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1053 Uppsatser om Advertising agency - Sida 48 av 71
Burmesiska exilmedier : utmaningar och hinder under flytten hem
Den här studien är utförd i Chiang Mai i Thailand och syftar till att undersöka situationen för burmesiska journalister som därifrån verkar i exil. Sedan 2011 har omvälvande politiska samhällsförändringar genomförts av regimen i Burma som internationellt omtalas som en pågående demokratiseringsprocess. Exilmedierna har i skrivande stund flyttat delar av produktionen in i landet i hopp om att i framtiden flytta hela verksamheten till Burma. Följande frågeställningar behandlas: 1) Hur upplever exiljournalisterna sin roll i den pågående demokratiseringsprocessen? 2) Hur ser förhållandet mellan exiljournalisterna och regimen ut? 3) Finns det skillnader mellan att jobba inifrån Burma eller i exil som påverkar rapporteringen? 4) Hur kan de studerade mediernas roll förstås i förhållande till McQuails (2003) teori om ?demokratiskt deltagande medier??Den teoretiska ramen baseras på teorier om demokrati, det offentliga rummet, mediers roll i underutvecklade länder, länder under samhällsförändring och alternativa medieformer.
Sveriges Radio - Public Service : Den digitala vägen till nya användare
The purpose of this report was to study how the Swedish radio channel Sveriges Radio (SR) website changed over time. What are the differences between various media websites? How many people listen to normal and web-radio and what are the differences between the various services offered on the SR website?Reports from the BBC, Statistics Sweden, Mediavision and the Swedish National Post and Telecom Agency were compared. Several theoreticians have been studied, including Donald A Norman, Jonas Löwgren, Karen Holtzbratt, Jacob Nielsen and Geoffrey Moore.The method used by the author comprised a systematic mapping of statistics from webTrends, KiaIndex, SiteCensus, TNS Gallup/K2analys and reports from RUAB. The data studied have been collected from telephone interviews, postal surveys, internet panels, and from log files.
Kulturens makt: En postkolonial analys av Sidas kulturbistånd
The aim of this thesis is to describe and analyse the ideology behind Sida's cultural aid by using postcolonial theory. We want to analyse the discourse on cultural aid that is found mainly in Sida's publications. The interpretation of the sources is made with a hermeneutic base and by using postcolonial theory in combination with Paul Ricoeur's theories on the function of ideology: 1. ideology as distortion, 2. ideology as legitimation, and 3.
SkuldsaneringVägen tillbaka för överskuldsatta individer
The first Debt Relief Act was introduced in 1994 into Swedish law. The old Debt Relief Act was replaced on 1 January 2007 by the current Debt Relief Act. The current law is in many ways similar to the older law. The main change is the debt settlement process.The Debt settlement Act's main purpose is to financially rehabilitate over-indebted individuals. This aim should be balanced against the creditors' interest in getting paid for their claims.
En avdemokratisering av förvaltningen? : - En analys av socialförsäkringsnämndernas avveckling och dess effekter
Swedish public administration has for the last few decades undergone reforms aimed at making it more efficient. A substantial part of these reforms have concerned creating clearer roles for politicians versus officials in the public sector, i.e. giving politicians a responsibility for setting goals and steering activities and public officials the role of implementing them.This study aims to examine one reform following this path that is under implementation in a Swedish public authority; Försäkringskassan, the Social Insurance Agency. The purpose of the reform is to increase the organization?s effectiveness and the rule of law.
Att skapa bilden av biblioteket : Åtta bibliotekariers upplevelser av deltagandet i projektet Futurum.kom
In this two years master's thesis a regional project, Futurum.kom, is studied through the experiences of eight librarians from two of the participating libraries. The interviewees have all attended local and regional seminars where questions about core values, target groups and the role of the public library were discussed, among others. The seminars resulted in a number of core values and target groups. During the project, a number of advertising campaigns are to be conducted. The first one of these had recently been implemented at the time of the present study. The aim of the thesis is to investigate the interviewees organizational self-perception in relation to the project.
Svenskars resemotiv till Egypten och Thailand
Purpose: My purpose of this study was to examine the factors that motivate Swedes to travel to Egypt and Thailand. To answer the question, I have used two questions.What are the factors that motivate Swedes to travel to Egypt and Thailand?What is the motive for Swedes choose to travel to destinations such as Egypt and Thailand?Method: The method I am using is the qualitative method. The qualitative method has been processed through interviews of Swedish travelers, the Swedish travel agencies as well as Egypt and Thailand tourist agencies specializing in trips to Egypt and Thailand via phone and e-mail.Theory: The theory I am using are motivators and push-pull factors in achieving an understanding of the factors that influence choice for Swedes to travel to destinations such as Egypt and Thailand.Empiricism: The goal was to get a much more qualitative data from the response from the Swedish travel agencies, Egypt and Thailand tourist agency and Swedish travelers who have traveled to both of these destinations.Result: What I have come up with in my study is that the factors that motivate Swedish travelers to travel to Egypt and Thailand, is the warm climate, sun and sea, culture, variety, the cheap price situation and that there are activities for different age groups. This has led to the heat in both Egypt and Thailand has attracted Swedish travelers to travel to both destinations.
Arbete över företagets gränser : En studie av organisationstillhörighet för konsulter i bemanningsföretag
Since the late 1900s, the consultancy has taken a firm grip on the labor market. The consultants' work profile has been secured through agreements such as guaranteed wages. The collective has been shattered as well as higher demands are required of the employee. This results in higher work demands, workload, a reduced staffing resource and hopeless wages which can lead to health problems and depressions. Previous research shows that consultants find it stressful to be associated with two companies and some clients can also point out consultant through different attributes.
