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4287 Uppsatser om Content marketing - Sida 61 av 286

Antinutritionella substanser iåkerböna, ärter och blålupin vidutfodring till mjölkkor

There is a shortage of locally produced high quality protein concentrates in Europe andSweden. Local production would decrease the dependency on imported soybean and meet thedemand for organically grown feedstuff from ecological dairy farmers. Field bean (Viciafaba), peas (Pisum sativum) and sweet lupin (Lupinus angustifolius) are good alternatives tosoybean, but contain anti-nutritional substances (ANS) that could reduce their use as proteinconcentrates in dairy cow diets. The aim of this literature study was to review which ANSfield bean, peas and sweet lupin contain and whether they affect dairy cows negatively.Trypsin inhibitors and Chymotrypsin inhibitors (TI) were present in all three crops. TI couldbecome inactivated and degraded in the rumen, but due to the high passage speed of thedigesta, most TI left the rumen in an active state.

Är Sveriges detaljhandelsmonopol av alkohol en enda stor relationsfråga? : En uppsats om relationen mellan Systembolaget och dess leverantörer

The Swedish alcohol market has for many years been in the hands of the government. The question of the monopoly, its being or not being, has for a long time engaged both Swedish citizens and politicians. Since joining the European Union it has also been on the European agenda, trying to adapt Sweden to the more liberal alcohol politic in Europe.The suppliers find themselves acting on a completely different market than a market based on free competition. The suppliers are faced with one retail channel to the stores which creates dependence and uneven power balance towards the retailer. In addition to this, their marketing activities are strictly limited due to the laws and claims.

"Allt jag gör lär jag mig ju av". En studie om kunskapskrav och kunnande i anslutning till audionomstudenters praktiska utbildning

The audiologists´ knowledge-domain is generally described as a unique combination of medical, technical, social and behavioural sciences. It gives prominence to the importance of an adequate education relating to the knowledge-demands the students´encounter during their trainee-period. However, an important question is if the educational content corresponds to the knowledge-demands during the training? Aim: This study aimed to identify the knowledge-demands of students during their trainee-period. Furthermore, to identify how the students´ actual knowledge was related to the encountered knowledge-demands.

Automatisk textsammanfattning: en experimentell studie

The principal aim of this thesis is to test if extracts, produced by the automatic summarizer "Copernic Summarizer", are possible to use as abstracts. The aim is also to give a picture of what automatic summarization is and why it is motivated. Three questions are asked: What is automatic summarization and what can it be used for? Is it possible to replace the author-written abstracts with extracts from "Copernic Summarizer"? Is automatic summarization motivated for the different areas of use that are identified in the first question? An automatic summarizer is a program that is intended to summarize text automatically and it can be used for different purposes, for example for summarizing WebPages or scientific articles. To answer the second question an experiment is carried out.

Bibliotekariens yrkesidentitet och biblioteket som upplevelsecentrum

The aim of this Bachelor?s thesis is to investigate the public librarian?s professional identity and its relation to the public library as an experience centre. The development of the library as an experience centre raises questions about how public librarians understand their professional identity, and about their motives for working with activities like workshops and qigong, activities that have no significant connection with the librarian?s traditional tasks. The data was collected via semi-structured interviews exploring the perspectives and points of view of four public librarians.

Vidareutveckling av sökmotor i EPiServer CMS

EPiServer is a content management system where users can publish information on a website by using a web browser. EPiServer has a built-in search engine that is very simple. Many customers using EPiServer web publishing system is in need of more functionality than is offered by EPiServer's built-in search engine. The purpose of this thesis is to develop additional functionality extends that the built-in search engine in EPiServer. The assignment was also to identify what need to be developed in order to give customers a better  opportunity to help their visitors find the right information on their website.Since this thesis was started in 2005, a number of commercial search engine productsentered  the market and it has become more common for companies to invest inthese products instead of using the simple search engine that's built into EPiServer.These products have many of the features that have been developed in this thesis.Another crucial difference between EPiServer?s built in engine and other products isthe method used to index content.

En insyn i faktorer som påverkar gymnasievalet : Att marknadsföra en gymnasieskola

A quantitative survey of students in grades one in high school, where the aim is to find out what factors affected their upper secondary school. The survey is based on marketing, and looks to how to market a high school..

På återseende om 20 år? : En studie av HusmanHagbergs relationsmarknadsföring

Svensk titel:  På återseende om 20 år?Hur hålls relationen mellan kund och företag vid liv på en sällanköpsmarknad?- en studie av HusmanHagbergs relationsmarknadsföringEngelsk titel:  Will we meet again in 20 years?How does the relationship between a customer and company survive on a ?rarely buying market?? ? a study of the relationship marketing of HusmanHagberg Författare:   Emma Anderberg och Maria ÖhmanFärdigställd:  2007Handledare:  Nazeem Seyed-MohamedAbstract:During recent years a focus on the development of good and long-term relationships with the customers has replaced the single transactions that which have been the goal when using traditional marketing methods. To succeed on a tough and competitive market it is important for companies to develop good and long-term relationship with their customers. Working with relationship marketing within the estate agent market is especially complicated in many ways. An estate agency is a service company and works as a middleman between a buyer and a seller and therefore has a complicated relationship to its costumers.

