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2064 Uppsatser om Corporate memberŽs duty of loyalty - Sida 23 av 138
Att inleda ett arbete med CRO inom webbutvecklingsföretag
This study test the short-termism of companies listed on the market OMX Stockholm 30. We will use a deductive point of view where the purpose of this study is to investigate whether corporate short-term returns can be explained by the independent variables related to corporate governance and compensation practices. This is to investigate whether there is an intentional action on raising the short-term return in order to achieve a higher CEO compensation. In the study, theories dealing with corporate governance and agency theory have resulted in two hypotheses. Basic Hypothesis H1 is: if short-termism of Swedish industry due to the company's short-term returns can be explained by the independent variables related to the company's management and compensation. This hypothesis could not be verified through the quantitative study. Alternative Hypothesis H2 is: the compensation of a CEO can be explained by the independent variables related to company performance and size.
Att kommunicera mÄngfald : En undersökning om kommunikation och engagemang inom LandsrÄdet för Sveriges Ungdomsorganisationer
AbstractTitle: Communicating diversity ? A study about communication and involvement in The National Council of Swedish Youth Organizations.Number of pages: 58Author: Frida SamuelssonTutor: Peder HÄrd af SegerstadCourse: Media and Communication Studies CPeriod: Autumn 2006University: Division of Media and Communication, Department of Information Science,Uppsala UniversityPurpose/Aim: The general purpose of this essay is to analyse how the member organizations of LSU ? The National Council of Swedish Youth Organizations, see the communication,activities and their influence over the organization. I aim to do an analysis of the target group to find out if the lack of involvement in LSU is caused by communication problems.Material/Method: The method of this essay is quantitative and is based upon a web-survey.The chairmen of the member organizations have been asked to answer a survey about the communication in LSU. To get an idea of how widespread different opinions about LSU are the empirical data has been made into graphs to show the frequencies and also cross tabulations to find out if there are any correlations between the variables.Main result: This study has shown that the problem with involvement in LSU is only partly a communication problem. One important result is that many member organizations feel that LSU doesn?t listen to their opinions and they express a wish to have more influence over the organization.
STRATEGISK KOMMUNIKATION OCH KOMMUNIKATION AV STRATEGIER : en intervjustudie kring en organisations kommunikation gÀllande strategier och mÄl
Purpose: Corporate communication strategies have a central role in disseminating and creating meaning to the organizations? visions, strategies and goals. But many employees do not know the organization?s overall strategies and goals, nor how well the organization achieves these. The aim of this study was to investigate and describe perceptions about internal communication, primarily focusing on communication about strategies and goals.
Företags ansvar - om samarbeten för "Corporate Social Responsibility" mellan företag och frivilligorganisationer i Argentina
Denna uppsats behandlar företags ansvar och samarbeten för ?Corporate Social Responsibility? (CSR) mellan frivilligorganisationer och företag. Arbetet Àr en fallstudie utförd i Argentina med syftet att studera frivilligorganisationers syn pÄ företags ansvar. Syftet Àr Àven att undersöka om ett samarbete skulle kunna innebÀra att ett företags CSR-arbete stÀrks. Metodvalet för studien Àr semi-strukturerade intervjuer med representanter för NGO:s i Argentina som arbetar med CSR.
Den Innovativa Organisationen : Entreprenöriellt ledarskap i förvaltande företag
This study sheds light on the firm-lifecycle and the impact of leadership and how itdevelops negatively when the entrepreneurial firm becomes administrative andmanagerial. The ambivalent fact is that the firm, when growing in size, need to becomemore managerial, though without undermining the previously entrepreneurial mind-setthat pervade the organization. The term corporate entrepreneurship has emerged andcomprises that the firm can continue to be entrepreneurial in the managerial stage. Thatis to resume the firm?s work to keep innovative.
EMU till varje pris? : SpÄrbundenhet i beslutsfattandet angÄende EMU
In 2002, the euro as a common currency did replace the national currencies in the EU member-states that did choose to take part in the EMU. It was then viewed as one of the greatest accomplishments ever to be made by the EU. However, during the latest years, the economic situation has deteriorated in several EMU member-states. This affected the whole euro-area and the current situation is referred upon as the euro-crisis. In 2011, at the time of the euro-crisis, the Heads of State or Government of the euro-area did reaffirm their full commitment to strengthen EMU.
Storytelling och varumÀrkesuppbyggande - Ett perfekt partnerskap?
Problemformulering: Vilken betydelse har marknadsföringsinriktad corporate storytelling för varumÀrkesuppbyggande i företag inom den svenska textil och konfektionsbranschen?Syfte: Uppsatsens syfte Àr att förklara vilken betydelse marknadsföringsinriktad storytelling kan ha vid varumÀrkesuppbyggande för företag inom textil och konfektionsbranschen. Syftet Àr att förklara hur storytelling, som ett verktyg, kan anvÀndas för att bygga ett starkt varumÀrke hos företag samt ge branschspecifika rekommendationer för hur storytelling kan anvÀndas effektivt.Metod: Studien har en kvalitativ forskningsansats med ett deduktivt angreppssÀtt dÀr ett fallföretag, FjÀllrÀven, intervjuats inom Àmnet. Fallföretaget arbetar aktivt med marknadsinriktad storytelling.Teoretiskt perspektiv: Teoriavsnittet inleds med en beskrivning av varumÀrkesuppbyggande dÀr varumÀrkesidentitet och varumÀrkeskapital beskrivs mer ingÄende. DÀrefter redogörs det hur storytelling anvÀnds som strategiskt verktyg.Empiriskt perspektiv: I empirin redogörs den djupintervju som genomfördes med fallföretaget.Slutsats: Studien visar att storytelling har en stor betydelse för varumÀrkesuppbyggande inom textil- och konfektionsbranschen..
