Experter hävdar att smartphones blir allt vanligare i högre utbildning (högskole- och universitetsnivå) vilket gör undervisningen mer flexibel och tillgänglig för studenter. En smartphone fungerar som en handdator och du kan använda den för att läsa e-post, surfa på Internet, logga in på sociala nätverk som Facebook och Twitter, läsa nyheter, spela spel, lösa korsord, foto- grafera och spela in videor och mycket mer.Syftet med denna studie var att undersöka skillnader i attityder mellan studenter och lä- rare samt män och kvinnor om användningen av smartphones i högre utbildning. Detta gjor- des med ett kvantitativt angreppsätt där datainsamlingen gjordes med hjälp av en webbaserad enkätundersökning. När det gäller studenter och lärare, har vi utgått från Prensky?s (2001) teori om digitala infödingar och digitala immigranter.

Purpose:The purpose of this paper is to investigate and clarify some of the factors that influence organizations to adopt or reject the social media, and if the emergence of social media influenced the organization's communication.Metohodology:A qualitative methodology has been used to execute the study. The source has been semi structured interviews with chosen representatives from several organizations.Theoretical perspective:The theoretical basis for the execution of the methodology is based on the provisional theoretical demarcation uses and gratifications theory. For analysis diffusion of innovations theory is applied.Emperical findings:The empirical material includes interviews with representatives from twelve selected organizations, defined as companies in the industry and authorities, in seven different industries.Conclusion: The main factors affecting an adoption of social media is the organization?s open structure, the ability to see opportunities with social media and that they are seen as a natural part of development in the communications field. The main factors affecting a rejection of social media is ignorance, the organization's governance and that there must be a need that social media can fill.

This work is about the rights of children, how students use social media and how effective teachers are using social media in their work against abusive treatment. The purpose of this work is to examine what students have rights in school, what and how students use social media and how schools and teachers are working to prevent the abuse that takes place over the internet and via mobile phones. The method used to investigate this is partly a survey of students in grades five and six at four different schools and interviews with four practicing teachers, working as a teacher in each class who made survey. My conclusion is that children have a variety of rights in school, and all schools and teachers are working on this through rules, values ??clarification and collaborative exercises. More and more younger children use out of social media, the survey shows that many of the students in grades five and six uses much social media.

Purpose: The purpose of the essay is; to explain and clarify how the company is acting to lead members in social media to achieve valuable external communication. The authors believe that it is important to act with credibility and quality in social media, to accomplish long lasting relationships. When employees communicate with consumers their conduct is relevant to the company's credibility.Methodology: An inductive approach has been used for the empirical data collection since the authors have been studying the reality without existing theories. A qualitative research method has been used for collecting the empirical material. Primary data was collected from telephone interviews with seven companies, active in social media.Conclusions: The study shows that the power of employees? can be used when designing strategies for social media.

En karta är en färskvara som är i ständigt behov av ajourhållning. Ajourhållning görs normalt med traditionella metoder: fotogrammetriska och/eller geodetiska. Men i och med att utvecklingen går framåt har intresset för en ny metod, UAS (Unmanned Aerial Systems), ökat. UAS är en relativt ny fotogrammetrisk metod där obemannade flygfarkoster används. Detta examensarbete har utvärderat vilken osäkerhet vanligt förekommande detaljer i en karta kan få i framställda "produkter" som genererats med hjälp av UAS-bilder som georefererats med naturliga stödpunkter.

This paper is based on a quantitative survey. The study aims to answer the questionwhich media young people rather use to take part of the news. The results showthat young people today in Kalmar preferably and often read newspapers on theInternet and mobile phone.The questions asked was about which media they usually use, the level ofconfidence they had in various media, how interest was in different newscategories, willingness to pay for online news and background issues relatedsubjects. The survey was aimed at high school students in Kalmar and weredistributed and collected on-site at the schools. What was remarkable among theresponses was that young people largely had access to a morning newspaper athome and said that they would consider subscribing to one in the future.

The media arena is becoming more and more crowded by various brands and different commercial messages. At the same time, consumers learn how to screen marketing communication and their cognitive ad filters enable them to avoid message elaboration. Thus, new thinking and new communication executions are required in order to surprise the consumers and break through the clutter. In the present study, we have investigated how the choice of media affects attention, memory and several communication effects that the ad can generate in the short as well as in the long term. The study is conducted on a well-known brand within a low-involvement product category.

