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1252 Uppsatser om Consumer driven timing - Sida 50 av 84

Analys och organisering av ö-drift för en samförbränningsstation vid Åmotsfors bruk

Åmotfors Bruk AB (ÅBAB) has today an inefficient production of steam for the manufacturing of paper. Unpredictable energy prices and modernisation of the current equipment has been the underlying factors to invest in a thermal power plant, mainly driven by garbage. This facility will not only use the steam for paper production, it will also generate electricity through a steam turbine. Today, when a fault on the supplying line occurs which leads to disconnection of the external grid, all the support of electricity to Åmotfors Bruk (ÅB) will disappear. This will lead to major interruptions in the paper production, which will cause severe economical losses.

Movement patterns of Eurasian lynx (Lynx lynx) around their kills in southern Sweden

During the last ten- fifteen years the Eurasian lynx (Lynx lynx) population in southern Sweden has increased considerably. This area has a high density of both people and roads and have a higher roe deer (main prey of lynx) density than the rest of the country. Movement patterns such as how long animals utilize their kills and how far they travel from their kills between revisits is unknown for lynx in southern Sweden. The aim of this study was to examine how different factors affected the time lynx used their kills and the distances they travelled from the kill between revisits. The data was prepared and calculated using ArcGIS and the study is based on 98 ungulate kills and 12 lynx individuals.

Från vaggan till grinden, en livscykelinventering på ett par bomullsbyxor

Our common future involves many important challenges. People and nature need to improve the relationship in order to reach an ecologically sustainable development. In a society where consumption of products steadily increases, the consumer awareness about social and environmental issues connected to the products becomes an importent factor. More and more companies choose to work more actively with these issues and more and more products get labelled by some of the eco labelling organisations. From the cradle to the gate means that a study has been done on a part of a products life cycle.

Hållbar utveckling - paradigmskifte inom snabbmatsbranschen? : En flerfallsstudie av hamburgerrestauranger

Sustainability issues have become increasingly high-profile and important in recent decades. In addition, quality issues have come to play a central role in corporate marketing, strategy and management. The word quality can be defined differently in different contexts. This paper focuses on the concept of quality, based on the Total Quality Management perspective, which in Swedish has come to be known as Offensiv kvalitetsutveckling. Offensiv kvalitetsutveckling has been described as a theoretical framework in which an organization continually strives to meet and preferably exceed customer needs and expectations at the lowest cost through continuous improvement, and in which all members of the organization are committed and focused on the organisation's processes. The purpose of this study was twofold. First, to clarify the applicability of the theoretical model Offensiv kvalitetsutveckling as a theoretical explanatory model. Second, to explore how Max Hamburgerrestauranger AB performs according to the values in Offensiv kvalitetsutveckling. A multiple case study was conducted in order to explore these topics. The results showed that Max Hamburgerrestauranger AB is working in a dedicated and value-driven manner, aligned with the values ??that form the basis for Offensiv kvalitetsutveckling. The results also showed that the model for Offensiv kvalitetsutveckling could serve well as a theoretical explanatory model, but that the model would benefit from being developed, enriched or integrated with other models.

Företagsägares attityd till externa styrelseledamöter: En studie i små och medelstora företag.

Bakgrund: Styrelsen är det bolagsorgan som formulerar företagets strategier som är viktiga för att företaget skall vara lönsamt på lång sikt. För att öka kompetensen i styrelsen kan bolagsstämman, det vill säga företagets ägare, välja in externa styrelseledamöter i styrelsen. En extern styrelseledamot kan ifrågasätta oklarheter i rollfördelning och målformuleringar som de interna ledamöterna är för involverade i för att kunna överblicka. Syfte: Denna uppsats syftar till att undersöka vilka variabler som kan förklara att ägare till små och medelstora företag inte efterfrågar den kompetens som externa styrelseledamöter kan bidraga med. Genomförande: Uppsatsen baseras på teorier inom olika inriktningar som organisationsteori, marknadsföring och socialpsykologi samt en kvantitativ inventering av företag i Linköpings kommun och en kvalitativ undersökning av företagsägare till tretton företag.

Varumärke och univetsitet - Varumärkeskapital ur tre målgruppers perspektiv

The purpose of this thesis is to outline an appropriate model in order for companies to successfully act and compete physically as wholesalers at the same time as acting on the virtual market by selling directly to the end consumer. The approach of this thesis is hermeneutical and abductive with elements of hypothetically deductive approach. Our research has a qualitative research strategy based on case studies and interviews as well as on secondary data. Interviews were conducted with the case company JaymJay Wear AB as well as with other companies, so called mini cases. The secondary data consists mainly of textbooks, web sites and journals.

Svenska preferensaktier: Ett eget kapital- eller skuldinstrument?

On Nasdaq OMX Nordic Stockholm there has been a large increase in issues of preferred stocks since the financial crisis 2008. Aiming to explain whether preferred stocks have most of their characteristics relating to debt or equity, we answer four sub questions. Do all preferred stocks share the same features, or do they differ from each other? Our population is similar in characteristics, except for the preferred stock of Swedbank which is convertible and deviates when it comes to participation in dividends - instead of convertible the others are limited and redeemable. Further, the second sub question treats preferred stock in relation to the common stock quantitatively, in market data.

