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2667 Uppsatser om Abstract - Sida 3 av 178



Vad ska produkten heta? En kvantitativ studie om produktnamns påverkan på konsumenten.

The number of products offered by retailers has increased immensely during the last two decades, which has resulted in an increase of naming decisions having to be made. The importance of product names has become more significant for retailers offering their products online, as these are more visible to the customer in comparison to products offered offline. Consequently, it is of great value for retailers to gain knowledge about how a product name affects the customers' perception of the product. The purpose of this study is to examine whether product names affect customers perception of the relevant products in the online environment. This has been illustrated by applying the following theories to the relevant product names; meaningful and meaningless brand names as well as concrete and Abstract words.





En studie av ämnesklassifikationssystemet Outline.

This essay deals with classification of images using the subject classification system Outline. This classification system is used in regional museums and they do often have large collections of pictures. The regional museums have their main focus of culture history. The purpose is to look at Outline from four different aspects: 1. In what way is the system constructed looking at classification theory, 2.



Egensinnig dialektik : En studie i frigörandets paradox i dialog med Hegel och Judith Butler

Hegel?s master-slave dialectic has often been used as a model or starting point for later theories about emancipation and subversive changes in society. But one often overlooks the fact that the chapter in The Phenomenology of Spirit ends in disaster, as Judith Butler remarks. Instead of realising freedom, the consciousness gets entangled in self debasing activities in its attempts to master the unrelenting principles of the Abstract freedom. We get ?the unhappy consciousness?.

Sprickor i planeringen. Ett utforskande mönsterarbete om en storstad

The goal with my project was to explore what it is that distinguishes Berlin as a city and then translate that into Abstract patterns. The patterns are made for wallpaper and are presented in a book as a collection.After spending six months almost constantly abroad visiting many different citys I began to wonder what it is that makes a city unique. Sometimes it feels as though cities are reduced to the sum of their famous sights. But of course a city is more than that. It?s the people who live in it, the history, architecture and culture.


Datorspel = Lärande? : En kvalitativ studie angående gymnasieelevers attityder gällande datorspel som läromedel

The gaming market has become the fastest growing market for leisure and is one of the most popular forms of homeentertainment. This has generated a media debate about how people are affected by gaming and concernes how we are affected by the violence that may occur in games. Games proponents argues that gaming is the future of teaching and computer games are becoming a sustainable and popular instruction strategy. Some studies have long used computer games for educational purposes. By interviewing high school students in focus groups as qualitative research, I studied their attitudes towards computer games as a learning tool.


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