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4289 Uppsatser om Event communication - Sida 15 av 286

LOST IN TRANSLATION: Kommunikation förlorad i informationssystem

This study investigates communication and data in information systems. The paper deals, more specificly, with communication in a CRM-system implemented in a Swedish-founded company in Beijing, China. It discusses cultural, political, linguistic and gender based dilemmas that can arise from the use of a CRM-system in an international and bilingual environment. Fifty-nine interviews were conducted in Sweden and in China, either in Swedish or English. The result of this study shows that communication in the information system is affected by factors, that are not originated in technical shortcomings of the system, but rather from cultural, political, linguistic and gender based pre-knowledge among individuals.

?Den dolda kraften? : En studie om internkommunikation, kultur och internt varumärkesbyggande vid Företaget X

AbstractTitle: Företag X? the hidden power? a study of internal communication, culture and internal branding. Företaget X has in real life a different name.Number of pages: 42 (49 with enclosures)Author: Charlotta Babington ThorszeliusCourse: Media and Communication Studies CPeriod: Autumn 2007University: Uppsala University, SwedenPurpose/Aim: To analyze the internal communication, culture and internal branding of an insurance company and how they can improve these company tools can be improved.Material/Method: qualitative method using interviews, analysis of internal communication policies and observations.Main results: The policy documents do not match how the internal communication works in every day life. There is a structure that is working and the information flows through the different levels. The vision and goals are difficult to understand as they are written in a complicated way.

Event i relation - vilka komponenter bör ingå i en bra relation mellan kund och eventföretag?

Vid köp av en upplevelse får du enbart en tjänst, med ett löfte omett mervärde. Att köpa en upplevelse är ofta förknippat med enviss osäkerhet och ett risktagande från kundens sida då man intemed säkerhet vet vad man köpt förrän efter arrangemanget ärgenomfört. I eventbranschen hittar vi denna typ av problematikoch därför har vi valt att fokusera på eventföretag och desskunder. Syftet med detta arbete är att undersöka vadföretagskunden värdesätter och förväntar sig i en relation medeventföretag. Vi har utgått ifrån frågeställningarna: Vadvärdesätter och förväntar sig företagskunden i utvecklandet av enrelation med ett eventföretag? Vad värdesätter och förväntar sigföretagskunden i en befintlig relation med eventföretaget?Påverkas eventföretagets relationsmarknadsföring av kundensförväntningar och i så fall hur?.

Att skapa en konceptdesign av en webbplats för ett evenemang : Att ta fram en design av en webbplats med en grafisk identitet ur ett marknadsperspektiv

Internet and social media have opened up new possibilities for companies and organisations tocommunicate their brand. It only takes a few seconds to communicate the message of a website to theuser. This indicates the importance of having the intended message of the website communicated clearlyin order to give the user a correct impression of the company or the organisation. When it comes to theconcept design of a website, it?s important that all different parts is presented uniformly.

Behovet av en genomtänkt kommunikationsstruktur- en studie av ett projektorienterat företag

Every organization goes through the same lifecycle. Through every step in the transformation to a better organization the communication structure changes. In this report there are examples of the communicational disadvantages that is connected to the communicational structure.By choosing to not have a formal communicational design, the manager takes a risk in spreading the information, the interaction, the control and the balance in creativity and constraint.This case organizations problem is that some parts of the organization has made more progress in the communicational structure than other parts. In this case the Collectivity structure has met the Formalized structure.Tha structural differences has came to affect the way of sharing information and it has become a situation where the information about the products is not stored in a safe way from a quality point of view. There is a gap between the two different ways of communicate.In this report I have created a model to identify problems in the communication structure.

Musikmarknadskommunikation 2.0 : En studie av hur svenska independentbolag i musikbranschen kommunicerar med sinmarknad via sociala nätverk på internet.

This essay has a purpose of looking at Swedish independent labels in the music industry and how they communicate with their market through social networks on the internet. There have not been much research about this in the past and we hope to contribute with knowledge to the area. In mind we had the changing music industry, an evolution of the internet and viral marketing communication.To answer our research question we decided to conduct three interviews with people who worked at independent labels and had market communication as their area ofresponsibility. The three independent labels in our study were based in Sweden, except for one that is based in London, England as well as Stockholm, Sweden. We selected the independent labels based on their tendency to work with marketing communication in the social networks on the internet.

Kvinna & chef : samband mellan ledarstilar och kommunikationsformer

Similarities in earlier research between leadership styles and communication forms were found, partly concerning relations and partly concerning work assignments. Our approach was based on the notion that there could be a correlation between the manager2019s choice of communication mode (informal/formal) and leadership style i.e. Relation-Oriented Behaviour Leadership style/Task-Oriented Behaviour Leadership style. A gender perspective was used in the research. The method was quantitative with a questionnaire to women managers (N=78) in the private and the public sectors.

Portrayal of animal communication in wildlife documentary

Many people turn to documentaries for knowledge about animals, but do documentaries give us a truthful portrayal of animals and their behavior? This study looks at how the communication behavior of the portrayed animals is depicted in three episodes of The Life of Mammals. These episodes were observed after which the contents were compared to scientific literature on the same topics. The results show that quite little communication is actually shown in the episodes about plant predators and meat eaters and relatively much of it is shown in the episode named Social Climbers, involving primates. The matching literature suggests that based on the narrative and the accompanying footage, the viewer is getting a realistic picture, with the exception of a few questionable cases..

