This essay is a study of the various attitudes and behavioral habits for music consumption and discovery of new music amongst young people in Sweden from a receivers perspective. The aim of the study is to review and map out the current trends, habits and cultural views on music consumption. An online survey was posted and spread on Facebook with 195 respondents as a result. The analyzed result and conclusions of the survey was then to be of use for understanding how to market and spread new music more efficiently. The study showed that there are three dominating sources of music for youth in Sweden.

Digitala ytmodeller (Digital Surface Model ? DSM) används ofta i geodetiskt sammanhang. DSM har länge skapats bland annat med hjälp av fotogrammetri där flygbilder har tagits med traditionella flygningar. Intresset tilltar nu för att framställa DSM med hjälp av obemannade flygfarkoster, så kallade UAS (Unmanned Aircraft System). Den största fördelen med UAS är att det går snabbt och enkelt att få den lilla flygfarkosten upp i luften för att ta flygbilder och framställa DSM kostnadseffektivt.Syftet med detta examensarbete var att undersöka vilken höjdosäkerhet som kan uppnås i DSM som framställts genom fotogrammetri med UAS.

This thesis purpose is to investigate the sociopolitical factors and causes that led to why KB chose not to use the criteria and guidelines for their digitization activities are described in DIGSAM. To do this I focused on three research questions;- What factors (internal / external) led to the decision not to use the criteria guidelines for digitization, which is described in the policy document DIGSAM and what arguments and opinions formed the basis for the decision.- What is the Library's digitization activities, the factors, criteria and guidelines governing activity in the current situation? - Will KB's choice not to use DIGSAM as a whole in their digitization activities affect national library's role as a beacon for the Swedish libraries digital work? In what way and why? In order to answer these questions I interviewed three of KB:s librarians who had extensive knowledge of digitization and DIGSAM. I chose to also use a pilotstudy that was conducted at KB in the of spring 2010. The idea was to use this material as a basis to build on.As a theoretical framework, I chose to use a socio-political theory of Ingrid Mason.

A rhetorical analysis of the educational interactive film ?Riskprofilen?, produced by the Swedish Civil Contingencies Agency (Swedish: Myndigheten för Samhällsskydd och Beredskap). This essay uses the theories and methods of Procedural Rhetoric, as described by Professor Ian Bogost, and Visual Rhetoric, as described by Professor Brigitte Mral to analyse the interactive and visual component parts of the artefact, and compares them to the intended purposes of the artefact as stated by documents pertaining to its creation, found to be those of educating the public; marketing the agency; and driving traffic to its webpage. The artefact is through analysis found to fulfil the purposes of marketing the Agency and of likely increasing traffic to the website upon which it is hosted. Regarding the primary, educational purpose this analysis finds that the artefact does not teach a user the accident-avoidance strategies it claims to do, but is dependent upon further materials..

This quantitative study explores how employee perceived efficiency within customer service is affected by standardized routines, digital tools, and motivational factors. The study is based on survey data collected from 42 employees across five customer service departments in a larger organization. The theoretical foundation integrates Weber?s bureaucracy theory, the Technology Acceptance Model (TAM), and the Job Characteristics Model (JCM), allowing for a multidimensional analysis to capture the employees' experiences of efficiency. Findings reveal a statistically significant positive relationship between perceived efficiency and both standardized routines and perceived digital tool usefulness and ease of use. Furthermore, the study identifies that skill variety and task significance are positively correlated with experienced meaningfulness, which indicates a potential mediating relationship between these motivational aspects and perceived efficiency.

Since the beginning of the 21st century the Open Access-movement, which advocates free online distribution of scholarly information, has gained momentum. Authors can provide Open Access to their work in two main ways: by depositing a copy of their research output in an e-print archive and by publishing in Open Access journals. During the past few years, universities and other research institutions throughout the world have established institutional repositories to manage, preserve and provide access to the intellectual output of the university/research institution. The purpose of this master?s thesis is to describe the implementation of an institutional repository at the Swedish University College of Borås.

Litorapid Media AB is a printer and prepresscompany, located on Hisingen, Gothenburg. Litorapid is a relatively large company, and is therefore in great need of convenient contacts with becoming and present customers. Seeing that they work with the most rescent technique in the branch of printing, it is important that they market themselves in a modern way. The purpose with this project became, for that reason, to create a more contemporary home page for the company to catch new customers, as well as aninteractive presentation of the company to create a more personal contact with customers they alreay have. The home page was created in the programme Macromedia Dreamweaver 4, and its design is based on previouly distributed brochures.

