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1352 Uppsatser om Advertising projects - Sida 53 av 91

Ideal möter verklighet: Två exempel på hur deltagardemokrati kan praktiseras i verkligheten

This thesis is using the theory of participatory democracy to show how one can work to increase the participation in the society, between elections as well as during elections. For a couple of years now many traditional democratic countries have been struggling with low voting rates. Hence this, I find it interesting to study what has been done to cope with this problem. The government in Sweden had a project working on how to make more people involved in the democratic process, especially people that to a lesser extent participate in this process. In this thesis two projects will be studied, Möllevångsgruppen and Unga väljer Miljö i Malmö.

Förbättringsföslag av förvaltningsmodell för processer inom Telgekoncernen

This report gives an overview of applications of the Greenroads rating system whichin turn is an environmental review system for roads. The focus of this report isapplications during the construction phase, ie on solutions which adhere to theentrepreneur's area of responsibility as opposed to the designer's. The study was undertaken in cooperation with Skanska (a global contractor andFortune 500 company) which provided a project suitable for an exemplatory study ofGreenroads. Please note that the project in particular was not specifically designedwith Greenroads in mind. Therefore and because of that the site provided anexcellent opportunity to study effects of application contra non-application. The approach of this study was to first review the system, thereafter to performinterviews with key personel at the site in different roles as to receive different viewsof selected points of application. Selected possibilities of application are cathegorizedand presented with comments and suggestions for adoption. Lastly Greenroads is briefly compared to the rating system which today is the mostwidely used by Skanska, LEED.

Konstruktion av 6:e axel på 5-axligportalfräsmaskin

During springterm 2010 Erik Persson and Magnus Hansson performed their ThesisWork with DIAB Laholm, in Hallands County for University of Halmstad.The project has been a product development project without exterior customers. Thusit had a great emphasis on functionality and less emphasis on marketing and such.This reflects the ambition to develop machinery to be used within the productionfacilities of DIAB Laholm, not to be sold to exterior customers.Main objective has been to create machinery which enables the production ofrotational symmetric work pieces within a NC-milling machine with 5 axles. Thework pieces milled will be made of DIAB?s material Divyncell with varyingdensities.The project has followed Fredy Olssons method involving Principal ? Primary ?Manufacturing constructions. However a complete manufacturing construction hasnot been made since DIAB just wanted a good Primary construction which will serveas a base for finishing touches at DIAB.By the end of the project material including calculations has been sent to DIAB andthey will finish the work and manufacture the machine if they find economic viabilityin this.The work method has been suited for this by several reasons, it was created withthese projects in mind and it?s also the method most familiar to us..

Elektronisk referenstjänst vid några svenska universitets- och högskolebibliotek

This is a study on the electronic reference work of some Swedish university and university college libraries. The purpose of the study has been to find out how the service works at the different libraries, to study the electronic reference interview and to find what is important when you start a new electronic reference service in the light of Brenda Dervin's sense-making theory study. Furthermore, we examine the aims of the electronic services offered and the differences between electronic and traditional reference interviews. In the background to the study we place electronic reference services in a context by describing the role of information technology and electronic mail in the libraries. The electronic reference interview is studied with the help of literature on the traditional reference interview.

Gårdssmedjor i södra Gästrikland En studie av Hedesunda och Österfärnebo socknar

Poorly maintained forges are a common sight in the province of Gästrikland. Because of their changed appearance, possible move from the origin location and poor items related knowledge they will rarely qualify for the range of funds available through Länsstyrelsen. Therefore this study deals with the problems associated with the forges in southern Gästrikland, i.e. Hedesunda and Österfärnebo parishes.The aim of the study is to increase the items related knowledge of forges and perhaps form the basis for restoration projects in the area. Eleven forges have been examined and the changes they have undergone have been highlighted.A forge was erected on the farm and was used for the households needs such as producing and repairing tools.

Realoptioners förklaringsvärde och praktiska tillämpbarhet: En tillämpning på den svenska onlinespelmarknaden

Real options analysis is a method for assigning value to flexibility in decisions, coming from uncertainty in future outcomes. This thesis ascertains to what degree this method is superior to traditional net present value analysis, with regards to ease of implementation in relation to the benefits from being able to measure the total value. Real options analysis is evaluated with a case study of the Swedish online gambling market, and conducted with the binomial framework of Copeland and Antikarov (2003). The authors find the sensible use of real options dependant on the specific situation to which it is applied, i.e. a certain degree of future uncertainty and managerial flexibility is necessary for justification of the increased workload.

UV-tork - analys av drift :  

The company Somas, Säffle, has assigned Fredrik Kjellin the project of finding out how ?KVTF DN250?, one of their own valves, reacts on cutting forces under production. They wish to know if and then how much it?s possible to minimize the wall thickness of the valve with neither plastic nor to big elastic deformations caused by processing.The most critical processes have been identified as rough lathing. The study has shown that the marginal for a wall thickness of two millimeters, to fall short of the yield stress in the most critical process, is good.

