This final project discusses renewal and upgrading of the area of Prim. It is discussed how this industrial area can be an attractive neighborhood with a varied range of services and commercial trade. Prim is located 2km north-east of the center of Barcelona. The area boarders to a deep railway valley that historically has separated Prim from its neighboring districts. At present there is almost no housing, services or commercial trade within the area and the industry is discontinued or the existing industrial buildings are derelict. There is also a lack of green recreational areas.

Spectacular buildings and categorized districts are becoming more common elements in cities. In many cases, they are the result of city branding, which means choosing a city image and dealing with it like a brand to profile and compete against other cities. This essay study what impact on and roll in urban planning the trend might have. The first part relies on literary studies and describes what has been written about city branding. The globalization, the experience economy, urban management, urbanization and the theory of the creative class are pointed out as driving forces of the popularity and the spread of city branding.

Denna uppsats tar upp vikten av utevistelse för äldre med demenssjukdomar och trycker på trädgården som en hjälp i arbetet att stärka livskvaliteten. Arbetet är en litteratursökning där material tagits fram enligt snöbollseffekten och resultatet mynnat ut i riktlinjer för design av en demensanpassad trädgård. Här berörs behovet av trygghet och självständighet hos den sjuka. En person med demens behöver en lugn, men samtidigt stimulerande miljö i sin vardag. Forskning har visat att utevistelse i trädgård har en positiv effekt. Genom att använda olika igenkännbara element i trädgården går det att skapa en miljö som den boende känner sig trygg och kan orientera sig i.

HR yrket är en position som kräver stor spännvidd av kompetenser då de ska tillgodose både ledningen och medarbetarna. Deras yrkesroll är mångsidig då de ansvarar för de anställdas utvecklingsarbete parallellt med pressen att generera goda resultat för organisationsledningen. Många gånger innebär detta motstridiga krav, vilket i vissa fall skulle kunna leda till stressutfall och otydliga roller. Då relativt få studier behandlar HR rollen och dess stressnivå samt rollotydlighet ansåg vi att det krävdes ytterligare dokumentation. Denna studie undersöker samband och skillnader mellan upplevd arbetsrelaterad stress, rollotydlighet och emotionella copingstrategier för HR chefer.

Syftet med denna studie är att få en djupare förståelse för fenomenet emotionellt lönearbete och vad fenomenet innebär för butiksmedarbetare i en organisation som har kundinteraktion både face-to-face och via telefon och/eller e-post. Vi ville undersöka butiksmedarbetarnas gemensamma erfarenheter av att upprätthålla en fasad utåt mot kunderna. Även en jämförelse av resultatet mellan den fysiska butiken och web-shopen har gjorts. Den teoretiska utgångspunkten influerades av den tidigare forskningen som finns och grundas i Erving Goffmans dramaturgiska perspektiv och Arlie Hochschilds teori om emotionellt lönearbete. Resultatet bygger på sex djupgående semistrukturerade intervjuer ur ett fenomenologiskt perspektiv.

The term ?good marketing practice? in the 4 § 1 section Swedish marketing law (Marknadsföringslagen 1995:450) has a wide meaning. Besides 5-13 d §§ and 17 §, the term also covers other non legal rules. The essay intends to define the legal meaning of the term as well as examine how it is experienced of laymen in the area. According to 1 § Swedish Marketing law aims to protect business men and consumers from unjustified marketing.

TitleThe profession of Children's Librarians. Identity and vocation.AbstractThe aim of this Master's thesis is to investigate the professional identity of Children's Librarians in order to contribute to a deeper understanding to the professions of librarians. This places the thesis in the field of Library and Information Science that studies the profession. The definition we use to understand profession suggests that all librarians take an active part in negotiating their professional role and library enterprise.Our empirical material consists of interviews with eight Children's Librarians. Using a qualitative method was the best way to gain an understanding for the participant's own experiences of their professional identity.

Emmanuel Lévinas is one of the great ethics in the 20th century. His contribution to the philosophical discourse defies our thinking and behavior in a revolutionary way. He dismisses every categorization, every tematization, every moral based on an analytical reflection and compels us with an ethics that demands us not only to think, but to act and be responsible. The 21st century?s emphasis of the individual, globalization, plurality and the questioning of authorities has created new challenges for the individual who sees herself as the nave of morality.