Denna rapport kommer att behandla processen i skapandet av RADA som är en applikation där användare kan dela idéer. RADA är ett uppdrag av Acne Digital som jag har tillägnat 3 månaders praktik. Målet med RADA är att medarbetarna som jobbar på Acne Digital ska på en snabbt och interaktivt sätt kunna dela idéer och bilder. Rapporten beskriver hur arbetet gick till från koncept, design och utveckling till en färdig slutprodukt. Jag kommer att undersöka skillnaderna mellan olika tillvägagångssätt när det gäller utveckling och design för webbaserade applikationer och så kallade native applikationer, som släpps på App Store eller Google play.

Title: Nordea Life and Pension during financial crisis Subject: Business administration, Candidate thesis 15 p. Authors: Seyithan Öngörur och Adnan Yari Instructor: Peter Lindberg Date: 2010-01-13 Key words: Nordea, the financial crisis, advice, marketing, customer relationship Purpose: The purpose of the study is to provide an understanding of how the financial crisis has affected Nordea Life and Pensions market growth based on market share. We also want to give an understanding of what factors may be responsible for the outcome that it may be helpful in future financial crises. Method: A qualitative study was the basis for the study, where three interviews were carried out by the respondents from Nordea Life and Pension.  Theory: In this section we have focused on relevant theory and has divided them into different themes, advice, current legislation, marketing, consumption and buying behavior. Conclusion: The study shows that Nordea Life and Pension had a positive growth during the financial crisis and a number of factors are presented that may be the basis for the outcome.Proposal for further research: Since this study was limited to one company it may be intresting to investigate and examine the consuling industry market as a whole affected by the financial crisis. Contributions: This paper has provided an understanding of how Nordea Life and Pensions affected during a financial crisis, based on market share and the factors that may have been the basis for this..

To be able to plan different treatments, accurate data is required. The collection of data is often expensive and that?s why the aim is to lower the inventory costs without loosing the accuracy of the data. Holmen Skog has in its strive to lower the costs, decided to evaluate two different methods for forest delineation, computer aided forest delineation and digital stereo view. This study?s purpose is to evaluate these two methods in regard to usability for a beginner and how good the delineation gets.

This essay has aimed at exploring how different companies work with CSR. We want to highlight their opinions about the topic, what it means for the companies that work with it and how important it is to apply CSR in a business. The reason why we chose this subject is because of the possibilities that come with working with CSR. We think there are a lot to be done when it comes to corporate social responsibility and we want to be a part of this new type of marketing. The win-win-situation that occurs with CSR is unique and it makes the subject interesting.

The market of today consist of products/services who resemble each other, the differences are small. Their for it?s necessary for the companies to provide added values to the product so it will stand out from the rest of the products and lead to purchase. A well used strategy in the fashion industry is marketing with celebrities, this is considered successful because it brings attention and strengthening to the brand. Because of this, the strategy also branch out to other industries, but the question is if it?s as successful there? There?s also a serious down-side with the strategy and that is that there?s a great risk with using celebrities.

It is important to Ockelbogårdar to have knowledge about different needs by the segments on a market, while they can bring a product into line with consumer needs by marketing. To survey the needs of consumers, demographic segmentation could be in use. It is about to survey the most importent factors or advantages the consumers have in their living environment.The purpose of the essay is to investigate how Ockelbogårdar could make their marketing better against several target groups, in the existing building population, by distribute the consumers into segments. On the basis of the investigation and the segments that will introduces, Ockelbogårdar can offer the consumer a living which fits the indivdual consumer.A poll have been done by the conusmers of Ockelbogårdar. The poll have been delivered by post and a quantity data about the needs of the consumer have been evaluated.

Many companies have a specific dress code in the workplace. In some companies, the code is not very extensive, while other companies have uniform requirements. What is little understood however, is what effect different staff clothing might have on consumer response in terms of satisfaction, purchase intent, attitude, interest and so on. Some limited research has shown how different levels of congruence between individuals in their marketing, and the brand they are representing, can affect customers. To avoid any wrong focus in marketing it is key to understand the knowledge gap on the potential impact the personnel in the store have on its customers.

One of the main tasks of the Swedish Armed Forces over the past few years has been International assignments, which increased the importance of the Lessons Learned process. Methods of simulator training with computers have become more frequent and the technical ability to collect digital data from sensors has been developed as well. This work demonstrates how the experience of Lessons Learned can be communicated with the computer simulator StriSimPC and how modern technology in future support experiences from the Lessons Learned process at the tactical level in the Army.Currently knowledge sharing consists of several processes and strategies in the Swedish Armed Forces. This is done by written reports, oral presentations and different practical exercises.This case study shows the functions of the simulator StriSimPC, methods of training and how it is used today. The study also describes the future opportunities, where digital metadata acquired from the modern combat vehicles could contribute sharing of experience in the Lessons Learned process.The summarized conclusions indicate that StriSimPC can combine the two strategies for personalization and codification of knowledge transfer to reach a higher level of learning.