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9969 Uppsatser om Customer Relationship Management - Sida 50 av 665
Skogsvårdsentreprenörers uppfattning om SÖDRA som uppdragsgivare
Södra in Oskarström has the ambition to become the best client for silviculture contractors and another aim is that the contractors should feel a strong sense of community with Södra. Several factors play an important role in order for these ambitions to be realized. The purpose of this study was to investigate how the contractors feel about their business relationship with Södra. The study was conducted during the spring of 2015 through a questionnaire which was sent to all ten silviculture contractors working with Södra in Oskarström. Overall, it seemed like the contractors were satisfied with the collaboration.
SLASH : en kvalitativ undersökning om vad homoerotisk fanfiction kan vara ett uttryck för
The following study is a qualitative combination of textual analysis and interviews concerning the subject of slashfiction. Slash is a sub-category to fanfiction, which essentially means non-professionally authored short stories about already existing characters and environments, for example from TV-shows, movies or books. These stories are available on the internet. The main point is to pair two of the male characters together in a sexual relationship. According to previous studies, 90 percent of all fanfiction writers are female and this percentage is probably even higher when it comes to slash.I have looked into what these stories can be an expression of, by analyzing the construction of gender, sexuality and relationships using the following three questions:Is slash a quest for an ideal equal and romantic relationship?Do these stories represent a resistance against established norms regarding gender and sexuality?What role does transcendence of boundaries play in slash? I have used stories that are derived from the American TV show Supernatural, which generally try to explore the relationship between its protagonists, the brothers Sam and Dean Winchester. The result gives a somewhat divided picture of slash, as some stories clearly break with traditional gender norms while others seem to uphold them..
Relations in palliative care
AbstractBackground: Relation means the relationship between two parts. By creating a good relation between nurse and patient you can conduce a better caring. Aim: The aim of the study was to illustrate the relation within palliative care from nurse- patient perspective. Method: The study is a literature review where ten articles were analysed with qualitative content analysis. Results: The findings showed that knowledge, communication, continuity, silence and availability were the most important thing for the nurse in the relationship.
"Det sås ett frö där som liksom sakta gror" : Att utveckla ett empatiskt och professionellt förhållningssätt under sjuksköterskeutbildning
In human service organizations it is important to enlighten the significance of human encounters. The aim of this study was to explore nursing students experiences of developing empathy and professional relationship in encounters with patients and next of kin during their education. Interviews with five nursing students were carried out. The method of analysing content analysis was used. One main theme and five subthemes were presented.
Ledarskap kan och skall utövas - eller?
Vårt syfte är att skapa en djupare förståelse och klargöra för användningen avbegreppen management och ledarskap i praktiken. Med hjälp av begreppens innebörd kan vi som forskare få möjligheten att framföra hur begreppen används praktiskt. På så vis kan vi se om teorin reproduceras i praktiken. Vår uppsats visar att intervjupersonerna tror att de utövar ledarskap, men att det inte kan utövas i praktiken. Detta har sin grund i den tvetydighet som omger begreppet ledarskap och företagets organisationskontext.
Ledarskapsutvecklingspograms påverkan på individ och organisation
En sammanfattning av uppsatsen på maximalt 8000 tecken..
Inträdes- och utträdesbarriärer : småföretagens rörlighet på den gotländska bankmarknaden
The main purpose of this study was to investigate which enter- and exit barriers that exist on the banking market for small enterprises located within the region of Gotland. The reason was to examine and identify which barriers that could affect the mobility among small enterprise bank customers on the bank market. To identify the barriers, the study was carried out partly by a quantitative survey with 33 small business owners respondents located at three different concentrated small enterprise areas within the region of Gotland. And partly by qualitative interviews that were conducted with two employees at Länsförsäkringar Gotland Bank.The result indicated that the enter barrier mostly depended on the aspect that business owners of small enterprises believed that bank switching were complicated. The business owners did also consider bank switching as time demanding.
Varumärkesidentitet vid positionering av varumärken
The purpose of this thesis was to illuminate how companies work with their brand identity and particularly how it is applied in their positioning. The empirical data has been collected through interviews with two companies in Sweden working with brand identity as a stated strategy. The study shows that companies discover, develop and build their brand identity based on their core identity and core values. The core value can be strengthened through customer satisfaction surveys. In order to develop the brand identity in companies, management has to be aware of their brand person- ality, as an essentiality for survival.
Hjälpande relationer i psykiatrisk öppenvård : en intervjustudie
Background: During the last decades patient satisfaction has become an important measurement of quality in psychiatric care. However the patients are seldom asked to evaluate the treatments.Objectives: The aim is to determine which factors the outpatients regard as beneficial in their psychiatric treatment. The purpose is explorative. During the study another purpose developed; to present research on the importance of the relationship between the caretaker and the caregiver for the outcome.Method: 30 persons were interviewed about what they found helpful in psychiatric treatment. The interviews were open using Grounded Theory as methodological input.Result: The most prominent topic was the quality of the relationship between the caregiver and the caretaker.
