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7405 Uppsatser om Audience management - Sida 59 av 494
Att arbeta med strategier och mål i en offentlig verksamhet - En fallstudie om strategiimplementering inom ett kommunalt bostadsbolag
Background: During the 2000s, there has been an increased interest in studying
business management and strategy implementation with customer focus in public
organisations. To achieve business goals it is important to continuously work
with strategies to meet customerdemands for increased efficiency and service.
Purpose: The aim of the essay is to examine how to work on strategy
implementation in a municipal real estate company from a management perspective
in order to achieve overall goals.
Method: The study?s methodology is a case study based on qualitative telephone
interviews
that were conducted with representatives in managerial positions from various
levels of the
company. The choice of the qualitative data was considered relevant in relation
to the chosen
topic of the thesis. The empirical data was then compared to the theoretical
framework of the
thesis.
Results: Strategies guide the company to achieve the overall goals, which are
later on broken down into operational targets.
Får anställda den motivation de behöver? : En studie om motivation på organisationen Sida
Purpose: To examine if the management of the public sector organization Sida actively work with how to motivate their employees. We also examine which factors of motivation dominate amongst the employees.Method: A case study with a qualitative approach was conducted, using semi structured interviews and a survey to gather data. By connecting motivation theories with collected data, we analysed the results to find similarities, differences and relations between them.Theory: The study is based on motivation theories and other contributing research.Conclusions: The study shows that management actively work with how to motivate their employees. But the employees are not aware of how management work with motivation. The majority of the motivation factors are highly valued, but the dominating factors are personal growth, stimulating work assignments and the ability to know the results of their work..
Ett lyckat recept - Internt fokus vid varumärkning av en stad
Vi har i vår uppsats undersökt de interna intressenternas betydelse vid varumärkning av en stad. För att utreda vårt syfte har vi valt att använda oss av en kvalitativ metod i form av en fallstudie där vi studerat Kristianstads profilering. Vi har dragit slutsatserna att de interna intressenterna är avgörande för att en lyckad varumärkning ska kunna äga rum. Vi har identifierat två kristiska faktorer för att få de interna intressenternas stöd, dessa är delaktighet och förankringsarbete..
Styrelsestorlek ? en studie kring styrelsestorlekens utveckling och betydelse i publika bolag
Denna uppsats kartlägger de centrala faktorerna som påverkar styrelsens storlek i noterade större bolag.Ett flertal variabler har identifierats som centrala för styrelsestorleken. De främsta faktorerna är ökat intresse för styrelsens funktion bland allmänheten, ökad opinion kring mångfald i styrelsen samt förändring av styrelsens funktion.
Fisk, fågel eller mittemellan? : En studie av tre multiprojektmiljöer
Background: A great part of all projects within Swedish industry are conducted in a multiprojectenvironment, which means that several projects are performed simultaneously. The research within the field of project management is though focused on single projects. Projects are highly dependent on the context in which they are conducted, although the organization of the multiprojectenvironment is only partly explored. Furthermore is the research within the project management highly concentrated on standardization of the project work. The question is whether this implies to the basic advantages with the project-oriented organization, which is flexibility and creativity? Purpose: To describe and obtain an understanding for the multiprojectenvironment regarding management control and organization.
Användarvänlighet och Informationsdesign : En studie om målgruppsanpassat informationsmaterial
Syftet med min forskning var att undersöka den rådande informationsproblematiken som Sepab Fordonsprodukter hade med sina informationsmaterial och den underliggande orsaken till detta. Utifrån min empiri och mina resultat av intervjuerna har jag sedan utvecklat ett nytt förslag på informationsmaterial. Jag har under hela arbetets gång fokuserat på målgruppsanpassning tillsammans med ämnet informationsdesign, vilket enligt mig går hand i hand.Jag har arbetat utifrån kvalitativa metoder med hermeneutiken som inspirationskälla och informationsdesignsmässiga principer för att åstadkomma detta. Mina resultat visade att det fanns ett flertal faktorer i det utgivna informationsmaterialet som var i behov av förbättring. Den slutgiltiga produkten blev ett nytt informationsmaterial till Sepabs nya produkt där jag har tillämpat dessa teorier..
RAMVERK FÖR EFFEKTIV KUNDSUPPORT : Utifrån ITIL, CRM och supporthantering på mjukvaruföretaget Medius AB
The goal of customer support is to help clients achieve maximum value in their services and products. Customer support is the public face of a company, which means that it is important to give the customer a positive experience and live up to customer expectations. Efficient customer support has become more important and studies show that customers who leave a company do so because of poor service. Customers' growing demands for higher quality and easier access to services means that companies must recognize the need to satisfy each customer. It is important that each customer receives the attention required and that customer needs are met quickly and flawlessly.
Visionen - En tolkningsfråga?
En upprörd patient sitter i väntrummet på en akutmottagning. Patienten har väntat på vård i flera timmar och äntligen kommer en sjuksköterska in. Patienten reser sig upp och bereder sig på att följa med. Tyvärr utropar sjuksköterskan någon annans namn och den väntande patienten frågar undrande: ?Ursäkta, när är det min tur?? Problem:Vi anser att det finns problem i arbetsprocessen på akutmottagningen som orsakar att patienten får vänta onödigt länge.