Utbildning som lönar sig? : Riskkapitalbolag som investerar i skolor
This paper aims to give an insight into how venture capital work with their investments in the school sector. The purpose of the paper is to examine their work, regarding to goals of the company and the process of controlling the goals. The study also aims to determine the way the companies work with value growth.This study uses a qualitative research method, where the theories license to operate, the relationship value management framework, agency-principal and new public management theory is tested in relation to the collected data. Eleven persons were interviewed in this paper. This paper also aims to give an overview to venture capital in the school sector, where it will examine whether financial goals could collide with social goals.What the study can tell is that venture capital does not have a license to operate in this sector, according to the theory.
Historielärares uppfattningar om en ny läroplan : En kvalitativ intervjustudie om fyra gymnasielärares uppfattningar av införandet av den senaste läroplanen Lgy11 och hur deras undervisning har påverkats av denna förändring.
In 2011, the Swedish National Agency of Education introduced a new national curriculum including the compulsory school and upper secondary school. The new curriculum has been widely discussed by media and in the schools. This essay aims towards investigating how four History teachers in two upper secondary schools have experienced the introduction to the new curriculum, and whether they believe that the new curriculum has affected their teaching practice. The investigation conducted in this essay is based on four semi-structured interviews with four History teachers who work at two upper secondary schools situated in different towns of Sweden. The results of the investigation indicate that the interviewed teachers have experienced the transitional period between different curricula to have worked well even if it has been time demanding and also has increased their work effort.
Ibn Khaldun om Banu Umayya : Historieskrivningen om det umayyadiska kalifatet och dess återgivelse i al-Muqaddima
The history of Banu Umayya has since the collapse of the caliphate occupied a major part in Islamic historiography. The present thesis analyses the presentation of the Umayyads in Ibn Khaldun?s al-Muqaddima and its relation to previous historical traditions. The thesis examines the social and intellectual context in which Ibn Khaldun stood and how it is represented in his historiography, while also providing an overview of the various socio-political, intellectual and historiographical developments in Islam. The theoretical perspectives are based on the concept of agency, examining the intellectual room for manoeuvre that the historian disposed of while composing the works.
Bolagstyrningsrapportens placering : vilka faktorer påverkar valet av placering?
Purpose: The purpose of this study is to explain which factors that affects Swedish listed companies choice of placement for the corporate governance report when the regulation gives different options.Methodology: The chosen research philosophy is positive, research strategy is deductive and methodology is quantitative.Theoretical Perspectives: As support for the dependent (placement) and independent factors agency theory, positive accounting theory, accounting choice, legitimacy-, stakeholder-, and institutional theory are used. Empirical foundation:The sample consists of 249 companies. The empirical data consists of the companies Annual reports and Corporate Governance reports for financial year 2011 or when split financial year, 2010/2011. Limitations: A limitation of the study is that it is based on observations from only one year why it is not certain that the results should have been the same if a comparison between several years had been done.Conclusions: The factors size and growth explain the placement of the Corporate Governance Report in Swedish listed companies..
Mobbningens andra ansikte : En kvalitativ studie om hur mobbning och kränkande behandling uppstår bland pedagoger i förskolemiljön
Very often we are likely to hear how important it is as adults to help small children and pupils out of bullying situations, both for the bullied one and the bully. What we often tend to forget is that bullying situations among adults are as common as the ones children put up with. The only difference is that the ones adults go through is a much more silent one, and the bullies often have a better strategy on how to beat down their victims slowly. Some of the cases also show that the bullying that is happening among adults is similar to the one between children. The risks in the bullying that occurs in the work environment are such as: bad self-esteem, doubting in their roles as professionals, anger, depression, anxiety and in some cases can be so dangerous that the suffered one eventually commits suicide.
SPIRITUALITET OCH INTUITIVA VIBES Tjejers str?van efter respektabilitet i ett digitalt rum
On social media, girls create digital spaces where a distinctive spiritual culture emerges. This spiritual culture is therapeutic in nature, consisting of therapeutic compositions and happiness-generating templates that contribute to the girls' respectability by allowing them to take responsibility through their intuitive knowledge. The purpose of this study is to investigate how the pursuit of respectability is manifested in these digital spaces by examining spiritual expressions and exploring how participation in therapeutic culture online serves the attainment of respectability.
The study employs a participatory netnographic method, focusing on observations of LIVE broadcasts on TikTok. In these broadcasts, girls engage in various spiritual practices within a shared digital sphere. The observations are analyzed through the theoretical frameworks of Beverley Skeggs' concept of respectability and theories related to therapeutic culture, including happiness culture and therapeutic assemblage.
The findings reveal that both the girls hosting the LIVE broadcasts and those participating by commenting collaboratively create a digital culture through the exchange of advice.
Öl- & alkoläsksmarknadsföring ur genusperspektiv
Alkoholkonsumtionen i Sverige är högre än på mycket länge. Med nya överenskommelser,som öppnade möjligheter för alkoholbranschen att marknadsföra sina produkter, utsättskonsumenter för ökad påtryckning av önskad kommunikation från företagen. Företagenskommunikation riktar sig gärna till den yngre allmänheten som ofta formar sinauppfattningar och attityder genom inlärning och erfarenheter. Uppsatsen behandlarhuvudsakligen företagets kommunikation med hjälp av tre angreppssätt; medieval,förpackning och reklam. Beroende på förespråkarens kön uppfattas reklamens inriktning oftaolika.