The aim of this Masters thesis is to examine the use of IT, that is the Internet and other applications of personal computers, among seniors 65+. It also deals with issues of access to IT for seniors in public libraries. The theoretical background of the study consists of Rogers "Diffusion of innovations", Hektors categories of information activities, and the Swedish IT-commissions categories of motives and prerequisites for the use of IT. The research questions focus on factors motivating the use of IT, the extent and the purposes of IT use, the consequences and the barriers that IT-users experience, and views on IT in public libraries and IT courses, respectively. Qualitative interviews were carried out with nine senior IT-users.

AbstractTitle: External communication channels of Prime Care How they where thought to be, how they work and how costumers apprehend them.Number of pages: 50 (64 Including enclosures)Author: Sophie DicksenTutor: Peder Hård af SegerstadCourse: Media- and Communication Studies DPeriod: Spring 2007University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/Aim: The focus of this paper lies on the external communication channels of Prime Care and the aim is to study the following aspects: How do the channels work? How are they apprehended by customers of the company? What are Prime Cares own thoughts behind the channels? How does Prime Cares self-image correspond to the way that customers apprehend the company?Material/Method: Twenty interviews has been done with different customers of Prime Care in order to see how the company and its communication flow is apprehended. A consultant manager of Prime Care has also been asked about purposes behind the companies external communication channels in order to enable a comparison between Prime Cares image and profile. Prime Cares website, one of their mail sendouts, their salescalls, salesvisits and their exhibition participation have been studied on the basis of relevant litterature. Maletzkes model of mass communication was used as a general view of communication flow.Main results: All communication channels included in this study have different ways of function even though they all have the same main purpose, videlicet to promote the company, to inform about its activities and to recruit new customers and consultants.

This thesis is performed as a case study, and has had the aim to study who has the power over cultural heritage, by studying the digitization selection criteria at KB and what influences there can be on the digitization selection process. The theory of the arm?s length principle, (Mangset, Kunst og makt, 2013) the professional model, (Rothstein, 2010), that digitization re-shape and re-contextualize cultural heritage material, (Dahlström et al. 2013), and different concepts will influence the digitization selection process has been used in this study. A qualitative research with document study and informant interview and E-mail interview has been conducted.

This two years master?s thesis in Library and Information Sciences aims to investigate and put the services of 118100 Svar På Allt (SPA, an SMS mobile question and answer service) and Fråga biblioteket (FB, a library operated E-mail reference service) into the context of the reference encounter. Questions sent to SPA and their subsequent answers are analysed, and part of these questions are forwarded to FB for comparative studies. Both of the formats are compared to the reference encounter as a whole. The framing of the question originates in the assumption that there may be a need for further negotiation of the questions submitted to the aforementioned formats.

The usability of the Internet increases for every year. The Weblog phenomenon makes it possible for anyone to easily publish, find information and get in touch with other people through the net. This Essay treats the possibilities the Weblog medium offer Swedish libraries and librarians in library contexts. The purpose of the study is to examine the Web phenomenon: Weblogs, and their significance for a total of eleven Library Heads and librarians together with their view on the Weblog activity at each library connected Weblog, to get comprehension and new knowledge on the usability of Weblogs in the library sector. The foundation for the Essay consists of a qualitative interview study, built on asynchronous E-mail interviews and telephone interviews with blogging librarians and Heads of libraries.

This is a study on the electronic reference work of some Swedish university and university college libraries. The purpose of the study has been to find out how the service works at the different libraries, to study the electronic reference interview and to find what is important when you start a new electronic reference service in the light of Brenda Dervin's sense-making theory study. Furthermore, we examine the aims of the electronic services offered and the differences between electronic and traditional reference interviews. In the background to the study we place electronic reference services in a context by describing the role of information technology and electronic mail in the libraries. The electronic reference interview is studied with the help of literature on the traditional reference interview.

Detta examensarbete behandlar främst ämnesområdena kommunikation och arbetsgrupper. Vi har i denna studie genomfört kvalitiativa undersökninar med fem medarbetare i Resia-butiken i Eskilstuna. Syftet med examensarbetet är att ta föreslå hur medarbetarna kan få en bättre kommunikation och sammanhållning.Litteraturen som använts berör områdena kommunikation, förändringsledning, arbetsgrupper och kreativitet. Alla anteckningar som gjorts har sparats och dokumenterats på en gemensam E-mail forskargruppen har. Vidare har vi använt oss av en blogg där vi beskriver var i framtagningsprocessen vi är..

