Obesity and overweight are today classified as one of the largest epidemics in the Western world and is threaten a large part of the population. As a reaction to this a major health trend has emerged in recent decades. Every day consumers are exposed to information from the media about what is healthy or unhealthy to eat and the recommendations change frequently.There is great interest in healthy food on the Swedish food market, but still healthy foods only represents a small proportion of the total food sales. The essay examines the gap between the current and potential demand for healthy food and if it can be explained by any of the following factors: lack of information, price, taste or cognitive behavioral.To study these questions a quantitative method have been used and 213 questionnaires were collected. The intention is to draw general conclusions about the entire population.

The aim of this thesis is to find a statistical model that sort logs according to a predicted modulus of elasticity on the sawn boards. The input parameters for the model are X-ray variables from an X-ray scanner. For some of the log classes sawn at the sawmill it is desirable to have a narrow distribution of modulus of elasticity on the sawn boards. 250 pine logs from five different diameter classes were numbered and followed through the sawmill process. Log data were collected from X-ray and 3-D scanners in the log intake.

AbstractTrängregementet in Skövde Sweden, had send a request to the university of Jönköping by one specific purpose, the reason was if someone would like to do a bachelor thesis to investigate the regiments? internal communication. The aims for this study is by a qualitative method investigate the regiment?s internal communication. Focus is on quality and to be able to access the core, semi-structured interviews with the management, information office, officers and soldiers were accomplished.

Many media buyers annually spend money on advertising which will not be of benefit to their own brand; the fact that consumers confuse from which brand they have heard or seen commercials, comes as news to nobody. The phenomenon of media confusion has however earned much less attention. As a greater part of the total marketing budget is being spent on the media investments, on behalf of the actual advertising production, the more interesting it turns out to maximize the effects of the media expenses. The search for optimization is somewhat practised today by brand managers who are daringly adding a few more media channels to support their TV-campaigns. Buying ad space in TV is nevertheless much more expensive than the radio equivalent.

Detta examensarbete är det avslutande momentet på civilingenjörsutbildningen Ergonomisk design och produktion. Arbetet har utförts på Scanias utvecklingsavdelning för hyttergonomi och design i Södertälje och handlar om hur framtidens lastbilar kommer att styras. Utgångspunkten har varit att skapa förbättringar i- och kring förarplatsen med fokus på ratten. Scania är en världsledande tillverkare av tunga lastbilar och bussar, företaget grundades år 1891 i Södertälje, där det idag har sitt huvudkontor. Scania utvecklar, tillverkar och marknadsför lastbilar för fjärrtrafik, bygg- och anläggningstransporter samt distribution.

The main purpose of this report is a first step to cover the scarcely investigated subject of interspecific competition between roe deer, Capreolus capreolus, and fallow deer, Dama dama. The report focuses on the distance between individuals of roe and fallow in the study area as well as which factors that is affecting the variation in distance depending on fallow deer group size and changing population density over time and in two areas. For additional information the history of the populations, such as harvest and distribution, is also investigated. The report came to the conclusion that interspecific competition between the species do occur. The elevated distance between individuals of the two species is clearly significant. The most important factor affecting the distance seemed to be the size of the fallow groups.

ABSTRACTTitle: ?Dating Online. Self-Marketing Through Sweden's Biggest Dating Site ? Match.com?Number of pages: 34Author: Joanna StokowskaTutor: Amelie HössjerCourse: Media and Communication Studies CPeriod: Autumn term 2005University: Division of Media and Communication Studies, Department of Information Science, Uppsala UniversityPurpose/aim: The aim of this paper is to study the online dating phenomenon. The questions to be answered are: how do people form their personal profiles? Does the method of how one markets him/herself, within an online dating service, vary among different age groups?Material/method: 100 personal profiles have been downloaded and analysed from Sweden's largest dating website, Match.com.

This essay is an investigation of the level- and importance of interactivity on YouTube for the active user. YouTube is a great example of a user-friendly Internet environment which enables the users to take part in a virtual community where they can create the content and, with the various functions the site has to offer, interact with each other. With Uses and Gratifications as a tool for this research we look at the motivations and needs of the user and how they come into play on the most popular video distribution site in the world today. Qualitative interviews on Swedish respondents give us insight in how the YouTube-users with their own words perceive this relatively new highly interactive era. We focus on a narrow group of the most popular age-group of YouTube-users to go deeper - not to expand.

