Corporate Social Responsibility (CSR) is a concept that is growing increasingly important, with more and more companies acknowledging that they have an obligation to the environment in which they operate. We were interested in inquiring into why companies chose to do so, even though there are no laws that condition them to engage in CSR. One answer to this might be that companies use CSR as a way to distinguish themselves from the competition as well as to gain trust and goodwill from the stakeholders. When it comes to Corporate Social Responsibility, the question is no longer whether or not companies should engage in it, but how they can gain competitive advantage by doing so. This study aims at providing a framework for possible ways of integrating CSR and branding, as well as different strategies for CSR-communication. We also tried to define how, and why, consumers respond to CSR-initiatives.

The purpose of this study is to examine the medial depiction of Muslims in the case of Pastor Terry Jones' intention to burn the Quran. Our study is based on theoretical framework regarding an alleged clash of civilizations, how that leads to global conflicts and controls the world politics. It?s also based on the western way of characterize Muslims as violent, irrational human beings, and how mass media have a tendency to depict Muslims as ?the others?. The questions we aim to seek answers to are: How were Muslims portrayed in CNN's and Al-Jazeera's reporting regarding Terry Jones plan to burn the Quran? Which discourses exist about Muslims in each news channel and what are the main differences between them? The qualitative method used is a critical discourse analysis on empirical data consistently of twelve articles.

Transformation of inorganic mercury (Hg) to methyl mercury (MeHg) is a biotic process that is proposed to be conducted primarily by sulphate reducing bacteria (SRB). The formation of MeHg is of great interest because it is the mercury species that biomagnifies to the greatest extent in the aquatic food webs; about 90 % of all Hg in fish is MeHg. Our understanding of factors involved in the production of MeHg is very important for making a reliable risk assessment. The purposes of this study were to investigate the different factors that control the solubility of Hg and the production of MeHg in a contaminated lake sediment. The lake Ala-Lombolo, Kiruna municipality, is well-known to be contaminated by mercury from different sources. Sediment cores were sampled at three different locations (N, SW and SE) in the lake and divided in three different layers; 0-5, 5-10 and 10-15 cm.

The purpose of this thesis is to show students? information behaviour in everyday life and towards the Student Union of Borås. Methods of active information seeking and more random information encountering as well as information ignorance are of interest. The study focused on three issues; the first was to examine what information behaviour the students presented while acquiring information in their everyday life. The second was to find out what information behaviour the students had to acquire information from the Student Union of Borås.

Aquaponics is a food production system consisting of a consecutive cultivation of plants and aquatic animals, fish or shellfish, in recirculating water. The plants feed on the nutritious effluents from the fish tank and bacteria converts ammonia from the fish tank into nitrate that is absorbed by the plants. The plants receive nutrition and the fish gain purified water. The environmental impact of the production of fish meal and fish oil used in conventional fish feed includes a large consumption of fossil fuels with subsequent carbon dioxide emission. The aquaponic system can be made environmentally sustainable and self-supporting if supplemented with a vermicompost/vermiculture for the production of worm protein as a fish feed. Vegetable waste from the hydroponic part of the system can be reused as worm feed in the compost and the protein rich worms can be harvested, dried and grinded and brought back to the aquaculture as fish feed. As a first step in this direction, I have investigated the effect of recycling of vegetable waste in vermicomposts on the growth and number of earthworms (this was evaluated after harvesting). The hypotheses were that earthworms can be cultivated in the vegetable waste and that by adding manure to the vermicompost it is possible to obtain a nutrient content adequate to support a continuous worm harvest, in other words create a vermiculture. Eisenia fetida and Dendrobaena veneta were grown in 20 L bins containing peat mixed with either poultry or cattle manure. The proportions were 70% peat and 30 % manure. Discarded plant parts from lettuce cultivation was added to the vermicomposts (35 g per week) and water was supplied with 0.8 L per week.

Rapporten innefattar en jämförande studie mellan olika typer av membran och beläggningar.Främst sker en jämförelse mellan materialens förmåga att andas. Vattentäthet testas på nyamaterial och efter olika sorters nötning så som martindale, flexing och tvätt för att få en ökadförståelse för materialen. Verktyget som används i studien för att mätaånggenomsläppligheten är hudmodellen. Resultatet presenteras med ett Ret-värde vilket är enförkortning på Evaporative resistance of a textile. Metoden används för att på ett bra sättsimulera hur huden svettas.Projektet har utförts på Swerea IVF som är ett forskningsinstitut beläget i Mölndal.Hudmodellen är en av de senaste stora investeringarna på Swereas textil och plast avdelning.Resultatet av studien visar att laminat andas bättre än beläggningar, dock har bärarmaterialetstor inverkan på resultaten.

Purpose:The purpose of this study is to improve the knowledge regarding how entrepreneurial companies act and behave in relation to human capital, by studying their decision-making process for human capital investments. Furthermore this study shall enrich the understandings for how their way of handling human capital investments might change over time along with the development, growth and aging of the company.Methodology:For this case study the authors have chosen a qualitative approach. The authors have collected the empirical data by interviewing the CEO?s of six different entrepreneurial companies. To be able to process and analyze the empirical data the authors have used various theoretical frameworks and also previous studies.Theoretical framework:The theoretical framework brings up human capital and its importance, but also its role in the entrepreneurial company.

