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16657 Uppsatser om Corporate social responsibility communication - Sida 41 av 1111
Är man stor och stark måste man ta ansvar : en studie över utvecklingen av CSR-information i årsredovisningar
Vi ämnar undersöka hur informationen om CSR i årsredovisningar har förändrats sedan 1995. Syftet är att se hur informationen har utvecklats över tid, vilka nyanser som har funnits samt vilka intressenters informationskrav som har tillgodosetts.Studien omfattar en innehållsanalys av årsredovisningar. Analysen har gjorts efter en checklista som bygger på indikatorer och principer från GRI. Årsredovisningar från fem svenska företag har granskats i ett tre års intervall mellan 1995 och 2007.Mängden CSR-information i årsredovisningar har ökat stadigt sedan 1995. Fram till 2001 redovisades i princip ingen information kring mänskliga rättigheter, företagets inverkan på samhället eller ekonomiska konsekvenser av CSR.
Corporate Social Responsibility - Faktorer som påverkar implementeringsprocessen i ett IT-tjänsteföretag
Syftet med denna uppsats är att studera ett tjänsteföretags implementering av CSR för att få en ökad förståelse om vilka faktorer som påverkar implementeringen av den. Vi har utgått från det interna företagsperspektivet för att på lämpligt sätt kunna besvara vår problemformulering. Vi har gjort en fallstudie med ett kvalitativt tillvägagångssätt med abduktiv ansats. Vi har utgått från traditionella modeller och teorier som Intressentmodellen, värden och värderingar, Carrolls CSR-pyramid samt belyst informations/kommunikationsbehovet. Vi berör även teorier som behandlar strategiska förändringsprocesser.
Medarbetares behov av kommunikation : Ett medarbetarperspektiv på kommunikation vid en organisationsförändring
Changes are occurring in most organizations today and due to the fact that changes often are harder to implement than they seem, it often takes much longer time to implement them than the management have planned. During an organizational change theorist claim that communication between managers and employees is one of the most important things to consider. Therefore, in this essay, our aim is to closer investigate which needs of information and communication co-workers have during a planned organizational change. To collect data, we interviewed five co-workers and one manager who works in an organization which has gone through a major change. Our theoretical framework comprises former research of organizational communication, employee?s needs of communication, change communication and theories of uncertainty during organizational change.
Utmattningssyndrom : Allmänna hälsotillstånd, specifika symtom och relaterade sjukdomar
Corporate Social Responsibility (CSR) är det arbete som företag åtar sig utöver den lagliga skyldigheten och innefattar bland annat arbete med miljö och samhälle. Fenomenet har framförallt undersökts i större företag i och med deras stora inverkan på omgivningen. I små och medelstora företag (vidare kallat SMEs) är CSR-arbetet inte lika väl utforskat. Syftet med detta arbete är att utforska hur och varför SMEs i Sverige, med fokus på enmans- och mikroföretag i Uppsala, arbetar internt med CSR-relaterade aktiviteter. Genom intervjuer undersöker studien huruvida femton enmans- och mikroföretag i detaljhandeln arbetar med CSR inom kategorierna välgörenhet, samhället, miljön samt leverantörer.
Sociala medier : Marknadsföring och innehåll
The purpose of this study is to highlight the opportunities of using social media as a communicative tool to attract and engage customers on different social media platforms. In recent years social media has become an important way for business to communicate with people both national and global. The idea behind this thesis was found when we saw different approaches of how companies used social media as a marketing tool. Through a qualitative approach we did eight interviews with six different companies and two social media consults which have given us a basis of what companies really want to achieve with social media. With these interviews we were able to analyze and discuss the abilities to interact with people and how companies distribute content that engage users and increase their credibility to the company..
Corporate Social Responsibility ? ett samtidsfenomen : Uttryck, intryck och avtryck
CSR is a far reaching concept and practice, whose popularity and diffusion has increased rapidly in recent years. Research indicates that CSR has made an evolutionary journey from primarily being characterized by reactiveness to develop into a risk minimizing and proactive competitive advantage and should be looked upon as an answer to heightened societal pressure and awareness. Based on a review regarding different relevant theoretical perspectives, this master thesis discusses CSR as a concept and practical matter in relation to various strategically chosen representatives of a selection of professions.Moreover, the data were collected through in-depth semi structured interviews. The findings show that CSR is a contemporary and highly context dependent phenomenon whose inherent multiplicity brings a distinct aspect of uncertainty to it, in terms of both meaning and practice. And in some parts there is a reluctance to communicate CSR due to a fear of missing out of important aspects.
Möten i kulturmiljöer : En studie av publika insatser i samband med arkeologiska utgrävningar
This essay is focused on the questions of and responsibility for where, when, how and why communication and meetings through archaeology should take place. I have critically studied Swedish public archaeology through three diverse archaeological excavations, one took place in the end of the 1980s, and two others in 2012.I have asked for under what circumstances and with which goals the public efforts become possible. I have interviewed leaders for the archaeological excavations and/or the public efforts and questioned how and why they reached out to the public. I also searched for results and effects in order to problematize and value the public activities.Through interpretation of the researched material it becomes clear that economic issues as well as archaeologists interests and engagements are of vital importance for public archaeology. Co-operation in the local community and archaeological documentation is crucial for the development of archaeology and its role in society.Keywords: Public archaeology, Community archaeology, Heritage, Communication, Management, Historic environment education, Time Travel, Living history.
