This bachelor´s thesis wants to look closer at librarians´ experiences of comics, manga and graphic novels. In order to bring these experiences forward qualitative interviews and the method of phenomenography was used. The material was then examend againstna theory of previous research, revealing that the problems librarians in Sweden face with these media are largely the same as the problems faced by librarians in other parts of the world. It also became clear that the participating librarians held a positive attitude to the presence of comics, manga and graphic novles in their libraries..

Introduction: A job interview is for both the candidate and the company involved, an importantsituation. It might be tempting for the candidate to adjust the answers to the job in question or what heor she thinks the recruiter wants to hear. This behaviour is a part of what socialpsychology would callimpression management. This term means that you try to control the impressions you send out andaccordingly adjust your behaviour for the current situation.Purpose: Candidates usage of impression management is a widely debated subject where theresearch mainly has focused on the candidates, their strategies and the efficiency of impressionmanagement. Our purpose with this thesis is therefore to see how recruiters experience candidatesimpression management in a job interview, how they handle it and what level of acceptance they havefor it.Theoretical perspectives: The theories and previous research used as models for explanation andbasis for discussion is mainly Erving Goffman´s (1974) dramaturgical perspective and thoughts aboutimpression management and Mark R Leary´s (1995) theories concerning impression managementtactics.

ABSTRACTBjelkenbrant, Pernilla, 2006: ANC-galan i Göteborg 1985: en analys av sången Soweto som politisk mobilisering (The ANC gala in Gothenburg in 1985: an analysis of the song Soweto as a means of political mobilisation)The political scientists Abdul Karim Bangura, Ove Nordenmark and Tor Sellström, all believe that there, during the 1980s, existed a strong and unified ?Swedish? attitude against the South African apartheid system, and Sellström points out that this position had a strong anchorage in the ANC gala in Gothenburg in 1985. Over the past few years, singing has been identified as playing a crucial role in the struggle against apartheid. The aim of this study is twofold: firstly it presents a comprehensive discussion on how song is generally considered a tool of political mobilisation, secondly it discusses how that process can be applied to the ANC-gala. Consequently, the theoretical discussion constitutes the initial part of the study.

The overall purpose of this study has its starting point in theories about the consuming society and its advertising. I have examined what kinds of methods that are being used in TV-commercials for beauty products, to influence the consumers. To study advertising, a semiotic method, symbolic interactionism and other theories which discuss symbols and influences, have been used. Six different TV-commercials for beauty products have been examined.The results from this study indicate that the advertiser apply to feelings such as, happiness, a sense of satisfaction, status and success, to affect the consumers behaviour. The findings in this research are discussed in the light of different theories which deal with the significance and the meaning of symbols..

Enligt svensk lag måste alla katter vara minst 12 veckor vid försäljning. I bl.a. Storbritannien kan kattungar dock säljas vid 8 veckors ålder. Med utgångspunkt från detta har jag ställt upp de två frågeställningarna ?hur påverkas kattens beteende om avvänjningen från modern sker före 12 veckors ålder?, och ?vilka problem kan man som djurägare få med sin katt om den avvänjs för tidigt?. Med begreppet beteendeproblem menas beteenden som anses oacceptabla av djurägaren, som ?wool-sucking? eller överdriven vokalisering.

The aim of this study was to investigate whether the Swedish Institute of public health care uses paternalistic information in their alcohol publications. My intention has also been to examine to what extent the paternalistic information is being used. This is determined simply by how frequently paternalistic information is found in the publications. I chose to analyse five publications that contain alcohol related information and had a clear motive. My results show that all five publications use paternalistic methods with the intention to change readers, or people in their surroundings, alcoholic behaviour. Though this is quite a small essay, I have suggested extended research of the subject ? preferably of all 176 alcoholic publications presented by the Institute of public health care..

The primary aim of the current study was to gain increased knowledge about drivers' risk experiences. The study was based on questionnaires answered by 30 private drivers and 30 bus drivers, with 50% men and 50% woman in each group. The study revealed no differences, either between men and women drivers with regard to their experience of risk, or between the groups of private and bus drivers. Gambling is common within the private drivers group. Mistakes are common in all groups.

