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1771 Uppsatser om Consumer behavior - Sida 38 av 119
Livsmedelsföretagens arbete med CSR och dess påverkan på konsumenters köp av ekologiska produkter
Title: Food companies' work with CSR and its impact on consumer purchases of organic productsLevel: Final assignment for Bachelor Degree in Business AdministrationAuthor: Maria Nilsson and Mikaela JaredalSupervisor: Agneta SundströmDate: June 2015Aim: The study aims to understand and describe how food chains affect consumer choice to buy organic food and how it affects their buying behaviour.Method: Firstly a qualitative study was conducted. It consisted of six semi-structured interviews with store managers and employees on Willys and Coop in Sala and in Nyköping. Secondly a quantitative study was performed in the form of a questionnaire with 80 consumers in Willys and Coop stores located in Sala and Nyköping.Result & Conclusions: We have seen that price is important when consumers decide whether to buy organic food or not. This has been noticed by the food chains who work actively with being able to offer organic food at lower prices. Other factors that affect the consumers choice to buy organic products are offers, displaying and advertising.
Ubåtar på djupdyk i svensk media : En kvalitativ textanalys av framsta?llningen av uba?tskra?nkningen i Stockholms ska?rga?rd a?r 2014 i svensk media.
The 17th October 2014 the Swedish Armed Forces (SwAF) introduced an intelligence operation in Stockholm archipelago after receiving credible observations regarding illegal underwater activities. Following the data collection and associated analysis it could be stated with certainty that a foreign submarine had violated the Swedish territorial waters. Media depend on SwAF to provide them with accurate information due to the confidentiality in these matters and the general area of investigation is therefore how the actions of the Swedish Armed Forces, in the submarine incident 2014, were portrayed in the Swedish media. Newspapers and blogs of defense policy represent the media and the thesis is based on the theories constructed by Graham Allison, the rational actor, organizational behavior and governmental politics. Furthermore, it is relevant to examine if there are any similarities or differences in how the submarine incident is illustrated, and what may be the reason for any possible occurrences.
Internetportalen : en värdeskapare?
This Master Thesis treats the non monetarian aspect about the Internet Portal from a consumer and company perspective. The purpose of this thesis i st o give or create a picture and a tool, a model for how the Internetportal could be evaluated an valued. By creating a so called Dynamic Scorecard the authors of this Thesis have created a model throug which the purpose of this thesis is served. Through this model the authors have come to the conclusion that the Internet Portal can be evaluated through both economic, social, service and technical factors as well as through what relationship the companies or consumers value concerning the Internet provider. The product of conclusions of this Thesis is that there are three main factors upon wich the Internet Portal is valued.
FE-modellering av hjullast på sandwichpanel
This bachelor thesis in mechanical engineering was performed during the spring2015 in collaboration with Composite Consulting Group in Laholm. TheComposites Consulting Group works mainly with design and details of differentcomposite projects, their main area is FE-calculations, 3D-modelling andmechanical tests with composite materials.The aim of this bachelor thesis was to simplify the calculation process of solidmechanics for sandwich panels by simulation with computer software. The goalwas to decrease the time for the design and calculation process of the constructionand the cost of the practical tests. Our task was to build a static three dimensionalmodel with the computer software Abaqus, where the result should correspondwith the practical pressure tests in laboratory.The project started with collection of material data from Composites ConsultingGroup and by learning the software Abaqus, simultaneously a specification wasdeveloped in corporation with the company. Later on, a static wheel pressuremodel in the software Abaqus was produced which simulated the behavior of thesandwich panel during static wheel-pressure by a pallet truck.
Riskfri e-handel i Sverige?
