Sökresultat:
6704 Uppsatser om Business Administration - Sida 25 av 447
Hur en mindre spelutvecklare kan marknadsföra en nyskapad spelrättighet mot ett förlag
Syfte: Syftet med studien är att skapa en förståelse för hur en mindre
spelutvecklare kan marknadsföra en nyskapad spelrättighet mot ett förlag.
Metod: För att uppnå mitt syfte utfördes en kvalitativ undersökning där
informationsbehovet täcktes av litteraturstudier och intervjuer av
spelutvecklare och experter. Det empiriska materialet analyserades med
Gummesons 30 relationer och marknadsföringsmixen.
Slutsatser: En struktur på viktiga potentiella relationer mellan en
spelutvecklare och ett förlag visas. Marknadsföringsmixen ses som ett bra
redskap för en spelutvecklare som vill bygga upp en marknadsföring i syfte att
skapa en relation till ett förlag. Vidare hävdas att
digitala spel och spelutveckling på många sätt är komplexa vilket kräver en
analys med utgångspunkt ifrån produktens och utvecklingsprocessens unika drag..
Hur kan en handelshögskola marknadsföra sig? : En fallstudie av Handelshögskolan vid Karlstads universitet
Kampen om studenterna blir allt hårdare för handelshögskolorna, och studieplatserna blir allt fler. Det gäller för handelshögskolorna att attrahera studenterna att just välja dem som studieplats. Handelshögskolorna är idag i en kamp där det gäller att sticka ut och erbjuda det lilla extra som skiljer en handelshögskola från dess konkurrenter. Konkurrensen är hård, och utbildningarna är oftast av samma kvalité. Ändå finns det handelshögskolor som Handelshögskolan i Stockholm och Handelshögskolan i Göteborg som ligger i toppskiktet.För Handelshögskolan i Karlstad gäller det att sticka ut bland de etablerade och traditionella handelshögskolorna i landet.
Processorienterad arkivredovisning : Ny arkivredovisningsmodell tilla?mpad i fem svenska la?rosa?ten
The investigation analyzed the implementation and application of the Swedish National Archives' new Process-Oriented Archives Description Model to activities of the hierarchical, function-oriented and decentralized university organizations.The basic reason why a new archive description has evolved is because documents are becoming more and more digital. It requires a new interpretation of how evidence is secured for their reliability and authenticity, and a new way of looking at provenance, for the purpose of describing and searching electronic documents. The new archive description model's logical structure is based on business processes.The relationship between the new archive description and a function-oriented organization's activities can be seen from the different outlooks of processes between archive activities and activities of the organization. It is also reflected in the modification that all universities have made ??of the new archive description model to be more flexible and pragmatic to fit a function-oriented organization.The relationship between provenance and process-oriented archive description is mainly the link between documents and business processes that produce them.
Reklam och nation : Nationsformering i Sverige under andra världskriget
This thesis studies the Swedish advertising business as an actor in the national formation of Sweden. It argues that earlier research has ignored to see advertising businesses as possible forces of these formations. The essay investigates how this appears historically through collaboration with an informational organisation that had risen due to the Second World War and that was a part of the national defence. I can, by investigating a discussion that focused on this informational organisation and the advertising businesses relation to it, show how the business as an effect of a civic engagement expressed an interest to participate in the informational work. The thesis will also, through the pamphlet Om kriget kommer.
En studie kring processen att som IT-konsult skifta affärsmodell genom försäljning av en standardiserad lösning.
Due to increasing international competition and new technology IT-consultants has been forced to oversee their business models lately. The main purpose of this study is to investigate the process and consequences of a shift in business model for a consultant by using a methodology based on action research. The empirical foundation consists of a field study with observations, notes, interviews and business related documents. The case describes a consultant?s process of shifting business model from profits based on man-hours to selling a standardized system.
Stick to your knitting : Outsourcing av ekonomihanteringen hos några små aktiebolag i Västerås
Level: Master thesis in Business Administration, 15 creditsDate of seminar: 2009-05-29Title: Stick to your knitting ? Outsourcing of the economic function in some small private limited companies in VästeråsAuthors: Johanna Eriksson 1982johanna.erik@gmail.comSandra Hansson 1982shn04005@gmail.comTutor: Leif CarlssonPurpose: From a company perspective describe why the chosen companies in Västerås decided to either outsource or to have their economic function internally, define how the outsourcing process looks like and examine how the companies that have chosen to outsource have experienced their outsourcing situation. Further, we wish to contribute with advice for companies that are considering the option of outsourcing their economic function.Method: An intensive study of existing literature and a pre-study were conducted in order to create a framework for the thesis. The pre-study was conducted with one business counselor and two suppliers of economic services and resulted in local practical examples that supplemented the found literature. The main research consisted of semi-structured personal interviews among twelve companies in different sizes in Västerås.
E-business inom fastighetsbranschen : En undersökning av fastighetsbyrån Fantastic Franks differentiering genom E-business
Utifrån Canvas analysmodell, hur ser Fantastic Franks E-business ut? Hur är synen på E-business hos en liten nischad fastighetsbyrå?Syftet med denna studie är att analysera Fantastic Franks E-business genom Canvas analysmodell och analysera hur differentiering genom E-business påverkar företagets framgång.Genom intervju med ledningsgruppsrepresentant från Fantastic Frank samt med fastighetsmäklare på Fantastic Frank applicerades företagets affärsmodell på modellen Källor till värdeskapande i E-business företag. Denna metod användes för att undersökningens syfte att se hur Fantastic Frank differentierar sig genom E-business skulle kunna undersökas.Nyckelresurser, nyckelpartnerskap och nyckelaktiviteter är de viktigaste blocken inom Canvas analysmodell för Fantastic Frank, för att de ska kunna erbjuda en värdeproposition och differentiera sig. Andra fastighetsbyråer börjar erbjuda liknande tjänster med bostadsstyling och Fantastic Frank bör vidareutveckla sin tjänst. För att skapa värde bör Fantastic Frank utveckla relationer med kunder som köpt eller sålt bostad genom gemensamma intressen inom inredning/design.
