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2418 Uppsatser om Consumer Choice - Sida 45 av 162

Synkronisering med SyncML

The last couple of years the use of mobile devices such as mobile phones and PDAs has increased tremendously. Most of the these devices have their own protocols for synchronising data and this has given rise to a need for a standard synchronisation protocol, SyncML. This thesis compares this protocol against the existing ones. The comparison shows that the preferred choice is SyncML. Also an application using SyncML has been developed.

E-commerce via smartphone - implications of consumer perceptions and habits

Uppsatsens syfte a?r dels att identifiera konsumenternas e-handelspreferenser men a?ven att ta reda pa? eventuella skillnader ga?llande anva?ndarpreferenser via smartphone respektive persondator. Uppsatsen identifierar e-handel som ett fenomen som blir allt starkare och som a?r pa? va?g att konkurrera ut den traditionella detaljhandeln. Fo?r att kunna svara pa? va?r problemformulering tar vi hja?lp av olika metoder. Utifra?n va?ra underso?kningar tillsammans med va?ra utvalda metoder har vi kommit fram till att konsumenterna hellre sitter vid en persondator vid konsumtion av en vara.

Kvinnor som är entreprenörer Bestämningsfaktorer och regional variation

The proportion of women entrepreneurs in Sweden is, as in many countries, smaller than the proportion of men entrepreneurs. Sweden has therefore created political measures with the ambition to increase women entrepreneurship. However, knowledge about the determinants of women entrepreneurship is needed in order to enable the promotion of it and, at the same time one can question the treatment of women entrepreneurs as a homogenous group. The purpose of this thesis is to investigate the determinants of women entrepreneurship and whether these determinants fluctuate regionally. If this proves to be the case, a more spatial/individual approach should be used, when creating measures to promote entrepreneurship.

"Det var stressigt, man visste typ inget" : Vägledningen inför gymnasievalet, ur ett elevperspektiv

The purpose of this investigation was to study what students in in the first year of the social science program in high school think about the guidance they had access to during their time at primary school. This is to ensure that it the guidance students are entitled to and contribute to the development of the business. The survey was conducted at two different high schools in southern Sweden. A total of 57 students participated in the survey. The results show that 46 and 29 percent of students at the two schools did not feel they had the information they needed for their upper secondary school The results proving what previous research reached that students selection process can lead to stress and uncertainty associated with the choice to high school. The results of the present study showed that girls in particular have high standards for themselves and experience stress and anxiety associated with their selection to a greater extent than boys.

Hur betydelsefull är CRM data? : En studie om användandet av CRM-system inom livsmedelskedjorna ICA och Coop

During the last few decades a new kind of business operation have developed and this hasforced organisations to adapt themselves to a new competitive environment characterized byincreased customer demands as well as a larger amount of competitors. Therefore companieshave had a shift in their strategies from focusing on sales numbers to focusing on thecustomer. To build lasting customer relationships, in order to create customer loyalty, havebecome an important part of the organisational strategy and the collection of consumer datais essential in achieving this loyalty. Customer relationship management systems assistorganisations in managing information about individual customers as well as managing allaspects of customer contact, with the purpose of increasing customer loyalty towards thecompany. The collection of consumer data also enables for companies to design personalizedoffers to individual customers in the form of direct marketing.

Skillnader i kungsörnens (Aquila chrysaetos) flyttningsmönster beroende på ålder och klimatfaktorer : En studie för skyddet av kungsörn

This study examines the factors that influence the seasonal movements of Golden Eagles (Aquila chrysaetos), and can thus provide important information that helps to improve the protection of the species. There were two main purposes of this study. First, I wanted to analyze the difference between preferences of juvenile and adult Golden Eagles in their choice of southern or northern hibernation areas. Do younger eagles prefer moving longer distance to southern areas of Sweden? Second, I wanted to investigate how the climate influenced the choice of date of migration in the fall.

Konsolidering av v?vsp?nda papperstapeter: analys och metodutveckling

Printed and painted wallpaper on a weaved fabric backing was a common way to decorate homes in Sweden during the eighteenth and nineteenth centuries. Not much is written about the craftsmanship in relation to the hanging of these wallpapers and even less about the conservation of the objects. Even so, many wall segments remain in situ and in museums and are more often than not in dire need of conservation such as deacidification and consolidation. These are composite objects, consisting of cellulose materials with different properties along with adhesives and paints. Analysis of the materials is required to ensure safe handling and choice of conservation materials, and to establish a treatment plan which will be executed in several steps. This thesis aims to identify these steps and develop a method for conserving the wall segments with suitable materials, preferably without altering the source material to any significant degree.

