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2170 Uppsatser om Brand awareness. - Sida 63 av 145

Assessing attachment models using the implicit association test

Internal working models of attachment are claimed to be unconscious structures operating outside the conscious awareness. Existing measures of attachment are almost exclusively explicit, either self-reports or interviews and it is questionable whether these instruments are able to tap into unconscious attachment attitudes. The main purpose of the present study is to develop Implicit Association Test (IAT) tools for assessing adult attachment and to examine their construct validity. Two sets of implicit attachment measures, based on the two-dimensional attachment model (Bartholomew & Horowitz, 1991), were developed. Convergent validity was assessed by examining (1) the relationship between implicit model of self and implicit self-esteem and (2) the relationship between the implicit model of other and implicit sociability.

A Scenario Analysis of Nissan Diesel?s Purchasing Department Integration into Volvo 3P

Problem Discussion: Nissan Diesel became a part of the Volvo Group in the end of March, 2007. A year has passed and the integration process is making progress but it is perceived to lack some momentum. Our sponsor would like to understand if there are any potential barriers to the integration process. (Haspeslagh, et al., 1991) and (Pablo, 1994) presents two different sets of determinants that can be used to decide the level of integration; ?difference in organizational culture? and ?strategic task? (Pablo, 1994) and ?Need for Organizational Autonomy? and ?Need for Strategic Interdependence? (Haspeslagh, et al., 1991).

Kommersiella spel som plattform för ledningssystem : En jämförande studie mellan klanledare och kompanichefers situationsmedvetenhet i form av riskbedömning.

Denna rapport syftar till att undersöka i vilken utsträckning stridsvagnskompanichefer skiljer och/eller liknar ?commanders? (i spelet ?Battlefield 2?) i sitt sätt att skapa och upprätthålla situationsmedvetenhet med avseende på riskbedömning kopplat till fiendens position i slagfältet. Studien grundar sig på en tanke om att utnyttja positiva effekter från datorspelande, i morgondagens ledningssystem genom att bygga ledningssystem grundade på en kommersiell spelplattform. Resultaten pekar bland annat på skillnader mellan de båda aktörernas metoder för att uppnå full situationsmedvetenhet, men även på vissa likheter som till exempel att se på en situation med fiendens ögon för att bedöma hur denna kommer att agera..

Var går gränsen? : En argumentationsanalys om den regionala identitetens betydelse i den nya regionindelningen

The aim of the study is to examine different statements for and against regional identity in the research of the new organisation of the Swedish society. The aim is also to observe in what extend the Swedish committee of responsibility has had an awareness of the identity politics in its effort to improve the presumptions for the new, successful regional division.The questions are:1. In which ways do the opinions of the participant of the work of the committee of responsibility, coincide and differ when it comes to the importance of the regional identity in the case of a new regional division?2. How has the committee of responsibility worked on development of consciousness and mobilisation for the creation of the regional identity in its final report?A method called the argumentation analysis was used in this study.

Hur erfar patienter awareness under generell anestesi?

Tidigare vårdforskning inom psykiatrin har främst utgått ifrån personalens erfarenheter. Forskning har visat på ett behov att studera patienters erfarenheter. När det gäller unga vuxnas erfarenheter av psykiatrisk vård saknas forskning och det har därför varit intressant att studera det. Som teoretisk utgångspunkt har Barker och Buchanan-Barkers tidvattenmodell använts. Data samlades in via tre intervjuer som sedan analyserades med kvalitativ innehållsanalys.

Staden i Arenastaden

Ett mycket högexploaterat förslag utformas där en egen identitet skapas åt Arenastaden i Växjö. Solens gång, bullerkällor, brandrisker, kulturhistoriska värden och många mål i kommunens visionsbild för Arenastaden väger in vid utformning av förslaget. Förslagets nya upplevelsevärden och andra kvalitéer analyseras med hjälp av en solstudie, bullerkällsundersökning och analysmetod av Kevin Lynch. Projektuppgiften är baserad på att en mycket hög exploatering drar ner på områdets upplevelsevärden. Då analysens resultat föll annorlunda erhölls ett annat resultat ? metoden; att bygga på höjden besparar grönytor och de värden som mäts vid en Lynchanalys..

CU2 - Design av ett PDA-baserat diskussionverktyg med ljud/bildkommunikation

I detta arbete framlägger vi ett designförslag på hur ett diskussionsverktyg som stödjer ljud- och bildkommunikation kan se ut. Ett förslag som förbättrar och förenklar den distanskommunikation som idag sker med hjälp av mobiltelefoner, videokonferenssystem samt webbkameror anslutna till persondatorer. Den design vi föreslår möjliggör för mobila användare att visuellt föra flerpartssamtal med hjälp av PDA:er. Vårt designförslag har fått arbetsnamnet CU2 (see you too) och är tänkt att fungera i tredje och/eller fjärde generationens mobila nät. Vi har valt att genomföra vårt magisterarbete på företaget A Brand New World i Kista, Stockholm. Företaget utvecklar och säljer system inom mobilt Internet..