Abstract Apple Computers Inc. is known for their loyal and passionate followers. This study focuses on the brand communities and brand loyalty that is frequently seen among Apple customers. It focuses on the factors that create an apparent deep-set loyalty and passion towards their computers among Mac-users. This study contributes to a deeper understanding of why some consumers feel such a strong attraction to a company, its brand and its products.

This study is about howStockholm?s policy for zero tolerance of graffiti from 2007 affected the graffiti culture inStockholm. We have researched what consequences there were for the practice of graffiti, and what consequences there were for the stylistic performance of graffiti. In doing so, we have had two focus group interviews and one deep interview including eight graffiti writers from Stockholm. The individuals in the groups have been practising graffiti for a varied amount of time, but we have representation from both before, and after/during the policy of zero tolerance from 2007. Our study shows that the result ofStockholm?s policy for zero tolerance of graffiti for the graffiti culture inStockholmwas a ?subcultureification?, a ?stylistic generalization? and the ?subculture?s ambivalent identity?.

HR yrket är en position som kräver stor spännvidd av kompetenser då de ska tillgodose både ledningen och medarbetarna. Deras yrkesroll är mångsidig då de ansvarar för de anställdas utvecklingsarbete parallellt med pressen att generera goda resultat för organisationsledningen. Många gånger innebär detta motstridiga krav, vilket i vissa fall skulle kunna leda till stressutfall och otydliga roller. Då relativt få studier behandlar HR rollen och dess stressnivå samt rollotydlighet ansåg vi att det krävdes ytterligare dokumentation. Denna studie undersöker samband och skillnader mellan upplevd arbetsrelaterad stress, rollotydlighet och emotionella copingstrategier för HR chefer.

The aim of this paper is to investigate dominant beliefs and approaches to the "cultural entrepreneur" both within a public context, and also among business owners within the cultural field. What happens when ideas and attitudes in the public sector towards culture driven businesses meets the perspective of individual cultural entrepreneurs?This study is based on analysis of political documents about the cultural and creative industries (CCI) from the European union, national level and regional level. Interviews with six business owners in the field of culture and one representative of the Swedish region with the fictive name ?Alma? has been conducted.

AbstractTitle: Communications through Social media ? new challenges for organizations Kommunikation i sociala medier ? nya utmaningar för organisationerAuthor: Jenny Lilius Location: University of Kalmar Language: Swedish Number of pages: 46 (62 including appendix) Level: BA Thesis in media and Communications StudiesAim: The main purpose of this thesis was to explore what kind of challenges organizations face when communicating through social media. Because social media is a new phenomenon the thesis also examined how organizations active in Sweden today looks upon, defines, monitoring what is said about them and uses social media today.Method: The thesis was based upon the qualitative gathering of empirical facts. Through deep interviews with five organizations and literature studies the author was able to gather the results.Theories The analysis is primarily based upon theories about organizational communications such as PR, Rogers?s diffusions of innovations and the marketing mix.

Swedish agriculture has gone through big changes in the latest 60 years. The farm sizes have increased, which has led to raised tractor and machinery sizes and therefore increasing problems with soil compaction. A method to reduce these problems is to implement controlled traffic farming, CTF. All field operations are then concentrated to specific tracks by using GPS guidance. The aim of this work was to study how the tillage regime, with or without CTF, affects the soil, with the main focus on macroporosity. In Säby close to Uppsala, and Alnarp close to Malmö, randomized block trials has been carried out, and the data has mainly been taken from these trials.

This thesis is about how the front-staff in two service companies experience empowerment. Competition for business in today's society is becoming increasingly fierce, which means that they must find a way to differentiate themselves from competitors. Service has become a way to compete. Front-staff competence and ability to offer a good service is a crucial factor when the company's success is being measured.Empowerment in business is used as a tool to create motivation and satisfaction of individuals at work. Companies using empowerment can create the freedom and opportunities for employees to act at their own intelligence and discretion.