Throughout the years more and more charitable organisations have appeared and the competition between them has increased. This has forced the charities to use more marketing strategies in their work in order to strengthen their competitiveness. Research in philanthropy in terms of economy and marketing has been neglected in Sweden and the research that is done today is mainly focused on why individuals donate to charity. A donation, according to the writers of this thesis, has been seen as an economical activity and can therefore be explained and understood through economical models and theories. This thesis aims to see how a contributor to charity makes the decision to donate money, consequently see how the donation decision process actually works from a theoretical model of a buying decision process from marketing literature. The purpose of this thesis is therefore to from a buying decision process concerning products describe the donation decision process for contributors to charity. By achieving this purpose the writers aim to compare if a donation decision process go through certain steps similar to a buying decision process.

The basis for this study is the question of what happens at the point of impact between receiver and message in the case of a social marketing campaign on Facebook promoting sustainable travel. Hence the aim of this study is to analyse the reception of the social marketing campaign Fairadise in a sample of 19 individuals. The design of the study is therefore reception analysis with the help of four focus groups and thematic analysis to later identify patterns and themes in the gathered material. The theoretical approaches were collected from the field of media and communication and focused on public communication campaigns, public understanding of public communication campaigns as well as decoding of messages. The questions posed were; how is the Facebook campaign Fairadise received by the focus group participants? How do the participants read (decode) the campaign; dominant, negotiated or oppositional? And what assessments do the participants have regarding the visual versus textual information in the campaign? Previous research has shown that visual and emotional attributes are of great importance when it comes to interpreting messages about sustainable tourism and that rational information attributes are of less importance. The findings in this study agree with this previous research except when it comes to rational information.

The aim of the study has been to explore what participation and hope means for persons with disabilities living in an institution called Horizon House, in Stellenbosch South Africa. The aim has also been to discover the South African approach to disability and how Horizon House fits into this approach. Horizon House is an institution and a protective workplace in Stellenbosch for adults whose main impairment is of an intellectual nature but there are also physical and emotional disabilities. Another aim has been to explore the perspectives of the residents. The research questions of the study are: ? What does participation imply for the residents of Horizon House?? What does Hope represent for the residents of Horizon House?? What importance can hope have for people with disabilities, in their approach towards increased participation? We travelled to South Africa during a two week period in March 2009, where we participated at the protective workplace of Horizon House.

 Bakgrund: Allt fler vårdas av en nära anhörig i sitt hem. En vårdplanering ska utföras för att tydliggöra vårdtagarens behov av fortsatt vård i hemmet. De uppgifter som anhörigvårdaren och vårdtagaren utför efter utskrivning beskrivs som icke sjukvård; egenvård. Omvårdnadsteoretikern Dorothea Orem beskriver egenvården och dess betydelse för att uppnå en god hälsa. Kraven på anhörigvårdare ökar och behov finns för stöd, eftersom de ofta står ensamma i vårdsituationen.

The purpose of this essay is primarily to investigate the possibility of and the rules concerning using quotas in the field of admission to university. Secondly, an investigation of whether the Swedish Police Academy has been conducting this method during the years of 2009 and 2010 is made. They are currently accused of having discriminated applicants due to their gender and ethnicity. In order to examine the legal arena as far as possible the laws of discrimination, both including the legislations and regulations assumed by the EU as well as the Swedish laws in this field, will be studied. The laws of discrimination will be put in relation to the legal possibilities of making exceptions from the principle of equal treatment.

Denna uppsats fokuserar på arbetstrivsel i människobehandlande organisationer, mer specifikt ett autismboende i en större stad i Skåne, med de speciella förhållanden som dessa innebär. Råmaterialet i dessa organisationer utgörs av människor ofta i behov av hjälp och stöd. Tidigare forskning visar på att arbetstrivsel är ett fenomen som har stor betydelse för både individ, grupp och samhälle. Det finns därför en stor vinst i att försöka sätta sig in i de aspekter som bidrar till att stärka respektive hota arbetstrivsel i organisationer. Därmed blir syftet med uppsatsen att undersöka vilka faktorer som bidrar respektive hotar arbetstrivseln på en psykisk påfrestande arbetsplats.En kvalitativ undersökning i form av halvstrukturerade intervjuer genomfördes inom en LSS - verksamhet.

