Background: Around the world, markets deregulates, which leads to increased competition. Meetings between the consumer and the employees of a company determine how the customer perceives the company and / or its brand. This has result in that many companies have realized the importance of internal using the same marketing skills that are used externally. In 2009, pharmacy market went from being a monopoly market to be a regulated competitive market.Problem: Is there any internal conditions for a private company, whose culture and structure was formed under a state monopoly, to create a strong corporate brand?Purpose: The purpose of this paper is to, through a case study, analyze and evaluate the internal marketing in a company which has undergone a change of ownership and retained the same staff.Method: Through interviews with key personnel and staff , data was gathered for the case study, which means that the method is qualitative.

The purpose of this study is to see a display on how family, gender and sexuality are produced in four same-sex parents? stories about their children?s pre-school start. The question formulations that have been used were aimed to find out what expectations and concerns parents may have on the pre-school organization, if the parents have any saying regarding the organization, if the pre-school have worked with equality and how they have been treated as a family. The method used is a qualitative study based on interviews. Four lesbian women have been interviewed on their experiences of their children?s pre-school start and after finishing the interviews the content has been analyzed from different viewpoints found in the material.

In the European Union and in Swedish labor law, permanent employment is the main goal for employment of workers. An exception to that rule is temporary employment. The Swedish rules relating to temporary employment have undergone several changes since the Employment Protection Act was implemented in 1974. The last reform in 2007 has received criticism by respondents for not following the Union directive on fixed-term work, which went into effect in 2001. In 2010 the European Commission opened an infringement case against Sweden, after a complaint from a Swedish employees? organization.

 Background: Self-injury can be defined as deliberate harm one's own body without conscious intent to commit suicide. These patients need skilled care. Purpose: Illuminate nursing staff attitudes and treatment of patients with self-injury behaviour for individuals diagnosed with borderline personality disorder. Method: A general literature study has been made. Based on the objective was a literature search in various databases with ten relevant articles were selected and reviewed.

This essay deals with the various difficulties that can arise in conversations and meetings with parents and colleagues in the preschool world. The essay is based on two self-perceived stories that culminate in dilemmas that are difficult to assess, where our own actions come into question.The purpose of this essay is to gain a greater understanding and awareness of why we become insecure when our communication with others fails. Our research questions assist us in gaining an understanding that our own and others' behavior in meetings and conversations can be influenced by past experience, ourvalues and our emotions. This means, for example, that we must be aware that our values - ideal images, functions as both our guide and trip wires. We must also bear in mind that our ability to manage our own emotional reactions is  significant when it comes to facing our own and others' feelings.

There is an old saying, that after Epaminondas nothing was ever the same again. In this thesis I will focus on three questions: "Epaminondas the man." Who was he? "Epaminondas the general." How did he change the technique of warfare that made it possible to beat the Spartans? "Epaminondas, founder of cities and wall-builder." How did he build the walls around the cities he initiated, that made them resist enemy attacks for many years to come?While seeking the answers to yhese questions I will make a contextual analysis to get the historical background to all the phenomina involved..

The name of the thesis is?Istheprintedbook?sdeaththeauthorsbread??Astudyinhowthepublishinghouses?andtheauthors?relationshipschangeduetotheintroductionofthee--?book?Thee--?book,whichisadigitalcopyoftheprintedbook,hasbeenonthemarketforovertwodecades.However,itisnotuntilnowthatchangesarehappeningwithintheindustry,whichaffectsthedifferentactors.Amazonhasforexamplelaunchedane--?readerbythenameKindleonthemarketandApplehaslaunchedasurfpadbythenameiPad,bothwhichyouareabletoreade--?bookson.Thetechnologicalchangesthatarehappeningaffecttheactorswithinthebookindustryaswellasthestructureoftheindustry.Theresearchquestionofthisthesisis?owdothepublishinghouses?andtheauthors?relationshipswithinthebookindustrychangeduetotheintroductionofthee--?book??Actor--?networktheoryisusedtoinvestigatethis.Thetheoryincludesbothhumanandnon--?humanactors,whichtogethercancreateanetwork.Theactorswithinthenetworkconnectthemselvestoeachotherandtherebyformthenetwork.Thepurposeofthisthesisistocreateanunderstandingforhowactorsandtheirrelationshipswithinanestablishedindustrystructureareaffectedbydigitalisation.Toachievethis,semi--?structuredinterviewswereconductedwithpublishinghousesandauthors.Theboomofthee--?bookinlargepartdependsuponthetechnicaldevelopmentthathasoccurredandwhichhasintroducedsmartphones,e--?readers,surfpadsetceteraonthemarket.Moreactorswillariseinthebookindustryduetothedigitalisation,whichinturnwillaffecttheexistingrelationshipsofthepublishinghousesandtheauthors.Thepublishinghouseswillkeeptheirroleinthenetworksasakeyplayer,butcomeintocontactwithmoreactors.Theauthorsaregiventhechancetoself--?publishtheirbooksase--?books,whichmakethemcomeintocontactwithmoreactorsaswell.Asmoreactorsarise,thestructurewithintheindustrybecomesrelaxed.Hence,thepublishinghousesneedtoenrolthenewactorsinorderforthemtokeeptheirpositioninthenetwork..

