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2034 Uppsatser om Branding and exclusion processes - Sida 24 av 136

Att sätta sig själv på kartan - En studie om konsten att attrahera ekonomistudenter

Uppsatsens titel: ?Att sätta sig på kartan? - En studie om konsten att attrahera ekonomistudenter Seminariedatum: 2007-06-04 Kurs: FEK 591 Magisteruppsats, Företagsekonomi, 10 poäng Författare: Maria Arfwidsson, Katarina Gabrielsson, Sophie Laurell Handledare: Tony Huzzard Nyckelord: Attraktion, Image, Employer branding, Självförtroende, Imageförtroende Syfte: Syftet med denna studie är att utveckla en större förståelse till varför de valda fallföretaget i dagsläget inte ses som en attraktiv arbetsgivare för nyutexaminerade ekonomer. Metod: Studien är en fallstudie med en kvalitativ induktiv ansats. Studiens empiri har huvudsakligen samlats in genom kvalitativa intervjuer, semistrukturerade intervjuer och fokusgruppdiskussioner. Teoretiska perspektiv: Studien bygger på litteratur om image, identitet, employer branding samt teorier kring generation Y.

Identitetsutveckling och delaktighetsprocesser med stöd av internet -En beskrivande litteraturstudie om tonåringar med hörselnedsättning

A hearing loss may affect the identity development and participation among adolescents. To understand adolescents with hearing loss in modern society, it?s of great importance to ascertain how identity- and participation processes occur in new areas, such as the internet.Objective: The aim of this study was to investigate what research shown regarding identity development among adolescents with hearing loss and whether social processes on the internet may influence the participation of this group.Method: A literature review was conducted to obtain a cohesive framework of research about participation processes and identity development among adolescents. Included articles have been published 1995-2015.Results: The results show the importance of the individual?s identification with the surrounding.

Stan är full av vatten : Vad karaktäriserar platsmarknadsföringen av ett vattenläge

Syftet med vårt arbete är att undersöka vilka förutsättningar och möjligheter elever har att utöva fysisk aktivitet på två geografiskt olikt belägna skolor. Vår undersökning är baserad på observationer, en enkät och intervjuer. Resultaten visar att de båda skolorna skiljer sig åt både när det gäller utemiljön och innemiljön. Vidare framkommer det att rektorernas och lärarnas inställning till fysisk aktivitet, på de båda undersökta skolorna spelar en avgörande roll för barnens fysiska aktivitet under skoltid. Alla är överrens om att den fysiska aktiviteten är bra för eleverna men har olika åsikter om hur den ska bli ett naturligt inslag i skolan.

Arbetsgivarvarumärke : - En kvantitativ undersökning av sambandet mellan ett arbetsgivarvarumärke och motivation

Titel: Arbetsgivarvarumärke - en kvantitativ undersökning av sambandet mellan ett arbetsgivarvarumärke och motivationKurs: Pedagogik med inriktning mot vuxna och arbetsliv CFörfattare: Kristoffer Fredriksson och Emilie RunnegårdHandledare: Gunilla RoosNyckelord: Arbetsgivarvarumärke, employer branding, employer brand, motivation, motivationsfaktorer, motivationsområden, lön, feedback, arbetsuppgifter, utveckling och omgivning.Syfte: Vårt syfte är att undersöka om arbetsgivarvarumärket kan utgöra en motivationsfaktor samt om det finns andra motivationsområden som de anställda på ett företag anser är viktiga för att de skall motiveras.Metod: Uppsatsen baserar sig på en kvantitativ studie i form av en enkätundersökning på ett företag.Slutsats/resultat: De viktigaste motivationsområdena för våra respondenter var: Arbetsuppgifter, relationen till chef och kollegor samt feedback och utvecklingsmöjligheter.Lön, fysisk arbetsmiljö och arbetsgivarvarumärket har mindre inflytande på deras motivation. .

Identitet, förståelse och den existentiella dimensionen : - en studie om hur religionens roll framställs i styrdokumenten för gymnasiets religionskunskapsämne

Today Sweden is both a secular and multi-religious country, of which Christianity historically has been a dominant player. Both processes of individualization and migration have contributed to a changed religious character as the current Swedish social situation represents. An interesting question to consider is how the Swedish school system has been able to adapt to the changed religious climate. This study examines the policy documents for religious education produced for upper secondary school, to see how the role of religion in the processes of individualization and migration, and the changes that these processes have brought the role of religion in today?s society as a whole, are described within them.

Att avgränsa ett matematiskt område : En jämförande läromedelsanalys mellan svenska och finska läromedel i matematik

Uppsatsen har som syfte att studera om, och i så fall hur, employer branding- tekniker tar sig i uttryck vid tre valda av författarna tidspunkter. Employer branding används av en organisation för att framstå som en attraktiv arbetsgivare. Vi har studerat platsannonsers bild och text, och åren som berörs är 1996, 2005 och 2014. Platsannonserna är hämtade från Dagens Nyheters platsannonsuppslag och summeras totalt till 60 platsannonser, fördelat jämnt på dem tre årtalen. Vi har valt att kategorisera materialets employer brandings komponenter i fyra delrubriker -materiella och immateriella erbjudanden, organisationskultur och organisationsimage.

"Alla lika olika" : En diskursanalys av mångkulturalism i den svenska arbetsmarknadspolitiken

The aim of this paper is to study how multiculturalism is expressed in the Swedish labour market policy. The method used for the investigation is a discourse analysis which study social and political processes in the society as created through language. The perspective of the discourse analysis is a social construction that considers that language is a social production created in a discursive way. It produces and reflects social process in the language.By using theories of national identity and multiculturalism we aim to investigate how multiculturalism is expressed in the labour market policy. With this method we aim to analyze the discourse of a political report made 2008 by the current government about integration strategies in Sweden.

