex and gender. Reading books are still a central source where students gather information in the Swedish school. Therefore, I find it interesting to examine how gender is produced in three Swedish reading books from three different periods (1950s, 1970s and 2000s) to see what similarities and differences there are between the texts and the study has been based on three questions:How are men/boys and women/girls described in the reading books based on their characteristics, interests and pursuits?How much space in the texts are represented by men/boys and by women/girls?What masculinities and femininities can be found in the texts and which ones are the most desirable?I have used a text analysis in my research to analyse the three reading books and based my theory on that gender is a social construction.

The purpose of this thesis is to investigate how students who study with Problem-based learning PBL in a distance learning course perceive the support from the university library. I first went into adult education, PBL and distance studies, one at a time, and then took a look at the combination of problem-based learning in distance studies. During the investigation, I conducted five interviews using a phenomenographic method to understand how the students perceived the support they received from the university library. The university library gives a lot of support but what I noticed while I was writing was that it is difficult to reach the students with the information regarding the help that is available to them. I give some example on how to develop the support and find that the students have a wide range of different needs for support from the library depending on their individual situation, social context, academic ability, location and course of study.

Research show evidence for benefits of breastfeeding and that infant-feeding-plans are supportive. Family-centered care is the theoretical framework. Family support is crucial for successful breastfeeding. It is important that society creates opportunities for mothers to breastfeed and contribute information and support by healthcare professionals. The aim of this study was to evaluate how the midwives and child healthcare nurses found that the newest breastfeeding strategy influenced their breastfeeding- and rearing support in the County of Jönköping.

The purpuse of this study was to develop knowledge about learning condition that are to be in a context of interaction with persons that have Autism Spectrum Disorder diagnosis are included. The pre-understanding has evidence in that the public very often has a lack of knowledge in understanding persons with this kind of disabilities that can put the social interplay in disharmony. The phenomenological approach was used to reach the essence of the learning influence processes. Seen from the respondents experiences of interaction as a help for the informal learning in a working context. The purpose was to see the result of interplay and the effect of learning condition and to see what help those respondents acctually have experienced.

In this paper we examine the possibilities to develop the population based research in Sweden by using technological advancements. The problem that exists with population based research today is that there is a contrast between conducting important research on one side and preserving the individuals? integrity on the other. To examine this problem we are studying two projects that are active in this area. The two projects are SIMSAM (Swedish Initiative for research on Microdata in the Social and Medical Sciences) and DDB (Demografiska databasen).

The main purpose of this master?s thesis is to examine how high school students evaluate the quality of the information available on the online encyclopedia Wikipedia. By doing quantitative research based on questionnaires we expected to find that the means for judging that students use in this situation are most frequently based on a text?s intrinsic qualities in the point of view of its content. It was also our presupposition that 18 and 19 year old high school graduates have received some education in information research and authoritative sources on the Internet.

Blood samples from 44 clinically healthy cats were analysed for the presence of antibodies to Chlamydophila felis. As we wanted to investigate if the antibody titre of clinically healthy cats correlates to shedding of chlamydia, conjunctival and vaginal or preputial swabs respectively, were taken and analysed with rtPCR (real-time polymerase chain reaction) for the presence of chlamydia DNA. Furthermore, to investigate possible epidemiological factors connected with asymptomatic cats infected with chlamydia and to see if there were any indications that chlamydiosis can cause reproductive problems, the owners of the cats were asked questions regarding this. Sixty-one per cent (27 of 44) of the cats were seropositive. Three of these (11 %) had the highest antibody titre (1:1600).

This social psychological qualitative study demonstrate how the children?s play begin and what significant important it has in the child?s identity progress. The main subject in this social- psychological study is the child?s self and how through imagination, creativity and spontaneity the human?s personal identity is discovered. However the study is based upon the children?s plays in day- care, the children whom are being objects for the study are from 3-6 years old.

The design process of an interaction design student is mostly collaborative and computer oriented. Based on this, it?s hard to believe that we have not yet found a tool that will facilitate our needs. With this in mind, which elements do we need to promote collaboration in a virtual design process? This thesis will include design processes, collaboration, creativity and virtual awareness, amongst others.

This paper examines the existence of two different discourses on the causes of the wars in former Yugoslavia 1991-1995 in the editorial pages in Swedish newspapers. One discourse is titled "ancient hatreds" and explains the wars as a result of old historical ethnic conflicts typical of the "Balkans" and the second discourse, "poor political leadership," explains the wars as a result of deliberately conducted nationalistic policies by political leaders.Parallel to this discourse analysis is a media theory perspective of how news is selected and processed in the newspaper's editorial texts.The paper also examines the link between each discourse and a specific view on the necessity of foreign military intervention in former Yugoslavia.The starting point of the investigation are two high-profile events in 1995 and the impact they made in the 29 editorial texts in the metropolitan newspapers that were studied.The paper shows that none of the discourses clearly dominated in these editorial texts and that a clear link between a certain discourse and the advocated measure in the form of foreign intervention couldn´t be established in the material as a whole. However, the four texts that clearly belonged to the "ancient hatreds" discourse were all in favour of foreign military intervention.The essay concludes that there is evidence of a medial feedback which means that the news to a high degree influences what is discussed in the editorials and that the evaluation and selection of news, is similar in all the studied newspapers..