Studien undersöker potentiella fördelar för företag att arbeta med och redovisa om CSR, Corporate Social Responsibility, i termer av minskade avkastningskrav från investerare. Med utgångspunkt i teorier om informationsasymmetri och stakeholderteori testar vi om svenska börsnoterade företag som arbetar med och redovisar om CSR är förknippade med lägre risk och således också lägre avkastningskrav från investerare. Våra resultat visar att en separat publicerad CSR-redovisning eller hur företagen betygssätts för sitt CSR-arbete inte har någon påverkan på investerares avkastningskrav. Dock finner vi att avkastningskrav på företag som redovisar om och/eller vars arbete med CSR-frågor värderas högt blir lägre ju fler sidor de publicerar om CSR i en separat rapport..

Many perceive a boom in nostalgia and what is retro, especially within the marketing discipline. This thesis studies how nostalgia functions in the advertising context and aims to shed light on which effects there are from nostalgia evoking communication, what connections there are with other important factors as well as aspires to develop the understanding of the underlying psychological aspects and the emotional bonds to events (as nostalgia evoking stimuli in the thesis), which pave the ground for nostalgic emotions. Point of origin has been classical measures of communication effects and models of connections and causality and to these important factors have been added. Results show clear connections and correlations between nostalgia and positive communication effects, even with control for other factors that may interfere. However, the results show that some factors have moderating effects that should be important to take into consideration, namely how well the brand and the event in the ad are perceived to fit the advertising context.

Many perceive a boom in nostalgia and what is retro, especially within the marketing discipline. This thesis studies how nostalgia functions in the advertising context and aims to shed light on which effects there are from nostalgia evoking communication, what connections there are with other important factors as well as aspires to develop the understanding of the underlying psychological aspects and the emotional bonds to events (as nostalgia evoking stimuli in the thesis), which pave the ground for nostalgic emotions. Point of origin has been classical measures of communication effects and models of connections and causality and to these important factors have been added. Results show clear connections and correlations between nostalgia and positive communication effects, even with control for other factors that may interfere. However, the results show that some factors have moderating effects that should be important to take into consideration, namely how well the brand and the event in the ad are perceived to fit the advertising context.

Background: Around the world, markets deregulates, which leads to increased competition. Meetings between the consumer and the employees of a company determine how the customer perceives the company and / or its brand. This has result in that many companies have realized the importance of internal using the same marketing skills that are used externally. In 2009, pharmacy market went from being a monopoly market to be a regulated competitive market.Problem: Is there any internal conditions for a private company, whose culture and structure was formed under a state monopoly, to create a strong corporate brand?Purpose: The purpose of this paper is to, through a case study, analyze and evaluate the internal marketing in a company which has undergone a change of ownership and retained the same staff.Method: Through interviews with key personnel and staff , data was gathered for the case study, which means that the method is qualitative.

Despite the fact that society is investing substantial resources in individuals not to relapse into crime, then relapse is still a large percentage of new crimes. Crime is something that all societies are dealing with and at all social levels. By punishing individuals they are excluded from the society. This serves as a form of social control. It has been shown that there is no solution to the problem.

The thesis handles the principal-agency problem between shareholders and the Chief Executive Officer. The purpose of the thesis was to examine the link between CEO compensation and corporate performance measured as a change in Market to Book ratio. Data was collected from corporate annual reports between the years 2000 ? 2008 and the study covers 39 Swedish companies from the Stockholm Stock Exchange Large Cap list. To examine whether there is a link between the CEO´s compensation and firm performance, we performed a regression analysis, and no significant relation is found.