Corporate Social Responsibility : och dess inverkan pÄ lönsamheten
Corporate Social Responsibility (CSR) har fÄtt en allt större roll under senare Är. Fler och fler företag ser vÀrdet av och engagerar sig i frÄgor rörande miljö, samhÀlle och socialt ansvarstagande. Under mÄnga Är har det förts en debatt kring huruvida engagemang i dessa frÄgor kan ha pÄverkan pÄ lönsamheten i företag och i sÄ fall vilka samband som finns. Resultaten av tidigare studier har varit olika och ingen tydlig slutsats har kunnat dras. Den hÀr studien syftar till att försöka svara pÄ om CSR har inverkan pÄ företags lönsamhet.
Att lyckas med CSR : En fallstudie av Electrolux arbete med Corporate Social Responsibility med fokus pÄ förÀndring/utveckling av arbetet mellan Ären 2003 och 2008
During the last years, the moral and ethics in companies has been a growing subject in media. Large multinational companies are to a bigger extent using workforce in developing countries and the working conditions at the workplaces in those countries, are more or less controlled. Even if a company carefully controls its own business, it can be using subcontractors that for instance use child labour or forced labour, or in some other way makes human rights abuses. When the world gets more globalized and the market where the companies act gets bigger, there will be new issues for companies to handle. The companies have to satisfy not only the interests of the costumers and the shareholders, but also the environment around it, containing many different stakeholders.
En kreativ romans: Konsten att flirta med omtÀnksamhet
Consumers today are bombarded with innumerable advertising messages. The need for companies to create advertisements that consumers find relevant is thus increasing. In order to break through the ad clutter, companies have to give something extra to their customers and show that they care about them. How a company decides to communicate might then be more important than what the company actually communicates.The purpose of this paper is to investigate whether the use of creative media choices induces signaling effects and enhances advertising value as well as perceived corporate consideration. The two last mentioned variables are explored as potential driving forces behind the signaling effects.
Lojalitetsprogram inom hospitalitybranschen : Lönsamhet och effektivitet
Lojalitetsprogram Àr en slags medlemsklubb dÀr medlemmar fÄr ta del av olika belöningar ochförmÄner. Programmen kan vara ett bra hjÀlpmedel för företag att skaffa lojala, Äterkommandekunder, men det kan Àven vara kostsamt vid okunskap. Huvuduppgiften med programmen Àr attskapa en relation med gÀsten för att fÄ den att Äterkomma, dÄ det visat sig att lojala kunder ökarlönsamheten. Det har Àven visat sig att en CRM-strategi kan underlÀtta skapandet avkundlojalitet och lönsamhet.Syftet med uppsatsen var att redogöra och diskutera vad som pÄverkar ett lojalitetsprogramslönsamhet.Uppsatsen grundades i fem vetenskapliga artiklar som granskades, bearbetades ochsammanfattades utifrÄn uppsatsens syfte. Resultatet tog upp vikten av kundlojalitet för att skapalönsamhet inom hospitalitybranschen samt lojalitetsprogrammens effektivitet.
Blogging i PR-branschen : en ny sorts omvÀrldsbevakning?
ABSTRACTPurpose/aim: To clarify what information is communicated through the PR-firm JKL:s blog, how it is communicated, how it relates to and diverges from the communication theories in point, and what the strategies behind the blogging are. By doing this I hope to contribute to the knowledge on corporate blogging and how it can be used.Material/method: Qualitative textual analysis of ten blog posts published on the JKL Blog and process seeking interview with the person in charge of the same blog.Main results: JKLs? blogging coincides to the most part with business intelligence, with the exception that the information doesn?t relate directly to the company?s? main activities. This is mainly due to that they can?t publish information about their customers or competitors.
Sverige och Nato : En studie om de svenska relationerna till Nato efter det kalla krigets slut
The purpose of this essay is to examine the Swedish relations to Nato and by doing so see on what terms the cooperation is executed and why. However, Sweden is not a member of Nato and is thereby not seen as an ally of the organization but even so Sweden has a close cooperation with Nato. The theories used in this essay is The Rational Actor Model and The Organizational Behaviour Model by Graham Allison and Philip Zelikow. To this a number of additional theorises are used as to complement these two main theories. The aim with these theories is to see which one gives the most satisfying explanation of the Swedish strategy to cooperate with Nato and still not be a member of the alliance or if all theorises are needed.
Credit Risk Assessments of Swedish RealEstate Companies
The real estate industry is a sector where the companies generally have a capital structure which is high leveraged. The financing? with the related terms ? is therefore specifically of high importance for the companies in the sector. Traditionally, the way of obtain financing is by borrowing from the bank. Lately, due to new bank regulations, the banks have become more restrictive in their lending which have lead to a growth of other financing alternatives.
AllmÀnna rÀttsprincipers framvÀxt och pÄverkan inom EU - En uppsats om principerna med fokus pÄ proportionalitet, rÀtten till försvar och offentlighet
General principles of law can be defined as a legal foundation with the function of codifying basic values. They can also be of a character, which makes them useful as supplement and interpretation of law. EU has developed principles of law that can be divided into general and special. Within the Union there are existences of around twenty general ones. A further separation can be made in terms of institutional and individual.