The purpose of this thesis was to explore how the ideological self-image of the biggest Swedish governmental party, Moderaterna, has developed between 1993 and 2011. The second purpose was to compare this development on a fundamental ideological level, with development on the operative ideological level. This was to be made by qualitative analysis of the party?s ideological programs and election manifestos. Hopefully this would expose a pattern of the party?s ideological development. The findings of this thesis however, suggested that while the ideology on the fundamental level had radically changed, the ideology on the operative level has been characterized by continuity.

VÄrt syfte Àr att studera vad ett företagsekonomiskt perspektiv pÄ strategisk ledning innebÀr för en komplex turismdestination. En del av den strategiska planeringen pÄ en destination kan innefatta en strategi för turismen och vidare vill vi dÀrför betrakta begreppet turismstrategi, för att utifrÄn olika tankesÀtt analysera kring denna strategi och dess anvÀndning inom planeringen för destinationen. Med utgÄngspunkt i syftet har vi valt att utföra en kvalitativ empirisk undersökning i form av bÄde personliga intervjuer och intervjuer per telefon och e-post. Respondenterna har utgjorts av 24 beslutsfattare inom turismnÀringen hos svenska kommuner. Vidare har vi tillÀmpat lÀmplig litteratur samt vetenskapliga artiklar.

This essay started with a describing of Vision2020 that aims to get incoming tourism doubled and to make global travellers choose Sweden as their destination at the first place. Furthermore, we discuss those 12 priority markets that a Swedish leading communications company in the tourism Visit Sweden puts effort and promotes. Poland was not on the list of the selected countries. With our research we aim to show that the Polish market has potential. Compelling factors point to that Sweden and Poland are neighbour countries with good transport connections and, not least, that the countries have long historical relationships with each other.

This is a product development project which has developed a prototype in order to facilitate for people using mobility devices when they want to buy a larger quantity of groceries. The prototype is a shopping cart composed with the upper part of a walker.Today there are many different types of mobility devices used by elderly and people with physical impairment. According to Myndigheten för samhÀllsskydd och beredskap (MSB) are accidental falls the most common cause of accidents in Sweden.This project has been using Computer Aided Design (CAD) as a tool to create a visual image of the prototype. The advantage of this is to modify the functionality and performance of the prototype on the computer before the modification takes place in the real model. Using human manikins, the CAD model was rendered in natural surroundings to get as true a picture as possible.

This paper examines family owned tourism businesses with a special focus on succession. In Nordic countries tourism has been widely promoted and used in rural development as a replacement economy for ?traditional? livelihoods based on rural production. Because the tourism and hospitality industry, especially in rural areas, is dominated by family enterprises, the topic of succession is of great relevance for tourism and tourism destinations. This paper looks at family businesses? special characteristics, challenges and advantages in terms of ownership structure, lifestyle, motivations, employees and destination impact.

Lately, more and more music festivals have emerged in Sweden. People?s desire and need to visit these events only seems to increase. Cultural tourism and music tourism has developed into a significant and important part of the experience industry and it employs more and more people within the tourism industry. The purpose of this paper is to investigate which effects this can have on the local community.

?Coming from Sweden and you haven?t heard of it?? Detta citat exemplifierar den sjÀlvbild som det post-kommunistiska profileringsarbetet tenderar att prÀglas av. Bristen pÄ insikt kÀnns pÄtaglig under ett möte med en högt uppsatt tjÀnsteman inom PÀrnu Development Department. Denna problematik skall dock inte förlöjligas utan mÄste sÀttas i relation till de omstÀndigheter som skapat den.De tidigare socialistiskt prÀglade staterna har varit tvungna att anpassa sig till markandsekonomin med förÀndrade efterfrÄgemönster och nya konkurrenssituationer. Dessa förhÄllanden kan verka sjÀlvklara för ett vÀsteuropeiskt land, men för ett post- kommunistiskt land dÀr marknadsföring och destinationsutveckling i princip inte existerat, var de hÀr förutsÀttningarna nÄgot nytt.

The purpose of this thesis is to through brand communication and Red Bull?simage examine how they position themselves as leaders on the Swedish energydrink market. We chose relevant theories within buzz marketing, word ofmouth, sampling and events. Our method of preference was quantitativequestionnaires which we spred through email to students at the LinneausUniversity and other social networks such as Facebook and blogs. Our empiricalstudy is based on our questionnaires and information about Red Bull.