Att vara rolig på någon annans bekostnad: varumärkesparodiers effekter på det avsändande varumärket

A challenge faced by marketers is to make their products stand out in today's cluttered marketplace. Recently, a new approach to attract attention has been observed - brands communicating their products by making fun of other brands. This way of parodying a competitor, or even an unrelated brand, is a risky but potentially effective way to increase attention. Brand parodies walk a fine line between being humorous and clever, or coming off as offensive. Furthermore, parodying another trademark poses legal considerations.

Cellphone Survey System : En studie om marknadsförhållanden och produktlansering för Tradewell Group AB

Today?s market for companies doing statistical surveys is a market consisting of mostly standardized methods where differentiating your company from the competitors is hard. Simultaneously both the society at large and technology in specific is under constant development and everything needs to be done at a faster pace with better precision. One of the companies on the market mentioned above is Tradewell Group AB. During 2008/2009 Tradewell has developed a new method for doing statistical surveys. The method named by Tradewell is called Cellphone Survey System, CSS and include using existing technology in a, for this market, unknown way.

Ideologi eller strategi : en analys av (s) och (fp):s ställningstagande till Gy2011 och den nya sex-gradiga betygsskalan

The main purpose of this analytic study which has a theoretical focus, Is to find out if the two Swedish parties Socialdemokraterna (s) - The Social Democrats - and Folkpartiet (p) - The Liberal Party - has taken position ideologically or strategically to the new sex-degree grading scale. The theory section describes the concepts of ideology and strategy. Despite the talk of the death of the ideologies, this don't need to be the case, they only adjust över time. The second key-point of this essay is strategy, a model based on Frostbergs reasoning illustrates this. A number of problem areas are presented.

Inga hästar men gärna fred : Nationell norm och lokal kulturpolitik, exemplet Växjö 1975-1996

The aim of this paper is to analyze the influence that aristocrats in Sweden had on the Swedish movement for the prevention of cruelty to animals, and why especially aristocrats started it. The sources I have been using are speeches and texts written by persons who were involved in the movement. I have also studied rapports from the three largest societies for the prevention of cruelty to animals. In the sources I looked for terms, expressions and opinions that can be paralleled whit the aristocratic ideal and opinion. Things that can relate to aristocratic urban people.

SELv : Sambandsemulator Luftvärn

Emulering och simulering omfattar ett brett spektrum av varierande tekniker på olika nivåer, som involverar både mjuk-, och hårdvaruparadigm. Denna rapport är utformad utifrån ett arkitekturellt perspektiv och ämnar att återge en kortfattad studie av ämnen relaterade till design av en generell referensarkitektur för emulatorer.Särskilt fokus har lagts på sammansättningen av de olika komponenter som vanligtvis utgör en emulator, och dessa ställs sedan i jämförelse med den arkitektur, skapad av Von-Neumann, som idag används i den moderna datorn.Målet är att identifiera de mest lämpade arkitekturella strategierna för att kunna uppnå kvalitetskrav som flexibilitet, generalitet och funktionell lämplighet. Vid skapandet av en prototyp görs en avvägning mellan olika tekniker, vilket resulterar i en hybrid mellan tidskritiska och händelsedrivna paradigm. Vidare jämförs befintliga arkitekturer där modularitet mellan komponenter visar sig vara en återkommande egenskap inom samtliga designer.Det viktigaste resultatet vi kom fram till är att en tillståndsmaskin ofta har en betydande roll inom händelsedrivna system. För den prototyp som designats resulterade detta i en tillståndsmaskin med svagt kopplade deltillstånd som tillsammans leder till aktivering av olika huvudtillstånd, något som går i linje med icke-Von Neumann-alternativ..

Golvskyltens oanade effekter - En studie om golvskyltens outforskade effekter

Floor signs in stores have become a more common phenomenon during past years. The problem is that the knowledge about these signs is limited and the actual effects are unknown. This lack of knowledge can have a negative impact on store performance and marketing efforts. The purpose of this paper is to examine the effects of floor signs on consumer attitude and behaviour. The study was conducted in two grocery stores, where the movement pattern of 39 501 customers was recorded over a four week period.

Axe Anarchy - En avvikelse från det vanliga : En studie av hur Axe:s varumärkesutvidgning kan påverka Axe:s varumärkesvärde

The concept of brand equity emerged inthe eightiesto justify the long term value of marketing investments. Brand equity signify the value that a brand adds to a product and is the result of the marketing of a brand. One of the most widely used strategies to enhance brand equity is to do a brand extension, which means that a firm uses an established brand to introduce a new product to the market. At worst, a failed brand extension can damage the brand equity, which Vinjamuri (2008) claims that the brand Axe is currently in danger of doing. This January Axe launched an extention including products for both men and women for the first time and Vinjamuri claims that this can disappoint Axe´s former target group (men between 14 and 27 years old) (Newman, 2012). In this thesis Axe´s brand equity among the extensions target group (men and women, age 14 to 27) in Sweden is studied to find out if the brand extension is likely to affect the brand equity in the target group.

Born Global - Konsten att överleva en tidig globalisering

 SammanfattningI takt med att världen krymper och gränserna mellan världens länder suddas ut ökar möjligheterna för små- och medelstora företag att snabbt slå sig in på den globala marknaden. De företag som inom de närmaste åren efter sin etablering får en snabb tillväxt på internationella marknader brukar benämnas Born Global företag. Det är just denna kategori av företag vi har valt att undersöka. Syftet med denna uppsats är att undersöka vilka faktorer som gör det möjligt för ett Born Global företag att överleva en tidig internationalisering. De traditionella teorierna om internationalisering domineras av Uppsalamodellen som förespråkar att denna process sker gradvis hos företagen.

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