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1985 Uppsatser om Building brands - Sida 42 av 133
Kommunikation, uppföljning och tidsplanering inom detaljprojekteringen : Hur projekteringsprocessen kan effektiviseras med små medel
Producing a building is a long and complex process. It consists of several parts, from the feasibility study and design stage onto the construction and finally the management of the building. The design process is a critical part of the process where construction plans are made. The quality of the plans affect the production phase in great extent and faulty plans can pose a risk for extra costs for all parts in the process. The cost of producing dwellings has increased the last years and the detail design process is one of many phases where improvements can mean cost savings within the whole building process.This report aims to point at parts within the detail design process which could be more efficient, regarding communication, follow-up and time planning, and to give suggestions for improvements.
Byggnadens andra skepnad : En anpassning för att möta samhällets behov och krav
Population growth leads to an increased need for new buildings, both residential and commercial. The regulations of structural design also changes with time. From a sustainable community perspective it may be profitable if existing buildings, that no longer performs their original function, are reconditioned. Knowledge and understanding of the surroundings of the residence must be available. Regulations regarding accessibility to all has increased.
Mode i Kenya ? En studie om Kenya som marknad för inhemska modevarumärken
The fashion industry in Kenya is slowly growing. The middleclass is getting bigger and theinterest for fashion among these consumers is increasing. One major problem for the growthof the industry is the extensive second hand trade, which has given several problematicaffects. The textile production has almost disappeared, the western influences are evident andthe consumer?s price sensitivity is prominent.The aim of this thesis is, by conducting a field study; to qualitative examine how to develop astrong domestic fashion brand on the Kenyan market and to give a foundation for a brandingstrategy for people involved within fashion in Kenya.
Building Information Modeling, BIM
BIM, Building information modeling, anses idag som det nästa stora arbetssättet som kommer revolutionera arbetet inom byggnads- och anläggningsbranschen. Det tros att BIM kommer förändra hela branschen med allt från entreprenörer och konsulter till statens beställare. Företagen i Sverige tar ett sort ansvar för att utveckla och implementera BIM som arbetsmetod då de idag ser vinsterna som kommer komma med BIM. För BIM är inte bara ett arbetsredskap eller en teknik utan det är en helt annan arbetsmetod som kommer leda till många fördelar. Denna rapport presenterar översiktligt vad BIM är för den som inte riktigt vet vad det innebär och hur nuläget ser ut idag i Sverige inom byggprojektering och även lite i övriga världen.
Bil- och järnvägstrafikens inverkan på inomhusmiljön med avseende på ljud och luft : - I planerade bostäder på Haga
NCC has given us a commission to investigate a planned housing area in Haga, Karlstad, situated close to the traffic route Hagaleden and the railway. The housing area consists of one hundred apartments in five different houses. The houses are linked to each other by balconies with glass panels. A long carport is situated between Hagaleden and the housing area to absorb part of the noise from the road. The design of the housing area is creating a silent backyard.
Från retailer till e-tailer: En studie av konsumentattityder
With the fast development of Internet and the e-commerce during the last decades, retailers are now introducing online stores. This has been adopted as a common strategy within the industry and the phenomenon seems likely to increase over time. Theory based on brand extension is used in this study to explain the effects on brand attitude and the link with willingness to pay when a traditional retailer introduces an online store. We execute an experimental study in order to investigate the effects where we use the offline- and online channel as well as two brands with different strengths as independent variables. Results show that brand attitude and its link to willingness to pay transfers to the online channel.
Entreprenörskap på landsbygden : 6 små livsmedelsförädlande företag i Mälardalen
For a long time, economic activity has decreased and shows a downward trend in the food sector. To break this requires efforts to strengthen corporate position with the ability to meet market challenges.
In the small producers is a great potential for them to be able to increase its profitability thanks to its ability to offer added value in the product. But to achieve this requires not only a willingness and creativity out of the ordinary but also factors that lead us into this report, current issues. The issues are related to marketing, brand building and the importance of developing a stable network.
The study aims to investigate how small businesses operate in rural areas are experiencing the possibilities of support from various networks and organizations and that, from a business perspective, and also see which areas that they need more support in to achieve a growing business. The work has been followed by an inductive method, when we initially could not say anything about the empirical results.
