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1326 Uppsatser om Buying intention - Sida 44 av 89
Saklighet, öppenhet och profilering : arbete med information och marknadsföring på Linköpings universitet
With this essay we have had the intention of observing Linköping University as an example of a public authority undergoing change. In the information society of today, the increasing competition and internationalization affects, not only companies and organizations, but also the public sector. After having been concerned with neutral information spread only, according to"the third mandate", employees at the Department of Information at Linköping University has also started dealing with marketing, so as to increase the recruitment of students. As a result of this, the work team has been divided into an editorial staff and a department with emphasis on market issues. To strengthen the trademark of Linköping University one has chosen to mediate certain values representative for the university - an interdisciplinary and innovative approach and an entrepreneurial spirit.
Kundrelationer - mellan Setragroup AB och bygghandeln :
This study is made in cooperation with Setragroup AB. Setra is Sweden?s biggest sawmilling company with a turnover of almost 6 billion SEK. 45% of the produced volume goes to the Swedish market where the customers are the DIY-sector and industrial customers. Setra as well as the other Swedish sawmilling companies operate in a very competitive environment.
Sol, jord och vatten. : Barns tankar om den ekologiska processen
Studies show that the interest and knowledge about science among teenagers is decreasing. They also reveal the difficulties to explain the ecological processes and that the ideas about the nature are collected from everyday life and early school years.The intention of this investigation was to find out more about children?s ideas and knowledge about the ecological processes and to compare these results with the curriculum.The method was a questionnaire and interviews with children in school year 1 ? 6. The aim of the studies was also to find out if any progress connected to age could be found, concerning understanding of the ecological processes.The results showed difficulties in achieving the predestined goals for biology and chemistry concerning ecology cycles and they differed a lot between the children. Often the learning process showed very little progress.
Avfall på byggarbetsplatsen : statistik som hjälper platschefen
The purpose of this report is to find a model of statistics for construction and demolition waste, which makes it useful for the local manager at the building site. The intention with the model is that it will be used as a support of the local manager, to direct his project towards reduced strain of the environment. The model will also be used to make it easier to control that the claims from authority and aims for the environment are achieved. To familiarise with the subject waste handling within the building and construction sectorI have done a literature search. I have also been studying rules and regulations regarding the waste handling.
Mobbning - ett groupthink-fenomen? : En gruppsykologisk fördjupning av mobbning
The purpose of this essay was to examine and shed light on bullying as a groupprocess, a social phenomenon taking place in a school setting, to increase the understanding of the phenomenon. A theoretical overview of the litterature on bullying was made to investigate bullying and to give the reader a view of the researchfield. A total of 77 articles was studied. With the intention of studying bullying from a groupsychology perspective a metaanalysis was performed discussing groupphenomenon such as rolebehavior, responsibility, cohesiveness and norms in comparison to bullying episodes.Stemming from this analysis the question whether bullying can be view as a response to groupthink emerged. This question also constituted the secondary aim of this thesis.
Förutsättningar för och effekter av förtroendearbetstid
Today's labor market is characterized by flexibility. This applies to organizations, forms of employment and working time. Unregulated working time is such an adaptation and the main subject of this essay. The purpose of this study was to investigate the conditions that underpin unregulated working time, in relation to the Swedish legislation and to EU legislation. The intention has been to investigate the work environment impacts of unregulated working time, and what differences there are from a gender perspective.The conclusion is that workers who enter into agreements for unregulated working time have significantly different terms from traditional workers.
Svenska livsmedel - varför? : restaurangers, grossisters och offentlig upphandlares inställning till livsmedel från Sverige
The background of this research is that Swedish food products have hard to compete at the home market, depending on imported food products that increase more and more for every year that pass by. The ethic values LRF associate with Swedish food products, many customers have hard to put in relation with condition of foreign agriculture.
Most customers today inquire high quality, safety and convenience in the food which they are eating. The source of their food seems to have less meaning. Many restaurants and bigger households appreciate Swedish food products and wants to buy them but price differences against foreign wares are to high.
We have done oral interviews with wholesale dealers, restaurants, public purchasers and with different market organisations, there we have discussed buying strategies, the way they see the primary producer, the conscious of guests, choice and attitudes to Swedish and foreign products, distribution of power in the food market chain and to what position and suspension, they want the ranks of suppliers to have.
The result shows the share of imported wares within restaurants and bigger households are at a high level and will continuing increasing. Within these sectors the final consumer in many cases put less effort in the origin of the raw source of food.
Se inte ner på golvmarknadsföring! - En kvantitativ studie om effekter av golvmarknadsföring i köpcentrummiljöer
Shopping malls have been growing in numbers during the last few decades. As an effect, consumers are increasingly placing a greater amount of their purchases under one roof. The problem is that stores within these malls have to fight for the consumers' attention in competition with all the other stores. Thus, making consumers noticing their store is critical for success. Creating attention through floor advertising could be a potential way of doing so.