Kommunikativt handlande : En fallstudie om manlig och kvinnlig chefskommunikation
One can find it problematic to communicate in today?s information society and therefore has the importance of distributing information the right way grown. Managers possess the authority to control what information is to be distributed how and that has created a big need for managers to learn how to communicate. This study was conducted in hope of enlightening the phenomenon male and female management communication. We chose to do a case study on two managers on Solna Stad in Stockholm. One male and one female.
?Det sitter i väggarna? : Vad har idéer om New public management för koppling till ledningsproblem inom hälso- och sjukvårdssektorn?
Vad det är som händer inom hälso- och sjukvårdssektorn är ett frågetecken, då vissa chefer blir ut- och inrullade i landstingens verksamheter. En vårdcentral har fått anlita konsultbolag för att kunna rekrytera en ny chef till sin verksamhet, då de misslyckat med rekryteringen själva. Idéer om New public management har börjat implementeras i landstingen, vilket betecknar den offentliga sektorns omvandling till att arbeta med företagiserade metoder gällande dess organisering och styrsätt. De nya arbetsmetoderna inom hälso- och sjukvårdssektorn har setts orsaka attitydproblem. Syftet med studien är att skapa en förståelse för hur ledningsarbetet inom offentliga hälso- och sjukvårdsorganisationer har kommit att påverkas av idéer om New public management.
Island - det andra och det samma : Uno von Troils Bref rörande en resa til Island MDCCLXXII som kunskapsförmedling
The purpose of this paper is to study Uno von Troil's book Bref rörande en resa til Island MDCCLXXII as part of the transfer of knowledge about Iceland to Sweden and Europe during the late 1700s. On the basis of discussions on travel books and the image of 'the other', 'I will argue that von Troil, using the skills he already had access to, as well as the skills he acquired after his trip, provides a multifaceted picture of Iceland. At the same time, I will examine how von Troil conveys information about Iceland both to a Swedish and a European audience and illustrate his network relationships and career aspirations..
ecoBUDGET - ett implementeringsperspektiv på införandet av ett miljöledningssystem
The aim of the study has been to explore certain aspects of implementation perspectives and to analyse the introduction of an environmental management system called ecoBUDGET in the Municipality of Växjö. A framework has been developed through thorough studying of earlier research in the field of policy implementation in public administrations. The framework is made up of the steering relationship between politicians and public administrators, decision making and implementation and the ability, want and understanding of how and why decisions should/could be implemented. By using this framework in combination with interviews held with individuals that host valuable knowledge and experience of the system these questions were to be answered:-What factors in the implementation process of ecoBUDGET can be seen to have facilitated alternativly hindred the integration of the environmental management system within the municipalitys administration and companies?- In what direction has the integration of a sustainable devleopment thinking for the environment thru ecoBUDGET evolved within the organisation?The result came to be that sustainable development and the strive for this is more and more amalgamated in to the everyday work within the municipal organisation and that the environmental management system is likely to have played a part in this..
Avrundar företag sina resultat - En studie av Cosmetic Earnings Management i Sverige
The aim of this thesis is to examine the occurrence of Cosmetic Earnings Management (CEM) among Swedish companies. CEM refers to the small upward rounding of reported net income to reach cognitive reference points. Important cognitive reference points are multiples of ten (N*10^x) of reported net income and rounding towards these has been documented in other markets around the world over the last 20 years. The occurrence of CEM on the Swedish market is studied using digital analysis, frequency testing and Benford's law. Firstly, reported net income of publicly traded companies between 1996 and 2010 is examined.
"Och vilka ska förändra näringslivet om inte kvinnorna?": En studie av fyra kvinnliga entreprenörer som arbetar med förändringsarbete
Sweden is described as one of the most forward-thinking countries in the world when it comes to equal opportunities, yet still management is being dominated by men. Looking at entrepreneurship and gender, the author has written four herstories about female entrepreneurs working, through enterprise, to bring about change to the male domination of top level management. The primary purpose of this master's thesis has been to look at theories on entrepreneurship/ management and gender to analyse how the entrepreneurs relate to their roles as [i] entrepreneurs, [ii] agents of change, and [iii] women. The findings show that they attach particular emphasis to their roles as entrepreneurs. As regards the work for change, being female is described as both advantageous and irrelevant, or insufficient.
Risk management i läkemedelsindustrin : Hur användbara är optimeringsmodeller vid urval av projektportföljer?
Risk management har historiskt sett associerats med riskminimering och undvikande. Men framför allt inom project portfolio management har ett skifte inletts mot ett proaktivt tillvägagångssätt för att hantera risk, snarare än reaktivt. På så sätt uppnås en holistisk analys av risk som tar hänsyn till både positiva och negativa avvikelser på mål. Syftet med detta arbete är att undersöka hur användbara optimeringsmodeller är i läkemedelsindustrin ur ett risk management-perspektiv. Modellerna som undersöks är capital budgeting problem, goal programming och contingent portfolio programming.