The aim of this Masters thesis is to review Swedens unique law against TV-commercials intended for children under twelve years old. The law has to be abided by TV 4, but not by Kanal 5, so the aim is also to compare TV 4 and Kanal 5 and to see in what different ways commercials are shaped in the two channels. The cultural policy analysis is based on our aim and problem. We have also had the terms semiotic and intermediality in mind together with a model made by the researcher in semiotics Roman Jakobson. The model consists of six different communicative functions.

The aim of this thesis has been to analyze and interpret several different discourses in Japan and from the findings see how the Ainu people and their existence in Japan have been defined in today's Japan and in who's interest it is to keep it this way. My findings was that the Japanese nation in all channels of society are reinforcing and perpetuating the belief that it constitutes an ethnically homogenous nation and that there exists no ethnic problems in the country. I found that schoolbooks don?t give adequate information about the Ainu people and its history, and the Japanese press is reinforcing the status quo by their selective silence and limited coverage on issues concerning the Ainu. The government has defined and legitimized the problem of Ainu within the framework of culture and tradition.

 The purpose of this study is to examine how individuals' social capital can affect the opportunities for finding a job. That is, what benefits social contacts can provide in the hunt for a new job. The main questions that will be answered throughout this study are:- Of what importance are social contacts when looking for a job?- What are the advantages and disadvantages that the respondents present with recruitment thru informal channels/social contacts?-What are the advantages and disadvantages that social contacts can provide in terms of personal recommendations when looking for a job according to the recruiters?The study is based on five qualitative interviews with mainly recruiters from various parts of the labor market. The collected empirical data that the study has yielded indicate that individuals' social capital of the highest degree is crucial for the opportunities they have to find a job.

Teater Västmanland har på senaste tiden inte kunnat fylla sinaföreställningar med publik, som förr i tiden. Detta har medfört attteatern har tänkt över vilka möjligheter som finns för dem. Att söka sig till nya kundgrupper var en av möjligheterna, mer specifikt handlar denna uppsats om företag i Västerås som en potentiell kundgrupp för Teater Västmanland.Syftet med denna uppsats är att ta reda på ifall företag i Västerås ärpotentiella kunder för vår uppdragsgivare Teater Västmanland. Vi ska ta reda på orsakerna till varför företagen inte besöker teatern närföretagen arrangerar personaltillställningar, samt vad som skulle kunna få dem att besöka teatern.Vi kontaktade de 50 största företagen i Västerås via telefon. Av dessa 50 företag bokades 20st för intervjuer, varav 17 intervjuer till slutgenomfördes.

In organizations today Corporate Social Responsibility (CSR) is becoming a common means to try to gain legitimacy and credibility for their business. A successful CSR strategy has the potential to generate positive outcomes for a company and reaching out to stakeholders about the corporation?s contribution in the field is an important part of the work. In this study I examine how the employees at Max Hamburgare receive the corporation?s efforts within sustainability, how it is perceived and what this means to the employees.

This report presents the development process of a mobile interface for the C2-monitor. A monitoring tool used to support the operations for the broadcasting services of Ericsson Broadcasting and Media Services (EBMS). With the support of the C2-monitor, operators can monitor hundreds of channels and services produced from EBMS. To enhance a more flexible working environment, the C2-monitor needs to be developed further to support mobile devices with a customized design to take advantage of mobile phones features and functionality. Established and well-recognized design methods and principles have been applied in the development process and user testing have been made iteratively throughout the project.

In a society where children are getting a bigger influence over the family?s consumption and where more products for children are purchased, the market for children products has expanded. This growth is due to a higher amount of older parents which have a god economy and are choosing to spend more money on products for their children. Also the fact that parents use fashion products for children as a way to reflect their own status and that children are becoming more fashionable and aware of trends have contributed to the markets expansion. All together this leads to a grown importance of knowledge for marketers concerning the market.

Background: There is no guarantee that products should be equitable produced. Many products in today's trade is produced by minors, resulting in poor working environment, and gives the workers low payment. Fairtrade is the only label on the market that ensures that farmers receive fair payment for their products. Aim: The central aim with our work is to see what the future consumers, in other words students from Lund's university, Malmö College and The Swedish University of Agricultural Sciences in Alnarp, think about products labeled with Fairtrade, and what they consider is value creation for food products. Students are often relatively young; they educate themselves and have new thoughts and valuations about how the world should be.

Vad ledningen gör för att öka vårdcentralens attraktionskraft genom att involvera personalen för ett ökat patientbemötande - en komparativ studie mellan offentlig och privat primärvård i Karlskronas närområde..

Hype är inte ett nytt fenomen. Historiskt sett kan man identifiera flera produktlanseringar som lyckats skapa en hype bland människor. Vare sig det handlar om en spontan reaktion eller skicklig marknadsföring återstår det faktum att vissa produkter sprids betydligt mer än andra. Detta tycks leda till ett speciellt beteende hos konsumenterna..

The personal brand derives from the marketing brand, and argues that a person can take control over other people?s perceptions about him or her. The personal brand can benefit the person but it can also give advantages to his or her company. The interest in, and the purpose of the personal brand, has increased the last ten years. Leaders of large companies in Sweden consider it to be of utmost importance to have an influence on their co-workers.

Genom en enkätundersökning till konsumenter har vi kommit fram till att det är lägre kostnader, bättre information och bättre täckning som är de optimala faktorerna för 3G-operatörerna att kunna locka till sig fler konsumenter. .

Jag har studerat det fenomen som i teorin kallas för kanalkonflikter. Jag har genomfört en kvalitativ undersökning. Undersökningen har utformats genom intervjuer på 4 oberoende företag av skiftande storlek. Teoriavsnittet innehåller teorier om marknadsföringsstrategier, e-commercestrategier samt kanalkonflikter. Analysen har skett genom att jag har jämfört teori med empiri.

It has become increasingly common for cities and municipalities to take greater account of the place marketing, and to see the physical location as a brand. An early step in this process is to make the image measurements of the place, in order to develop better marketing strategies. A method often used in tourism research for this type of measurements is Etchner and Ritchie's theoretical framework. The framework is initially designed to measure visitor's image of a tourist destination.Almost all previous research in this area is based on the visitor's perspective, but Olofsson and Skredsvik have used this framework to measure a location's image among the residents. They feel that the residents of a place can be seen as ambassadors of the place because they know the site well.

In order to stay competitive and to be the first choice for customers in a world driven by a high level of competitive advantage, it is important for companies to stay ahead of the competition by conducting thorough market research. Even if this tends to be the case, many products still fail when reaching the market, leaving companies with great losses. The reason for this could be that the development of existing research methods has stagnated, or that they simply lack the ability to find the true answer as to what intentions underlie consumer?s decision making when shopping. Many believe that a new method is desired in order to get a better picture of what customers really think.