The research of organizational structure and control in the audit profession suggest that there is a contradiction in that auditors should both nurture collegialities while they at the same time have their own responsibility for their individual development and career. This creates a competitive situation among colleagues who in return are expected to maintain a good social relationship and team spirit with each individual. Subsequently, being part of the collegiality and being highly individualistic, gives rise to a theoretical dilemma where these opposing forces are supposed to coincide with each other.The purpose of this paper is to create a bigger understanding of how auditors at major accounting firms can handle the conflict that arises. In order to explore this dilemma, we conducted a qualitative study based on an abductive approach. We have made seven semi-structured interviews from a localistic view.

Abstract Title: PR consultants and bloggers; a win-win situation? -  A study of PR consultants? new adaptations in the labour market due to the emergence of fashion bloggers. Authors: Cecilia Girell, Sandra Kjellstro?m Tutor: Ylva Ekstro?mPurpose: With the expansion of the Internet, fashion bloggers have gotten more power. A few companies have understood this powerful and reasonable cheap marketing channel. Despite this, most companies still feel powerless, but what has happened to the work of PR consultants in this constant changing media environment? The ones whos purpose is to act as intermediaries between companies and various media channels.

Nano materials can today be found in a wide range of consumer products and the number of new products on the market is expected to inrease. In the shadow of hope for nano materilas potential in various applications, low awareness of its health and environmental risks is hiding. Furthermore, the knowledge about people´s risk perception of nano materials is limited. Parallel to the situation described above, the scholls meet the challenge of incrasing the scientific literacy. To achieve this goal, skills in argumentation in science studies has been emphasized and the concept of socio-scientific issues has been emerged.

Organisationsförändring och dess effekter är något som många upplever. Syftet med studien är att med utgångspunkt i ett arbetslivspedagogiskt perspektiv beskriva och analysera individers uppfattning av en organisationsförändring inom sjukvården. Uppfattningarna analyseras huvudsakligen ur ett organisationskulturellt perspektiv.Uppsatsen bygger på en empirisk undersökning, med kvalitativ induktiv ansats. Intervjuer har genomförts med tre sjuksköterskor och tre undersköterskor verksamma vid två olika avdelningar på ett sjukhus i Skåne, där verksamhetsledningen beslutat om och genomfört en organisationsförändring, en sammanslagning av två avdelningar.I intervjuerna framkommer att merparten av personalen själva önskat en sammanslagning, inte minst utifrån behovet av en ny chef. Denna önskan är enligt respondenterna, en av avdelningarnas främsta syfte till organisationsförändringen.

The aim of this study is to enlighten how todays working environment affects young individuals descriptions of how to reach success in work life, now often titled as ?career?. Our purpose has been to analyse how the term career is constituted discursively among young people in jobs characterized by flexibility. The study is based on six qualitative interviews with young adults in the media industry, all between 20-30 years old. By utilising a Foucaultdian discourse analysis we want to expose how the competing and dominating discourses, that our interviewees? statements are based on, can be associated with a wider social context.  The study reveals that our interviewees describe career in two separate ways, both positively and negatively.

Facilitated by the breakthrough of the internet, new ways of organizing internet-based projects that harness the power of the crowds are becoming increasingly common. Today there are ways of using the crowd as paid labour, as funders of your new project ventures and even for helping scientists doing science. Staying true to its traditional principles of objectivity and trustworthiness while asking the crowd to contribute, crowd generated ?Citizen Science? does not provide even the slightest amount of pay in exchange for the time and effort put in by their contributors. Surely there can not be many people willing to do such a thing voluntarily? Actually, practice is showing the exact opposite with contributions counted in their millions among the more popular Citizen Science projects.

Background: Because of the high unhealthy rates among women in the com-mune a project to reduce it have begun. For this reason we have been given the mission from the commune of Sotenäs to study the character of these women's health. Objective: To study the health among permanent employed women in the commune of Sotenäs. Method: Quantitative method. The data have been collected through question-naire survey.

Projektet Precious utforskar narrativa lagningar av artefakter. I arbetet diskuteras människans komplexa förhållande till artefakter. Komplexiteten som behandlas i arbetet är fokuserad kring att artefakter förutom rent praktiska funktioner; även fungerar som verktyg i den sociala interaktionen människor emellan. Industrialism i kombination med bland annat den fria marknadsekonomin har särskilt efter Andra Världskriget bringat välfärd och accelererande konsumtionstempo i det moderna västsamhället. Konsumtionsvanorna är numera mer sammanlänkade med varumärken och social status än behovet av praktisk funktion.

In the year of 2012, a police project called ?REVA? was established in Sweden. The goal was to increase efficiency in deporting undocumented migrants from Sweden. Two articles relating to the project were published in Swedish newspaper Dagens Nyheter. One was an open letter to Attorney General Beatrice Ask, written by the famous author Jonas Hassen Khemiri.