Direct marketing is an area within marketing that is growing rapidly. Many companies has realised the benefits of using direct marketing, such as receiving direct response from customers and gaining a better customer relation. The growth within direct marketing means that traditional mass marketing today face harder competition than ever. This thesis examines and look in to three well recognised Swedish companies use of direct marketing. Our main purpose is to establish how companies spend their marketing budget between direct marketing and traditional marketing activities.

Rapportens syfte: Att undersöka eventuell samvariation mellan redovisningskvalitet och betavärden, volatilitet, price/earnings samt price/sales.Metod: Jämförelseanalys där korrelationer har beräknats mellan finansiella mått och resultaten utifrån en bedömningsmodell från konsultbolaget Kanton som vi anser utgöra en valid mätning av redovisningskvalitet.Dataunderlag: Finansiell data har hämtats från Avanzas webbportal medan resultaten från Kantons granskning har nyttjats, vilken i sig utgör underlag för utmärkelsen Årets börsbolag som görs i samarbete med Aktiespararna.Resultat: Vi finner inga signifikanta samband som ligger i linje med våra ursprungliga frågeställningar. Det verkar dock finnas ett positivt variationssamband mellan betavärde och redovisningskvalitet på Mid Cap-listan.Slutsatser: Analysen förkastar våra förväntade resultat och förutom mätfel diskuterar vi potentiella orsaker som exempelvis att investerare inte tar till sig all information, att den avgörande informationen återfinns i räkenskaperna eller att redovisningen bestäms till stor grad av kapitalägare. Det kan också vara så att mer information inte alltid är positivt..

The aim of this literature study was to find out how nurses experience their work-situation and work environment and which the risk factors where. We also wanted to examine what kind of influence those risk factors had on nurses work satisfaction. This was done by the following question: What are the risk factors that can lead to burnout in work environment of nurses? The method was by critical examination of ten scientifically articles. The articles were critically studied by the criterions of Polit, Beck & Hungler.

Today, there are no standardized ways to characterize SOA, many are talking about SOA and many say they are using SOA. One way that we have chosen to characterize this phenomenon is through an evaluation that will indicate whether SOA have been used in the development. Basedon a Service Oriented Architecture literature study, we have created an evaluation pattern resulting SOA principles of integration, architecture and services. This evaluation was applied to Logica's own integration system AgrCom through an empirical study to result in a response indicating whether AgrCom is SOA based. The results of the evaluation show that AgrCom is part of an SOA solution but not an SOA as a whole concept.

The United Nations has a responsibility to combat acts of international terrorism, as they constitute a threat to international peace and security. In spite of this, there exists no generally accepted definition of the phenomenom within the UN. By examining resolutions on terrorism, this thesis aims to evaluate the UN?s policy on terrorism since the end of the cold war until 2003. The results show that the UN?s attitude towards terrorism eversince the end of the cold war has been condemning, but that the the events of September 11th 2001 has contributed to an even more firm approach to the problem.

The aim of this study is to investigate oral peer review on argumentative speech and to study the attitudes towards this peer review. The investigation was performed in an up-per secondary school class, and it focused on the different types of oral responses students give each other. In addition, the study investigated in what way the students experience this type of peer review. The results show that students reflect on form and performance as well as content, but they place more emphasis on form and performance than content. Students are positive about peer review and its importance for their progress.

Along with rising energy prices and increasing awareness of environmental issues, the criteria for buildings energy performance have been sharpened through the years. Today, ?passive house? and ?low energy house? are commonly used phrases in the construction industry and is expected to become increasingly common in the future.For houses with well-insulated building envelope the importance of well constructed details increases when minimizing the heat losses. Examples of these details are floor-wall junction and window openings in the wall. In such connections thermal bridges occur, which means that heat more easily is transported out of the building, compared to the rest of the building envelope.This report deals with detail solutions around windows and a comparison between a traditional slab and a foundation from Koljern consisting of foam glass.

Föreliggande arbete utgör en delstudie i projektet Automatiserad telefonuppföljning inom Kriminalvården. Projektets övergripande syfte var att undersöka tillämpbarheten av Interactive Voice Response (IVR) som en modern metod för utvärdering, övervakning och påverkan av intagna som blivit villkorligt frigivna från ett fängelsestraff. IVR är en metodik baserat på automatiserade telefonintervjuer som bl. a innebär att en dator har programmerats för att ringa upp, ställa frågor, registrera svar och ge feedback till klienterna. I tidigare publikation från projektet undersöktes med hjälp av automatiserade telefonuppföljningar (IVR) hur stress och mående samt användande av alkohol och droger utvecklas under de trettio första dagarna efter avslutad anstaltsvistelse (Andersson et al, 2011).