The world?s growing need for energy together with a desire to ward off the worst consequences of global climate change has resulted in a never seen desire to invest resources in renewable energy sources. Biogas production through anaerobic digestion is one of those growing energy sources. In Sweden there are over two hundred plants that uses this biological process to break down organic substances while producing carbon dioxide and the energy-rich gas methane.This master?s thesis has focused on development of the mixture of different organic substances that is treated at a specific plant, namely Mosserud biogas plant.

The aim of the thesis is to examine how central collective actors in the Swedish subsystem of renewable fuels use their positions of power and influence to their own specific interests and needs. In particular the thesis looks at the problems of climate change and oil scarcity and how renewable fuels are described as a potential solution. Using agenda setting theory and Steven Lukes three dimensions of power as a framework, five actors are examined and analysed. The study has been done in two parts. In the first part policy documents are analysed concerning the actors general stance towards renewable fuels, and how this is communicated to the media, politicians and public.

Background: HIV is a worldwide spread disease with many deaths. People with the disease have previously been met with attitudes, stigma and discrimination in various contexts. A caring relationship should be built on empathy, respect and communication, where the patient is not seen as their illness, but as a person. Today, there are laws that are there to protect the patient, however, there is a lack of knowledge about what is current. Health care workers knowledge in the 2000s has improved, but there is still a lack of knowledge.Aim: To illustrate how patients with HIV experience health care.Method: The literature review was conducted with twelve scientific articles of which two articles were quantitative and the other qualitative.Results: The results revealed three main themes; Different expressions of fear, Perceived negative attitudes and stigmatization, as well as The wish to be lovingly treated in health care.

The purpose of this Master?s thesis is to examine how The Trilogy of Pippi Longstocking, written by the author Astrid Lindgren, has been received by the critics in the Swedish daily press. A second aim is to examine how the critics could be of importance for the consecration of Pippi as a literary character. The study is mainly based on reviews from the daily press with nationwide coverage. The theoretical framework consists of the French sociologist Pierre Bourdieu?s theories of the literary field, and the method of the reviews is a qualitative text analysis.

There is an old saying, that after Epaminondas nothing was ever the same again. In this thesis I will focus on three questions: "Epaminondas the man." Who was he? "Epaminondas the general." How did he change the technique of warfare that made it possible to beat the Spartans? "Epaminondas, founder of cities and wall-builder." How did he build the walls around the cities he initiated, that made them resist enemy attacks for many years to come?While seeking the answers to yhese questions I will make a contextual analysis to get the historical background to all the phenomina involved..

The Swedish Transport Administration has, and manages, a database containing information of the status of road condition on all paved and governmental operated Swedish roads. The purpose of the database is to support the Pavement Management System (PMS). The PMS is used to identify sections of roads where there is a need for treatment, how to allocate resources and to get a general picture of the state of the road network condition. All major treatments should be reported which has not always been done.The road condition is measured using a number of indicators on e.g. the roads unevenness.

The scarcity of qualified forest machine operators as well as the increased competition for competent machine operators among others from the mining industry in Norrland, were the reasons to investigate what attracts and what deters active and potential forest machine operators to the occupation. An interview study was conducted among four groups with four persons in each group. The groups were students in year 1 and 3 respectively at a forestry school at upper secondary school level as well as employees of a forest company and employees of contractors. The majority of all respondents were of the opinion that their interests in machines had been important for the choice of occupation. But for the active machine operators both the interest in the forest and their interest for machines have had importance for choosing this occupation.

This study is made for Södra skog and is concerning how to minimize soil damage from planning to plantation. The purpose of the study is from the respondent?s perspectives; their own ideas and approaches. What emerged from the interviews is that the communication between the different organization levels can be improved. It is also important to prevent damage on the soil and to have in mind that the process of planning tracks to plantation continues for a long time and because of that, the soil condition meanwhile will change..