The beauty industry has experienced a turnover increase of 220 % the last 20 years (Jones, 2010). At the moment the market for men's skin care is seeing the fastest growth rate in the cosmetic industry and multinational companies such as Procter and Gamble and L'Oréal have identified a "multibillion-dollar potential" within the segment. BUT - fresh research from the category leading company L'Oréal, shows that only 48 % of the male consumers use a skin care product specially adapted for men. It further shows that as many as 28 % of these do not even know how that skin care product got into their bathroom cabinet. The purpose of this paper is to get a deeper insight into men's relationship with skin care products and grooming.

The purpose of this essay was to analyze the management and steering of the social welfare service. The objective was specifically to examine how the leaders approach their position as managers of the social welfare service, and also how they approach their way of steering. The social welfare service acts under political decisions, but the management interpret and transform these decisions into actions. The managers of the social welfare service are therefore important from a democratic perspective. The study was based on five qualitative interviews with two managers of the unity, two departmental managers and the head manager of the social welfare service.

The purpose of this study is to examine how the work with young people at home to care and accommodation (HVB) are organized in a municipality outside Karlstad and how the staff perceive emotions in the workplace. The issues that are discussed are based on the concepts of social ties, emotional labor, roles, shame and pride. The number of people who are fleeing in the world is today about 51 million. There has not been this high since World War II. The Swedish Migration Board calculated that about 7,000 of these people were unaccompanied children and came to Sweden in 2014.

The city is complex, multi-faceted and fascinating. The same can be said about the rooms of the city. The experience of the rooms of the city can be described in as many ways as there are individuals. The question concerned in this essay is How can you describe the rooms of the city as a phenomenon and how can you describe the experience of these rooms in general? The concepts city and room are widely understood and neither of them has a description that can be used in all situations.

Mot bakgrund av att det finns forskning som visar på samband mellan arbetstillfredsställelse, hälsa och effektivitet, blir det angeläget för organisationer att beakta hur chefer arbetar kring psykosociala faktorer i medarbetares arbetsmiljö, samt vilka konsekvenser olika typer av ledarskap får för medarbetares psykosociala arbetsmiljö. Min avsikt är därför att undersöka hur medarbetare upplever sin psykosociala arbetsmiljö samt hur de uppfattar att deras närmaste chef agerar för att den psykosociala arbetsmiljön ska bli tillfredsställande. För att få en större förståelse betraktas problemet även ur chefernas perspektiv, d.v.s. hur de verkar för att få till stånd en god psykosocial arbetsmiljö för sin personal. Syftet med studien är således att undersöka vilken påverkan ledarskapet har för medarbetares psykosociala arbetsmiljö.Den empiriska undersökningen bygger på kvalitativa halvstrukturerade intervjuer, som genomfördes på ett stort tillverkande skånskt företag, med sju medarbetare samt tre av deras chefer från tre olika avdelningar.I analysen framkom det att medarbetarnas upplevelser av sin psykosociala arbetsmiljö varierade på de tre avdelningarna, bl.a.

Through the birth and arise of the Internet people has been given great opportunities to make selective selfpresentations online, which in the long run has resulted in an easier retaining of the self- esteem than in the offline world. Simultaneously, the self- esteem has been viewed as a cause for both success and failure since it plays a vital role regarding our attitudes, emotional reactions and behavior. On this basis I wanted to study the relation between self- esteem and self-presentations closer. The purpose of the study is to describe and analyze how some users who publish training photos of themselves on Instagram experience how they present themselves within this forum and how these presentations affect/ are affected by their perceived self-esteem in their everyday life. The study is based on theories regarding self- esteem through Maslows? hierarchy of needs, the inner and outer self-esteem, and social comparisons.

The aim of this thesis is to analyse the conceptualisation of the social relations of class and gender within the Social Democratic Women?s Association during the period 1972 ? 1993, on the basis of their programmes for action. The analysis of the concepts is based on an ideology critical study focusing on the manifest ideology.The study is based upon the theoretical concepts of class and gender,  The class analysis is based upon the broadened concepts of class by Erik Olin Wright and Ira Katznelson. The gender analysis is mainly based upon a Marxist understanding and a critical point of view of Marxism and feminism in the context of patriarchy and capitalism.The period of the study is where the social democracy is challenged, both by radical socialism and feminist ideology and the economic crisis during the 1980?s, as well as the possible threat of an organised women?s party in Sweden.

Acute myocardial infarction is a serious diagnosis. Both the patient and the loved ones experience an immediate uncertainty. To be able to emotionally support the patient´s spouse, the nurse in the coronary care unit must be prepared to also encounter the world of the spouse. The aim of this study was from a nursing perspective to illuminate how life was experienced during the first two months by the spouse of someone, who was stricken by a first time acute myocardial infarction. Interviews with six spouses were conducted.

