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En alternativ väg till kund lojalitet
Marks do not only work as an acknowledge of the effort that has been made under a long period of time, but also as a receipt for eligibility to further studies. Within the political debate, marks have often caused a big discussion among the political parties. That is due to the obvious difference between the political parties on the left, and their counterparts on the right. However, there is one thing that they all have in common. Everyone of them have plans of measure within their political agenda, regarding the use of marks.The aim of this study has been to try to understand the way pupils think about marks. We have conducted a survey and several interviews with pupils from the final classes in the 9-year compulsory school to find out their experiences of the marks and how it affects them.According to our study, marks affects pupils in several different ways, both in a positive and a negative way. Some pupils feel stress or pressure, others gets motivated, and some might feel happy or depressed when they receive their marks. Regardless of what feeling the pupils have, one thing is for sure, marks do affect them in one way or another.