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5110 Uppsatser om Creative media - Sida 35 av 341
Värdering, Grafik och Logik : En kvantitativ studie av svensk nyhetsgrafik
News graphics as a part of journalism is something that?s constantly developing along with the news. That?s what we believed when we started this paper including its study. And we still believe the same, now that we?re done.News graphics itself is fairly common in Swedish newspapers, it can be seen every day in almost any major newspaper and is perfect for describing an event like the pollution of the sea over many years or just simply point out on a map where a city is located.This is one of the reasons to why we wrote this; another reason is that there?s almost nothing else written on the subject in northern Europe.
PR och marknadsföring inom sociala medier : En studie kring riskerna att vara social i sociala medier
Social media provides a new position of power to the single individual within PR and marketing campaigns. When a company uses social media as a communication tool in their PR and marketing practice, they have to adapt themselves after the customers' needs and the new communication structure within social media. Communication in social medi is different from traditional media, which is more one-way communicative and visual in its interaction, rather than the digital media that are more two-way communicative av viral through dialogue. If a company creates PR and marketing campaigns within social media without adjusting to the new rules of communication through dialogue, and instead try to apply traditional one-way communication to their social campaigns, they put themselves and their brands in risk of public humiliation and loss of customers; the speed of the viral dialogue over social media can spread bad news fast, and with the newfound power of the single individual, the impliacations can thus be devastating for a company and its brand. If an organization does not respond and take part of the criticism that may be directed at them through the customers' comments, the negative dialogue among clients and the public within social media can quickly create a hazard enviorment for a company and its brand to be seen in. The public within these social media platforms are more independent and continuously conversing with each other on a local an global scale.
Wikipedia som källa? : Är det accepterat vid studier i ämnet medie- och kommunikationsvetenskap vid Uppsala universitet?
AbstractTitle: Wikipedia as a source? Is it accepted in the studies of Media and Communications at Uppsala University? (Wikipedia som källa? Är det accepterat vid studier i ämnet medie- och kommunikationsvetenskap vid Uppsala universitet?)Number of pages: 38 (39 including enclosures)Author: Susanna SalomonTutor: Else NygrenCourse: Media and Communication Studies CPeriod: Autumn 2007University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/ Aim: The purpose is to study whether or not the Internet encyclopedia Wikipedia is an accepted source when a student writes a paper in Media and Communications at Uppsala UniversityMaterial/ Method: Qualitative research method based on interviews with teachers and on litterature.Main results: The study shows that there is no common view within the faculty whether or not Wikipedia could be used as a source when writing a paper in Media and Communications. Some accept it, others do not. The results show that the teachers of this subject at Uppsala University have not yet decided upon how to adjust to the new large information bank wich is Wikipedia.Keywords: Wikipedia, Uppsala University, sources, reliability, objectivity, collective intelligence, the Internet.
Central Peripheries: speculation and strategy for a land less mentioned
As the contemporary discourse surrounding urbanism is almost exclusively focusing on aspects of density and traditional urban qualities, it entrenches notions of what constitutes a proper city and countryside. But beyond this urban-rural dichotomy is another highly contemporary landscape. A territory usually mentioned as sprawl, peri-urban, wasteland, edge city, etc. Although its existence is due to mobilization, telecommunications, globalization and other phenomena of modern life, it is a landscape without an own name or place in public awareness.This thesis provides a case study of how to map and intervene in such a landscape, specifically along the border between Malmö and Burlöv municipalities in southern Sweden. Its structure is composed of a sequence of three parts:1 Spatial Conditions:Divided up in the sections Network, Fringe and Void.
Stadens vardagsrum - ett kreativ och inspirerande rum
Arbetet ifrågasätter hur torg ser ut och används idag. Detvisar på och diskuterar hur torg skulle kunna se ut ochanvändas i framtiden. Torget representerar ett exempel påen plats och ett rum i staden, vilket också fungerar somavgränsning för arbetet. För att nå fram till målet av arbetet genomfördes en litteraturstudie, samtal med bland annat gestaltare av och i det off entliga rummet, samt analyser av exempelplatser. Litteraturstudien fokuserade på ?torget i staden?och ?människan i stadsrummet?.
