Sökresultat:
5986 Uppsatser om Brand experience - Sida 56 av 400
Har elever något inflytande över samhällskunskapsundervisningen? : Skulle elever i årskurs 9 vilja ha mer inflytande över samhällskunskapsundervisningen?Anser elever i årskurs 9 att de har inflytande över samhällskunskapsundervisningen?
The objective of this paper is to describe and analyze female irregular immigrants and their experience of how relationships with other people affect their lives and identity.A qualitative method is used in the study, because my main purpose is to analyse the respondents? lives and life experiences. The analysis is based on a symbolic interactionism perspective. The results are also analyzed based on previous research and the concepts underlying the paper; irregular immigrants, discrimination, power and identity.In summary, the respondents have a clear picture of how they live and experience their relationship to others and themselves and how this affects their lives and identity.Their experiences affect their lives and influence their behaviour and identity when they interact with others. Their own view of their situation means that they are afraid to seek care or report sexual abuse, threats or other similar conditions.
Bäst i klassen? : - En studie av hållbarhetsredovisningar i statligt ägda bolag
Due to the globalization and the changes in the market, companies have now realized the importance of a strong brand. This has led to the phenomena outsourcing. The relation between the branding consultant and his or her client has changed. Earlier the consultants worked as a single unit and were given a task to independently accomplish the assignment. Today there has to be co-operation between the two parties.
Rebranding in the service sector
Thesis purpose: This thesis will through a case study of a recently rebranded bank ?Jyske Bank?, seek to research deeper within the field of service sector rebranding. The internal communication used in connection to the rebranding, will be analyzed in order to investigate what initiatives Jyske Bank?s organizational leaders launched to implement the rebranding and furthermore whether the initiatives have worked. The research questions are: - What are the critical initiatives behind the re-branding process, and have these initiatives been successful?- Furthermore, to determine the success: To what extend does the intended image, created by the organizational leaders of Jyske bank, in relation to the rebranding, correlate with the identity held by the organizational members? Methodology: This thesis employs a mix of quantitative questionnaires and qualitative semi structured interviews.Theoretical perspectives: Corporate rebranding framework (Daly & Moloney, 2004) and a conceptualization of the employee branding process (Miles & Mangold, 2005)Empirical data: The empirical data was collected from in depth interviews with management and questionnaires from employees.
Psykiska avståndets påverkan på internationell handel
The global market is becoming increasingly integrated and to keep up with growing competition and to achieve even greater success, companies expand to foreign markets. Previous studies have shown that the concept of psychic distance has an important impact on international performance regarding small and medium-sized enterprises (SME). The aim of our study is to provide the reader with a deeper understanding of how psychic distance influences export performance regarding Swedish SMEs. Through a single case study of a Swedish SME, we chose to research three different markets in three different continents. Our findings show that psychic distance influences export performance through export marketing strategy and active learning.
?Jag kommer ju alltid att ha den där ryggsäcken? : en kvalitativ studie av individers upplevelser av sin tillvaroefter att ha lämnat en kriminell livsstil
The aim of this study was to examine how individuals who have left a criminal lifestyle may experience their present life. A symbolic interaction approach was the theoretical framework for this research. Qualitative interviews were conducted with seven individuals who have stated having had and left a criminal lifestyle. The results showed that how individuals experience their present life is highly dependent on individuals? own view of themselves as well as on how others view them.
Biooljas egenskaper vid brand och släckning samt släckmedelsalternativ för en första släckningsinsats: en studie med fullskaliga försök
Bioolja blir allt vanligare som ersättning till fossila bränslen vid eldning för värmeproduktion. Då detta är ett relativt nytt fenomen uppkommer även frågor om oljans karaktäristiska beteenden vid brand och vilka släckmetoder som är lämpliga. Karlstads Energi AB (KEAB) eldar med bioolja i två hetvattenpannor. Ett mindre tillbud har inträffat i form av att bioolja läckt ut i isoleringen runt en av pannorna. Oljan värmdes upp till termisk tändpunkt och brann med långvarig glödbrand.
ATT BEMÄSTRA DET OMÖJLIGA OCH VÄXA SOM MÄNNISKA
The purpose of this study is to describe how dandelion children has experienced their childhood and how their childhood has formed them in their adulthood. The purpose is also to examine how the attachment between the child and the parents has come to expression. To search for the answers of the purpose the following issues has been created: How do dandelion children experience that their upbringing has formed them as a human being in adulthood? and How do dandelion children experience the attachment to their parents have been expressed during childhood? The empirical material of this study is based on a qualitative approach where the material has been assembled by semi-structured interviews with five respondents. The result shows that all the respondents has experienced their childhood as a problematic existence due to their parents lacking in their basic care of the child.
Det upplevda rummet ? en studie om tillgänglighet på bibliotek
This thesis addresses the library environment and how it affects the accessibility for the library users. A study is made of the public library in Eslöv. We wanted to find out how the library staff, the senior librarian and the architect discuss the library environment, considering:? The accessibility for the library users.? The possibility for the users to orientate themselves in the library.We also wanted to see how we as users experience the library environment and compare these experiences with the results from the interviews. The material used consists of qualitative interviews, observations of users and our own experience studies.