The implementation of this research increases the awareness of the value for luxury fashion brands in utilizing social media as a communication channel to reach young consumers globally. It provides a general understanding of young consumers? perception of luxury fashion brands on social media in regards to geographic cultural background, attitude towards new luxury, and preferred way of contacts..

Syftet med denna undersökning är att undervisa i musik och ensemblespel på en anstalt och studera vilka effekter undervisningen har på internernas aggressiva beteende och destruktiva tänkande. Aktionsforskningen baseras på teorin om att ensemblespel även är en utmanande och effektiv gruppsykologisk övning. Situationen tvingar dig att ta ansvar för din uppgift i gruppen i realtid. Den negativa, kollektiva konsekvensen av en persons misstag är snabb och konkret. Studien vill se om musik och ensembleundervisning kan användas i såväl träningen av interners samarbetsförmåga och tolerans som ett verktyg för interners utveckling inom kognitivt beteendeterapi.

This masters thesis is a study of the ideas brought forward in the literary magazine 40-tal. The methodology involves the adaptation of a literary sociological perspective where the ideas of the young literary avantgarde in the magazine 40-tal interplays with the established philosophy of the Swedish society during the period 1944-47. The main purpose has been to examine 40-tal as a product of supreme individuality that originates a unique climate of ideas which exceeds the involved collaborators individual writings. I have thereby related my analysis to the Marxist oriented theories of Raymond Williams. This has been done in order to see how the external pressure of the social structure and the market acts together with the internal pressure of keeping up with the times and how this affects the individual authors and the process of creating.

Hur resonerar potentiella kunder kring inköp av produkten som ens företag tillhandahåller? En av de främsta frågorna hos en marknadsförare, men också en fråga som är aktuell i vår marknadsekonomi i stort. Konsumentbeteende är därför ett givet fält inom företagsekonomin. Men hur går det till när konsumenten är ett företag? Vilka aspekter är viktiga och varför? Vilka marknadsföringsinsatser bör genomföras utifrån denna adderade förståelse? Det är utgångspunkten för denna uppsats.

This master deals with the theme youth and public libraries. The essay is based on observationsand qualitative interviews with young people at the ages of 13 to 16 years old, whovisited the public library of Skara, employees at the library, and politicians in the community.The main issue in the study is; what is and what can be done to increase youth utilization ofpublic libraries. I have emphasized on the media stock, the organization of books, theenvironment and the staff of the library, marketing, specific target group, activities, andcooperation with both internal and external forces.Theories about youth culture and some projects concerning young peoples behaviour in librariesare also presented..

From a social perspective, I have been working on how to change current consumption patterns through a change in people's behavior and attitude towards their possessions. The concept is based on how we can value, care for, and preserve our belongings by using theories in the empathic design field. I have created a structure that allows people to become an active part of a creative process and create their own products. Through this commitment, an emotional relationship is built between the user and the product, and the product tends to gain a longer life. Based on a method to manufacture your own yarn by reusing old clothes, I want to provide the basic tools for an easy and playful way to build the knowledge needed to produce something useful..

Business is changing and so are society?s expectations. Companies are expected to take responsibility for their trade and the context they are operating in, by looking at socially, economically and environmentally aspects. Many companies handle it by implementing corporate social responsibility (CSR) to their line of action. This is often handled by collaborating with other organisations, such as non-governmental organisations.

The ability of a dog to perform some kind of practical work, for example hunting or herding, depends among other things on its behavioural characteristics. In animal breeding it is not always easy though to select for behavioural traits. It may, for example, be difficult to identify traits that are not only heritable but also of importance for the dogs' ability to perform the practical work of interest. Moreover, it is often difficult to accomplish accurate measurements of behavioural traits. When selecting dogs for breeding, it is usually preferable to evaluate them using an objective and standardized bahavioural test, rather than results from field trials.