Brand i förorten : En studie av etiken i journalistiken

A great fire seized a suburb in a small town in Sweden in the autumn of 2011. Parts of a shopping mall were burnt to the ground by youngsters. Due to the suburb's earlier problems, the event was a tough ethical dilemma for the town's journalists.The purpose of this thesis was to study and examine the local newspapers ethical treatment of this event. How do they motivate their decisions on what to publish and what not to publish? How do the articles treat ethical dilemmas? What do the journalists think about ethical journalism?This study is based on a survey of the articles published about the fire in the two local newspapers seven days after the fire.

Färgen och landskapsarkitekturen : färgsättningens betydelse för den gestaltande landskapsarkitekten

I gained my interest for color during my years at the landscape architect program. I felt that you as a student in design courses constantly were faced with the problems of coloration. A subject that I perceived to be difficult, especially for us students that lacked the experiences from how a project on the drawing board turns out when it finally is built. As a professional landscape architect you there have a greater experience but I wondered how much awareness about color you actually have as a professional. How does one think about coloration and how can you use color as a formative tool? And how does color truly affect us humans? Does color have significance for the experience of landscape architecture? The object with this project is to illustrate color and it?s place in landscape architecture.

Emotionell intelligens : En studie av den dskursiva produktionen av begreppet emotionell intelligens i ett organisationssammanhang

Emotional Intelligence (EI) is a highly used concept in contemporary organizations, especially in the recruitment process or education of employees and managers. The aim of this study was to examine the discursive production of the concept emotional intelligence and how it, linked to an organizational context, is expressed in web-based articles and course homepages. In total 11 texts related to emotional intelligence and organizational contexts were used as the object of study. A three-stage model was used as a method for analysis. The model included a content analysis, argument analysis and a deconstruction analysis in order to expose what was said about emotional intelligence and how it was said.

Arbete med läs- och skrivutveckling i grundskolans tidigare skolår : Två pedagoger berättar om sina arbetssätt

The purpose of this paper is to examine how teachers choose to work with the teaching of reading and writing skills, how teachers justify their choice of teaching method and how the documentation of student development is being used. This paper also discusses the definition of reading and writing, phonological awareness and how different reading- and writing educational methods can be combined. The gathering of information has been done through a literature review in which I have looked at past research on reading and writing. I have also conducted qualitative interviews with teachers involved in literacy learning. The result of my research shows that it is not possible to determine which literacy learning methods that are most effective.

Nyskapande studentmervärden som en universitetsstudent kan tänka sig att byta bank för : - Ett arbete skrivet på uppdrag åt Swedbank

I Sverige råder det hög konkurrens och låg kundrörlighet på bankmarknaden samtidigt som många banker har dålig kunskap om vad de ska erbjuda för att locka till sig nya kunder. Ett specifikt segment som Swedbank är intresserade av att locka till sig är universitetsstudenter. I dagsläget erbjuder Sveriges stora banker enbart klassiskt finansiella mervärden till dessa studenter. Detta innebär att bankerna inte särskiljer sig, vilket i sin tur gör att studenterna inte lockas till att byta bank eftersom samma mervärden redan erbjuds hos deras nuvarande banker. Därmed finns det en möjlighet att utforska nya mervärden som en student kan tänka sig att byta bank för.

Working with spontaneous communication : A workplace study on the use of technical tools and social praxis in the collaborative work at two smaller design-companies.

This paper presents the results of a workplace study of two smaller companies in the design industry. The core issue has been to investigate the companies use of technical tools and to what extent social praxis influence the daily work. The methods used are based on a qualitative analysis of interviews and observations. Various kind of work procedures, such as verbal and computerized, have been identified, but the most important occurrence was how spontaneous conversations between employees required certain flexibility, since the actors repeatedly were required to change focus and quickly perceive different information. For that reason, a thesis has been defined regarding how the use of spontaneous communication put an indirect need of a flexible working environment and also how this lead to more significant participation and exchange of information, as well as more awareness at the companies..

Creating Energy Awareness at Coca-Cola Enterprises Sweden

Matematikundervisningen behöver utvecklas för att stärka svenska elevers kunskaper och samtidigt bryta trenden av nedåtgående resultat. Examensarbetet ger förslag på uppgifter som stödjer och utvecklar samtliga elevers matematiska förmåga. Uppgifterna samlas in i en förorts­skola i södra Sverige, när skolan planerar en utökning av undervisningstiden i matematik. Examensarbetet utgår från psykologen V. A.

Interna attraktiviteten hos säljtjänsten inom ABB Sverige

Title: The internal attractiveness of the sales position within ABB SwedenProblem: What is the cause of the low internal applicants for the sales position at ABB?Purpose: To identify why there are so few internal applicants for the sales position at ABB.Method: In order to achieve the purpose of the study, a survey was conducted amongst the employees of ABB. The target groups were sales managers, sellers and other employees. The result from the survey where then analyzed based on the theory chapter. Conclusion: A GAP-analysis showed a difference in the attitude towards the sales position at ABB.

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