Föräldrars erfarenhet av sjukhusvistelsen- En kvalitativ studie
Introduction: Nowadays, it is a considerable fact that parents stay with their hospitalized child, however the role played by parents may not always be obvious. For many parents, this is a difficult experience, which may cause stress among parents who want to be supportive for their child. Parents and children have a close bond and influence each other emotionally; therefore it is of great importance that parent?s experiences of hospitalization should be noted. The pediatric nurse may apply this experience to give the best possible care for the child and the family.
Att söka form
Previously when I have made proposals for privately owned gardens, I have found it difficult to
find strong, extensive designs and to work with room and space. Since this is the field within
which I am going to work in the future I feel that I need more experience, reference material and
ideas on how I, in an early stage of the working process, can work with and consider room and
space.
The aim of this project has therefore been to procure experience, reference material and ideas for
design of a garden in relation to space.
To procure experience and reference material I have, during the fall of 2008, made two incredible
study tours to France and to Japan. I have interviewed the landscaping architect Maria Arborgh
and studied literature. I have also used a garden outside of Gothenburg in which I have been able
to try out different thoughts and ideas regarding shape that have appeared during the course of
my work.
My conclusions about landscaping are that you should first find the different functions in the
garden. The next step is to find an overall theme or shape, use a small number of materials, build
a room with sealing, walls and portals with the help of vertical elements e.g.
En kvalitativ studie om genrer och varumärkesbyggande inom TV-reklam
Då TV-reklam idag är ett frekvent inslag i de kommersiella TV-kanalerna ville vi ta reda på vilken typ av reklamfilm som uppfattades som mest lämpad vid varumärkesbyggande. För att ta reda på detta valde vi att genomföra kvalitativa djupintervjuer med sex personer, tre kvinnor och tre män, i åldrarna 18 - 65 år. Vi valde att avgränsa oss till de tre genrerna humorreklam, känsloreklam och kändisreklam, och valde ut två reklamfilmer inom varje genre som vi ansåg representativa för respektive genre. Vi valde att använda oss av semiotik och brand equity som teoretisk ansats då vi ansåg att de passade väl in i vår studie.Under intervjuerna visade vi reklamfilmerna för intervjupersonerna och ställde därefter frågor utifrån två förutbestämda frågeområden; varumärke och reklamfilmsgenre. Majoriteten av intervjupersonerna ansåg att humor var den genre som var mest lämpad vid varumärkesbyggande, men när det gällde personligt tyckande visade det sig att humor och känsloreklam var lika mycket uppskattade.
Ungdomstjänst - fågel, fisk eller mittemellan? : -Ungdomars och företrädares upplevelser av ungdomstjänst i Kalmar kommun
The purpose of this study was to describe and analyze youth community service in the Kalmar municipality. Our focus was on juvenile offenders and predecessor of public authorities. The juvenile offenders in our study have completed youth community service. A qualitative study was undertaken which include seven interviews. Our empirical data were compared and analyzed with previous research data.
Barnbibliotekariers kompetens och kärnkunskaper på området litteraturförmedling och läsfrämjande arbete
This paper conducts a qualitative examination based on interviews with six childrens librarians. The purpose is to put a perspective on the librarians competence and focal knowledge within the area of reading promotion and reading stimulation aimed for children, and also to examine how this competence and knowledge is constructed. The work is based on the following questions: How do childrens librarians experience reading promotion and reading stimulation within their profession? Which competence and what knowledge do childrens librarians experience as most important in order to make their work with reading promotion and reading stimulation function? What can be concluded regarding the construction of their competence and knowledge? The analysis is carried out from theories about competence, tacit knowledge and reading promotion. Following primary conclusions are drawn from the study: The professional role is mainly experienced as promoting reading as pleasure, but also as an important factor for childrens language development.
Patienters upplevelser av prehospital sjukvård : -En litteraturstudie
Introduction: In Sweden the definition of ambulance nursing is the examination and treatment of sick or injured people done by ambulance nurses during transport. This means not only focus on the illness or injury but also the human being treated. The paramedic service must be based on the presumption that the medical needs of the patients are guaranteed, and that the expectations and demands of the public are satisfied. Competence and availability are basic terms for a well-functional paramedic service. There is a lot of pressure put on the people working with pre-hospital nursing. One mistake can lead to serious consequences for the patient.
Patienters upplevelse av att vårdas i isolering : en litteraturöversikt
Background: Isolation care may be necessary when a patient is carrying infection or is being inflicted with disease that causes deficit immune system. Being isolated means that the patient is in a confined space and may stay only there. Even in ancient times, people discovered the importance of isolating people carrying an infection from the rest of society. According to the Infectious Diseases Act, patients should be isolated in order to reduce the spread of infection both from the patient to the surroundings as well as the opposite. Isolation care can be psychologically stressful for some patients.