"Det han gjorde sedan har ingen någonsin upplevt" : En studie av framing inom lokal sportjournalistik

This study aims to gain greater knowledge about the use of framing in local sports journalism. We did this by doing a qualitative content analysis of the local Swedish newspaper Barometern/OT and it?s coverage of the largest local football team, Kalmar FF. We randomly selected six of the team?s games during 2014 and analysed all the texts that had to do with the games, except for shorter texts and texts that are supposed to be based on personal opinions, such as chronicles.

Hur ser samhällsinformationen ut i ungdomslitteraturen? - En studie av svenska samtidsrealistiska ungdomsromaner 1990-1994

The purpose of this study was to examine whether youth novels contained informationconcerning our society. We reviewed youth literature and its history in brief, including itscommencement and development from separate boys' and girls' novels to a common youthnovel after the Second World War.To obtain a clearer picture and a better understanding of youths, we read non-fiction, such asbooks, magazines and articles, concerning youth culture, its meaning and content. We decidedto review the period 1990-1994 more closely. We therefore set up selection criteria whichfinally resulted in 56 youth novels. We examined these novels to determine if and/or how theymatched the nine preselected areas that we felt were typical for the 1990's.

Det offentliga rollspelet : En textanalys av tre kommuners offentliga kommunikation på Facebook

Aim With this study we want to highlight and analyze the media spin of the PR campaign Miss Skinny by clarifying; a diffusion pattern which covers posts published by bloggers and journalists; a framing pattern from the first audited post to the last; how journalists are influenced by user generated content, and what consequences this may have for the news coverage.Method We have conducted a studied of news posts and blog posts about the Swedish PR campaign Miss Skinny through content analysis, diffusion analysis and mapped direct links between blog posts and news posts.Main result We found that a surprisingly large amount of news postings contained direct links to previous blog posts and that the former media serial no longer can be applied on today's modern media where journalists and other players come together on the converged media arena. .

Rumsbaserad bangenerering : En jämförelse av procedurella tekniker

Procedural Content Generation innebär att spelinnehåll genereras automatiskt för att dels minska arbetsbelastningen hos designers men också för att öka variationen i spel. Ett användningsområde för detta är rumsbaserad bangenerering där banor byggs upp av fördefinierade rum. Målet med det här arbetet var att implementera och jämföra tre olika algoritmer som kan åstadkomma detta; Binary Space Partitioning, Shortest path och en evolutionär algoritm. De kriterier som algoritmerna utvärderades på var tidseffektivitet, variation och möjligheten att nå alla rum. Resultatet visade att Binary Space Partitioning och Shortest path var de två algoritmer som var bäst lämpade att användas i ett spel där genereringen ska ske under körtiden.

Vallört som växtnäringskälla : växtnäringsförsök och litteraturstudie

Russian comfrey, Symphytum x uplandicum, was tested as a plant nutrient source in a trial with tomatoes. Comfrey liquid was produced by Stiftelsen Holma i Höör. Tomato plants of the cultivar Aromata planted in a medium of soil:peat (1:1) enriched with organic nutrients and lime, were fed with comfrey liquid plus Biofer, in three different concentrations. Two different concentrations of BioRika were used as comparison, along with an unfertilized control group. In the comfrey treatment I a total amont of 1g N, 0,23 g P, 0,84 g K, was given to the tomatoes.

Hotbilden i Sverige : En undersökning av den digitala hotbilden mot ett medelstort svenskt företag

Internet and information technology today has a rather obvious role in the activities of companies and organizations. All cash transactions within and between companies is digitized, communication within the company is done via e-mail, sales and marketing is done largely with marketing and ads on the Internet. This has resulted in economic benefits for companies and organizations, and facilitated the work for them. However, this has also led to new threats have emerged. Companies and organizations is well aware that there are numerous threats that comes with using the Internet and Information Technologies but exactly what those threats are for a mid-sized company in Sweden is not clarified anywhere.

Komplext arbete. En studie av handlingsutrymme och komplexitet inom arbetsförmedlares uppdrag.

The purpose of this study was to examine the narrative skill of sixyear-olds in terms of macrostructure and cohesion, and its relation tonarrative content, auditory attention, auditory short-term memory and threemeasures of word retrieval. A group comparison of macrostructure andcohesion was also performed between children with and without epilepsy.The material consisted of audio recordings of 44 children (18 with epilepsyand 26 from a reference group) retelling the story Nelli-sagan (Holmberg &Sahlén, 2000). No correlation was found between content and macrostructureor cohesion, but several between the latter two. Auditory short-termmemory and word retrieval without pictures showed several correlationswith macrostructure as well as cohesion. No differences in macrostructure orcohesion were found between the children with epilepsy and the referencegroup.

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