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2482 Uppsatser om Customer relations - Sida 56 av 166
Moder och modern? : Svenskkyrklig mariologi och synen på kön och kyrka 1920-2010
This study deals with questions about male and female, power and church, related to the Mariologies of three prominent leaders in the Church of Sweden in the last century: Erling Eidem, Paulina Mariadotter and Cristina Grenholm. The mentioned topics are important for conservative High Church people as well as for radical feminists, and they are therefore necessary to address in the context of discussions about the church´s identity and the search of greater unity.Each Mariology is related to contemporary ideas about the relations between male and female, and to the tradition of the church as the leaders themselves see it. During the years 1920-2010 the relations between the sexes changed a lot as a result of the impact of modernity, which also affected how people perceived the relationship between the individual and the tradition/authorities. The present study concludes that there is a connection between Mariology and contemporary ideas about male and female. However, the Mariologist´s attitude to the tradition of the church seems to decide which perspective is allowed to dominate.
Värdet av en Virtuell Relation : Aktivitet i förhållande till kontext ? Spotify ur ett praktikperspektiv
The increased interest in relationship marketing and the potential of the Internet as a platform for relationship building activities have given rise to new ways for companies to interact with their customers, such as services based on a freemium pricing model. Based on the premise that relationships are processes consisting of interactive moments of value-creating activities, value is considered subjective, relative and dependent on the context in which the activity takes place. Value is therefore variable given its context and cannot be pre-defined without nuances being lost. Despite the Internet's given role in societal development, our understanding of what contributes to customers' intentions to build relationships with online services is yet to mature.As the music industry is well established on the Internet, alongside the change in how music is consumed, it is thus appropriate to examine activities in accordance with a freemium based service that distributes music online, since it still lacks in academic understanding.This study aims to provide insights about virtual relations and how online services that provide cultural content should relate to there users as well as contributing to the ongoing academic discussion regarding value and how it is manifested by highlighting contextual impact on relational activities. For a rapprochement of relations to online services in cultural industries, this study assumed a practice perspective.
En jämförelse mellan att utföra en värdeflödesanalys av produktion respektive planering : Fallstudie på ABB ROBOTICS Västerås
Value stream mapping is a tool that is frequently used by many different companies. It is a great tool used to achieve the work that follows the theories of lean production. The tool is used, however, only frequent on the factory floor and the method is also designed based on this type of use.An interest of applying the method on administrative parts of the company has occurred lately. Administrative parts of the company refers to the part that does all the planning such as purchasing, receiving orders, customer contact, contact with factory floor and other work that is made around the actual manufacturing. But the knowledge about applying value stream mapping on the planning part of the company is lacking because the method is relatively new.In this work, a comparison is made between the introduction of value stream analysis on production and planning.
Duke Ellington's Second Sacred Concert. : En verkstudie.
The aim of this work is to give an example of how archaeoacoustics can broaden our understanding of archaeological remains and to further contribute to the almost non-existing research of ringing stones. With a theoretical discussion about sound from three different perspectives and by means of using different kinds of analysis, this essay will show that there are unknown relations between the three known ölandic ringing stones and the cultural landscape of Öland. Possible patterns in the placement of the stones and the possibility of the sound in this soundscape will be investigated. The essay will also suggest a resonant stone typology and discuss the necessity of one. Finally, the intention is also to shed new light upon the discussion on what the uses of the ringing stones might have been..
I djurisk skepnad : en studie av djurens rituella betydelse i södra Skandinavien under atlantisk kronozon
This thesis concerns the mesolithic relation towards animals and hunting habits among people in Skateholm, Tågerup and Vedbæk - Bøgebakken. The aim is to look at the societies from a cultural point of view and demonstrate that the people living there identified themselves with animals and adapted their lives, their hunting and their burial customs according to rituals and believes concerning animals in their surroundings. The result is convincing and clearly shows that animals where treated differently in manors which can only be explained with specific cultural relations towards different kinds of animals..
Artiststrategier - Där kultur möter kommersialism i den svenska skivbranschen
This thesis aims to explore the process where strategies for music artists are created by record companies. We describe and analyze how decisions regarding signing, distribution, marketing, bookings and co-operations are made. Through our study we find that the strategy process can be described as a pattern according to Mintzberg's definition. The "inside-out" perspective is dominating and the record companies base their strategies on internal core competencies and the artistry and will of the music artist. The underlying causes of this are the uncertainty that characterizes the industry; the focus on social relations; and the importance of cultural legitimacy..
Smarta prefabmoduler för småhus i betong
This report examines the possibility of developing a modular system for concrete homes that cancontribute to greater diversity of today's market. The issue was whether it ? from a competitive pointof view ? is possible to produce smart prefab modules that customers themselves can combine to avilla. The report addresses the question how the modules and wall panels should be designed for thegreatest variety of floor plans.With regard to what is asked of the customer interviews where held for the purpose ofunderstanding concrete's popularity and elements of high value in their homes today. The answersfrom the interviews laid ground for four prototype homes which were made to demonstrate how theelements can be combined to achieve different types of houses..