Internet är en del av vardagslivet och har fått ett stort inflytande på hur människor idag lever sina liv. E-handeln är en del av helheten som bidragit till förändringar i konsumenternas beteende; hur de handlar och söker information. Företagen utformar sin strategi utefter detta för att kunna hantera olika moment i köpprocessen. Resultatet av ovan nämnda förändringar är tillkomsten av nya tjänster samt förändringar i användningen av sociala medier och andra marknadsföringskanaler, både från kunders- och företags perspektiv.Sociala medier används idag i stor utsträckning och företag försöker marknadsföra sig genom dessa kanaler för att nå sina befintliga och potentiella kunder. Den typen av marknadsföring uppskattas inte alltid av alla kunder och ställer då krav på företagen att de använder sig av de sociala medierna på ett gynnande vis för alla parter.
Ett steg framåt, två steg bakåt? Direktiv 2005/29/EG:s effekt på det svenska konsumentskyddet inom marknadsrätten
På EU:s inre marknad ska fri rörlighet råda. Trots det tvekar konsumenter inför att handla över gränserna. Många konsumenter känner en osäkerhet inför andra länders lagar och oroas över att skyddet mot ohederliga näringsidkare inte är det samma som i deras eget land. Denna osäkerhet undergräver den inre marknaden. För att motverka denna osäkerhet har EU antagit direktiv 2005/29/EG om otillbörliga affärsmetoder.
Planering och projektering för individuell mätning och debitering i flerbostadshus
The study aims to reduce energy consumption in apartment buildings where individual metering and charging of heat is applied. The aim is to develop planning and design for individual metering and charging in apartment buildings.The study is based on literature review, interviews and case study that include analysis of existing documents. Interviews were carried out with the property developer and the involved consultants who planned the apartment building Yasuragi. To investigate the differences the condominium association has noted in heat consumption between flats, the debit values of the heat were used to discern which houses that were furthest from the average consumption. On these flats there were temperature measurements and thermal photo shoots made for discriminating behavior and possible construction techniques which could be the explanation for the heat spread.Boverket shows that the consumption of heat can be reduced by 10-20% after insertion of individual metering and charging in an apartment block.
Individuell tillväxt och substratval hos en lokalt differentierad population av Asellus aquaticus
Local differentiation may occur during a short period of time and is part of the formation of new species. The isopod Asellus aquaticus is an example of a species in which local adaptation has occurred during a short period of time. An establishment of stonewort (Chara spp.) vegetation in Lake Tåkern (in the 2000) resulted in two different Asellus ecotypes; a lighter pigmented, smaller one that lives among stoneworts grazing periphytic algae, and a darker, larger ecotype that feeds on decaying leaves in reed (Phragmites australis vegetation. The purpose of this study was to examine whether there are differences in growth between ecotypes, depending on whether the food was periphytic algae or leaves, and to study the choice of substrates between the two food types. For the study, animals from both habitats were brought in from Lake Tåkern to the laboratory.
Packaging Design as a Brand-building Tool
The topic of our thesis is Packaging Design as a Brand Building Tool and we are presenting the Scandinavian perspective. We found the topic interesting because, from a theoretical point of view, we identified a scarcity in research focusing on packaging design as a brand management tool, and from a practical point of view, we found out that businesses use packaging design at different levels in their communication efforts. Thus we wanted to provide both academia and business world with a clear picture to what extent and how businesses use packaging design in their brand-building process. Therefore the aim of our thesis is to provide practitioners and academicians alike with a better understanding of how packaging design can be used to create strong brands in the FMCG sector in the Scandinavian market. To reach the stated aim first we provided a solid theoretical background of packaging, its elements and its role in the marketing mix.
Feeding preferences and foraging in Larvae of Manduca sexta and Spodoptera littoralis : a laboratory study based on olfaction
Larvae of Lepidopteran Manduca sexta and Spodoptera littoralis are pests of economical importance in several horticultural and agricultural crops. Knowledge of
insect feeding preferences and behavior is crucial in order to find economically and ecologically sustainable solutions to the problems caused by these herbivores.
The aim of this thesis was to study the behavior and the induced feeding preferences in larvae of M. sexta and S. littoralis when reared on certain host plants.
The hypothesis was that larvae of M. sexta would have an innate preference for plants of the Solanaceae family and therefore discriminate the previously experienced nonhost
when faced with the choice between a true host and the previous food source.