This report is a joint venture with SCA Skog AB in the Jämtland forest management area. The company is a major player in the timber market in northern Sweden, and also a large business globally with offices in over 100 countries. The purpose of the study was to find out how timber suppliers want feedback/follow-up after completion of timber business. To determine this, a questionnaire survey was sent out to 75 landowners who supplied the wood for the company during the past year. The questionnaire consisted of a total of 15 questions with the opportunity to comment on certain issues.

In Stockholm, Johanneshov the Slaughterhouse area (Slakthusområdet) can be found. A number of companies have gathered there providing the Stockholmers with meat products. This area has a great need for cooling to supply large cold storages. To facilitate this, a central cooling system has been built, supplying the area with effective and safe cooling.The aim of this master thesis study is to give hints to energy efficient and reliable changes that can be put in place at a low marginal cost depending on the future activities in the area. The suggested changes will be presented to the company Bravida (managing the system), which also desires a deeper understanding of the energy flows through the central cooling system.Firstly visiting the site with proper guidance, we have then tried to understand the function of the system including which machines and media that are used.

We have made a qualitative study where we have chosen to interview a number of respondents consisting of ophthalmologists, eye nurses and patients. The purpose of the study was to examine employees' perceptions of patient-related status and treatment and quality, and meaningful participation in the work. The conducted interviews, we then sat in relation to how patients experienced the visit to the eye clinic and their perception of accessibility and hospitality. The result is then compared against the policy of the Title use of internally and we have also tried to explain what is happening with the help of various theorists. Theorist that we made use of is Maslow, Foucault, Deming (TQM) and Herzberg.

AbstractIn this text the attitudes towards and using of blogs in teaching Swedish toteenagers will be explored. The results are based on a survey made amongst 17teachers and 58 students from all over Sweden. The end results show that theusage of blog still hasn?t found a permanent way into the classrooms, but has anappeal to and is being used by predominantly younger teachers both, male andfemale, with a positive response from students regardless of gender. Theconclusion is that using web tools like the blog is an easy first step for schools toconnect to the digital society of the 21stcentury and take advantage of the perksavailable in the digital classroom.Svensk titel:Blogg + Svenska =Sant? ? Bloggande i undervisningen i svenska.Engelsk titel:Blog + Swedish =True? ? Blogging in teaching Swedish.Ämnesord: Blog, Web 2.0, digitalt klassrum, svenska, undervisning,kompetensutveckling.

Thesis purpose: The purpose of this master thesis is to investigate the expectations of roles between supplier sales representatives and retailer store personnel in relation to in-store campaigns, this in order to enhance effectiveness of these functions creating an increase in consumer response. Methodology: The researchers believe that social phenomenon and their meanings are continually being accomplished by social actors, hence a study of individuals? expectations must have a point of departure in these people?s social reality. Store personnel and supplier sales representatives are to a certain degree affected by the structural power relationships within the organizational network, thus the researchers combine an interpretative and radical structuralist paradigm. Theoretical perspective: The researchers investigate expectations of roles through examining interaction between parties involved.

Fewer and fewer people from the age of 60 and upward are still in the working life according to a working survey from Central Bureau of Statistics. Only one of twenty can consider retiring after an age of 65. According to another survey that National Insurance Administration put through year 2000, just about 40 % of the working population desires to finish working before an age of 65. This trend towards lower seceding age seems to continue. There are number of factors that seem for lower retirement age and others for a higher retirement age that we prove in our study.

During the period of occupation of Norway between the years 1940-1945 the National Lutheran Church took the responsibility of supporting the Norweigans in their ideological battle against the Nazis. This was a period named Holdningskampen in Norwegian history. One person to remember was Eivind Berggrav, bishop in Oslo diocese. He was the one responsible for the theological document of importance Kirkens Grunn that became important as a document against the Nazis and the small percentage of Christians that related to the naziinspired-church. Berggrav was also one of the founders of Den Midlertidlige Kirkeledelsen, the organisation responsible for the non-nazified churches.