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8253 Uppsatser om Business relationship - Sida 49 av 551
Handelsbankens användande av CRM -Är det lönsamt?
Frågeställning: På vilket sätt används CRM av Handelsbanken och hur påverkar det bankens lönsamhet?Syfte: Syftet med detta arbete är att kunna öka kunskapen om hur Handelsbanken tillämpar CRM och för att undersöka om användandet av CRM i bankens verksamhet är lönsamt eller inte.Metod: För att svara på studiens syfte blev en intervju utförd med Handelsbanken. Ännu en anledning till varför en intervju gjordes var på grund av att det var nödvändigt för att få det primärdata som behövdes och för att förstå hur banken använder sig utav CRM. Information blev även hämtat från olika källor såsom litteratur, internet och databaser.Slutsats: Slutsatsen med detta arbete är att Handelsbanken har gynnats av att använda sig utav CRM och att fördelarna är fler än nackdelarna då det inte finns några nackdelar med Handelsbankens användande av CRM. CRM skapar alltså lönsamhet och är något som banken bör fortsätta använda sig utav i framtiden då det gynnar företaget positivt. .
Statsförfall ? Transnationellt terroristskydd eller temporärt gömställe?
Many theories describe failed states as potential threats to international security due to the breeding ground they constitute for transnational terrorism. Ken Menkhaus believes however that transnational terrorists are dependent on a state for their own protection in order to be able to operate.This essay seeks out the relevance in Ken Menkhaus? theory which states that transnational terrorists rather exploit corrupted states than operate in countries where there is a state collapse. His theory will be applied on a case study on post-Libya after Gadhafi?s fall.
Civila samhället, organisatorisk autonomi och politisk utveckling i Ryssland
Since the disintegration of the Soviet Union a lot of hope has been put on civil society to help develop Russia into a more democratic society. This study explores the constructive elements in the relationship between civil society and the state in Russia, and how this enables the work toward political development. By using Julie Fishers theory about political development and organisational autonomy I discuss the varying and often complex ways in which civil society and the state interacts. These are often not mentioned in the liberal tradition, which believes that civil society's most important democratic function is to act as a watchdog for the state.There is very limited political space for NGO's in authoritative Russia. The existing oppositional NGO's are important for the political development, but they are few and their impacts on society are limited.
Business Intelligence : Omvärldsbevakningsfunktionen i teori och praktik
I en allt starkare och påtagligare konkurrens är det viktigt för organisationer att få tillgång till väsentlig och korrekt information. Således ligger det en stor vikt vid att kunna urskilja sanningshalten i informationen för att de ska kunna ta väl underbyggda beslut. Av den orsaken har allt fler organisationer börjat implementera en enhet som samlar in, analyserar och sprider informationen. Denna enhet brukar betecknas som omvärldsbevakningsfunktion eller Business Intelligencefunktion. Syftet med uppsatsen är därför att se i vilken utsträckning konkurrensutsatta organisationer uppfyller kriterierna i vår teoretiska syntes för en väl fungerande omvärldsbevakningsfunktion.
?Det känns som att jag träffar en vän, men inte en riktig kompis? : en kvalitativ studie om fyra brukares upplevelser av boendestöd
The aim of this study is to explore how the people with a mental functional disorder experience living support. This studies research questions are; What kind of help do the clients receive from living support? Do they feel that they need more help or do they receive more help then they fell that they need? What does the relationship look like between the clients and the supporter? To answer these questions a qualitative research approach was used. Four clients where interviewed. The results are presented using themes and quotations.
Marknadsföringsbegrepp i praktiken : En kvalitativ studie om tillämpningen av priming, upplevelserummet och relationsmarknadsföring i fallet HV71
The study is based on the pragmatic question whether one can apply the theoretical perspectives priming, experience space and relationship marketing in a practical context. The authors visualize how these concepts appear practical and what advantages and disadvantages can be discerned in the particular case of HV71. The method used is a hypothetico-deductive approach, which is not entirely conventional in the humanistic and social scientific context. Consequently, it has been proven to be particularly suitable as it could expose the theoretical perspectives for a difficult scientific test.The result of the study demonstrated that a marketer could benefit from using the theoretical perspectives when exercising the profession. It also showed that the object of study applied these perspectives.
E-handel med Kläder - en marknadsundersökning
ABSTRACT
Purpose: The purpose of the thesis is to examine and explain which consumers
who choose to, or not choose to, shop for clothes via Internet. This will give
businesses, and the reader, a better understanding on the views, of customers,
on E-business with clothes.
Procedure: A quantitative market research has been performed through a survey.
Also the gathering of the material and the analysis is done with quantitative
methods. The primary sources dominate the thesis.
Conclusion: The Swedish consumers with experience from buying clothes online
have a high level of satisfaction and 96 % will consider doing it again. 85 %
have done it more than once.
Från isolering mot samverkan? - En deskriptiv studie av lokalt näringslivsfrämjande i Stockholms län
The acts of promoting local business and implementing efforts to appear as an attractive location for potential business are rather new activities among Swedish municipalities. The knowledge about how these activities are organised and what strategies are perused are fairly limited. In addition the structures concerning cooperation between municipalities for economic policies contain incentives both for and against cooperation. This creates a complicated situation. Using prior research mainly done by Markus Gossas, Lennart J Lundqvist and an analytical model designed by Jon Pierre, which in this essay is completed with the works of Roger Henning, these issues are addressed.