Social ekonomi: Staten och det civila samhällets betydelse utifrån ett rättighetsperspektiv
The increasing significance of social economy as a concept is linked to general global processes such as the crisis of the welfare state, neoliberal globalization, anti-bureaucracy tendencies and decentralization, but also to a growing political interest in human rights and social development. In Sweden the idea of the social economy generates wide support within civil society as well as within the government and across party political boundaries. Furthermore, what is problematic in this context is the fact that the discussions on the subject tend to be relatively uncritical and often it seems as if though the expansion itself is the main objective. The emphasis on cooperation and the third sector in terms of welfare production implies a set of risks in relation to state responsibility, democracy and the autonomy of civil society. This paper aims to explore those risks and how they can be dealt with within the Swedish context..
Public Social Responsibility ? Offentligt socialt ansvarstagande
Bakgrund: Enligt en undersökning gjord av Livsmedelsverket beräknas tjugo procent av Sveriges barn i dagsläget vara överviktiga eller lida av fetma. Orsaker till detta sägs vara bland annat ändrade levnadsvanor som exempelvis mindre fysisk aktivitet och mindre hälsosam mat. Övervikt ses i normala fall av samhället som ett problem och på senare tid har allt fler samhällsaktörer börjat uppmärksamma frågan. Kravet från samhället ökar på att bland annat företagen skall ta sitt sociala ansvar och hörsamma samt agera för en samhällsförbättring med syfte att komma tillrätta med överviktsproblemet. Något som dock inte har fått lika mycket utrymme i debatten om socialt ansvar i samband med övervikt är hur den offentliga sektorn agerar i denna situation.Syfte: Utgör statens, kommunens, landstingets och skolans nuvarande agerande var för sig ett socialt ansvartagande med syfte att skapa de bästa förutsättningarna för en grundskolelev att komma tillrätta med sin övervikt? Skapar dessutom de fyra parternas gemensamma sociala ansvarstagande tillräckligt med förutsättningar för att grundskoleleven skall komma tillrätta med sin övervikt?Tillvägagångssätt: Resultatet baseras på en intervjuundersökning med representanter för landsting, kommuner och skolor i Östergötlands län, närmare bestämt i kommunerna Linköping och Mjölby.
Sociala Intranät : Dess användning, möjligheter och risker
Organizations over the world increasingly start to realize the possibilities of the use of a social intranet, also known as Enterprise 2.0. The social intranets can be used to collaborate and communicate with colleagues in the workplace. Both Cook (2008) and Coope (Barnett, 2011) say that Enterprise 2.0 is about to fundamentally change the way organizations communicate. But do companies know how these tools can be used?The study emanates from three questions:How can social intranets be used in business?How can internal communication and collaboration get easier through the use of a social intranet?What are the possible risks with the use of social intranets?In this study we have in a qualitative manner been interviewing two companies that currently use social intranets in their daily activities ? Securitas and Skåneme-jerier.
Från Rio via Kyoto, till Marrakech. Hur har rättviseproblematiken tolkats i anpassningsdiskussionerna?
Global climate change is one of the greatest challenges in our history. As the average temperature is rising due to anthropogenic emissions, impacts such as floods, droughts and hurricanes, affect the lives of millions of people. Though the least developed countries are least responsible for emissions, they are the worst affected. This thesis focuses on environmental justice in the adaptation discourse. By outlining the adaptation discourse from the United Framework Convention on Climate Change principles, to the Marrakesh Accords, via the Kyotoprotocol my ambition is to analyse how environmental justice has been interpreted in relation to the adaptation discourse.
Internkommunikation på Gruvön : Modern kommunikation inom industrin
The bulk of the research within the field of media and communication is concentrated at theforefront of development, studies focus on modern companies and modern communication.However, many people work in the industry, where the conditions for communication are partly different. The aim of this study is to explore the possibilities for internal communication that the employees have at the base industrial company of Billerud Gruvön, Sweden. How important do they feel that communication is? Can the internal communication within Gruvön be described as modern, where dialogue between the staff is possible, or as orders from the top down to the bottom of the hierarchal structure?These are our research questions:Which channels are used for communication within Gruvön, and how are they used?How important do the employees deem the internal communication to be?Can the communication within a hierarchal industrial company such as Gruvön be described as modern, where dialogue is at the center, or does the communication consist basically on orders from the top down to the bottom of the chain?Our research is based on the following theories: Communication, Organizational communication, Internal communication and Organizational culture. We have looked to earlier research such as the doctorates of Simonsson (2002) and Johansson (2003) to further our understanding.The methods used are interviews with operators, middle management and the informationofficer at Gruvön.
Konsekvensanalys för ?worst case scenario? på Mälarhamnar AB Västerås
AbstractConsequence analysis ?worst case scenario? at Mälarhamnar AB VästeråsDavid DotzskyMälarhamnar AB is a company that handle large amounts of oil, diesel, biofuel and petrol. That result in a lot of work to prevent accidents. The risks with modern technology is very small but it can?t be eliminated.
Nålen i höstacken : En studie i hur Kalmar kommun kan kommunicera med unga genom sociala medier.
The municipality of Kalmar have a problem, how to reach and communicate with young people in Kalmar. In today?s changing media environment it gets more difficult to stand out and reach audience with messages and especially with the new forms of media that has revealed. Therefore, we have been commissioned to develop recommendations on how the municipality of Kalmar can communicate with young people in Kalmar. The purpose with this study is to investigate which media channels young people in Kalmar use and their attitudes towards social media in particular. We wanted to find out how the municipality should communicate to reach them and what attitude youths have against the municipality in general.
Hållbarhetsredovisning- För Vem? : centrala intressenters möjliga påverkan på icke-statliga företags hållbarhetsredovisning
Companies today face more and more demands from society and stakeholders. It is no longer about just satisfying shareholders, sales and making a profit. Consumers are becoming more aware of products effects and the consequences it has on humans, our environment and the generation ahead of us. NGO:s and society request that companies take responsibility and actions toward a more sustainable business. Many investors analyze companies? sustainability regarding social and environmental issues when it comes to choosing a company to invest in.