Känsla kontra information i fotokommunikation

Photography has a big role in information sharing today. Especially in the hotel industry where it is the closest thing a customer can get to the product that is being sold. This study intends to find out how you can make use of rhetorical models and techniques of photography to enhance the communication skills of photos of hotel rooms. The main focus was to understand the difference between informative and emotional photographs and what consumers themselves focus on when choosing a hotel, and also how to use the collected information to create a larger buying interest through hotel photography. Using previous research work and quantitative data collection method, we have concluded that the informational and emotional photography methods have obvious differences but also many similarities, and are most effective used together and that the hotel consumer is more aware of the images influence then we assumed..

Utfasning av farliga kemikalier - Vid Banverket och Vägverket

Large quantities of chemicals are used in all areas of society. The chemicals can be toxic and dangerous for the environment if used incorrectly. To protect people and the environment from dangerous chemicals, a good control of them and an active work to phase out hazardous substances in all areas where chemicals are present, are needed. Banverket and Vägverket handle in production a wide range of chemical products. Many of the products are dangerous to the environment, for those who work with them and to others who may come into contact with them.

Tonårsflickors val att avbryta eller fullfölja en behandling

Summary:Teenage girls? choice of dropping out or complete a treatment.The purpose of this study is to investigate, from a client?s perspective, why teenage girls (age 13 to 17) drop-out or complete a treatment at Familjehuset in Karlstad, Sweden. We also want to investigate if the teenage girls? experiences coordinate with the social workers opinion of why the teenage girls choose to drop-out or complete the treatment. Earlier research shows that many factors influence the client?s choice.

Art of Balance : In context of complexity

Game balance can be considerd complex - there are many factors that play a role in the perception of balance. This thesis examines complexity, game theory and intution in an effort to disconver more about the perception of balance. The findings are that tactical and strategical choices that are presented for a player need to be interesting, not to complex and not to obvious. The importance lies in the estimation of the result that the player does when making a choice..

Vägen till den virtuella butiken - en studie om Gina Tricots möjligheter att marknadsföra sig online

Internet når idag över 8 miljoner människor i Sverige och är en naturlig del av vardagen för många. För företag betyder detta en viktig marknadsföringskanal som inte bör underskattas. Genom att kommunicera med målgruppen via plattformer såsom sociala nätverk, bloggar och mikrobloggar kan företag erbjuda mervärde och bygga relationer online. Genom att utnyttja rätt marknadsföringskanal kan onlinemarknadsföring undvika att uppfattas som påträngande för konsumenten och istället inspirera på ett hjälpfullt sätt.Syftet med studien är att med en kartläggning av fast-fashionkonsumenters nätbeteende och attityder fastställa hur modeföretaget Gina Tricot som har flera försäljningskanaler kan öka besöksfrekvensen till den virtuella butiken genom marknadsföring online. Uppsatsen har en kvalitativ ansats med en fallstudiedesign.

Kundlojalitet inom dagligvaruhandeln

Att ha lojala kunder är något att sträva efter. Men vad gör en kund lojal? Den har studien försöker att ta reda på det genom att intervjua tio olika svenska personer för att få deras syn på lojalitet som fenomen och vad det innebär att vara en lojalkund för dem. Slutsatsen är att kundlojalitet är en relevant term men när det kom till att vara lojal visade det sig att de flesta av respondenterna inte var lojala, även om de hade ett lojalt beteende. En av de viktigaste faktorerna för deras köpbeteende var den geografiska platsen affären låg på i förhållande till deras eget boende.

Kreativ produktexponering inom e-handeln

This study investigates whether creative online product exposure within the clothing industry has a positive effect on the behaviour and attitude of today's consumers. Product exposure is the most important stimulus in the online marketing universe, yet few studies exist on this topic. Thus, this study pioneers in this specific research field. Through empirical analysis this study reveals that product exposure has a significant and direct effect on the perceived corporate ability and consumer involvement. Moreover creative product exposure indirectly increases the perceived product quality, intention to buy and the overall attitude towards the brand.

En experimentell studie av vulkaniseringstidens och vulkaniseringshastighetens påverkan av värmeväxlarpackningar

A two-factor design of experiments done on GGAB for the identification of two selected factors influence on the length of the scattering of heat exchanger gaskets. The work consists of four parts: study, choice of survey method, the performance of investigation and analysis of the results. Chosen factors on the study are considered to be the most effecting of the length distribution of seals during the production of GGAB. The study is the first of its kind both in GGAB and in the rubber industry and has an experimental nature..

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