Ersättningen som övervakning eller rekrytering : En studie utifrån ägarstruktur i svenska börsbolag
Master Thesis in Business Administration, School of Business Administration, Linaeus University, Finance 4FE03E, Spring 2011Authors: Benni Hansson, Axel SandquistTutor: Christopher von KochExaminer: Sven-Olof CollinTitle: Compensation as a means of monitoring or recruiting ? a study on ownership structure in Swedish listed companies.Keywords: CEO compensation, compensation structure, ownership structure, ownership types, ownership concentration, agency theory, resource dependence theory, managerial theoryBackground: There has been extensive research on CEO compensation, however not a lot on Swedish listed firms. Many studies have an agency theoretical perception on CEO compensation. In accordance with this, compensation is used as a means to solve monitoring and incentives problems.Purpose: The aim of this study is to examine the role of CEO compensation, by studying ownership structure.Method: To examine the role of CEO compensation we use a multi-theory approach, based on agency theory, resource dependence theory and managerial theory. The companies examined are Swedish listed firms the in years 2005 to 2009.
Har ni tänkt på det här med värdet av underhållning?: En kvalitativ studie av företags investeringar i ståuppkomik
The use of entertainment in various kinds of business events has recently increased in popularity among Swedish firms. Often, stand-up comedians are hired to entertain the employees or customers during these happenings. Generally, the firm invests a considerable amount of money in this service and is furthermore willing to pay a premium for a famous comedian. Although the market for this type of service is fairly large, the knowledge of the motives behind the investments is yet limited.A grounded theory study is carried out exploring the purpose of the entertainment as well as the rationales behind the preference for a famous comedian over an unknown. Two general types of contexts (internal and external) are identified and a number of objectives related to each type are distinguished.
Kommunikation av och runt interna ekonomiska rapporter - en studie i sju tillverkande Blekingeföretag
Abstract:
Title: Communication of and around internal performance reports - A study in
seven manufacturing companies based in Blekinge.
Authors: Marcus Harrysson and Mikael Johansson.
Supervisors: Lars Svensson and Carina Svensson, Blekinge Institute of Technology
Department: Department of Business Administration.
Course: Bachelor thesis in Business Administration, 10 credits
Purpose: Our purpose with the bachelor thesis was to investigate if there is a
connection between communication of and around internal performance reports and
profitability in companies.
Method: Our investigation has been made at seven companies in the county of
Blekinge by making personal interviews with people in both production and
business departments at each of the companies.
Result: We have come to the conclusion that there is a connection between
communication of and around internal performance reports and profitability.
Sammanfattning
Titel: Kommunikation av och runt interna ekonomiska rapporter ? En studie i sju
tillverkande Blekingeföretag.
Författare: Marcus Harrysson och Mikael Johansson.
Handledare: Lars Svensson och Carina Svensson, Blekinge Tekniska Högskola.
Institution: Institutionen för Ekonomi och Management
Kurs: Kandidatarbete i företagsekonomi, 10 poäng
Syfte: Syftet med kandidatuppsatsen är att undersöka om det finns ett samband
mellan kommunikation av och runt interna ekonomiska rapporter och lönsamhet.
Metod: Vår undersökning har gjorts i sju stycken Blekingeföretag genom
personliga intervjuer med representanter för både ekonomi- och
produktionsavdelningen på varje företag.
Slutsats: Av vår undersökning drar vi slutsatsen att det finns ett samband
mellan kommunikation av och runt interna ekonomiska rapporter och lönsamhet i
företag..
Dynamiken mellan sändare och mottagare- en studie av Acne Jeans, Filippa K och konsumenten i Stockholm och Göteborg
The consumer today is affected by a considerably larger number of world surrounding factors than she used to be, borders between different cultures and other consumer differences are being erased to a growing extent. The consumer can easily get its inspiration from many different directions which become clear in the common life. We eat sushi for lunch, we?re driving German cars and we?re having dinner with international business partners. The community also exposes the consumer for a more intense noise from offers, impact and marketing.
Upplevelser av bannerreklam på en nischad hemsida
Title: Experiences of Banner advertisement on a specialized homepage
Author: Marcus Westerberg
Supervisor: Marie Hemming
Department: Department of Business Administration, IEM
Course: Bachelor thesis in Business Administration, FEC 007
Purpose: Create a understanding for how the users on Internet pages experience
the occurrence and the shape of the banners.
Method: Methods used are quantitative and qualitative, and the facts and
figures are based on a pop up inquiry and some telephoneinterviews. I elected
pop up inquiry and telephoneinterview as my data collection. My inquiry had a
high grade of standardization and the interviews had a low grade of
standardization.
Result: On the basis of the question of issue I have drawn the conclusion that
the users feels that it is important with information in all advertising. It is
also important for the users to create a value around the product. The users do
not have the time to figure out the message behind advertising, the want simple
and massive information about the product/service.
Kostnadsallokering genom ABC-kalkylering – en empirisk studie av OMX
As IT service departments in organisations are becoming more complex and customised, the indirect costs are increasing in relation to the total costs. The difficulty of fully estimating and identifying the spread of the cost in the IT service department is increasing. As a result, firms tend to budget the business unit as a total cost rather than as a spread of defined costs. In order to deal with this challenge an ABC calculation will be applied. The Time Driven ABC model will be conducted in OMX´s Servicedesk unit within the IT services.
Big data : En studie om dess affärsnytta samt dess utmaningar och möjligheter, med fokus på detaljhandeln
Idag skapas och lagras enorma mängder data, samtidigt som endast en liten del av datan analyseras och används. Big data är ett begrepp som cirkulerat i flera år, men på senare år har det fått allt större innebörd. Allt fler företag börjar få upp ögonen för big data, samtidigt som få verkligen vet hur det ska användas. Vissa frågar sig till och med: finns det någon affärsnytta? Med fokus på detaljhandelsbranschen undersöker vi huruvida det finns en affärsnytta med big data, och framförallt vilka utmaningar och möjligheter som finns kopplade till det.