Problem och bakgrund: Lärarnas arbetsvillkor har förändrats med samhällets utveckling. En ökad arbetsbelastning har orsakat stor sjukfrånvaron hos lärarna det senaste decenniet. Mycket tyder på att lärarna känner sig stressade i sin vardag. De känner tidsbrist på sitt arbete på grund av ökad arbetsbelastning. Uppsatsens problem är hur lärarna klarar av de förändrade arbetsvillkoren och huruvida arbetet inverkar på fritiden.Syfte och metod: Syftet är att belysa ur ett sociologiskt perspektiv hur lärare klarar av balansen mellan arbete och fritid.

The purpose of this study is to survey which competences and personal qualities the labour market, for students with examination from the Coaching and Sport management education at Vaxjo University, require. Furthermore I want to find out if the employees, videlicet the ex students, consider that their competences differentiate in relation to other employees in the organization which not have this education.In the study a qualitative investigation method has been used where ten interviews have been implemented. The interviews have been carried out within five conceivable work areas to a student with examination from the Coaching and Sport management education at Vaxjo University. The work areas are sports association, sports union, municipal activity with sport and leisure time connection, company with health care connection and company without any kind of sport connection. Five of the persons being interviewed are ex students that now are employees within any of the elected work areas.

I en värld där konsumenten dagligen överöses av kommersiella budskap är det många gånger svårt, för att inte säga omöjligt, för företag att synas. Ett tuffare klimat kräver tuffare tillvägagångssätt, vilket har resulterat i nya marknadsföringsmetoder. En av dessa nya metoder är provokativ marknadsföring som vänder sig till betraktarens känslor genom provokation. Provokativ reklam och dess effekter på konsumenter har undersökts tidigare. Dessa studier har emellertid övervägande fokuserat på provokation i form av sexuella stimuli, varför det råder stor osäkerhet om hur andra provokationsformer i reklamsammanhang mottas av konsumenter.

The digitalisation of adolescents? everyday lives has created new contexts in which intimate partner violence can occur. Digital intimate partner violence includes controlling, monitoring, and harassing behaviours carried out through digital tools such as social media, messaging applications, and location-sharing services. These behaviours are often normalised among young people, which makes the violence difficult to recognise and address. This study aimed to explore how school counsellors perceive and define digital intimate partner violence among students, how they describe their work with identifying and managing such violence, and which organisational and communicative opportunities and barriers they experience in preventive efforts.

This thesis examines how the Swedish women?s suffrage movement was framed and understood through international examples in R?str?tt f?r kvinnor, the member magazine of Landsf?reningen f?r kvinnans politiska r?str?tt (LKPR). Particular attention is paid to how the movement was constructed within a broader international context and how international developments were used to legitimise and explain the struggle for women?s suffrage in Sweden. The study is grounded in a social constructivist perspective in which language is understood as constructive of meaning and based on thematic text analysis of R?str?tt f?r kvinnor between 1912 and 1919.The thesis demonstrates how ideas of international sisterhood functioned as emotional and ideological support which supported and shaped the Swedish suffrage movement.

The purpose with this study was to show the relations between parents and youths from an adult perspective. We wanted to examine in what way the individualized society, limits and psychic health and unhealthy with parents could affect their youths. We chose to make a qualitative inquiry about this subject and had implemented interviews with social welfare secretaries, recreation leader and night walkers. To receive a deeper insight participant observation with night walkers, participant in parent education and participant in three different recreation centres was carried out.Both writers were interested in relations and relations making between people, which led us in to the chose subject. We did not found any earlier research in the subject which made the investigation even more interesting.

Bakgrund: Ett stort ansvar vilar på sjuksköterskan, inte minst ansvaret att ta hand om sig själv för att kunna utföra en god och säker omvårdnad med den individuella patienten i fokus, speciellt när det gäller vård i livets slutskede. Tidigare forskning visar att det är emotionellt krävande att arbeta med människor som snart ska dö och att sjuksköterskan behöver emotionell kraft för att klara av detta svåra arbete.Syfte: Syftet var att belysa faktorer som sjuksköterskan upplever ger kraft för att emotionellt klara av att vårda patienter i livets slutskede.Metod: Analys av redan färdigställda kvalitativa originalartiklars resultatdata till en syntetiserande sammanställning över det området som valts att belysas vilket resulterade i tre teman med underteman.Resultat: Själva arbetet i sig, att få kraft av att vårda patienter i livets slutskede, gav sjuksköterskorna kraft vilket framkom som att trivas med sitt jobb, att känna tacksamhet och starkt engagemang samt att få möjlighet till lärande, utveckling och känslomässig kompetens. Vidare återfanns att hämta kraft i sociala relationer samt att få kraft av att ha balans som viktigt för att sjuksköterskorna skulle klara av att vårda patienter i livets slutskede. Sjuksköterskorna fick balans genom att ta hand om sig själv och genom att sätta gränser.Diskussion: Både positiva och negativa upplevelser kan ge sjuksköterskan kraft och det finns flera kraftkällor som sjuksköterskan använder sig av men dessa kan inte användas var och en för sig utan måste ses i ett sammanhang..