Unga vuxnas interaktion med mobila sociala medier i vardagen
This Bachelors exam is about young adults and their use of Mobile Social Network System.The use of mobile social media has become more common in today?s society, ranging fromteenagers, the dominating internet users, to the elderly. The traditional purpose of use inmobile phones, the voice communication from one place to another, has in Sweden beendominated by text communication instead. Along with the development of Smartphones andthe mobile interface, the births of mobile social media have increased in the market.Reports have shown that of all the devices with the possibility to connect to social networks,the one kept closest to our bodies is the mobile phone. One of the advantages of using thephone for mobile social media is that you can easily and smoothly update whenever andwherever, within one arm?s reach.
The Beatles i Sverige år 1963 : En studie om The Beatles studioinspelning på Karlaplan samt gruppens mottagande i media under samma turné
AbstractEllinor Nilsson: The Beatles i Sverige år 1963. En studie om The Beatles radioinspelning på Karlaplan och gruppens mottagande i media under samma turné [The Beatles in Sweden 1963. A study of The Beatles? radio recording on Karlaplan and how the group was depicted in Swedish media during the tour]. Uppsala universitet: Institutionen för musikvetenskap, examensarbete 15 högskolepoäng, 2012.In October 1963 The Beatles started their first tour abroad, which took place in Sweden.
Social hållbarhet och attraktionsfaktorer i en urban kontext. Fallstudie över Malmös nya stadsdel Hyllie
Do new, attractive neighborhoods meet the requirements of being socially sustainable? This essay is based on the potential conflicts between the pursuit of social sustainability, while the theory of the creative class influence city planning. Social sustainability is difficult to measure, but implies broadly that everyone should have equal rights and opportunities. A city or region that aims to attract a certain type of people by providing what they ask for, might pay less attention and spend less resources on the rest of the population. Socially sustainable - for whom? The new district Hyllie in southern Malmö stands in focus, and the paper seeks to identify how different operators in Malmö defines the concept of social sustainability, how it is implemented in the design of Hyllie, and if any potential conflicts may arise.Interviews with the following informants; representants from the Office for City Planning in Malmö, the nonprofit organization Sustainable Development Skåne, the Commission for a Socially Sustainable Malmö and the company Skanska Öresund have constituted the main methodology, among with reading and analyzing existing documents and policies relating to the development of Hyllie.
Reklam och kritiskt tänkande i gymnasieskolan
I mitt arbete vill jag visa på hur man med hjälp av reklamanalys kan uppnå läroplanens för kritiskt tänkande i gymnasieskolan, samt ge eleverna en möjlighet att utveckla en förmåga att kritiska granska media. Detta sker först genom en teoretisk ram och här utreder jag begreppet media literacy och genom att finna en definition på vad kritiskt tänkande är. Sedan lyfter jag fram två pedagogiska verktyg som kan användas i arbetet med att analysera reklam, semiotisk bildanalys och textanalys. Slutligen gör jag en analys av en reklamannons och gör pedagogiska och didaktiska kopplingar till analysen. Jag visar genom mitt arbete varför det är viktigt att odla kunskaper och förmåga att kritiskt granska medietexter, och vilka pedagogiska verktyg man som lärare kan rusta sig med..
(O)sociala medier? : En jämförande kvalitativ attitydundersökning om människors användning av sociala medier och dess inverkan på deras liv och umgänge
This essay aims to find out what impact social media have on the daily lives of Swedish people in regard to their usage and sociability. In order to find that out we have performed four group interviews with a total of 16 people from two different age categories that were later compared. To analyze the empirical data we?ve used the theories on the Network Societies by Jan Van Dijk as a help of understanding. The results show that social media have become an integrated part in the lives of our informants and that a consdierable amount of time is spent on them everyday. In the younger group Facebook was considered the most useful medium as it makes the planning of events easier and can be used as a way of keeping oneself updated on news as well as on the lives of others.