AbstractTitle:                                    To attract costumers attention in a advertisingfilled community- From a company view Authors:                              Kerstin Ivarson and Diana Kuttner Advisor:                              Navid Ghannad. Level:                                  Bachelor thesis in Marketing, (15 Swedish credits), Spring 2009 Key words:                          Media, media noice, communication tool, communication chanel, startling, advertising, advertisingfilled, message Question:                             How does the message from companies reach out to the customers in a advertisingfilled community? Purpose:                              To examine how the companies should use marketing to attract attention in a fast developed community and in that way reach the customers. Theoretical framework:       The theory describes the media develop and the effective parts of different media channels. How the media noice looks today and how the customers choose with emotion and needs. Methodology:                      We used a deductive approach as a starting point and after that study five different companies in border of media, advertising and event. Empirical framework:         Based on theory have we study five companies, Starcom, Picnic kommunikation AB, Klassons Mediabyrå, 7billion and Hansens. All companies are in the border of media, advertising and event. Conclusions:                       The most important of our study of marketing is to proceed from the potential customers needs because the advertising is very individual. To catch the customers attention is new, fast and effective communication channels very important.

The purpose of this thesis is to find out if principals and teachers have experience, expectations and thoughts about the differences that the new Education Act means in relation to the old one about action programme. Through qualitative interviews with two principals and four teachers, I have tried to answer my research questions that I have made based on the purpose. The questions are: How do the interviewees describe the routines about action programme?  Has, according to the interviewees, the routines been changed with the new Education Act? How do teachers and principals experience the differences between the old and new Education Act regarding the action programmes?The results of my survey shows that the process of action programme is different at different schools and that it has been adapted to the new Education Act in varying degrees. These results give differences in the experiences of the new directives.

The project is a thesis which intends to strengthen the form language and increase the user friendliness of an International Moth. This is a single handed dinghy with only one sail. It sails on two hydrofoils and receives a very high speed compared to its size, and are therefore often referred to as ?the Formula One on water ?. The result is a new concept where the aerodynamic forces have been used to stabilize the boat and relieve the hydrofoils.

The Veiled Party: A Discourse Analysis of Sweden Democratic Texts aims to further the understanding of the underlying ideology of the Sweden Democratic party, by revealing whether or not there is any ideological content that include race, racialization, and racism in the party?s political texts. The study offers a background description of the discursive change in the social and political climate of debate in Sweden, which opened a policy window for xenophobic agenda setting. In addition, the study delivers a presentation of the public debate regarding the Sweden Democrats, as well as statements by party representatives.Through a social constructionist and discourse analytic framework, the study aims at understanding how the application of racial ideas are done and mapped. The core of the theoretical framework is a critical race and whiteness theoretical approach.

Syftet med detta examensarbete är att göra en jämförande studie mellan faktorerna som enligt en teoretisk ram påverkar en miljöinvestering och faktorerna som ingår i ett företags bedömnings-modell. Respondentbolaget begärde i ett tidigt skede att få vara anonymt och benämns därför som Företaget. Det är en multinationell koncern med verksamhet i många skilda branscher, men med fokus på norden och produkter som kan kopplas till lantbruk. Den teoretiska referensramen har sin utgångspunkt i begreppen värde och investering samt hur deras koppling till miljö och miljöinvesteringar för att identifiera de faktorer som påverkar en miljöinvestering. Faktorerna som ingår i den teoretiska referensramen och som jämförs mot respondentbolagets faktorer är:? Investeringens värdetillförsel? Investeringens miljöpåverkan? Hur investeringen påverkar produktionsförutsättningarna? Krav från samhället? KundkravKopplingen däremellan bedöms enligt en femgradig skala.

The purpose of this thesis is to find out if principals and teachers have experience, expectations and thoughts about the differences that the new Education Act means in relation to the old one about action programme. Through qualitative interviews with two principals and four teachers, I have tried to answer my research questions that I have made based on the purpose. The questions are: How do the interviewees describe the routines about action programme?  Has, according to the interviewees, the routines been changed with the new Education Act? How do teachers and principals experience the differences between the old and new Education Act regarding the action programmes?The results of my survey shows that the process of action programme is different at different schools and that it has been adapted to the new Education Act in varying degrees. These results give differences in the experiences of the new directives.

The aim of this essay has been to show how the object America is constructed in two of the most used history books in Swedish high school. The theoretical framework used in this paper is based on the post-structural discourse analysis as presented by Michel Foucault. More specifically can be said that Foucault´s theories about formation of objects have been used as a tool to show how the image of America is constructed in the books. Later this paper also discuses which subject positioning the studied books take, also this inspired by Foucault´s theories.The study is presented with long quotes from the studied material to reach a transparency that enables the reader to see which dictums the conclusions are based on. This also makes it easy for the reader to judge whether or not the conclusions are reasonable.

The purpose of this thesis is to identify and analyse the view and consciousness of history present in essays written by Swedish high school students in 1877 and 1929. A theoretical framework was established in order to accomplish this, based on the theories of Peter Aronsson and Jörn Rüsen (through Lars Andersson Hult) that defines consciousness of history through a matrix that expresses a progression as well as a scaling complexity. Furthermore, the theories of Knut Kjelstadli and Magnus Hermansson Adler were adopted to establish two different types of view of history: one adhering to a view of history where groups and individuals are seen as integral to the progression of history, and the other explains historical process through more functional explanations, such as dependant on cultural and social structures.This framework erects ideal-types of different types of view and consciousness of history, and the thesis at hand strives to categorise the different kinds of view and consciousness of history found in the studied essays in accordance with these ideal-types through two different models based on the above mentioned theories.The findings presented here largely point to a view of history that is largely centered on an actor-oriented view of history, where individuals such as kings and generals are given a central position when historical events are being narrated, and is present in both 1877 and 1929, with some shifting nuances. As for the consciousness of history the lion part of the analysed texts can be seen adhering to a more traditional type of consciousness in 1877, although a slight shift can be seen towards a more complex type of consciousness in the texts from 1929..