Det obligatoriska skolväsendets pedagogiska strategier i arbetet med elever som har AD/HD. : Pedagoger i en integrerad respektive segregerad undervisningsform berättar och beskriver
The survey aims to highlight and describe how the schools' teaching strategies look like in the work of pupils from the neuropsychiatric disability AD/HD (Attention Deficit / Hyperactivity Disorder). The pedagogical strategies have been investigated in an integrated and segregated teaching method. The study is qualitative in nature where the interviews conducted, first with a student who has been diagnosed AD/HD but also with teachers from each school who is well versed in student teaching and work. The results of the study show that knowledge and commitment about AD/HD is crucial to students' role and function in school. If knowledge and commitment is sufficient for the student teaching tailored to student needs and the risk of misunderstandings occur decreases. Security is a key factor for students who have been diagnosed AD/HD and learning form in itself is no guarantee that students will feel safe. Students have in the two teaching methods stressed that they feel safe at school and with their education and therefore has no teaching method preferred.
En studie om sociala medier och perception
Earlier studies and research on the subject of perception and social media during the working process resulted in a change of the problem. At first the focus of the study was to examine how social media affects the perception of a brand although later on the problem had to be developed to instead examine if social media reflects the perception of a brand. The purpose of this study is to figure out if social media reflects consumer?s perception of a brand. This will contribute to company?s knowledge on how important social media is in their branding and will give pointers on how many resources that is necessary to spend on branding in social media.
Framtagning av en rörväxlaretill sopsugsystem
The main goal of this project was to develop some sort of a diverter for pipestransporting waste in a vacuum system. This unit was supposed to be both cheap andeasy to serve/exchange worn out parts. With a limited space to install the pipeexchanger, the challenge was to keep it as compact as possible without constructingbends with to small radius or to sharp angles as this would wear out the system a lotfaster than planned. The system was also supposed to be able to handle clothes andscrubs from hospitals. Having too much sharp edges or angles would tear the clothesapart.
Syns du inte så finns du inte : En vetenskaplig studie om artister som varumärken
The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.
Traditionella och samtida bottenbj?lklag: med fokus p? isoleringsmaterialen
The survey aims to shed light on traditional and contemporary bottom floor frames, their construction
and different insulating materials; mineral wool, wood shavings and charcoal. The purpose is to
analyze and discuss the similarities and differences as well as the pros and cons with a focus on the
construction and the different insulating materials.
The work has been limited to comparing two different wooden floor frames. The first one is based on
a real floor frame from an older building, this example is presented as the traditional floor frame in
this study and are from around 1940. The other floor frame is presented as a contemporary floor frame
and is based on wood building type descriptions and literature.
Utökad samverkan med leverantörer : - Partnering, en lönsam möjlighet i byggindustrin?
The construction industry has been heavily criticized in the past few years for its development of productivity compared to the manufacturing industry. In 2009 the Social Care Center developed a report that treated och criticized different errors within the construction industry. For instance competence, construction errors and performance had showned bad results which had to be improved. A common sentence within the building industry is that ?every project is unique?. Today it?s common for a construction company to have costs for material and services which exceeds two-thirds of the total cost.
Tingsryds Travbana
Our bachelor thesis is a visualisation made in 3D-graphics of how the horserace track in Tingsryd perhaps will look like in the future, complete with a miletrack, steeplechase, and other horserace courses. Today, the race track is only in it?s building phase. The inner field-group in Tingsryd needed presentation material to show their eventual sponsors, so they contacted us at Media Technology, and we instantly decided to give their idea a try..
Ett starkt varumärke når fram
Den ökade betydelsen av att som företag ha ett starkt varumärke för att synas på marknaden har inneburit att det läggs ner allt mer tid och resurser på varumärkeshöjande aktiviteter inom företagen. Den växande virtuella världen och den ökade handeln på Internet har i kombination med vikten av ett starkt varumärke skapat en komplicerad situation. Vagabond är ett svenskt varumärkesproducerande skoföretag som har ställts inför de möjligheter och svårigheter som den ökade Internetanvändningen har inneburit. Expansionen genom försäljning via återförsäljare på Internet har inneburit att svårigheterna med att kontrollera hur varumärket framställs på olika sidor på Internet har ökat. Den totala skokonsumtionen har ökat de senaste åren och konkurrensen på skomarknaden har blivit stor, vilket bidrar till att vikten av att sticka ut blir allt större.Syftet med vår studie är att förklara hur det varumärkesproducerande företaget, i vårt fall Vagabond, arbetar med att framställa och bevara sitt varumärke och vidare hur de Internetbaserade återförsäljarna resonerar kring sina produkters varumärken.