Att mäta eller inte mäta? : En kvalitativ undersökning om prestationsmätningar på en av Blekingesjukhusets kliniker
Blekinge Hospital suffers from a budget shortage of 100 million SEK, while the
government now requires that hospitals will no longer be running a deficit.
Blekinge Hospital will then use their limited resources to survive in the
future and the activity must be enhanced in order to keep costs low without
having to lay off personnel. The idea is that the organisation should be more
efficient with a more efficient resource usage.
Performance measurement systems are important tools for achieving the policies
set out within an organization, measuring and evaluating performance is a way
to see where improvements in efficiency may be necessary in the business.
Balanced Scorecard (BSC) is one of several measuring systems, where the focus
is on measuring non-financial performances.
EU:s Fiskeripolitik : På väg mot en rättighetsbaserad förvaltning?
Most of the sea areas within the European Union are overfished and the catches are estimated to be up to five times lager then the amount to achieve a sustainable fishery. In doing so, the management of EU's marine resources comes to be questioned. The purpose of this study was to analyze EU's administration of marine fisheries and to explore which steps that can be undertaken to counteract the negative trend. The questions of the study were: How does the EU administrate today?s marine fishery recourses? And: How can the problem whit overfishing be discouraged? To answer these questions a comparative analyses were used to compare and evaluate administrative systems.
Fritidspedagogens känslor och handlande : En essä om konflikthantering i skola och på fritidshem
In my essay, we get to meet Olle who goes in first class. The essay takes off after school and when recreational activities have started. Olle comes running towards me to ask for help, he has gotten into trouble with three classmates and he feels unfairly treated. A true classic or normal event, which I think takes place in most schools. What I am interested in examining is how my feelings affect the whole course of events in the conflict arising.
Innovatörer inom vården : Förutsättningar för vårdpersonal att starta eget företag
ALMI Business Partner operating in the years 2008-2010 a project called Vivan which is about innovations made by staff in the health care profession. The project Vivian is to bring new products to the market by establishing new companies. We have looked at why health care professionals to a lesser extent than other professionals choose to start businesses. Another question raised is why it is mostly men who have chosen to start their own business in the female-dominated health profession. Traditionally, men have as an advantage over women in the corporate market in Sweden.
Rationella förväntningar på optionsmarknaden - en jämförelse mellan faktisk, implicit och historisk volatilitet.
På börssidorna i affärstidningarna, Dagens Industri och Finanstidningen,
presenteras både det teoretiska priset och marknadspriset för aktieoptioner.
Mellan dessa båda priser förekommer det nästan alltid en skillnad. Denna
skillnad förklaras med att priserna är baserade på olika volatiliteter. Det är
den historiska volatiliteten som används vid beräkning av det teoretiska priset
medan det är den förväntade framtida volatiliteten som bestämmer marknadspriset.
Syfte: Undersöka förhållandet mellan implicit, faktisk och olika historiska
volatiliteter på den svenska optionsmarknaden under år 2000 samt närmare
granska rationaliteten i marknadens uppskattning av den faktiska volatiliteten..
Arbetskraftsförsörjning i offentlig sektor: En studie av strategisk kompetensförsörjning
The study was conducted at a business in the social service. The purpose was to examine how the business works with human resource planning. In order to answer the purpose two questions was formulated, which human resource planning strategy does the business use? And, how do businesses need to act according to the theory of strategic manpower to achieve human resource planning? Survey data collection was done through a qualitative research design, where interviews with five employees in the business took place.The study shows that the business is using a own made strategy in order to achieve human resource planning. The strategy consists of two steps, in step one they do an background analysis and step two a needs analysis where a goal- and responsibility description are designed and then a set of requirements.
Mind the gap : En studie om samarbetet mellan entreprenörer och affärsänglar
Today there are a number of different financing options but few of them are suitable for start-up companies. Business angels are in that case an exception and a suitable investor in these companies. Business angels are individuals who invest in young companies and differ from other financiers in the sense that the collaboration with the company is closer. Business angels are although few in numbers while the young companies often tend to be in most need of funding and has the greatest potential to grow.The purpose of this study is to gain a deeper understanding of the cooperation between entrepreneurs and business angels and to identify which effects the financial gap have on these financial associations.Business angels and entrepreneurs collaboration are hard to interpret and therefore demanded a deeper examination. We thus used a qualitative method consisting of six different interviews in three different cases.The study shows that established collaborations between entrepreneurs and business angel?s seem to be affected by the financial gap to a great extent, which has been expressed in negative consequences.
Att arbeta barnorienterat : En kvalitativ studie om Maria Montessoris och Reggio Emilias arbetssätt
AbstractSeveral of researchers have reflected that the school ought to be developed to a learning organization. A method as proceed from such a perspective and should be able to match a local child- and educations administration is problembased school development. To investigate in which ways a child- and educations administration prosecute a problem based learning inside the organization a case study was used as research strategy. The question this report gives answer to is:In what/which way works a child- and educations administration in a rural district with a method to fulfil a problembased learning.To collect empiric data a canvassing inquiry was accomplished among the child- and educations administrations group of management. According to the research result it can declares that there are good conditions for the organization to prosecute problem based school development, but there is yet a great deal to do before it´s can be said totally fulfilled.