Sociala Medier : Interagera, engagera och komplettera

Social media has made it possible to have a conversation in real time through audio, images and text, with anyone worldwide. The easy availability of social media has created a new society. Companies and organizations have the opportunity to interact with their audiences and their target in a way not previously possible. Welcome to the Web 2.0 world!Social media is a collective name for the communication channels that allow users to communicate directly with each other in real time through text, image or sound. Examples of social media are blogs, SMS, Skype, Facebook, Flickr, Youtube, Linkedin and Myspace.The purpose of this essay is to explore social media's role and opportunities in terms of being able to influence companies and organizations marketing communication. We have used a qualitative approach and our thesis is based on a qualitative text analysis study where we have analyzed 13 articles (the articles are from scholarly journals, magazines and trade/professional) from 2007 to 2009.

Det virtuella studielandskapet -ett projekt vid Linköpings Universitetsbibliotek

The aim of the thesis is to investigate to what extent the pedagogy process has been affected by the close collaboration between librarians and teachers when it comes to education on the information search process. The thesis shows that the librarian is seen as an acting intermediate for information, and is regarded as a part of the learning process. The issues covered comprise of how students, teachers and librarians perceive that the students becomes information literate, how they perceive that the subject fields are covered, and how information has been transmitted, and how all this has been affected by the fact that the librarian is actually less available in person. Also, the following questions are discussed; how do librarians, teachers and students interact through the homepages of the course and "the landscape of studying"? And in what respect have the old library halls changed into that, which is available 24 hours a day, with different kinds of meeting opportunities where the search of information has been integrated with group projects? The foundation of this study is built on an evaluation of a project comprising of virtual study environment at the University of Linköping.

Beslutsprocessen kring offentlig konst. En undersökning av Borås kommun.

The purpose of this Master's thesis is to examine the decision-process concerning public art in Borås municipality. My questions have been from where the initiatives come, who the decision-makers are, how the decisions are taken and which questions are discussed. I have examined this through partly interviews with the members of the deciding organ in Borås municipality, partly through literary studies. I have also analysed texts such as debates and protocols from the Swedish parliament. I have also been present at two of the committees meetings.

Skyltfönster som kommunikationsverktyg- En kvantitativ studie om kreativa och mindre kreativa skyltfönsters effekter

This research examines the effects of creative store window displays of fashion brands in enhancing recall, attitudes, intentions and brand associations. A comparison has been made between high-end and low-end brands, creative versus non creative store window displays to identify differences in effects. The theory applied in this study has been used from creative advertising effects due to the lack of relevant research in store window display effects. Therefore this study is a contribution to the research of store window effects. The method used in this study compare fashion high-end brand with fashion low-end brand by placing the products in the store window display where the creativity has been manipulated.

Yarden/Yarden : En berättelse om prekaritetens verklighetsuppfattning

By using contemorary work-theory this thesis aim to show how Yarden. En bera?ttelse, puts into play the circumstances of precarian work, circumstances that have gender political as well as identity political overtones. It tries to show how the idea of ?class-jouney? is used as a conciliatory element.

Vem är bibliotekarien? En dammig bokmal eller en informationsexpert? en explorativ undersökning om olika gruppers bild av bibliotekarien.

The aim of this Masters thesis is to explore the image of the librarian from three groups: librarians, researchers and directors of staff from industrial companies. The purpose was also to study the image of the future librarian as the Swedish School of Library and Information Science at the University College of Borås introduces it. As my theoretical framework I used communication theories and marketing theories. I searched answers to the following questions: - Is there any resemblance at all between the common stereotypes of the librarian and the images given by the participants of the survey? - How do the librarians view themselves? - What is the image of the librarian among the researchers who use the services of the library? - What is the image of the librarian among the directors of staff from the industrial companies? - What is the image of the librarian given by an educational institution during the basic education? I contacted the participants and asked them to draw a picture of a librarian and write a short text about the picture.

Storytelling i ölindustrin - Hur mikrobryggerier kan använda storytelling som marknadsföringsverktyg.

Den svenska ölmarknaden genomgår just nu en stor förändring. Mängder av nya små aktöreretablerar sig. Så kallade mikrobryggerier startas i en strid ström. Då dessa nya ölproducenterarbetar mycket småskaligt och med hantverksmässiga metoder är det svårt att få ekonomiskbärighet i verksamheten. För att mikrobryggerierna skall klara sig på sikt krävs att de tarmarknadsandelar från de stora industribryggerierna.

Estetiska läroprocesser i de svenska och norska läroplanerna för förskolan

Thavenius (2009:23-122) and Dahl (1999:49-82) explains that literary education in school has gone from, in the 1800s, barely existed on receiving the fairly central location it has today. Fredriksson (2010:2-3) points out that there are several threats to the ancient writers and writings in danger of being forgotten. The purpose with this essay was to examine how to work with literary history in school, and whether and how to work with regional literature history. To fulfill the purpose of this paper three high school teacher in Swedish were interviewed.The survey shows that respondents working in various ways with the history of literature, either in the eras, themes or projects. The perception of what literature and the authors to be affected varies between respondents, particularly the perception of the work about authors from Värmland.

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