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1053 Uppsatser om Advertising agency - Sida 33 av 71
Falu gruva och hållbar utveckling
AbstractFalu Copper Mine and Sustainable DevelopmentKarl-Markus AnsnaesFalu copper mine was Sweden?s oldest mine industry which lasted for almost a thousand years. Throughout the history its area has been vastly contaminated by sulfur oxide. The contaminations has created the mining area to an environmental risk zone which has the ability to spread out into the Falu River. The river has its connections to the Dal River which is discharging towards its mouth in the Baltic Sea.
På spaning efter Cinelitteracitet : En granskning av filmämnet i de nyutgivna läroböckerna för Svenska Gy11
This thesis will explore how the medium of film is treated in the recently published Swedish textbooks and how these textbooks take into account the four different aspects of Cineliteracy.Cineliteracy is a theory which advocates the necessity of students' increased cinematic knowledge by presenting the four skill areas that should be included when it comes to teaching film in school. The theory implies students´ analytical skills, contextual knowledge and knowledge of the film canon as well as the development of students' skills to produce films. Cineliteracy theory finds support both within Swedish National Agency for Education and in recent Swedish research.This study includes investigation of eight new textbooks, adapted to the criteria for the new Swedish curriculum 2011. The analysis will be limited to textbooks for the course Swedish 1, since it is mandatory regardless of the orientation of the student?s education..
En contentbyrås webbplats : En rapport om utveckling och redesign av en contentbyrås webbplats med fokus på användbarhet
Denna rapport redovisar den process som utvecklingen av OTWs nya webbplats har inneburit. Jag har arbetet med att skapa en ny design av deras nuvarande webbplats där syftet har varit att skapa en webbplats där man presenterar sig själva på ett bra sätt och ställer mindre krav på redaktionellt innehåll samtidigt som man följer konventioner för branschen och målgruppen. I utvecklingen av webbplatsen anpassar jag mig efter rådande designprinciper och riktlinjer för användbarhet så att webbplatsen ska bli så lätt att använda som möjligt. Utvecklingen av prototypen har skett i mjukvaruprogrammet Axure RP. Resultatet av projektet är två interaktiva digitala prototyper i form av en mobil version samt en desktopversion.
?Att d? som en tjej? - Genusperspektiv p? p?visandet av makt och maktrelationer utifr?n begravningspraxis inom j?rn?ldersarkeologi
This thesis explores the role of gender perspectives in understanding power and power relations in Iron Age burial practices, focusing on two high-status female graves: Grave X from Tuna in Badelunda (Sweden) and the Vix burial (France). Through a comparative analysis of burial contexts, artefacts, and interpretations, the study examines how androcentric frameworks and contemporary gender norms have influenced archaeological discourse. Employing theories of gender, queer studies, and standpoint feminism, the research highlights the limitations of binary gender categorization and advocates for intersectional approaches. The findings challenge traditional stereotypes of passive female roles, emphasizing instead the active agency and complexity of women?s social identities in prehistoric societies..
En normativ dröm om en lokal hjälte : En kritisk diskursanalys av "UNICEF Annual Report 2013"
We live in a world where the resources are not equally divided and that is why charity work is needed. The United Nations Children?s Fund, UNICEF, is a global organization that works for children?s human rights around the world. But perhaps even charity work, which´s often glorified in the society, need to be looked at from different directions. Research about intercultural education, globalization and charity shows that even good deeds can end up reproducing the problem that was supposed to be solved in the first place.
The Determinants and Impacts of Executive Stock Options
The thesis main objective is to establish the determinants for granting executive stock options and to examine their impact on performance for firms listed on OMXS30. The analysis is based on accounting data gathered from annual reports and Thomson Datastream. The empirical results display that firms grant stock options to mitigate the principal-agent problem. Furthermore, risk proves to be positively significant with executive stock options, implying that either executives increase the level of risk after being granted stock options or influence the decision of the remuneration towards stock options when the firm increase the level of risk, in purpose to boost the expected value of their options. No relation between executive stock options and firm performance could be established..
Audio Identity : En studie i ljudets funktion för varumärkesbyggande
Abstrakt Sound branding är i dag ett begrepp som är välkänt bland marknadsförare. Fördelarna med en unik och genomarbetad ljudidentitet har dock inte nått fram till många svenska företag och varumärken. Vi ämnar med detta kandidatarbete att utforska ljudets funktion för varumärkesbyggande samt skapa förståelse för vilka faktorer som är avgörande gällande ljuddesignen i reklamsammanhang. Genom tidigare forskning samt produktion av sonic logos och musik, åt olika beställare, har vi försökt besvara frågeställningen: Hur ger man verksamheter och varumärken en ljudidentitet? Abstract Sound branding today, is a well-known concept amongst marketers.
Sant eller falskt? : hur skildrar de nätbaserade media SANA, BBC och CNN händelserna mellan 1.4. och 18.4.2012 i Syrien?