Kommunikationsforum för egenvård : En undersökning i hur en diabetikers behov av egenvård kan tillgodoses via sociala media
Diabetes är en kronisk sjukdom som klassas som en av vår tids folksjukdomar. Diabetes gör att sockerhalten i blodet är för hög då kroppens förmåga att ta hand om socker inte längre fungerar. Personer med diabetes är därmed i behov av att själva ha kontroll över sin blodsockernivå genom egenvård, utan inverkan från hälso- och sjukvården. Dagligen används olika sociala medier inom exempelvis underhållning och utbildning men behovet finns även för människor att skaffa sig information, stöd och rådgivning inom hälsa. Syftet med detta arbete är att undersöka möjligheten att hjälpa personer hitta kommunikationspartners via sociala media inom hälsa i liknande situation och förhållanden samt identifiera de problem som uppstår när människor delar med sig av sin hälsa på sociala medier och att skapa en internettjänst som föreslår en eventuell lösning på problemet.
Politiska åsikter och attityder - hur mediepåverkan skiljer sig mellan äldre och yngre : En kvantitativ studie
Syftet med studien är att undersöka till vilken utsträckning människor upplever att de påverkas av media i sina attityder och åsikter kring politik, Och studera åldersskillnader mellan åldersgrupperna 18-25 och 65+. Vi ville även undersöka vilken inverkan medias politiska rapportering har på respondenterna. Det gjordes en kvantitativ undersökning i form av en enkätstudie. Enkäter delades ut till 104 respondenter, 52 i åldersgruppen 18-25 och 52 i åldersgruppen 65+. Resultatet visade att det finns vissa ålderskillnader i hur espondenterna upplever påverkan från media i sina politiska åsikter.
Anabola Androgena Steroider : En analys om hur AAS skildras i svensk media
AbstractTitle: Anabolic Androgenic Steroids ? An analysis of how AAS is portrayed in Swedish media.Author: Jens SundénTutor: Philip LalanderKeywords: AAS, Anabolic steroids, social problems, media, drug abuse, genderThe purpose of this study was to investigate how Anabolic Androgenic Steroids (AAS) are portrayed and described in the media, how AAS is constructed as a social problem, and how society in a social context uses knowledge and power for disciplinary and educational means. The study is based on the perception of AAS as a constructed social problem and analyzes the discourses surrounding AAS depicted in three Swedish newspapers. The sample was prepared on the basis that it represents different aspects of daily Swedish press. The method used in the paper is a discourse analysis with social constructivism and gender as theoretical tools used to analyze the sample material.
Idrottsmän och idrottskvinnor : Slaktar rekord och får folkets kärlek på kvällstidningarnas sportsidor
Purpose/Aim: The aim of this thesis was to study the construction of gender and to compare Media?s portrayal of male and female athletes.Material/Method: 140 articles covering seven famous Swedish male and female athletes were selected from two Swedish newspapers (Aftonbladet and Expressen). The articles has been analysed within the frames of Norman Faircloughs Critical Discourse Analysis.Main results: Male athletes are often described in powerful ways and are framed as being strong and successful. Skills and strengths of women athletes are often devalued in comparison to standards of hegemonic masculinity and self-control. They are often framed as women and girlfriends in advantage of the fact that they are athletes..
MyMusic ? e-shop för musik i Flash
This is the end report of my final exam at Medieteknik. It covers the planning, work process and review of a Flash based web application that I set out to do. The goal was to create a user friendly, interactive e-shop with embedded functionality for playing music, displaying rich media content and researching possible payment solutions, to enable buying music files online. The project involved creating the user interface, the programmatic functionality of a Flash client (an SWF file). Also, setting up an Apache HTTP Server and establishing a working ?bridge? between the Flash client and the web server with Flash Remoting components and AMFPHP.