New technology makes it possible to remotely measure all consumers in a power network onan hourly basis and store the values in a database.This thesis work describes the conversion process between automatic meter reading systemMActor and calculation software Xpower.Then the possible differences between calculations of power networks using load curves incombination with a yearly estimate of consumption and calculations using hourly measuredvalues is examined.The result of the comparison shows that, for the power network under inspection, nosignificant difference could be noticed. This does not mean that calculations using hourlymeasured values would be unnecessary. I believe that in a near future calculations using hourmeasurements will be the primary choice for many power companies to whom technology isavailable.Also some basic calculations of fundamental power network parameters, such as power factorand loses, are presented using hourly measured distribution transformers in combinations withits hourly measured loads.The report is written in Swedish.

The recent development in society?s structure has given rise to a more complex reality for the Swedishbanks. There is an increased pressure from external stakeholders for the banks to take a greater socialresponsibility in society; the bank must therefore focus on both direct as well as indirect effects of itsactions. The term corporate social responsibility implies that the company does not only focus on itsfinancial status but also on values such as ethics and environment. These commitments are crystalized,more or less clearly, in the banks? lending policy?s, whom are entirely defined by the banksthemselves.The nature of the abstract CSR expression gives rise to uncertainty, both in regards to the banks ownefforts towards social responsibility but also for the external stakeholders, for which it can be quitedifficult to understand what commitments are actually made.This study aims to investigate how the Swedish banks public statements, with regards to their lendingpolicy, correlates with the actual actions carried out by the banks.

The dissertation deals with an account of actual problem, which can arise within EMC and power quality. The cause of power interruption and what can be done to minimise the power interruption is discussed. It also includes a definition of planning levels and which factors one needs to have control over to carry out a possible planning strategy and how the local distributions net could be more secure. The electrical net could be secure but no system can be free from interruption.The dissertation examines two distribution transformers: GLA40T1 (Glansås) and T399 in Tranås Energy which don?t have regulators.

The media industry in general and the newspaper in particular is going through major changes ? technological, logistical, economical ? due to the dropping sales and width of the printed daily newspaper. Few organisations have been spared the necessary rationalizations and cut-downs in staff. All of them are expected to produce more and better content, in more and new channels and platforms, with less resources. Some have been preparing for this a long time, others have never entered the digital world of news.

This thesis examines the effects of electricity visualization in an office building. The subject was investigated through the creation of a web based visualization tool that was made accessible to the about 1500 employees in a large office building. The visualization was available for three weeks. During this period interviews, user studies and observations took place in order to evaluate what, if any, effects the visualization had on the attitudes and behaviors in the office. Electricity use data was collected and analyzed to see if the project had a statistically significant effect on the electricity consumption in the office.The results from the interviews and the data analysis indicate that no reduction in electricity consumption took place, and a number of factors that could increase the chances of success were identified.

Denna rapport återger arbetsprocessen kring att utvärdera datalagringsstruktur och förbättra prestanda för generering av parameterfiler för kortterminaler. Arbetet utfördes på plats hos Esplanad AB, ett företag som bland annat arbetar med säkerhetslösningar och distribution av inställningar för betalstationer.Uppgiften bestod av att utvärdera möjligheter till att förbättra databasen som sparar alla inställningarna för betalsystemen, samt att förbättra kodstruktur och prestanda för programmet som genererar filerna.Rapporten beskriver testning av prestanda, både på Esplanads gamla program för att generera parameterfiler och det nya som konstruerades. En lösning presenteras som inkluderar förbättring av filgenereringens prestanda och en ny struktur på databasen för ökad skalbarhet.Tester visar att det nya systemet klarar av att skapa parameterfiler på TLV-format ungefär 16 gånger snabbare. Den föreslagna lösningen implementerar parallella processer och replikering av databasen..

Establishing a reference interval for plasma fibrinogen in foals Fibrinogen concentrations were analysed in EDTA preserved blood plasma samples from 34 thoroughbred foals born in 2001 and 2002 at one stud farm. The foals were between 0 and 240 days old at the time of the sampling, and there were 19 fillies and 12 stallions in the group. The foals were examined for clinical symptoms of disease and their body temperature was measured before blood was sampled from the jugular vein. From totally 156 blood samples, 31 were selected as originating from clinically healthy foals, and used to determine a reference range for thoroughbred foals. Samples originating from foals showing clinical symptoms of disease or an abnormal body temperature at the time of sampling, were classified as coming from unhealthy animals.