This essay will try to analyze how Syria?s official news agency, SANA, describes events taking place in Syria in the days between 1.4 and 18.4.2012. This will be contrasted with how BBC and CNN describe the events. These other two news agencies were chosen, because they represent media from democratic countries in Europe and the USA. This rebellion became a full scale civil war over time.
Audio Identity - En studie i ljudets funktion för varumärkesbyggande
Abstrakt
Sound branding är i dag ett begrepp som är välkänt bland marknadsförare.
Fördelarna med en unik och genomarbetad ljudidentitet har dock inte nått fram
till många svenska företag och varumärken. Vi ämnar med detta kandidatarbete
att utforska ljudets funktion för varumärkesbyggande samt skapa förståelse för
vilka faktorer som är avgörande gällande ljuddesignen i reklamsammanhang. Genom
tidigare forskning samt produktion av sonic logos och musik, åt olika
beställare, har vi försökt besvara frågeställningen: Hur ger man verksamheter
och varumärken en ljudidentitet?
Abstract
Sound branding today, is a well-known concept amongst marketers.
Slam ? en outnyttjad resurs i skogsbruket
Every year about 210 000 tones dry weight of sewage sludge is produced in Sweden. Most of the sludge is applied to agricultural land, plantsoil and landfill cover. Sewage sludge contains essential nutrients such as nitrogen and phosphorus. Nitrogen is limiting growth on solid ground in Sweden and can therefore be used as fertilizer to increase productivity. In order that the sludge can be spread to forest land it requires first a conversion of sludge to pellets, to make it more manageable.
Vad förklarar variationer i frivillig information?
There is an increased pressure for firms to provide the financial market with additional information. Such disclosure is attached with different kinds of costs. In spite of these costs, and in spite of increased mandatory disclosures, firms choose to voluntary disclosure financial information to analysts and others. This indicates that firms also benefit from providing additional information. The subjects of this study is 431 annual reports from firms listed at the Stockholm Stock Exchange for 2002 and 2005 and the objective is to survey factors that can explain variations in firms? voluntary disclosure.
Kommunikationsstrategi för Renbruksplan : är det en fungerande modell för samebyarna vid samråd?
The reindeer planning system (Renbruksplanen, RBP) is a communication and planning tool designed for Sami groups. A key purpose of this is that it will act as a tool in consultation with other market players, including forestry. Sami groups have asked for a model of how this can be used in a flexible manner. With the Swedish Forest Agency as a project manager, a communication model for how to use the RBP has been designed. It consists of a number of points divided into ?before?, ?during? and ?after? the consultation.
Kommunalt klimatarbete : Jämförande studie mellan tre kommuner med avseende på drivkrafter och framgångsfaktorer
The crucial factor for successful municipal climate work is that there are driving forces. Most importantly is that the senior officials and politicians in the municipality are dedicated to the cause considering that they have the power to influence and make a change. Besides proactive and committed individuals, it is necessary that the work is organized and anchored by clear and concrete documents and control systems. It is also important that the work is continuously monitored and evaluated. To collaborate with other municipalities, authorities or participate in various networks is another factor contributing to the improved climate work in the form of exchange of information, knowledge and experience.A major driving force for municipalities to improve themselves is the distribution of state aid and grants.
Digitala Verktyg i Byggbranschen: Utforska Behov och Utnyttja M?jligheter
The aim of this research was to gain a comprehensive understanding of how daily activities impact the organizational culture within the Swedish Police enforcement agency, Polismyndigheten. The study specifically explored the influence of the purported culture of silence on organizational culture. Employing a case study approach, data were collected with a qualitative method from a total of 15 individuals, including students and officials affiliated with Polismyndigheten. The findings were categorized into five distinct groups, revealing a noticeable gap between employees and management. Additionally, the study identified generational disparities and a lack of a clear set of core values.
CINEMA TO ATTRACT: TRAILERN : ETT ÅSKÅDLIGGÖRANDE AV TRAILERNS MARKNAD, HISTORIA OCH FUNKTION
The aim of this paper is to examine the American movie trailer particularly its history, marketing and functions, presented as an historical overview from the serials of the early 1910s to the trailers of today. A trailer from each decade of the twentieth- and twenty-first centuries is selected which represent typical trends and shows how trailers historically functioned, including their formal, generic differences.The introduction focuses on the market in which the trailer operates, and raises the issue of the entertainment value of art or marketing, how the film industry works and to role of advertising. The second part of the introduction focuses on the development of film stars, and their importance in trailer campaigns. This brings in the question of the growth of Hollywood and new media forms/technologies. The manner in which new media also create a new type of audience is considered, which demonstrates how the trailers capture audience attention in new ways.The second part of the paper focuses on the history of the trailer and examines typical structures, of the different periods.The third part analyses how different trailers operate, and how the trailer industry stands at the beginning of a new era, the so-called Post-interactive era, which is discussed with regard to Spider-Man 2 and The Da Vinci Code..