AimThe aim of this interview study was to examine how PE teachers related to factors (ramfaktorer) affecting the implementation of outdoor recreation in school.MethodWe conducted a qualitative interview study with six PE teachers in the Stockholm area. These were selected after all the PE teachers in Stockholm were contacted via E-mail. In the E-mail they declared the number of outdoordays (friluftsdagar) conducted at their school, for grades four, five and six. The selection was carried out in that we chose the PE teachers who declared the most and least number of outdoor days. After the transcription of the interviews we divided the teachers in to two groups, based on the width of outdoor activities in their teaching.

AbstractPurpose/Aim: The aim of this essay is to map out how the communication is organized at the Bällstabergs School in Vallentuna. The purpose with the essay is to illuminate the pros and cons with their system so that a communicationstrategy could be worked out from the basis of the results. The aim is devided into three different questions at issue: What does the organizational structure look like and how does it concide with the communication? What does the present communicative work look like? Which communicative needs can be identified?Method: The methodology contains two parts. The first part is an analysis of the present organization.

The purpose of this essay is to examine if the judgments of accountants differ, in different cases, between the old and the new law. The method we used to investigate the differences was a combination of experimental and non experimental. Our analysis is based on a survey investigation with ten cases. These cases are produced from a model in which the accountant tests his independence. The survey was sent by mail to about a hundred accountants.

I Direktmarknadsföring ? en fallstudie av företaget Lessmore vill författarna belysa företags problem att få sin marknadsföring att synas och höras i den stora mängden information som strömmar runt oss. Till uppsatsen har en hypotes satts upp;?Det är ingen eller en marginell skillnad, i avseende agerande eller reaktion, mellan de olika kommunikationssätten förutom kostnad.?Samt två frågeställningar, där det undersöks vilka kommunikationskanaler som är mest kostnadseffektiva, reaktionseffektiva och får flest medlemmar att agera. Syftet är att hitta det kommunikationssätt av brev och E-mail som lämpar sig bäst för Lessmore och dess medlemmar, genom att undersöka en kampanj.

Uppsatsen handlar om fantasylitteraturens plats i svenskundervisningen och nyttan med fantasyromaner. Min undersökning utgår ifrån en enkätundersökning med 56 deltagande elever och intervjuer, tre enskilda och tre via mail. Syftet med undersökningen är att få reda på om fantasylitteraturen har sin plats i svenskundervisningen enligt eleverna och om de ser någon nytta med att läsa fantasyromaner. Enkätundersökningen visade att majoriteten var negativ till att plocka in fantasy i undervisningen. Intervjuerna visade att de ungdomar som läser fantasyromaner ser fantasylitteraturen som en självklar del av svenskundervisningen och litteraturen ställde sig i de flesta fall positiv till fantasygenren..

Communication, information and marketing are three of the main prerequisites for companies that want to increase their turnover. The everyday work for a Forest Manager within the forest owners? association Mellanskog consists to a large part of interpersonal communication, either by close vicinity contact or by phone calls. Interpersonal communication is time consuming and resource intensive. If the flow of information, communication and marketing does not function well then there is a lack of a base for development.

I det moderna informationssamhället vi lever i, har tillgången till informations- och kommunikationsteknologin ökat och det har aldrig varit så enkelt att förmedla och ta emot information som det är idag. Detta har till stor del underlättat inom arbetslivet då det globala avståndet minskar och vi har möjlighet att arbeta från ett flertal olika platser. Däremot kan den andra sidan av myntet innebära att vi tar emot mer information än vad vi har förmåga till att hantera och detta kan medföra att vi blir överbelastade. När informationen transformeras till någonting negativt och påfrestande brukar man säga att individen har drabbats av fenomenet Information overload. Ett närbesläktat fenomen till detta är det så kallade Interaction overload där man, till skillnad från Information overload, uppmärksammar interaktionen som individen utsätts för.Arbetsmailen är ett vanligt kommunikationsverktyg inom företag och genom denna finns en risk att drabbas av både Information overload och Interaction overload.

Varför ökar antalet besök på folkbiblioteken medan antalet lån minskar? Syftet med den här undersökningen är att studera vad besökarna gör på Luleå folkbiblioteks huvudbibliotek och hur de betraktar sitt bibliotek. Frågeställningarna är: ? Vad gör besökarna på biblioteket förutom att låna böcker, tidningar och AV-medier? ? Hur betraktar besökarna på Luleå folkbibliotek sitt bibliotek? ? Vilka är det som besöker biblioteket? ? Hur är miljön på biblioteket och vilken inverkan har den på biblioteksbesökarna? ? Är biblioteket också en plats som lockar till sig andra besökare än de som söker det som förknippas med biblioteksverksamhet? För att kunna besvara frågeställningarna har en observationsundersökning och en enkätundersökning gjorts. I analysen har några begrepp från Bourdieu använts.