Title: Market Communication in transformation Authors: Gabriella Holm and Christoffer LarssonPurpose/Aim: The purpose of this paper is to examine how market communication at PR-firms in Sweden has changed over the first decade of the 21-century. In 2007 social media expanded on the Swedish market. This had implications for the way we are looking at communication and therefore also the PR business and how they are operating. The aim with this paper is to see how social media have affected marketing communication at PR-firms.Methodology: This paper is based on case studies from Swedish PR-firms. We used five cases from 2003-2005 and five from 2010-2012.

Denna filosofie kandidatuppsats skrivs inom utbildningen Upplevelseproduktion vid Luleå tekniska universitet - Institutionen för konst, kommunikation och lärande. Syftet med studien är att undersöka vilken typ av upplevelser Tate samt The Museum of Modern Art (MoMA) erbjuder via deras webbplatser, samt att testa modellernas; Upplevelsefälten (Pine & Gilmore, 1999) och De tre generationerna (Boswijk et al., 2007), applicerbarhet på dessa två fall. Studien syftar till att besvara tre forskningsfrågor: ?Vilken generations upplevelse erbjuds via Tate respektive MoMAs webbplats??Vilken typ av upplevelser erbjuds via Tate respektive MoMAs webbplats utifrån modellen Upplevelsefälten (se figur 5)??Kan de två upplevelsemodellerna 4E - Upplevelsefälten (se figur 5) samt De tre genereationerna (se figur 6) tillämpas i en analys av dessa två webbplatser?För att besvara de tre forskningsfrågorna valdes en deduktiv ansats samt fallstudie som metodteori. De två fallen har analyserats utifrån två valda teorier; Upplevelsefälten (Pine & Gilmore, 1999) samt De tre generationerna (Boswijk et al., 2007).

Hur kan polisen använda media för att förebygga brott? Vad får man, som polis, säga till media? Vill media användas som en länk mellan allmänheten och polisen? Polisen kommer allt längre ifrån allmänheten och som en naturlig följd får allmänheten mindre information om polisen och dess arbete. Kan vi använda medierna för att motverka bristen på information till allmänheten? Som poliser kommer vi att ha mycket kontakt med olika medier och vid olika tillfällen. Den utbildning vi får på skolan om ämnet är, enligt mig, otillräcklig och det finns även lite information om hur vi ska förhålla oss till media.

An increased use of social media has enabled a new arena for HR functions and the work with HR issues. Proponents are critical of this, as it can lead to ethical and legal dilemmas. So far the research on this area is limited. On this basis I found it interesting to study how social media is used in connection with the recruitment process. Those who will benefit from this study are primarily those dealing with recruitment, but also others working with HR issues.

Consumption of meat and poultry has increased during the last ten years while the production in Sweden has decreased. Cheap imports are competing with Swedish products and consumers, restaurant and retail let the price decided what to purchase. Swedish food producers can become better at communicating the added values that meat and poultry produced in Sweden has. Social media gives companies a possible tool for communication in order to communicate and create a relationship with consumers. The rise of social media does not only affect consumer decisions making, but also corporate communication. The objective of this project is to investigate how social media can connect the farmer to the consumer.

Läroplanen för förskolan reviderades år 2010. I den reviderade läroplanen förändrades en del av innehållet. Med den förändringen kan man anta att den reviderade läroplanen la större betoning av vikten att främja barns utveckling och lärande. Barns språkutveckling är av stor betydelse i de yngre åldrarna då språk är ett grundläggande verktyg för allt lärande. Det är i samtal och samspel med andra som en stor del av barns språk utvecklas.

This thesis aims to examine the nature of the medial compartment regarding the reporting of problems in conjunction with suburbs. Previous research on discrimination in the media shows that people living in the suburbs considers suburbs being portrayed negatively in the media. They perceive that this has a negative effect on integration which in turn increases the risk of stigmatization. This study strives to contribute to the clarification of whether medias means of reporting around this area can help in the development of problems in suburbs by examining whether there is a reflection of actual political focus in the media or if media only plays a stigmatizing role. The research method used has been quantitative content analysis, making an overview of how much space is given to the different types of reporting. The thesis concludes that the reporting examined in this study did not appear to be of a structurally discriminatory nature, even if that type of reporting occurred.

Arbetet belyser frågan om huruvida konstnärer som även är pedagogiskt verksamma använder sig av sitt konstnärskap i den pedagogiska verksamheten. Syftet är att reda ut hur personer som är både konstnärer och pedagoger tänker kring problematiken att kombinera dessa två yrken, men även att skapa en digital story kring resultatet och processen i form av bilder och tal. Begreppet konstnär diskuteras, samt om konst är en slags vetenskap. Även Reggio Emilia-pedagogiken och dess syn på konstnärligt arbete i förskolor berörs. Metoden som används i undersökningen är kvalitativa intervjuer.