Alla är vi lika men ändå olika. Ett mönsterprojekt inspirerat av kroppen
Sweden has a great tradition of pattern in both wallpapers and fabric, where colours and shape matters a lot for the customer. I have through my examination project tried to expand the views and find new alternatives and shapes for the obvious pattern traditions. I have therefore worked with what could be on the verge of attractive or repelling. To create a curiosity of what is considered to be commercial. From the prospective of the body organs I have created physical patterns for fabric and wallpapers.
The Potential of B2B Lovemarks: A Managerial Perspective on Strong B2B Brands
Kevin Roberts has extended the comprehension of strong consumer brands to a higher level where loyalty beyond reason is established. He calls this new status Lovemarks. As the concept of Lovemark has only been applied in B2C markets, this thesis is directed to find out the applicability of Lovemarks in B2B context. In order to fulfill the research purpose, three main questions are answered based on a cross-sectional research approach: What role do intangible factors play in B2B branding? Is the idea of B2C Lovemarks transferable to B2B context? How should a B2B Lovemark be characterized? The results of the qualitative interviews indicate insights of high investment and involvement, integrated brand communication, balance between function versus emotion, brand?s trustworthy personality, customer partnership, and finally, the potential establishment of B2B Lovemarks.
Kundlojalitet : En ja?mfo?rande studie mellan ett offline- och onlinefo?retag i deras arbete med att skapa lojala kunder
Utifra?n relationsmarknadsfo?ringsperspektivet har va?rdandet av relationen till kunder uppma?rksammats inom marknaden fo?r detaljhandel. Inom detta omra?de a?r lojalitetsskapandet en viktig del och forskning visar tydligt pa? att fo?retag som a?r verksamma offline respektive online arbetar med detta.Studiens syfte a?r att med hja?lp av ja?mfo?relse och analys beskriva offline- och onlinefo?retags arbete med lojalitetsskapande och da?rmed bidra till o?kad kunskap inom omra?det. Detta leder till underso?kningens fra?gesta?llning, vad finns det fo?r skillnader mellan hur svenska online- och offlinefo?retag inom detaljhandeln arbetar fo?r att fa? lojala kunder?Fo?r att ta reda pa? det har vi genomfo?rt sju intervjuer med totalt sex ansta?llda pa? tva? olika fo?retag som dagligen arbetar med relationsmarknadsfo?ring.
E-Handeln i Sverige : En studie om den offentliga statistikens möjligheter inom svensk e-handel
The Internet has developed into a marketplace for national and international companies. With relatively small means, a company can reach out to millions of people on a daily basis by placing itself on the Internet. With this report, we wish to suggest how e-businesses can change its strategy to adapt to the new market. Focus is on the Swedish Internet market where Swedes, resident in Sweden, trades with Swedish e-companies active within the Swedish borders. To be able to make suggestions, we will first paint a picture of the Swedish e-commerce market from statistics collected from public sources.
Kina i Afrika : En studie av Kinas afrikapolicy
Since the beginning of the new millennium, China has opened itself to the outside world and in an enormous pace increased its contacts and relationships with other countries. The trigger to these dramatic changes of economic and foreign policies is the insight that China can no longer sustain its rapid economic growth, largely based on industrial production, on energy and raw materials from China alone.Good relations with African countries have been of highest priority in China?s strategy of ?Going global?. The new African policy is based on the two principles of mutual benefit and non-interference in internal affairs ? as opposite to the West?s strategy of structural adjustment programmes (SAP), which include massive interference in internal affairs.
Den bortglömda krisen ? en kritisk diskursanalys på nyhetsrapporteringen av Centralafrikanska republiken
Central African Republic has partly been portrayed in the media as a forgotten crisis, but also as something that is completely natural for how it is in Africa. The society has perceptions about Africa, which has been reproduced and reconstructed in the selected articles. The discourses in particular have appeared in articles are discourses about: us and them, the confidence in experts, social representations especially (emotional roots), ideological inequities and power relations between different parties..
Bibliotek på entreprenad : en studie gjord på Järna kommundelsbibliotek under vården 1996
This thesis is an attempt to study how a library that is driven by a contractor works. How allinvolved parts can cooperate. The main method used, is qualitative interviews. The authorshave made a survey at the public library in Järna in Södertälje county, where Boktjänst i JärnaAB has the business on contract since 1991.Following areas have been studied: organisation and assignment; librarysphere of activity andservices; the relations to the main library, and the vision for the future of the library.Some of the conclusions drawn by the authors are that when tenders are invited for a job, thelocal conditions must be taken into consideration. To have the same employer for the wholelibrary staff are likely to simplify the matters.
Projektanalys vid Stora Enso Packaging Concept i Torsvik
In a global economy it is important to understand what project management is and how it functions in a contemporary company. This report includes an empirical case study of a project flow, which was conducted in the department Packaging Concept (PC) which is a part of Stora Enso. As all of PC´s customer enquiries are unique and must be considered an individual project, PC continuously works in projects. An analysis of the project flow was conducted based on interviews at and visits to PC as well as relevant documents distributed by the department. The report gives an understanding and analysis of how PC works in projects.