Grönt är det nya svarta : En studie om hur klädföretag kan öka konsumenters intresse för miljövänliga kläder
SyfteVårt syfte med uppsatsen är att skapa en djupare förståelse för problematiken ochmöjligheterna som finns gällande klädföretags arbete med miljövänliga kläder. För attuppnå detta på ett effektivt sätt har vi tagit fram två delsyften. Vi ämnar analysera ochundersöka:? Vilka faktorer som påverkar konsumenters intresse för miljövänliga kläder.? Hur marknadskommunikationen av miljövänliga kläder kan vara utformad föratt tilltala konsumenterna.Vidare har en forskningsfråga tagits fram som lyder:? På vilka sätt kan klädföretag arbeta med grön marknadsföring för att ökaintresset för miljövänliga kläder?MetodVi har utgått från den kvalitativa undersökningsmetoden då vi ville uppnå endjupgående förståelse för vårt valda forskningsområde samt ha möjligheten att görasubjektiva analyser och tolkningar. Det empiriska materialet samlades in genom sjudjupgående intervjuer.
Jämförelse mellan hundskolans och Svenska Brukshundklubbens kursdeltagare i Skaraborg :
The aim with the present study was to investigate whether there is a difference between the course participants who find their way to the dog-school respective the Swedish Working Dog Association. The study have focused on four issues; why the course participants have chosen the dog-school respectively the Swedish Working Dog Association, why the participants bought their dog, if the participants are satisfied with their dogs and if it is more likely that they turn to the dog-school?s than to the Swedish Working Dog Association with their first dog?
Course participants from two dog-schools and from two of the local clubs belonging to the Swedish Working Dog Association in Skaraborg, Sweden, answered a questionnaire. In total 85 answers were collected, including 60 from the course participants from Swedish Working Dog Associations and 25 from the dog school?s course.
Guilty until proven? : Nanomaterial i konsumentprodukter som sociovetenskapligt dilemma.
Nano materials can today be found in a wide range of consumer products and the number of new products on the market is expected to inrease. In the shadow of hope for nano materilas potential in various applications, low awareness of its health and environmental risks is hiding. Furthermore, the knowledge about people´s risk perception of nano materials is limited. Parallel to the situation described above, the scholls meet the challenge of incrasing the scientific literacy. To achieve this goal, skills in argumentation in science studies has been emphasized and the concept of socio-scientific issues has been emerged.
Kommunikation i möten : Två blivande förskollärares reflektioner över samtalets svårigheter med föräldrar och kollegor
This essay deals with the various difficulties that can arise in conversations and meetings with parents and colleagues in the preschool world. The essay is based on two self-perceived stories that culminate in dilemmas that are difficult to assess, where our own actions come into question.The purpose of this essay is to gain a greater understanding and awareness of why we become insecure when our communication with others fails. Our research questions assist us in gaining an understanding that our own and others' behavior in meetings and conversations can be influenced by past experience, ourvalues and our emotions. This means, for example, that we must be aware that our values - ideal images, functions as both our guide and trip wires. We must also bear in mind that our ability to manage our own emotional reactions is significant when it comes to facing our own and others' feelings.
Wolf movement patterns and the distribution of moose kills : implications for human harvest?
Most studies regarding wolf (Canis lupus) predation on moose (Alces alces) have focused on the total annual consumption of moose within a wolf territory but few have tried to describe the spatial impact of wolf predation on a local scale. In this study I have analyzed wolf movement data, wolf predation, moose hunting statistics and moose hunter observations to investigate how wolf predation affects the human harvest of moose in Scandinavia. Since wolves prey on mostly juvenile moose during summer, analysis of their summer movement patterns is crucial to understand its impact on the human harvest later during autumn. In this study both reproducing (n = 45) and non-reproducing wolves (n = 12) reduced their movement range during summer to 66% and 67% of their annual movement range, respectively. Reproducing wolves increased their movement range from early to late summer while non reproducing wolves did not.