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22055 Uppsatser om Community-Based Social Marketing - Sida 63 av 1471
ADHD som meningsskapande diskurs : om ADHD i socialt arbete i kriminalvården
The aim of this study is to discuss the diagnosis ADHD as a meaning-making discourse that is something more than just a diagnosis with a set of symptoms. I aim to discuss that the diagnosis is productive and can be seen as a means to control and to comfort individuals. The research was based on a method consisting of an idea analysis and a discourse analysis. I am using both a discourse analysis and a critical ideology analysis as perspectives. These perspectives are also based on a general theory of late modernity.
Matematikverkstaden : Dess påverkan på elevers förståelse och färdigheter för tals betydelse, storlek och olika uttrycksformer
This study has been conducted with the purpose to examine the marketing effects of waiting lines on the customer- and brand experience. Our ambition has been to describe how the waiting line can be used to heighten the positive experiences. The study has had a qualitative, as well as an inductive approach towards the subject. The study is mainly based on nine interviews with a total of ten respondents employed at nine different companies relevant to the subject. In the final chapter of this study we present our results and conclusions..
Att inkludera eller exludera : En kvantitativ studie om socionomstudenters förhållningssätt till specifik kompetens i mötet med HBTQ-klienter
The aim of the study was to examine which approach future social workers have regarding specific competence in the meeting with lesbian, gay, bisexual, transgender and queer clients. Previous research shows that LGBTQ people have a low confidence towards social services, police and courts and say they face discrimination and degrading treatment to a greater extent than the heterosexual population. Research shows that education and better skills of LGBTQ culture among professionals can change the situation.The essay is based on a model of cultural competence in working with sexual minorities and people with a transgender expression. The model defines the meaning of an LGBTQ perspective and is designed to improve social work with LGBTQ clients.The study is quantitative and empirical data consists of 203 survey responses from students with a long experience of the social work education. The analysis of the results is based on the cultural competence three principles; attitudes, knowledge and skills.
Gemenskapens betydelse och betydelsen av gemenskap : - En kvalitativ studie om gemenskap och organisationskultur i arbetslivet
I denna kvalitativa studie har vi valt att undersöka hur gemenskap bildas och underhålls på en arbetsplats med syfte att söka förståelse för gemenskap i förhållande till framförallt företagskultur samt grupper och roller ur ett socialpsykologiskt perspektiv. Vi har genom en hermeneutisk ansats och kvalitativa intervjuer tagit fram ett empiriskt material som gett oss en bild av den upplevda gemenskapen på ett större företag. För att analysera denna empiri har vi använt oss av en teoretisk definition av gemenskap, Goffmans dramaturgiska teori samt teorier om grupper och organisationskultur.Vad som framkommit är att gemenskap och trivsel är viktiga för välmåendet bland de anställda. Resultatet visar även på att gemenskapen på företaget kan förbättras genom större engagemang från ledningen..
MON En mittpunkt i periferin
This thesis takes its starting point in the humanistic cultural-geographical concept of place, with the aim of achieving a greater understanding of what constitutes the place Mon today. Mon is located in the northwestern part of Dalsland. Until 1879, the area was described as outlying land, but with the extension of the railway between V?nern and the Norwegian border, Mon's station community emerged. In the mid-20th century, all activities in Mon were phased out, and since then, the place has been inhabited by only about 10 year-round residents.
It?s a Guru Thing - Vlog Popularity in the Beauty Community : En kvantitativ samt kvalitativ studie om vad det a?r i sko?nhetsvideor som genererar visningar.
The overall purpose of this essay is to come to a deeper understanding about videos in the Youtube beauty community by using a mixture of qualitative and quantitative methods. By answering the main questions of the essay which are; What quantitatively measurable components are there in the videos that can be seen as contributing factors leading to the fact that some generate more views that others?; Is there a set mold for success containing certain aspects that a video must have to stand out?; What correlations can be found between the two categories of analysis and how do these potential correlations affect the popularity of the video? and What effects do specific components on the level of popularity of the video?, we?ve been able to distinguish differences as well as similarities on both qualitative and quantitative levels. We have also seen that using the two methods together have enabled us to reach more profound results. The main result that we have found on a quantitative level is that there are obvious correlations between a high level of popularity and a good visual quality.
De behöver...mer från grunden : En kvalitativ studie om hur lärare arbetar med språklig medvetenhet i en klass med svenska som andraspråk
Background: The competition is getting harder between the universities. To reach the high school students and discover which means of contact they prefer and how they perceive student recruitment are important issues in order to succeed in marketing strategies.Purpose: The purpose with our report is to investigate, analyze and compare the student recruitment in three universities and investigate how the high school students want to be contacted. Then we compare to see if they think alike.Method: We have done a qualitative study and chosen to use focus group interviews for the high school students and interviews for the universities to collect our empirical data. We have compared the empirical data and analyzed it with communication processes and marketing communication as theoretical grounds.Result: All of the universities work approximately the same way with their student recruitment. They put a large effort in the Internet and social networks as well as the personal contact.