Examensarbete i fördjupningsämnet språk- Integrering av modersmål i förskolan
Swedish preschools have a variety of children of different ethnic origins. The intention of this thesis is twofold; firstly to deeply examine how preschool teachers work with languages and secondly how to integrate the Swedish language with other native languages in practice. Hence, the aim is to get a deeper understanding and knowledge about how to integrate multilingual children that have other languages than Swedish as their mother tongue. The data collection for this dissertation is based on observations and interviews with three preschool teachers and child minders. The theoretical background is taken from literature which describes the social cultural perspective.
Specialistsjuksköterskans erfarenheter av att bli utsatt för hot och våld i den prehospitala miljön
För hälso- och sjukvårdspersonal med anställning inom ambulansen krävs en beredskap inför olika vårdsituationer och en kunskap om de behov som personer som vårdas prehospitalt kan ha. Studier visar på att förekomsten av hot och våld mot ambulanspersonal är något som ökar. Syftet med denna intervjustudie var att beskriva specialistsjuksköterskors erfarenheter av att bli utsatta för hot och våld i den prehospitala miljön. Åtta specialistutbildade sjuksköterskor intervjuades med kvalitativa forskningsintervjuer och data analyserades med kvalitativ manifest innehållsanalys. Analysen resulterade i fyra kategorier: Att känna obehag, Att beakta den egna säkerheten, Att hantera hotfulla och våldsamma situationer och Att finna stöd hos arbetsgivaren.
Guds lilla barnaskara - barn och ungdomar inom Jehovas vittnen
My intention was to explore the childhood of children and adolescents within the religious organization of Jehovah´s Witnesses, in Sweden. I used a technique where I interviewed three active witnesses and four former members. The former members either had left the religion freely or had been excluded by the movement. I wanted to know more from those two different perspectives, because they often seem to conflict. First of all, I wanted to learn about the persons own upbringing.
Internetetik på bibliotek
The aim of this issue is to study how Swedish public libraries deal with the principles of freedom of speech and freedom of information in connection with public use of the Internet. The authors intention has been to find out whether the public use of the Internet has caused ethical problems for library workers and how the libraries solve situations when they consider their principles violated by library users. The authors study the debate on the issue in a couple of Swedish library magazines published during the late 1990s and they also give a few examples from the USA during the same period. They study the ethical principles and directives for schools published by the Swedish Board of Education as they claim that many of the public library users are students who bring along their ethical conceptions and thereby affect the ethical climate of the libraries. In their study the authors refer to ethical rules given to librarians by their trade union DIK and to the conclusions drawn from the hearing Good Ethics on the Net held by the Swedish IT Commission in 1998.
Hur tolkar du? : En studie om reklambilder utifrån sändar- och mottagarperspektiv.
The study aims to gain a better understanding and explore how a selected group (receivers) perceive two elected advertising images from Indiska and Vila and then compare their opinions to what Indiska and Vila themselves want to communicate. We base the study on theories of encoding / decoding, which deals with how the companies charge their advertising images with values and how recipients decodes these values.A qualitative study was carried out based on analytical induction (planning, collection and analysis). Through the analytical method of induction, we created categories based on the collected data and put them in relation to each other. The result showed that the overall impression of the images' and the context are of great importance for how our respondents perceive the advertising images. The overall impressions convey emotion that reinforces the expression and the message.
Entreprenöriellt lärande sett ur elevens perspektiv
Sammanfattning
Studiens syfte var att undersöka hur eleverna uppfattar det entreprenöriella lärandet. Vår intention med arbetet var också att ta reda på hur eleverna ser på lärarens roll i denna pedagogiska modell, samt belysa vilka de tycker är dem största skillnaderna mellan det entreprenöriella lärandet och traditionell undervisning.
Vi har valt att genomföra kvalitativa intervjuer för att finna svar på det vi vill undersöka. Undersökningsgruppen består av åtta personer vilka ändamålsenligt har valts ut av läraren i respektive klass. Respondenterna är jämnt fördelade utifrån särskilda kriterier efter vårt önskemål.
Hållbart agerande inomFacilities Management ? Fem förslag på förändrade arbetssätt vid outcourcing
Sustainability is a term that is constantly gaining focus in our society and we are becoming more and more aware of the need to take the next generation into consideration when making decisions. The sustainable activity within the core business is growing and is also connected to profitability in ways that have not been seen before. However, the activities that are not included in the core business have not yet reached this long-term perspective. These non-core businesses within an organization goes under the term Facilities Management (FM).This paper focuses onReal Estate businesses, FM-suppliers and the relation between them.The purpose is to investigate current knowledge regarding outsourced FM-services and the real estate organisation?s use of these services.