Sökresultat:
489 Uppsatser om Communications - Sida 7 av 33
Relationer som ökar kundvärde: fallstudier av
kundrelationer till ett konsultföretag
The aim of this research was to examine how the relationship between consultants and their customers can increase the value for the customer and to see how consultants can act to gain closer relationships with the customers. An empirical study has been performed through case studies with a consultant and six customers to the consultant. The theoretical areas for the analysis are customer value and relationship development between seller and buyer. Our conclusions of the research were that values for the customers are increases with closer relationships. The increased value lays in lesser uncertainty when repurchasing.
Utvärdering av grafiskt användargränssnitt
Detta examensarbete studerar den interaktion som sker mellan domänexpert och domänspecifik datorapplikation. Jag har studerat ett användargränssnitt i ett program för frekvens- och radionätsplanering (WRAP Win) som har utvecklats av Enator Communications AB.Huvudsyftet med studien har varit att studera vilka egenskaper i ett domänspecifikt användargränssnitt som påverkar interaktionen.För att behandla min problemformulering så har jag genomfört tre undersökningar:- en intervjuundersökning av programmets användare för att studera det domänspecifika innehållet i användargränssnittet.- en egen utvärdering av användargränssnittets stil, d v s utseende och känsla.- en egen utvärdering av manualen till systemet.Jag har kommit fram till en del sådant som kan stödja eller försvåra för användaren i interaktionen. Det är dock oftast en fråga om avvägning. En egenskap som är positiv i en viss bemärkelse kan vara negativ i en annan. Det som är bra för en domänexpert kan också vara dåligt för en annan..
Snus och dosor - Förpackningsdesign, märke och identitet
The purpose of this essay was to examine the packaging design´s Communications related to the colloquially brand's symbolic capital and how they became meaningful through experience and perceptions that led to the identification processes in the consumer society. There were eight interviews of snuff users who became my main collections materials. My theoretical framework was discourse psychology´s emphasis on language and Bourdieu´s concept provided important tools in the analysis of the material.I could highlight that packaging design and the brand had influenced the informants and given them symbolic beliefs and what it meant to sniff a certain brand. Color, brand awareness and price were crucial in choosing where the informants attributed themselves the cans symbolic values to their identity. It could be inferred high and low status perceptions based on stereotypes in the design itself..
Mobilitetens möjligheter för bloggen : En studie om mobilt bloggande
In this paper we investigate how the possibility of mobility affects the frequency of blogposts andthe use of pictures in blogs and the content of the pictures. The purpose of this paper is toinvestigate what bloggers do with the possibility of mobility and how it effects the blog. Here weonly focus on smartphones. We focused our theory on Communications and what mobility can offerto communication. To investigaste our subject we chose an combination of a qualitative and aquantitative study.
Facebook i offentlig sektor : - en kvalitativ intervjustudie med Kriminalvården, Sjöfartsverket, SMHI och Katrineholms kommun om deras närvaro på Facebook.
Abstract: Facebook in the Public Sector - qualitative interviewstudy with The Swedish maritime Administration, the Swedish Meteorological and Hydrological Institute, the Swedish prison and Probation services and the municipality of Katrineholm about their precense on Facebook.In my bachelor?s thesis I have studied how three government authority and one municipality uses or don?t use Facebook in their communication towards the citizens. I have chosen to study four different cases, to see if there are any significant similarities or differences between how the different services are working with their communication. I have chosen to explore my cases through semi-structured qualitative interviews, where I met Communications officers of every organisation face to face.I have found out that there is not one right way to communicate through Facebook, every organisations decisions must be based on their own mission, aims and objectives. And I have seen that both the transmitter and the receiver need to mature into the new acting of this new channel - Facebook..
BIM förändrar produktionen
Because society?s demand for quality, efficiency at low cost is constantly increasing, companies are increasingly choosing to invest new methods to achieve these points. Those who manage to find ways to improve their processes are often the companies that have the greatest chance of becoming a winning player in the market. BIM is a new method that can reduce the internal costs while increasing Communications between different parties. However there is disagreement about what BIM is and its purpose.
Windows, RedHat och IPv6 - ett test!
With the huge amount of computers connected to the Internet the IP-addresses
are starting to run out. The Internet Engineering Task Force, IETF, have
decided that it is about time to exchange the old 32 bits Internet protocol,
Ipv4, to a more modern 128 bits protocol called Ipv6.
This thesis explores the possibility to install Ipv6 in different operating
systems. By testing various operating systems and by set up criteria compare
them to each other we give the reader a picture of how the installation is
done. We also show which operating systems to prefer if you want to use IPv6.