Ideologi eller strategi : en analys av (s) och (fp):s ställningstagande till Gy2011 och den nya sex-gradiga betygsskalan
The main purpose of this analytic study which has a theoretical focus, Is to find out if the two Swedish parties Socialdemokraterna (s) - The Social Democrats - and Folkpartiet (p) - The Liberal Party - has taken position ideologically or strategically to the new sex-degree grading scale. The theory section describes the concepts of ideology and strategy. Despite the talk of the death of the ideologies, this don't need to be the case, they only adjust över time. The second key-point of this essay is strategy, a model based on Frostbergs reasoning illustrates this. A number of problem areas are presented.
Mer än bara fotboll : en studie om supporterskap, kommersialism och demokrati
Uppsatsen är en studie baserad på litteraturstudier samt kvalitativa intervjuer med svenskafotbollssupportrar. Studien skildrar hur nyliberalismen har påverkat fotbollens värld och desssupportrar. Hur det kommersiella racet efter framgång kan hamna i konflikt med supportrarnassträvan och upplevelser av community/gemenskap. Men också hur dessa två motpoler på enrimlig nivå kan få varandra att växa. Uppsatsen skildrar också vad som sker när den nyliberalautvecklingen gått för långt och supportrarna känner sig undanträngda.
Strö- och vattentilldelning hos ett urval av Halmstad kommuns svinbesättningar
This thesis is conducted together with the environmental- and health department in Halmstadcommunity. The thesis is about allowance of bedding and water supply for pig farms inHalmstad community. These farms are chosen randomly from all of the pig farms inHalmstad community. It includes inspection of 27 pig farms and writing of a report. Duringthe inspections I study the amount of bedding, what kind of bedding, water supply andinjuries like lameness, shoulder-bone sore, ear-, flank- and pig tail biting.
Om socialdemokratins problem och möjligheter i ett individualiserat samhälle
We live in a society that has changed rapidly in recent years. The Swedish welfare state identity consisted of structures that had been formed from an emancipatory project. Today, these structures seem to have been erased and replaced by a different form of society. When a society is changing it affects the political, social and economic levels.In this social change Social Democracy seems to have lost its hegemonic position in society and describes itself as standing in a crisis. An effort to modernize the party has therefore begun.
Utveckling av Flashapplikation - "Avatarskapare"
This report describes the development of an application in collaboration with Designingenjörerna AB. The company has worked for a long time with a community platform and they required an application where users can create their own unique profile representations, called Avatar Creator. An Avatar Creator is computer based application, which makes it possible to create a virtual character. The problem area behind this is that, large websites require a lot of administrative work when people upload profile pictures on different community pages. They can contain abusive material or pictures of other people rather than those who created the profile.The questions in this report are, how can an Avatar Creator help user to get a unique profile of himself? What are the advantages and disadvantages of an Avatar Creator? How to create a user-friendly application?To understand how an Avatar Creator works and get ideas to create an application, exiting Avatar Creators were reviewed on the Web.Collaborative work with Designingenjörerna AB was done to pin down the requirements for the Avatar creator application.
An explorative journey in understanding Social Entrepreneurship
The aim of this thesis is to examine the theoretical developments on social entrepreneurship. Our purpose is to create a better understanding of the phenomenon leading to new insights. We have categorized the knowledge of the concept into social economy, social ownership, social innovation and social missions. Drawing from our theoretical review we have chosen four empirical illustrations, Grameen Bank, Wikipedia, Basta Arbetskooperativ, Jörn Hälsogemenskap, and we have shown how these fit into the general description of the social entrepreneur. With help of our illustrations we show that it is complicated to pin point the core of social entrepreneurship as they each have separate structures, innovations, social missions and operate close to different sectors.
En ny teoris framväxt : en studie om teoriutvecklingen inom barndomssociologin
This essay aims to examine how theories within childhood sociology have evolved. The main questions are: Who are the central scientists within the field, what are their objects of study and who are the intended recipients of their work? How can the origin of the theories be described? Which elements are central in the theories and have they changed over time? How can the theories be evaluated based on criteria of valid theories?The study was based on a qualitative literature review. Six scientists' publications were examined, ranging from the time of the theories establishment to present time. In the analysis hermeneutics and theories of scientific development were used to seek explanations.The main results show that the central elements in the theories describe childhood as a social phenomenon and a structural category.
Kunskapen, professionen och makten ? En kvalitativ studie om socionomens villkor och förutsättningar
My main purpose with this study is to investigate how the social worker relates to knowledge, power and profession. From this purpose has also the concept ?to be a social worker? emerged.The study is based on a qualitative study and consists of semi-structured interviews with seven social workers from different fields of expertise.The result of the study shows that the knowledge is dependent of different fields of expertise. But in the contact with the client, regardless of field of expertise, the knowledge is gathered through a reflective pattern. Through theoretical attempts and earlier experience from social workers, this is brought to life in this unique meeting.