Spelar representativ demokrati någon roll? : En fallstudie av nätverket Leader Linné
It has become popular for political scientists to discuss the transformation from government to governance and the networks? greater influence on public policymaking. However, this debate lacks methodological, empirical and theoretical research about the relationship between governance networks and representative democracy. The main objective of this essay is to understand the relationship between governance networks and representative democracy through a case study of the governance network Leader Linné. The theoretical framework includes four analysis models about the relationship between governance networks and representative democracy that are analysed by five factors connected to representative democracy.
Facebook ? en plattform för relationsmarknadsföring? : Hur resesamordnare använder Facebook som hjälpmedel i sin relationsmarknadsföring
Titel: Facebook - en plattform i relationsmarknadsföring? ? Hur resesamordnare använder Facebook som hjälpmedel i sin relationsmarknadsföring.Nivå: C- uppsats i FöretagsekonomiFörfattare: Linnea Granberg, Erika IllerbrandHandledare: Per-Arne WikströmDatum: 2012 majSyfte: Syftet med undersökningen är att kartlägga hur resesamordnare använder Facebook i sin relationsmarknadsföring. Vi vill undersöka varför företagen har valt det arbetssätt de har idag? Hur ser det ut i praktiken? Hur tror företagen att deras arbetssätt påverkar relationerna med kunderna?Anledningen till val av ämne var att Facebook är ett relativt nytt verktyg inom marknadsföringen. Vi vill undersöka hur företag i dagsläget kan använda sin Facebooksida i sin relationsmarknadsföring.Metod: Vi har använt en deduktiv metod då vi har utgått från tidigare forskning och sedan applicerat denna på empirin.
Coach, vän eller både och? : En kvalitativ studie om coachning inom arbetslivet
AbstractTitle: Coach, vän eller både och? ? en kvalitativ studie om coachning inom arbetslivetAuthors: Jonas Näslund & David ÖhrlingTutors: Ulla Moberg & Larsåke LarssonPurposeThe purpose of this thesis is to examine how coaching in working life serves, aiming to find what influences the interaction between coach and client. To seek to answer the purpose we raised a number of research questions which discussed, among other the coach's intentions and the parties' relationship.TheoriesThis thesis is based on a number of different theories, where the Leader-member Exchange Theory is considered the main theory. LMX is used when studying the relationship between a manager and an employee. Other theories used in this thesis are for example the Social exchange theory and one-on-one-coaching.MethodThe methods used in this thesis are semi-structured interviews, observations and recordings of coaching sessions.
Affärsrelationer & IT-outsourcing : -En empirisk studie om IT-outsourcingrelationer och påverkande faktorer
Good business relations can contribute to the success of IT-outsourcing, and create new business opportunities. Despite a sharply increasing trend to outsource IT-operations there is a high degree of failures related. The cause may be that some important factors have not been taken into account. The purpose is to investigate elationships within IT-outsourcing and test if specific factors identified by previous research are being concerned in IT-outsourcing relationships and also to investigate the view IT-outsourcing customers and suppliers have on business. Research shows that business relationships are widespread throughout companies. It demonstrated that a small number of business relationships can have a major impact on a company's financial performance and may create stability. Business relationships can be divided into an arm's length relationships and strategic alliances depending on the degree of involvement.
Fastighetsmäklarbranschens rykte
Title: Real Estate Brokerage Industry's reputation - a study from a relationship marketing perspectiveLevel: Bachelor thesis in business administrationAuthors: Sanna Soininen & Sofia PulkkinenSupervisor: Jonas KågströmDate: 2013 ? AugustBackground: The background to this investigation was primarily another survey, conducted by Fastighetsbyrån, a Swedish real estate agency. According to the survey, only 5% of the Swedish population claims to have high confidence for realtors. The problem discussion revolves around statistics about how few real estate agents who are notified and receive sanctions each year. We believe that those numbers doesn't make sense when compared to how few people trust realtors, which is where our aim with the study comes from.Purpose: The aim of this study is to investigate the real estate brokerage industry's reputation by previous research in relationship marketing.Method: The study was conducted with a deductive and for the most part with a positivistic approach.
Specialexponering är ett värdefullt verktyg, En studie om Specialexponerings påverkan på försäljningen av snus.
The current legislation on marketing of tobacco products creates problems for Swedish Match, and obstruct its marketing communications. The purpose of this paper is to investigate Swedish Match's marketing strategy of product category snuff, through a special exposure. In store placement has a great affects on customer buying behavior and studies have shown that 70-80 percent of all purchasing decisions are made in the store, which in turn provides great opportunity for retailers to use their marketing tools for influencing customer buying decisions.Our thesis study is to test a double exposure of snuff with the help of three special exposure. These three special exposures are fridge, fridge with a sign and sign. The purpose of the study is to test which of these three special exposures that have the greatest impact on sales.