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1383 Uppsatser om Distribution channels - Sida 55 av 93

Konsten att enas under ett varumärke : Intern varumärkesuppbyggnad på Nordiska Kompaniet

Purpose: The purpose of this study is to examine how a company with a single brand is perceived as uniform, as well as how they use internal brand building to reconcile various competing actors within one brand. Furthermore the aim is to examine how staff, through internal brand building processes, perceives and identifies themself with the values of the common brand. Method: A case study with method triangulation was conducted at Nordiska Kompaniet department store in Stockholm. Quantitative data through a questionnaire survey with employees combined with two observations. Qualitative data was given through an email interview with a responsible manager of digital channels and PR from NK AB.Theories: This study has used the following theories; Destination marketing, Corporate brand, internal branding, corporate identity, corporate culture, brand value, service brand values, brand citizenship behaviour.Conclusion: This case study of NK has shown that internal branding building in a department store is a comprehensive work, which all involved must have a unified perception and understanding of the brand, in order to successful unite under one brand.

Moräntäckta rullstensåsar i Västerbottens inland

The purpose of this study was to map the distribution of till-covered eskers in the inland of Västerbotten County in northern Sweden. The top layers of big eskers along the valleys of Öre River, Ume River and Vindel River were investigated through shallow digging. Findings were investigated through field assessment and soil analysis and many locations with till-covered eskers have been identified in Västerbotten's inland in this survey. The till covering the eskers has probably been transported only short distances and has its origins in glacifluvial material. The pattern is not consistent and there are areas where till does not cover the eskers.

På väg mot en grönare distribution : En studie av möjligheter till miljövänligare transportupplägg för Polarbröd AB:s export till den franska marknaden

Syfte: Huvudsyftet med uppsatsen är att undersöka ett företags givna transportstrukturs miljöpåverkan i växthusemissioner eller CO2e. Detta genom att med hjälp av olika verktyg och teorier ta fram ett antal scenarion som har en lägre miljöpåverkan än befintlig transportstruktur. Det sekundära syftet är att ta fram modeller som hjälper företaget att ta hänsyn till de ekonomiska kostnader som kan vara kopplade till en omstrukturering av transportstrukturen.Metod: Kvalitativa intervjuer om grön logistik och vilka verktyg som används i detta arbete samt en kvantitativ datainsamling i beräkningar av emissioner med hjälp av NTMCalc.Slutsatser: Ett antal olika scenarion togs fram där miljöpåverkan uppskattades, utifrån dessa valdes 5 stycken ut som hade en lägre miljöpåverkan än befintlig transportstruktur. I dessa utvalda scenarion tas hänsyn till ytterligare faktorer som exempelvis ledtider, hur många landsgränser som måste korsas, tätortskörning etc. Då det inte finns ett ekonomiskt underlag för vad ett transportstrukturbyte skulle kosta förs det en diskussion med rekommendationer över åtgärder vid ett byte av transport..

Vetenskaplig publicering ? om publiceringsstrategier under 1800-talet med fokus på historieämnet

The aim of this master thesis is to show how the dissemination of scientific information took place and developed during the 19th century. The main focus is Lund University. Therefore I have formulated two questions: How did the five heads of the history department at Lund University publish their research findings in the 19th century? What factors in society influenced the scientific spreading of results in the 19th century? To assess the scientific reliability of the sources I have used a method based on source criticism and hermeneutics. The thesis covers important concepts such as the exchange of publications between the universities, commercium litterarium and Akademischer Tauschverein and also the development of Lund University yearbook.

Grossistens roll på handarbetsmarknaden : En studie om Ja?rbo Garns kommunikation med sina kunder och a?terfo?rsa?ljare

Ja?rbo Garn is a wholesaler in the textile industry. The companys position on the market is under changing circumstances. Therefore Ja?rbo Garn needs to find new ways of developing their marketing.

Effektivisering av mellanspänningsnät med enkla medel : Feldetektorer och sommardriftläge

Renewable energy and the charging of electrical vehicles will increase in the future. Therefore the risk of outages is also increasing, partly because renewable energy is intermittent and the production amount can change fast. Charging electrical vehicles is often demanding high effect in short time, which could make faults occur. It takes more advanced technology to short the outage time. Today Övik Energi has high reliability in the power grid, but in order to maintain the reliability, it is time to prevent problems that can occur in the future. This thesis has presented a suggestion for the placement of fault detectors Protrol IPS2, in which a total of four detectors is proposed.

Sveriges och EG:s konkurrensrättsliga regler om gryningsräder i privata hem i förhållande till artikel 8 i Europakonventionen

The purpose of this essay is to review the Swedish international development cooperation carried out by Sida to control whether the implementation of the international aid is compatible with the policy. There are a lot of different ways to implement the economic aid that are being used by the donors today. The Swedish method has since the 1960s mainly been focused on attempting to diminish the poverty in the world. In the latest time another goal has been added, that is a focus on supporting the civil rights. This essay will be concentrated to aim on what kind of countries receiving aid from Sweden, and exactly why these countries are being chosen.The main question of this essay is: What countries are receiving the international developing aid, and how can this distribution be understood? To answer the main question there are two themes in the essay:? What kind of countries is supposed to receive developing aid from Sweden according to the policy?? What kind of countries is receiving the aid, and how can this be understood?This essay is mainly based on quantitative data obtained from Sida, together with index of corruption and poverty will the different types of Swedish cooperation countries be described.The conclusions of this essay are that there are two objectives of the policy: to fight poverty, and to strengthen the civil rights.