Sweden introduced a development assistance policy in 1952 and thirteen years later Sida, Swedish International Development Cooperation Agency started, in 1965. But in 1995, five separate development assistance authorities came together and established the new Sida as it is today. Sida is Sweden?s representative in the development assistance policy field and they work through projects that have to be presented through a Country Strategy Process (CSP). The aim of this paper is to point out Sida?s perspective on the conducted development assistance policy and what guide lines that are followed.

Åre utsĂ„gs frĂ„n Regeringen att vara en av fem destinationer som 2012 ansĂ„gs ha potential till att bli hĂ„llbara destinationer. DĂ€rför Ă€r Åre en del av uppdraget HĂ„llbar destinationsutveckling och Ă€r dĂ€rigenom en destination som ligger i framkant i hĂ„llbarhetsarbetet. Arbetet med hĂ„llbar destinationsutveckling krĂ€ver resurser inom olika avseenden, en viktig resurs Ă€r en fungerande samverkan bland aktörerna vid destinationen. Av den anledningen undersöker studien huruvida Åre som turistisk destination samverkar. Syftet med studien Ă€r att utifrĂ„n kartlĂ€ggning av hĂ„llbarhetsarbetet hos aktörer vid det turistiska fĂ€ltet i Åre, identifiera pĂ„verkansfaktorer i delaktigheten och destinationens samverkan.

The point of interest in this study is to identify whether ethnicity is a correlating factor regarding Hungarian immigrants? development of identity in Sweden. The general aim is to increase knowledge and understanding of the conditions for the Hungarian ethnical group in Sweden to reach self-realization. The main question is whether the general view of the background of this ethnical group has a connection to their self-realization in Sweden? Since the study involves a whole group of minority, a limitation has been made to adults living in the city of Halmstad, Sweden.

The purpose of this study was to examine domestic adoptions in Sweden, and also compare the Swedish adoption system to the Canadian adoption system. I wanted to find out why there are so few domestic adoptions in Sweden, and how it has changed over the years. I also wanted to know why there is such a large difference between Sweden and Canada regarding adoptions.I interviewed five social workers to find out what attitudes the social services have regarding adoptions. My other questions were how the childs best interest is considered when a parent wants to place a child in an adoptivefamily, and which parents decide to place their child instead of keeping it.I found that the social services are reluctant to place children in adoptivefamilies because their main goal is to keep biological families intact. In Canada the social services goal is to provide the child with a safe and stable home.There is no longer any stigma surrounding single mothers and well developed welfaresystems enable most to keep their children.

Travelling All Inclusive implicate that a traveler goes on a trip where food, beverage, room and sometimes activities are included as everything is already paid in advance. The purpose with this study is to examine what it is that have motivated people to travel All Inclusive and to examine how people and travel companies reason about the possible economical effect All Inclusive have on a destination and a local population. We chose to conduct a survey over Facebook. As a complement to the survey and to find out how travel companies reflect on All Inclusives effects, we chose to implement email interviews with Ticket, Solresor and Airtours. The theories in this study focus on travel motivation, travel personalities and All Inclusive's impact on a destination and a local population.

This paper argues that the food industry in general and the one taking place in Scania in particular, are disregarded in the official management of industrial preservation carried out in Sweden today. Despite the articulated ambition of a cultural heritage that as many as possible could identify with, the practice tend to create an industrial heritage based on stereotype ideas about the landscape in Sweden and the characteristics of industry. The way the open land of Scania differs from the traditional image of the appearance of Sweden, is used as one possible way to explain why the food industries of Scania are overseen in the management of industrial heritage. It is also argued that the high number of female employees might bee a reason why the food industries in general are given low priority in the practice of cultural heritage. By putting the Findus pea industry and the cultivated landscape that provides the factory with primary products against the official criteria for industrial memories, it is examined what values for preservation the food industry contain..

This essay examines resident experiences and notions of the Gotland countryside and their ideas about the future. In particular the countryside is studied as both space and place. In space and place people interacting. People are therefore important components in the study of the landscape. One can say that the landscape and the interaction between people affect resident experiences and notions of the countryside, as well as people certainly affect the landscape.