Title: Social media as a communication tool - A case study on social media influencecorporate cultureLevel: Final assignment for Bachelor degree in Business and EconomicsAuthor: Jessika Klintsbacka & Oskar BergeSupervisor: Pär Vilhelmsson, Ernst Hollander & Maria Fregidou-MalamaDate: 2014-06-13Purpose of Study: The aim of this study is to inquire into Swedish companies internalcommunication, their approach to social media as an internal communications tool, and if itaffects the corporate culture.Method: The study is a multiple case study with a qualitative research design. The study'sinterview questions were designed by a operationalization of based on theory in the areas ofinternal communication, corporate culture and social media. The interviews took place inApril 2014. The interviews were recorded and then analyzed to bring out the similarities anddifferences between the companies.Results & Conclusion: The study shows that Swedish companies corporate cultures haveconnections with internal communication, and implementation of social media as acommunications tool. The study found that connections to companies with a comprehensiveone-way positive consider social media as alternative communication tool to strengthen theunity and community within the company.Suggestion for further research: One of the study's three companies is owner-led and thiscompany showed a high level of corporate culture.

Uppsatsen är en fallstudie utav Föreningssparbankens internrevision. Internrevisorernas arbete inom FSB har undersökts utifrån effektivitet, snabbhet, förändring och dess intressenter. För att även kunna diskutera internrevision mer generellt har fallstudien kompleterats med en expertstudie som innehåller synpunkter från experter inom internrevision. I studien har det visat sig att det är vanligt att ett förväntningsgap föreligger mellan internrevisorn och dess intressenter..

ABSTRACTTitle:The town's largest employers, is there a need to exchange?Level:Final assignment for Bachelor Degree in Business AdministrationAuthor:Emmelie Eriksson, Malin StrömSupervisor:Lars EkstrandDate:2012 ? JuneAim:?Gain a deeper understanding of the topic corporate culture?Get an understanding as to how corporate culture influences the daily operations?Possibly be able to help with any concrete to help the investigated company toimprove its corporate cultureMethod:Data collected through both quantitative and qualitative surveys in the form of aquestionnaire answered by 71 people, three interviews with the employees with leading rolesat the investigated company and an observation. The material is analyzed with a hermeneuticsapproach, which means that we have assumed facts and then built our work on trying to findan understanding and to draw our own conclusions based on the perspective that we found.Result & Conclusions:The results of this study show that the company needs to work on itscorporate culture. We have found a few points we would like to improve in the company weexamined. We believe that it is the company's reputation and it begins already in thecompany's own recruitment process it is the main finding from our study.Suggestions for future research:Interesting would be to seek employment with thecompany you want to investigate to see how the whole recruitment process goes on toperform deeper analysis, another idea would be to ask the employees that enjoy to work thereagainst those who does not enjoy to work at the company to find the basic building blocks ofcorporate culture to this particular company.

ABSTRACTTitle:The town's largest employers, is there a need to exchange?Level:Final assignment for Bachelor Degree in Business AdministrationAuthor:Emmelie Eriksson, Malin StrömSupervisor:Lars EkstrandDate:2012 ? JuneAim:?Gain a deeper understanding of the topic corporate culture?Get an understanding as to how corporate culture influences the daily operations?Possibly be able to help with any concrete to help the investigated company toimprove its corporate cultureMethod:Data collected through both quantitative and qualitative surveys in the form of aquestionnaire answered by 71 people, three interviews with the employees with leading rolesat the investigated company and an observation. The material is analyzed with a hermeneuticsapproach, which means that we have assumed facts and then built our work on trying to findan understanding and to draw our own conclusions based on the perspective that we found.Result & Conclusions:The results of this study show that the company needs to work on itscorporate culture. We have found a few points we would like to improve in the company weexamined. We believe that it is the company's reputation and it begins already in thecompany's own recruitment process it is the main finding from our study.Suggestions for future research:Interesting would be to seek employment with thecompany you want to investigate to see how the whole recruitment process goes on toperform deeper analysis, another idea would be to ask the employees that enjoy to work thereagainst those who does not enjoy to work at the company to find the basic building blocks ofcorporate culture to this particular company.

The accounting scandals that have attracted attention in recent years have led to internal control becoming a more central part of business activity. Doubts about what firms actually do have increased, all caused by the attention of accounting scandals. To counter this, frameworks and laws evolved and gained a significant role in the organization and its surroundings. The aim of the present study is to find out how four companies in the Kristianstad region are working to ensure its internal control and how they work to minimize risk and reduce uncertainty. We have used a qualitative method and interviewed a person in a senior position in each company.

