PR OCH POLITIK

Sammanfattning

Abstract

Title: PR and Politics- the role of the PR consults in Swedish politics (PR och Politik ?PR konsulternas roll i svensk politik)

Number of pages: 34

Author: Andia Ghafouri

Tutor: Peder Hård af Segerstad

Course: Media and Communication Studies C

Period: HT 2006

University: Division of Media and Communication, Department of Information Science,Uppsala University.

Purpose/Aim: To study the PR functions role in Swedish politics and what role it plays for the democracy.

Material/Method: Interviews with PR people

Main results: That the PR people have the right kind of network and the knowledge about how to influence political decisions and the public opinion. Their methods could be criticized from a democratic point of view since they are professionals and their ability to bring up issues in to the public agenda is stronger than ordinary peoples? ability, which could be discussed if it is fair in a democratic society, that people who get paid have more power to change than those who don’t.

Keywords: Public Relations, Communication, Politics, Democracy, Information, Networks