En event study av reporäntans effekt på aktiemarknaden

Det är av intresse för aktörer på den finansiella marknaden att prognostisera aktiemarknadens reaktion på en ändring av reporäntan. Flera arbeten har de senaste årtiondena försökt påvisa ett samband främst på den amerikanska marknaden. Denna uppsats försöker sig i stället på att finna en korrelation mellan annonsering av reporänta såväl som förväntningar på reporänta och en onormal avkastning på den svenska aktiemarknaden. I arbetet används en event study på Affärsvärldens index under perioden 1997 till 2007. Perioden är vald så att det initiala trovärdighetsproblem för riksbankens inflationsmål som förelåg före 1997 inte ska påverka resultatet.

För Sverige i rymden : Fuglesang, föreställningar om rum och svenskhet

The senior essay examines the geographical imaginations, notions of Self and community that were mobilized in the media and by the government in conjunction with an event, namely, the space voyage of Christer Fuglesang ? the first Swedish astronaut in space on December ___ 2006. The study is a critical investigation of media discourses, representations of space, and geographical imaginations that were triggered by the event. The specific issues addressed by this study are (a) which representations of Sweden were mobilized in narrating the event? (b) In what ways has Fuglesang´s space voyage influenced the image of Sweden? (c) How was the event rallied vis-à-vis discourses of entrepreneurial culture and neoliberal growth by the government? (d) Which themes and clichés were mustered in the media dramaturgy of the event? (e) Which topics were excluded in media narratives and representation of the event? (f) Have familiar geographical imaginations, notions of Self and community been reconfigured? If so, how?The present study analyzes narratives of the event in the two largest newspapers in Sweden - Aftonbladet and Dagens Nyheter, as well the two biggest TV-channels ? Swedish Television and TV4.

En Survey av NFC och NFC-Protokoll med Fokus på Säkerhetsaspekterna

Near Field Communication (NFC) is a short range wireless communication technology that enables data exchange between devices. NFC is used in many different areas, from subway tickets to authentication systems. This paper presents possible security threats to Near Field Communication and documented attacks that have been used to target various NFC protocols. Weaknesses in different NFC protocols will be presented and suggestions on how to counter certain weaknesses will be discussed. This survey will be valuable for companies interested in protecting their data when using or planning to use NFC systems..

Utvärdering av AKKTIV KomIgång ? en studie av föräldrars och kursledares upplevelser av en kommunikationskurs

The aim of the study was to evaluate parents and course directors?experiences of the AKKTIV ComAlong-course (Augmentative and AlternativeCommunication ? Early Intervention). ComAlong targets parents of pre-schoolchildren with extensive communication difficulties and aims to give parentsknowledge about different aspects of communication, communication developmentand AAC. Both qualitative and quantitative methods were used. Individualinterviews and pair-interviews with totally nine persons were performed and 54course questionnaires filled in by parents were evaluated.

Event Marketing : En alternativ väg till kund lojalitet

Marks do not only work as an acknowledge of the effort that has been made under a long period of time, but also as a receipt for eligibility to further studies. Within the political debate, marks have often caused a big discussion among the political parties. That is due to the obvious difference between the political parties on the left, and their counterparts on the right. However, there is one thing that they all have in common. Everyone of them have plans of measure within their political agenda, regarding the use of marks.The aim of this study has been to try to understand the way pupils think about marks.

Faktorer som påverkar IT-relaterad gruppkommunikation inom organisationer

This thesis builds on the core problem: What Factors Affect IT-related Group Communicationwithin Oragnizations? With sub-questions: How does the daily communication in the workplacepresent itself? How can the individual affect communication? The purpose of this paper is toinvestigate which factors influence group communication positively and negatively, andhow communication affects the daily work in an organization. For this study, the fourinterviewees, from four different organizations, have been selected to participate in astructured interview conducted with the help of an interview guide. To analyse thequalitative data derived from interviews, a method of creating patterns and themes wasused. This is presented by selected quotations from the interviews in order to provide aricher depiction of the collected data.The result could indicate large gaps in both formal and informal communication, whereemail turned out to be one of the biggest single problems.

Vattnet har gått! : En fallstudie av Karlstads kommuns vattenläcka 2011

Crisis communication in today's society is an important element for organizations. Whether an organization makes it through a crisis, good or bad is largely based on their crisis communication work. Crisis communication is about how the organization works to repair or maintain the organization's external image, the image that society has about the organization. When a crisis occurs stakeholders lose confidence in the organization or change their mind about it.This case study is about exploring how a municipality handles crisis communication through the various phases of a crisis. The study is also to examine how the municipality communicates with its stakeholders in specific communication channels during a crisis.The case study makes use of theories circulating crisis communication, such as: theories of how crisis communication should be handled, how a crisis is recognized, the different phases of a crisis, the communication channels that can be used and who may be interested in an organization when a crisis reveals itself.

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