Lärares och kulturarbetares syn på kultur, estetik och kunskap

The National Arts Council[1] has made an evaluation on obstacles and success factors for the interaction between culture and school. In the evaluation report they concluded that teachers and cultural workers have different views on culture and knowledge which creates confusion in their interaction. Thus I became interested to investigate teachers and cultural workers views on culture, aesthetics, and the knowledge that they think the students / children / young people should get from culture and aesthetics. This work is based on qualitative interviews with four teachers and four cultural workers. I compare their views with each other and link it to different research perspectives on culture and aesthetics in school to get an understanding of the similarities and differences in their approach, and what implications it can have in the school?s learning processes. In this work, from a didactic point of view, I found that when the teachers and cultural workers are talking about culture, the why-perspective differs.

Framtidens driftcentral : En analys av den framtida driften av ett svenskt elna?t

Active work to increase the efficiency of energy use is taking place in Sweden and throughout all of Europe. Electricity is an important part in our society?s energy system which means that the electrical grid operators and associated therewith has a central role in this work. Monitoring and controlling the electrical grids are managed from the distribution system operator?s DC, dispatch center.The aim of this report is to examine how the operations in a typical DC on the Swedish electricity distribution network will look like in five to ten years.

Åldersdiskriminering : - är den svenska arbetsrätten åldersdiskriminerande?

Since several rules of law have a consideration of age, the Swedish labor law collides in many ways with the prohibition of age discrimination. The employment directives of EU were implemented in the member countries after the shift of the millennium. Sweden was the last member to introduce age as a ground of discrimination in its legislation. The purpose of this thesis is to investigate whether the Swedish regulations, regarding age discrimination and its application, is compatible with the EU.  The aim is also to investigate what is required to exclude the prohibition of age discrimination. The labor law provisions concerning the retirement age given in 32 a and 33 §§ LAS, priority rules according to 22 § LAS and the collectively agreed holiday benefit, which is regulated according to a worker's age, is to be investigated to see if they actually qualify for the exclusion of the prohibition against age discrimination. Furthermore, the paper intends to describe if the Swedish legislation has taken account of the research available on the subject of "age" and ?age discrimination?.

IT-stöd för riskhantering : En studie av risk och kvalitetsarbete vid ZERT AB

This paper presents a project and literature overview about how risk management and quality sometimes goes hand in hand and sometimes in two different directions. Meaning that the risk management can affect product or process quality differently depending on what risks an organisation chooses to control.The purpose with this paper is to get a deeper understanding about how risk and quality works together with IT-support and therefore we have been actively participating in a project with a risk management company called Zert. A literature study and a qualitative interview study have also been undertaken to see what the customers and the other researchers have written, to be able to make proper conclusions on the subject.To easily work together and get the information that was needed, four methods where used. Besides the qualitative interview and literature study the think-out-loud, card sorting and a variation on the extreme programming method where used to help visualize and improve communication both with Zert, the costumers and among ourselves.Zert is a risk management company that helps other organisations to control their different types of risks that they might be taking, by offering a system where the risk management process is held and providing consulting services by helping within the processes. Both Zert and their customers see the communication, knowledge and teamwork as something important as well as the quality within the work, processes and the end result.

Mångfald hos drömarbetsgivare : En undersökning av företags och ekonomistudenters värderingar och attityder

Dagens arbetskraft präglas allt mer av en ökad mångfald, vilket ställer krav på företags hantering av heterogena grupper. Tidigare forskning tyder på att inställningen till mångfald får en större betydelse för att attrahera talanger. Syftet blir således att undersöka hur de mest attraktiva arbetsplatserna för ekonomistudenter förmedlar sitt arbete med mångfald, samt hur ekonomistudenter upplever och värderar arbetsgivarnas arbete med mångfald. En kvalitativ granskning av årsredovisningar och hemsidor har genomförts. Delar av datan kvantifierades enligt ett förutbestämt index.

Utforskning av ungdomar med problematisk bakgrund och deras syn på möjligheter och hinder för att förbättra sin hälsa : Samhällsinsatser riktade mot ungdomar

Gistrand, C. has studied ?Explore young people's problematic backgrounds and their views on the opportunities and obstacles in order to improve their health?, University of Gävle in the course theory and method of application and thesis work.The object of the study was to give young people space to make their voices heard. Further on to make unemployed youths perceptions of perceived opportunities and obstacles in their way to get a job, internship or study, visible. The object of the study was also to show youths? views of health and what they thought about the contributions to society.The method was qualitative, with three semi-structured interviews with men between 20-24 years old (and problematic childhoods, for instance alcohol and drug use) was conducted..The result shows that unemployment increases the risk of illness and unhealthy habits.

Möjlighet till lika möjligheter : En kvalitativ studie om resursskillnader bland barn på förskolan

Child poverty in Sweden as a social phenomenon has been highlighted in various debates and in poverty research during the recent years. Children's economic vulnerability has gotten more place in research. An interest to highlight child poverty awakened and this study highlights child poverty through a resource perspective among children in preschools. This study aims to examine how preschool teachers perceive the child's assets to various resources as well as how preschool teachers perceive the impact of the preschool where they work on children's access to these resources. The study is qualitative and has used interviews as a tool.

Effektivisering av EPC projekt : Fallstudie Johnson Controls

In todays society the demand on companies to deliver better project management is crucial for them to survive. The higher demands from clients make older project management weak and unreliable. In the constructions sector more and more companies are created and the competition is higher than ever. The clients are aware of the higher competition in the construction sector. This has resulted that construction companies must now make their project management more efficient to create better projects and better relationship with clients. The purpose of this thesis arose from this problem in the construction sector.

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