Analys av mätdata från nätstationer

Fortum has in a pilot project installed metering equipment with wireless communication in secondary substations in Stockholm. So far, the collected data are used only in specific projects.This master thesis was carried out at Fortum Distribution AB in Stockholm during 2013. The purpose of this study is to simplify and enhance the use of data in for example network planning process, by giving suggestions on how data can be managed and giving examples of analyzes that collected data can be used for.The electricity meter which Fortum has installed is a EDMI-Mk10A which is set to measure max/average/min values with a one hour time resolution of the following parameters: voltage (per phase), current (per phase) andactive power and active and reactive energy.In order to analyze the collected data an analysis tool is required. During this thesis two customized tools in Microsoft Excel have been developed, one for sorting data and one for analyzing.One aim of the thesis is to show examples of what collected measurement data can be used for. This work shows an example of analysis of active power, power factor, voltage, occurrence of interrupts and the relationship between outdoor temperature and power.This master thesis has among others resulted in the following advice: Expand the number of secondary substations with measuring equipment.

Studenters användning av akademiska tidskrifter: en källanalys av BandI-studenters magisteruppsatser 1999-2001

Previous research indicates that the academic journal in many cases is the most valuable and important source of information in scientific work. The aim of this study is to investigate students usage of academic journals in comparison to their usage of other document types, as illustrated by the citations given in LIS students master theses 1999-2001. By comparing the students use of LIS journals with the use of LIS journals by international scholars we also wish to examine whether students and scholars use the same journals in their work. The international scholars are represented by references given in LIS journals 1999-2001, recorded by the citation index Journal Citation Reports. Questions: 1.

Skolkuratorers samverkan med socialtjänsten : En kvalitativ studie om skolkuratorers upplevelse av samverkan och möjligheten att utveckla samverkan utifrån den egna yrkesrollen

The aim of this study was to investigate how school counselors experienced collaboration with social services and whether they felt they have the ability to improve upon this collaboration. The empirical data consists of qualitative interviews with eight school counselors from public schools, ages 13 to 15, in eight separate municipalities in the Stockholm area. The main results showed that the school counselors recognized the positive benefits from collaboration, but that they in practice experienced difficulties turning this into a high-quality collaboration. The school counselors experienced that due to uncertain expectations in the collaboration it led to unclear distribution of areas of responsibilities. The school counselors expressed small or no possibilities for them to improve upon collaboration but pointed out that higher commitment and a positive attitude are valuable attributes to improving collaboration.

Lyx på Internet ? urvattnar användandet av Internet som distributionskanal lyxvarumärkets exklusivitet?

Med utgångspunkt i att e-handel ökat markant de senaste åren samt i att lyxvarumärken har speciella egenskaper som komplicerar handel över Internet, är syftet med vår studie att studera hur lyxvarumärkena hanterar Internet som distributionskanal. Undersökningen grundar sig på en fallstudie av 12 lyxvarumärkens hemsidor samt på en personlig intervju. Den teoretiska referensramen innehåller teorier kring begreppet lyx samt lyxvarumärket och dess speciella egenskaper. Vidare återges teorier om lyxkonsumenten samt köpupplevelsens roll vid lyxkonsumtion. Slutligen presenterar vi lyxens demokratisering samt teorier kring Internet och e-handel.

"Runda Upp" en Corporate-Social-Responsibility-metod med en Positiv eller Negativ påverkan? : En kvantitativ studie om ?Runda Upp? ur ett konsumentperspektiv

?Runda Upp? En Corporate-Social-Responsibility-metod med en Positivt eller Negativt påverkan? En kvantitativ studie om ?Runda Upp? ur ett konsumentperspektiv Syftet med uppsatsen är att undersöka konsumenters intryck av företag som i samarbete med icke-statliga organisationer tillämpar CSR och mer specifikt metoden ?Runda Upp?. Huruvida intrycken blir mer positiva eller negativa eller om intrycken förblir lika då textilföretag använder sig av ?Runda Upp?-metoden som CSR-aktivitet. Vi ämnar även undersöka om metoden påverkar konsumenters köpbeteende.

Varför är det ont om specialisternär det är gott om läkare? : - en studie om policyprocesser i svenska landsting

This essay examines the policy process of specialist medical training in three Swedish counties. The essay will first describe the policy process. Secondly the politicians parti-cipating in the process is examined. Thirdly, it is tested whether it is possible to analyze the policy process based on Ostrom's theories of cooperation around a common pool resource. In this case, the common pool resource is specialized medical practitioners skills that the Swedish county councils must collaborate on to competence should be sufficient for the county council needs, something that is not the case today.One conclusion of the study is that the health care law is not clear enough when it comes to who is responsible for providing a sufficient number of specialists.

Elmätarens roll i framtidens elnät : Ett samarbete med Sweco Energuide AB och Mälarenergi Elnät AB

The initial aim of the roll out of smart electricity meters in Sweden was to allow remote readings of the households? monthly electricity consumption for billing purposes. Since then the transition towards a smart grid has become a more prioritized matter. In the roll out of next generation smart meters more attention is therefore given to how the Distribution System Operator (DSO) can benefit from the meter through different smart grid applications. This study uses a qualitative research method to identify three general fields of application and 15 specific concepts corresponding to ways in which the DSO can create added value from the information provided by the smart meter.

Sömn och Powernap - Dess betydelse för återhämtning och prestation

During sleep the majority of the body?s production of anabolic hormones is produced and sleep is a general anabolic state of being. It has been to our recognition that a powernap is 4-6 times more effective when it comes to sleep intensity than the last 1-2 hours of a traditional eight hour sleep. With this in mind, and that elite athletes worldwide often sleeps in between their training sessions. This study has tried to prove a hypothesis which comes from the assumption that you can recover and perform better during times with intensive periods with better distribution of your sleep.We have in this study let three test subjects take part of a six week long program with two different training periods for legs.

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