SammanfattningDatum: 30 maj, 2013Nivå: Magisteruppsats i företagsekonomi, 15 hpInstitution: Akademin för ekonomi, samhälle och teknik, EST, Mälardalens HögskolaFörfattare: Andreas Melin Sofie Wiklund 9 september 1982 1 augusti 1988Titel: En granskning av akademisk litteratur om Corporate Social ResponsibilityHandledare: Cecilia LindhNyckelord: Corporate social responsibility, värdeskapande, definitioner av corporate social responsibility, litteraturstudie corporate social responsibility, värdeskapande genom corporate social responsibility, hållbar utveckling.Frågeställning: Då begreppet CSR är svåröverskådligt och en gemensam definition saknas ville vi få en förståelse för ämnet om vad som är CSR, vilka mekanismer som ligger bakom anledningarna till varför företag arbetar med CSR och hur detta skapar värde för företag och samhället och varför det saknas en gemensam definition.Syfte: Syftet med denna studie är att granska och redogöra för studier om företag och CSR och vilka svar forskare har givit i vetenskaplig litteratur, för att ge en övergripande och förklarande introduktion till läsaren om vad som är CSR.Metod: Denna studie utgår från en kvalitativ ansats. Totalt har 78 artiklar och inriktningen hos 105 akademiker använts i empiri och analys för att svara på syftet. Litteraturstudie ansåglämpligast som metod, då det redan finns mycket skrivet inom området.Slutsatser: CSR förefaller att definieras beroende på forskarens ämnesområde, inriktning, motiv samt vilken samhällsdebatt som är dominerande för stunden.CSR är symbiosen mellan företagets intresse, att vinstmaximera samt samhällets intressen då CSR syftar till att vara lyhörd för samhällets krav och förväntningar på hur företaget ska serva samhället..

From a time where employees often remained at one company until retirement, globalization and changed employment patterns have created a more mobile labor market in the last years. In an effort to expand the connection between organization and employee a rising interest in corporate alumni networks has emerged. Previous research has shown that conditions for such networks are formed through employees social identification, perceived organizational support and organizational citizenship and can be shaped by company's HR practices.This paper aims to examine two case companies' perceived benefits through alumni relations as well as their HR prac-tices, in order to increase understanding surrounding the relationship between the two areas. Further the study intends to draw conclusions about the role of corporate alumni networks in the creation of the received benefits.The study indicates that HR practices, through the creation of an organizational citizenship behavior, can influence the conditions for beneficial alumni relations. Results show that some expected benefits of alumni relations can be re-ceived through strong citizenship.

Syfte och frågeställning: Syftet är att ta reda på hur globala företag ? i detta fallföretaget Scania CV AB ? genom sina officiella intern- och kundtidningar i olikaländer förmedlar företagets kärnvärden och därmed corporate brand.Metod: Ett urval av tidningar ifrån företagets intern- och kundtidningaranalyseras utifrån ett semiotiskt samt kulturellt perspektiv. Både ett urval avartiklar ? både text och bild ? och tidningarnas grafiska kommunikationanalyseras.Slutsatser: Företagets kärnvärderingar är vagt formulerade och ger därmed stortutrymme för tolkningar av dess innebörd. Därmed kan nästan allt som skrivs itidningarna sägas förmedla företagets corporate brand.

The purpose of this study explains the relationship between corporate governance and the auditor's role in Swedish family firms with the definitions micro, small and medium sized enterprises (SMEs) and how this relationship is affected by the firms strategy. The study is based on a survey sent out to 3000 Swedish SMEs, of which 280 responses from family firms could be used. Our findings showed that the auditor in the family firms didn?t have a specific role or contributed added value to the firm, and that the strategy didn?t affect the outcome. Furthermore, we found correlation between the perceptions of the auditor's role and added value depending on the family firms type of corporate governance.