Den virtuella mötesplatsen : Om de ungas användning av datorer och Internet i vardagen
The purpose of this study was to illustrate how children of the "digital generation" used their computers in their everyday practice. The important in the study was children's perspective on computers interactions and Communications in a digital arena.An essential item about understanding children's way to think about computers was to let children themselves speak by taking part in the study, because children's voices are seldom heard in public. The empirical material used was interviews with sex children between 13 and 15 years old. My method was qualitative.The main results showed that social relations are very important for children. The Internet gives children access to an arena where they are able to make new contacts with others as well as transcend their biological as their physical identity.An important accepts for the children in the study was the option to be anonymous.
småföretagens användning av Internet som en marknadsföringsstrategi : en fallstudie av tre företag i stockholmsregionen
This study is on how small companies can use the Internet as a part of their marketing strategy to gain a leverage on their competitors with small means to survive and expand in the global market. Many Swedish small companies still don?t have a sufficient knowledge on how to use the communication channel despite the various advantages the Internet offers.Case studies were conducted of how AdLibris, A-lotterierna AB and SF-bokhandeln perceived the importance of using the Internet as a part of their Communications strategy.This new communication channel demand new ways of applying traditional marketing principals. Careful analysis of the interviews and how the answers relate to new and old marketing theories makes the bulk of this study. The conclusion is that the Internet solely is not enough, a combination with traditional marketing tools is the way to succeed in their marketing efforts.
Grön marknadsföring : En guide till grön framgång
The purpose of this thesis is to analyze green marketing and green brand building from a managerial perspective, with the intention to create an implementation guide for companies in the Swedish consumer market. The essay is based on a qualitative approach with a mixture of inductive and deductive elements. We have interviewed five people with close links to green marketing. We have during the study identified a number of touch points to be particularly important in the process of incorporating green marketing. These findings are presented in full in chapter five. We have found that the framework of green marketing is established during the company?s choice of green strategy.
Adoption av en kommunikationslösning : En kvalitativ studie
The modern workplace is dependent on effective communication in order for the employees to be able to execute their tasks. Despite this over half of the new Communications-solutions that are inserted to handle an organizations communication needs fail. Therefore this study focuses on the adoption of communication-solutions in the context of the modern workplace. This with the intent of identifying factors that are central to the individuals? adoption of new communication-solutions.
Mysak Konstruktion av ett mät- och stimulikort för mobiltelefoner
Vid högvolymsproduktion av konsumentelektronik är testtid, mätnogrannhet och fabriksgolvsutrymme synonymt med kostnader. Detta har gjort att man på sektionen Test Engineering vid Ericsson Mobile Communications fabrik i Linköping tagit fram ett testkoncept, kallat Pelle-konceptet, där datorkraft och mätutrustning flyttas in i små utrymmessnåla testfixturer anpassade för både robotiserade produktionslinor och manuella. Det nya testkonceptet saknade på våren 1998 ett generellt mät- och stimulikort för mobiltelefoner vilket specificerades och konstruerades under sommren och hösten 1998 av författaren och Stefan Lantz. I rapporten beskrivs arbetet med att specificera kortets funktionsblock samt detaljkonstruktion av de funktionsblock som författaren ansvarat för. Rapporten ger även en inblick i designarbetet och dess svårigheter för ett mät- och stimulikort med många olika funktionsblock på en mycket begränsad yta, samt de problem som uppstår i många projekt till följd av förändrade krav, missupfattningar, kommunikationsmissar och saknad dokumentation..
Pneumatiska artificiella muskler : med hjälp av en robotarm
According to the study [1] several firefighters are killed in action each year. This happens naturally in various ways. One of the major factors is that firefighters often do not know how the environment looks like, for example that a building in an industrial area contains hazardous gas cylinders. Without a solution, fire-fighters will continue to die in duty. It is therefore important to solve this problem so that we can minimize the risks and save lives.The goal of this project was a control system for pneumatic artificial muscles.
Anhörigstöd : Betydelsen av stöd och hjälp till anhöriga som vårdar en person med demenssjukdom
The purpose of this qualitative study was to examine how family members perceive family support, and to gain a deeper understanding of how the relatives' part is affected by the dementia ill person. The result has been produced by semi-structured interviews with five respondents interviewed individually. The respondents who participated in the study, care for the dementia sufferer husband / wife at home, or the husband / wife has moved to a special housing. The result includes the perception of being a relative of a person with dementia, how they experience support from various parties, if there are any differences between men and women as well as the importance of communication and attitude. Overall it was shown that relatives often felt a sense of security and that they were satisfied with the support they received from the various parties.
Kvalitetssäkra Planförslag - Kriterier för gångtrafiken
Faktorer och kriterier som har betydelse i den reella miljön, men som även är
möjliga att läsa i planförslag är fokus för detta examensarbete som syftar till
att undersöka huruvida gångmiljön kan kvalitetssäkras i planförslag genom
analys av kriterier.
Detta görs genom litteraturstudie av forskning, vägledande dokument och
utvärderingsmetoder för befintliga miljöer, med innehållsanalys som metod.
Vilket därefter analyseras för att prövas på den fallstudie som görs på en
stadsdel i Karlskrona.
Undersökningen visar att hantering av faktorer och kriterier varierar stort i
forskning men även i vägledning för planering samt att analys av kriterier i
planförslag kan vara problematiskt. Uppsatsen påvisar att kvalitetssäkring av
planförslag har en rad fördelar i den fysiska planeringen.